Media & Marketing Archives - Page 28 of 28

‘Hi, Mom’ Sees Global Release on March 19 to Salute Motherhood Worldwide

On March 19, the Chinese cinema hit ‘Hi, Mom’ started its screening in 17 countries and regions around the world, including the US, Canada, the UK, Spain, China’s special administrative regions of Hong Kong and Macau, New Zealand, Japan, South Korea, Singapore and Malaysia.

Best known as a ‘hilarious tear-jerker’, ‘Hi, Mom’ is a time-travel comedy that tells the story of motherhood and family affection. According to information from Maoyan Entertainment, China’s leading platform providing innovative Internet-empowered entertainment services, the film was directed and starred by hugely popular Chinese comedian Jia Ling. Since its premiere on the Chinese mainland during the Chinese New Year, the film has so far grossed RMB 5.3 billion (USD 814.3 million) in box office, making it the second highest-grossing film of all time in the Chinese market, as well as one of the 100 highest-grossing titles in the world market.

Viewers who have watched the film say that what touches them most is how the film presents, in a happy, sincere way, the family affection of an ordinary person, something shared by all human beings. Many believe that ‘Hi, Mom’ is so emotionally stirring that it deserves to be a gift dedicated to all moms across the world.

A key opinion leader noted when speaking of ‘Hi, Mom’, “I think every story whether it’s a science fiction story, or a contemporary drama, or something that took place in the 80s like ‘Hi, Mom’, or something that take place 2,000 years ago, it’s all about people, and people relate to each other emotionally.”

Joy Spreader Announces 2020 Annual Results

MarTech takes advantage of new economic traffic to achieve a substantial increase in earnings in 2020

Joy Spreader Interactive Technology. Ltd (HKG:6988) is pleased to announce the audited consolidated results of the Company and its subsidiaries (Group) for the year ended December 31, 2020, with the comparative figures for the preceding financial year.

RESULTS HIGHLIGHTS

– The revenue was HK$923.92 million, representing an increase of 71.73% as compared with that of last year.
– The profit for the year (excluding the impact of non-recurring profit or loss) was HK$220.69 million, representing an increase of 121.42% as compared with that of the year.
– The gross profit was HK$301.56 million, representing an increase of 126.98% as compared with last year.
– The gross profit margin increased from 24.70% in the same period last year to 32.64% in 2020.

In 2020, with the rapid development of the mobile-new-media industry and significant market demands for performance-based marketing and traffic monetization, Joy Spreader won the favor of numerous industry clients and content publishers with a leading position in MarTech. During the year, the number of new clients, marketing products, and monetization access points of the Group recorded a remarkable increase. In addition to the continuous growth of the marketing business of interactive entertainment and other digital products, the marketing business of e-commerce products made great progress and achieved gratifying results.

The revenue of the Group increased by 71.73% from HK$538.00 million in 2019 to HK$923.92 million in 2020. The Group achieved a gross profit of HK$301.56 million in 2020, representing an increase of 126.98% as compared with HK$132.86 million in 2019. The gross profit margin was 32.64%, representing an increase of 7.94 percentage points from 2019. The profit for the year (excluding the impact of non-recurring profit or loss) was HK$220.69 million, equivalent to 2.2 times of 2019.

The Company’s Leading Position in Industry Remains Stable with Continuous Growth of Demand for Performance-based Marketing and Marketing SaaS Services

With the development of the mobile internet ecological environment and marketing technology, performance-based marketing, which features with strengths of accuracy and high-cost efficiency, is becoming the major option of marketers to conduct product marketing and promotion, and the market demand keeps on growing. At the same time, the rapid growth of the number of mobile-new-media content publishers and their published content also brings a sharp increase in demand for traffic monetization. In 2020, the Group has achieved outstanding performance in both business segments of the performance-based marketing and marketing SaaS services.

Performance-based Marketing Service
– In 2020, with the increase in the number of clients and products of interactive entertainment and other digital product marketing, together with the rising of ARPU value, the scale of business of Joy Spreader was boosted rapidly. In addition, the epidemic prevention and control measures in 2020 provided a growth opportunity for the online recreational industry, including games, online literature, and live broadcasting. Owing to the reinforcement of the user habits of interactive entertainment and other digital products, more online products consisted of mobile applications and mini-programs came into the market, which also drove the demand for online performance-based marketing services.

– At the same time, the video e-commerce industry continued to grow remarkably in 2020, becoming an important channel for e-commerce product distribution, presenting a blowout type of growth. Due to the early business layout in the field of video e-commerce product marketing and the accumulation of relevant data and model algorithms, Joy Spreader began to take shape in conducting non-live e-commerce marketing business over video platform which revealed the potential of rapid growth. As of December 31, 2020, the e-commerce product GMV of HK$593.64 million was achieved through the Group’s performance-based marketing services, representing a year-on-year increase of 353.92%, becoming one of the fastest-growing business segments and main drive force of the Group in 2020.

Marketing SaaS Services
In 2020, with the rapid growth of the global SaaS industry, the development and popularity of standardized and modular marketing SaaS services have also provided content publishers with low-threshold, more convenient, and efficient tools and means. Joy Spreader began to provide mobile new media publishers with marketing SaaS monetization services in 2013. With the development of the SaaS platform, the Group provided the interface to content publishers, helping them to access their product library. The Group also recommended the product portfolios to their subscribers by using interest-based recommendation technology, and ultimately helped the content publishers to realize traffic monetization. Joy Spreader obtained revenue sharing via the process of traffic monetization and obtain the content resources and user behaviors data quickly and automatically, as well as improve the model algorithm, which in turn promote the Group’s marketing efficiency and effectiveness and ultimately improve the profitability. As of December 31, 2020, the Group has cooperated with 469,968 mobile new media marketing access points, representing a year-on-year increase of 106.06%.

Looking forward to 2021, as a technology-driven company with data and algorithms as its core competencies, Joy Spreader will continue to optimize its data algorithm models and marketing SaaS platforms, actively expand the number of industry clients and mobile new media marketing SaaS clients, and make pre-deployment for the business expansion in overseas markets, in a bid to build an industry-leading service system of mobile new media performance-based marketing and marketing SaaS.

About Joy Spreader Interactive Technology. Ltd
Joy Spreader is a leading marketing technology company, engaged in mobile new media performance-based marketing and marketing SaaS services in China. The Group uses data and algorithms as the core competencies and uses aggregation and matching technologies based on interest-based recommendations to help marketers’ products and mobile new media content to achieve coupled transactions, so as to realize marketers’ marketing goals such as product sales and promotions. The Group also helps content publishers to realize the commercial value of their traffic.

Joy Spreader was listed on the Main Board of the Hong Kong Stock Exchange on September 23, 2020 with the stock code of 06988.HK.

The UREEQA Collection of Pledged Assets Welcomes Kenny Aronoff

If you have ever listened to the radio, there is a good chance you have heard Kenny Aronoff drumming. He has worked with everyone from Paul McCartney to Lady Gaga to The Rolling Stones, and has been cited by Rolling Stone Magazine as one of the “100 Greatest Drummers of All Time”. Now he is choosing to partner with UREEQA.

From playing with Johnny Cash to Beyonce, Kenny Aronoff is a musician who has demonstrated his ability to stand the test of time. The reason he has been able to do this can be boiled down to one word “passion”.

His passion for his work can be felt by anyone who meets him. Since the age of 10, Kenny knew what his purpose was, and this purpose drives him to continuously grow and improve.

Not only was he named #1 Pop/Rock Drummer and #1 Studio Drummer for five consecutive years by Modern Drummer, but his passion for growth and improvement has also led him to become a successful inspirational speaker.

With all of his experience in the music industry just imagine the stories he could tell. Well, now you don’t have to imagine it as he recently added author to his list of credentials with the release of his book Sex, Drums, Rock ‘n’ Roll! So where does one of the world’s most influential drummers go to protect both his audio and eBook? Well, Kenny has chosen UREEQA.

The partnership between UREEQA and Kenny grew out of our mutual passion for creative works. Aronoff noted that “My first thoughts were what do myself and UREEQA have in common? Passion, Purpose, Authenticity, Creativity, Perseverance. Not only do I support the platforms’ goal, but the team behind the platform holds these same values”.

UREEQA’s CMO Shannon Powell stated that “we are honored to welcome Mr. Aronoff to the platform. Kenny’s participation in our closed beta gives UREEQA access to his expertise in the music industry as well as his experience as an author”. She went on to say that “in addition to his experience, his passion for creativity and continuous improvement are perfectly aligned with the purpose behind this closed beta, to improve and bring the best possible product to our users”.

UREEQAs platform is designed with a vision to empower Creators. To provide Creators with an easy-to-use option to have their work validated, minted as an NFT, a package of proof on hand to prove their ownership, and access to the tools they need to protect this work if it is ever stolen. The support we have seen from experts in their field, like Aronoff, helps UREEQA ensure the product we deliver will achieve this goal. Stay tuned to find out what other experts in their creative fields have joined Aronoff in their support for UREEQA.

About Kenny Aronoff

Kenny Aronoff is one of the world’s most influential and in demand session and live drummers. Rolling Stone Magazine, in fact, cited him as one of the “100 Greatest Drummers of All Time” and Modern Drummer named him #1 Pop/Rock Drummer and #1 Studio Drummer for five consecutive years. The list of artists he’s worked with on the road and/or in the studio reads like a who’s who of the music industry, and includes:

John Mellencamp, The Rolling Stones, Bruce Springsteen, Paul McCartney, Tom Petty, Sting, The Smashing Pumpkins, Billy Gibbons, Lady Gaga, Bruno Mars, Bob Seger, Bob Dylan, John Fogerty, Jon Bon Jovi, Elton John, Rod Stewart, Eric Clapton, Willie Nelson, Johnny Cash, Ray Charles, B.B. King, Dave Grohl, Stevie Wonder, Alicia Keys, John Legend, Beyonce, Santana, Crosby Stills and Nash, Celine Dion, Lenny Kravitz, and many others.

Kenny has played on over 60 Grammy-nominated or awarded recordings representing over 300 million in sales, with more than 1300 that were RIAA certified Gold, Platinum or Diamond.

Author is the most recent addition to his long line of credits. Sex, Drums, Rock ‘n’ Roll! The Hardest Hitting Man in Show Business (Backbeat Books, November 15, 2016).

About UREEQA

The UREEQA platform harnesses the power of blockchain technology and the blockchain community to empower creators to protect, manage, and monetize their work. Established in Canada in 2020, UREEQA will modernize the inefficient and bureaucratic systems currently in place for copyright, patent, industrial design and trademark protection. UREEQA provides value and opportunities for its Creators, Validators and Tokenholders via URQA, the token at the heart of the UREEQA ecosystem.

For more information on UREEQA and upcoming announcements please visit our website UREEQA (https://www.ureeqa.com/), join our Telegram channel here (https://t.me/UREEQA), and follow us on Twitter here (https://twitter.com/UREEQA_Inc).

BlackBixon Partners with redONE in Marketing Push for Ni Hsin Resources’ F&B Business

BlackBixon Sdn Bhd (“BlackBixon”), the food and beverage (F&B) arm of Bursa Malaysia Main Market-listed Ni Hsin Resources Berhad (NIHSIN; KLSE: 7215), sealed the partnership with redONE Network Sdn Bhd (“redONE”), a mobile virtual network operator (MVNO), to market and retail Ni Hsin’s new energy coffee under the brand name ‘BlackBixon’.

BlackBixon coffee is described as a composition providing the benefits of caffeine and the patented Bioenergy Ribose(R) in combination when consumed and helps in accentuating the human body’s natural process of energy synthesis while at the same time lessening fatigue and boosting the mental alertness of an individual. There is also the nutritional coffee variant enriched with acai berry extract for a good source of phytonutrients and antioxidants enhancing immunity while providing anti-ageing benefits.

Present at today’s signing ceremony were Deputy Inspector-General of Police YDH Dato’ Seri Acryl Sani Abdullah Sani, Chairman of Ni Hsin Encik Sofiyan bin Yahya, Managing Director of BlackBixon Mr. Khoo Chee Kong, Chief Executive Officer (“CEO”) of redONE Encik Farid Yunus and Chief Sales Officer of redONE Mr. Ben Teh.

Managing Director of BlackBixon, Mr. Khoo Chee Kong said, “We are delighted to have this collaboration with redONE as we see a lot of synergy in terms of how we can leverage on redONE’s reach of 1.2 million subscribers to market our products. We believe redONE’s network can strengthen our marketing efforts and outreach to the target consumers, both business-to-business and business-to-consumer.”

“We see our entry into F&B as strategic for the future of Ni Hsin as this new business will enhance the earnings of the Company given the interest in energy and coffee drinks, as well as the increased demands in home coffee consumption. Our BlackBixon coffee capsules combine energy, nutrition and coffee by having caffeine and natural ingredients that boost energy and immunity. As for convenience, we provide coffee machine for our consumers to use in their home or workplace without any charge subject to terms and conditions. BlackBixon is your cafe@home@office@anywhere. Ni Hsin has other plans in the pipeline to grow the F&B business, with Malaysia being the initial market, and the regional market in our next step.”

“The COVID-19 pandemic has been challenging for many, Ni Hsin included. Our move into F&B will also be the beginning of our pivot from being a cookware manufacturer as we will grow the F&B business to be bigger than the cookware business over time. We see domestic and overseas consumer sentiment improving in the second-half of the year as vaccines become available and the economy recovers. This will also hopefully translate into better demand for our new business.”

Chief Sales Officer of redONE, Mr. Ben Teh said, “redONE is proud to collaborate with Ni Hsin in a win-win partnership where our 100 Premier Shops nationwide will attract more footfall while letting our subscribers enjoy a refreshing cup of BlackBixon coffee as they are waiting to be served. This is a good gesture and adds value to our customer experience.”

The signing of today’s agreement comes after the Collaboration Agreement Ni Hsin entered into with Fiatec Biosystem Sdn Bhd in August 2020 for the development and formulation of health and bioenergy products marking the Company’s move into the F&B business. In January 2021, the Company entered into a Supply and Technical Assistance Agreement with Global Coffee Resources Sdn Bhd (“GCR”) for the appointment of GCR as the supplier for the coffee beans and coffee powders. In February 2021, Ni Hsin also filed for a patent for BlackBixon to protect the Company’s rights to the invention and to secure the competitive advantage of its F&B business in selling products using the invention.

Please contact the below for more information:
Stefani Wan
Swan Consultancy
Tel: +6012 286-1481
Email: s.wan@swanconsultancy.biz

AppsFlyer Promotes Sanjay Trisal As New General Manager of India, Southeast Asia, and Australia, New Zealand, To Strengthen Regional Collaboration

Today, AppsFlyer, the global attribution and marketing analytics leader, appoints Sanjay Trisal as General Manager of INSEA/ANZ (India, Southeast Asia, Australia, New Zealand). Prior to this promotion, Sanjay was AppsFlyer India’s country manager for almost 6 years, and has grown AppsFlyer’s presence in India across all verticals and domains. During the shift to Work From Home in early 2020, Sanjay has set up a successful strategy that ensured productivity results soared, and backend processes remained intact for the team in India.

In this newly created role, Sanjay will be responsible for AppsFlyer’s regional growth over multiple markets across India, Southeast Asia, and Australia and New Zealand, and improve cross-border collaboration and ensure smoother efficiencies across teams. Based out of India for the time being, Sanjay will also oversee, plan, and coordinate operational strategies in INSEA/ANZ. With AppsFlyer having expanded into Australia and New Zealand in November 2020, Sanjay will also play a critical role in strengthening AppsFlyer’s commitment to the ANZ region.

Sanjay Trisal, General Manager, AppsFlyer INSEA/ANZ, says: “Going forward, regional collaboration will continue to be the key to our success, and I am excited to be in a position to work across core markets to drive business objectives and grow to meet the demands of the region alongside a high-performing team. AppsFlyer’s solutions help marketers to work smarter and fuel data-driven initiatives in a market that is constantly evolving. I look forward to tapping into the numerous opportunities INSEA/ANZ offers.”

The INSEA/ANZ regions have shown great potential in the mobile attribution industry and provides many opportunities for mobile marketers to maximise results. According to an eConomy report, the Southeast Asian internet economy has grown by 33% each year since 2015, showcasing the immense opportunities in the region. Similarly, the Australia and New Zealand industry is becoming a hub for mobile app development in the region with apps like Canva being a global phenomenon.

AppsFlyer’s 2020 growth has been exponential, reporting over USD200 million in Annual Recurring Revenue (ARR), as well as a late-stage extension of its existing USD210 million series D round. AppsFlyer now has over 1,000 employees, spread across 19 offices globally.

Sanjay brings over 20 plus years of strong sales, new business development, and management experience in the IT, High Tech and Consulting sectors. Before joining AppsFlyer in 2015, Sanjay spent almost 3 years at InMobi, a multinational technology company that specializes in mobile advertising and mobile marketing and was responsible for expanding the LATAM market.

“We are very pleased that Sanjay is taking on a broader role at AppsFlyer. We have been growing exponentially over the last year, opening our latest APAC office in Sydney at the end of 2020, and with Sanjay’s remarkable talents aim to bring cohesive collaboration across our core markets. Sanjay’s notable accomplishments in India make him a perfect fit for this new role and we have full confidence that he will play a critical role in spearheading a successful collaboration between regions,” stated, Ronen Mense, President & Managing Director, AppsFlyer, APAC.

About AppsFlyer

AppsFlyer, the global attribution leader, empowers marketers to grow their business and innovate with a suite of comprehensive measurement and analytics solutions. Built around privacy by design, AppsFlyer takes a customer-centric approach to help 12,000+ brands and 7,000+ technology partners make better business decisions every day. To learn more, visit www.appsflyer.com

Media Contacts
Debbie Beins
PRecious Communications on behalf of AppsFlyer
appsflyer@preciouscomms.com

Press Contact For AppsFlyer in APAC:
Nico Marco
nico.marco@appsflyer.com

Launch of Digital Week 2021: Northeast Asia April Virtual Conference

Digital Week is back! Join W.Media this April 20-22 as we explore the Cloud and Datacenter ecosystems of Korea, Japan, Mainland China, Hong Kong, and Taiwan.

Our Digital Week virtual conference series is returning to cover 5 new markets! We’re bringing you hours of new content from International IT experts, discussing everything from datacenter deployment to cloud security to digital transformation across the Northeast Asia region.

Want to know more? Join today to start connecting with 2500+ industry peers and access exclusive pre-show content. Digital Week is your community hub for:
– Interactive industry chat rooms
– Live speaker Q&A sessions
– 1-on-1 video calls between attendees
– Conference-wide prizes and competitions

Registration is open–Join the conversation today! https://bit.ly/308oQDv

About W.Media

W.Media is a global B2B technology marketing agency specialising in PR, Media, and Events. It is the anchor of the cloud, datacenter and cybersecurity communities in Asia Pacific, combining market knowledge and network to uplift brands via targeted communication. W.Media educates both industry stakeholders and the public on the latest developments in these industries through personalized engagement with the marketplace.

From its founding in 2018, W.Media began organising Cloud & Datacenter Conventions throughout the APAC region, in countries such as Vietnam, Malaysia, Indonesia, Thailand, Singapore and South Korea. In 2020, W.Media complemented its in-person events offerings by launching a series of webinars to connect top industry professionals in the three pillars driving tech today: Cloud, Cybersecurity, and Datacenters.

Beyond events, W.Media works closely with its clients to curate effective content marketing, editorial coverage, and digital advertising campaigns. This expertise and expansive regional network make W.Media a key player in Asia’s Cloud and Datacenter market.

About Digital Week (Northeast Asia)

Digital Week is back! Now is your time to explore new markets and network with an even wider range of industry peers.

With cloud migration and storage demands at an all-time high, it’s essential to stay up to date on the market’s latest developments and technologies. So, our W.Media team has created a space for IT professionals to come together and share their insights while reaching an even broader, digitized network: Digital Week.

Our Digital Weeks combine the informational expertise of a leading webinar series with the personal touch of in-person conferences and exhibitions. This three-day virtual event brings together experts from the Cloud, Data Center, and Cybersecurity industries to share both regional overviews and local observations, as well as enables you speak directly to potential clients or future business partners one-on-one!

Digital Week North Asia will focus on explosive growth in cloud and datacenter technologies across Japan, Korea, Mainland China, Taiwan, and Hong Kong. These markets have long been leaders in technology for not just Asia but the rest of the world. While some of Asia’s emerging economies like Indonesia and Thailand are making great strides in the cloud market, corporations still prefer mature economies in North Asia that can provide them with a strong power network and more reliable uptime. Because multiple deep-sea cables between the USA and Asia pass through these countries, the island also provides a geographic advantage to the American tech giants.

International Women’s Day Summit 2021: Amplifying Her Voice

This year’s International Women’s Day Summit Agenda has been announced that includes more than 200 speakers, representing over 75 countries. Topics for this year’s event, which will be held from March 8-10, include: Blockchain, Digital Assets, Fintech, AI, Women in Space, Global Women’s Entrepreneurship & Leadership, Podcasts and Healing and Wellness.

Global investment into women led companies has reached an all-time low during 2020. We are seeing many innovative ideas come out of developing nations across the globe that deserve more visibility and connectivity with qualified investors and partners who can help them grow and scale. Amplifying Her Voice will serve as a global platform that will bring such stakeholders together from within Bermuda economic development ecosystem to a broader global community of women entrepreneurs, investors, technologies, and industry professionals to accelerate both communication and unprecedented digital connectivity.

This Roundtable will be the beginning of a series of conversations where professionals from within Bermuda’s innovation ecosystem may listen, learn, and share best practices with the global women’s entrepreneurship ecosystem where our global network of women investors and philanthropists will be invited. Your will have the opportunity to share your CALL’s to Action from local, regional, and global standpoints that will hopefully be a starting for deeper conversations and partnerships leading to change, investment, impact, and transformation.

A worldwide pandemic, uncertainty, and troubles big and small over this past year have brought increasing challenges and anxiety–but they have also brought together women leaders and innovators around the globe: to share their ideas and innovations, to inspire and lift up one another, and to support women and change the world. Join us as we amplify their voices, celebrate their accomplishments, learn from their vision, and work together to invest in women.

– Listen to innovators, entrepreneurs, investors, and women on the front-lines who have developed solutions to global issues at scale addressing UN Sustainable Development Goals shaping the global economy, education, food security, climate change, space exploration, and more.
– Participate in main stage content and breakout workshops on global women’s entrepreneurship, healing and wellness, and the latest in blockchain and cryptocurrency investing.
– Bring your curiosity and connect with our global community in our breakout sessions and networking receptions.

About The State of Women Institute

The State of Women Institute is a U.S. 501(c)(3) nonprofit organization dedicated to amplifying the voices of women and girls through programs and initiatives that support the creation of various forms of digital media (including podcasts, video documentary, social media related, print, AR and VR). The State of Women Podcast Network, launching Spring 2021 on Google Play, Android, and KaiOS, encompassing 300 women podcasters from across five continents. The State of Women Institute will be partnering with Women Investing in Women DIGITAL, SHEQONOMI, and a long list of reputable global non-profits and change makers across 50+ countries worldwide in leading “Amplifying Her Voice” Global Virtual Summit on International Women’s Day 2021.

Source: ANU Bhardwaj. State of Women Institute. Anu@womeninvesting.in

Betfred Sports, Represented by SCCG Management, Signs Multi-year Marketing Agreement with Colorado Rockies

Stephen Crystal, SCCG Management Founder, announced that Betfred USA Sports, represented by SCCG Management, has entered into a multi-year marketing and sponsorship agreement with the Colorado Rockies. The terms of the deal include various digital and stadium assets at Coors field, in addition to game-day experiences for baseball fans including ticket giveaways, game suites, in-game contests and more. Additionally, the sports betting operator will become a Proud Partner of the Colorado Rockies.

“Colorado has proven to be a fantastic market for Betfred Sports, and we look forward to further demonstrating our commitment to local fans with this partnership with the Rockies,” stated Bryan Bennett, Chief Operating Officer of Betfred USA Sports. “Along with our sportsbook at Saratoga Casino Black Hawk and our other sports partnerships in the state, Betfred is investing in Colorado for the long haul.”

“The Colorado Rockies are always looking to partner with top tier brands and Betfred Sports has established themselves as one of the best in the market,” said Walker Monfort, Rockies’ Vice President of Corporate Partnerships. “Sports betting has seen incredible growth across the country recently and we are always looking for new and exciting ways to engage with not only our fans but all sports fans throughout the Rocky Mountain Region.”

The agreement is the third such marketing agreement in Colorado for Betfred Sports who previously announced partnerships with the Denver Broncos as well as all-time leading Broncos WR and 2x World Champion Rod Smith. Betfred Sports was the first brick and mortar sportsbook to open in Colorado at Saratoga Casino Black Hawk in June 2020, and subsequently launched online in August of the same year. Sports bettors can download the app and find promotions with daily Betfred Boosts at http://www.betfredsports.com.

About Betfred USA Sports

Betfred USA Sports is the wholly owned US subsidiary of Betfred Group, a Warrington, United Kingdom based bookmaker that owns and operates over 1500 betting shops in the UK as well as industry leading online and mobile products in the UK and Spain. Betfred Group, founded by brothers Fred and Peter Done in 1967, created Las Vegas based Betfred USA Sports in 2019 specifically to enter the robust and ever-expanding US sports betting market. Betfred USA Sports, a proud sportsbook sponsor of the Denver Broncos, is currently a licensed operator in Iowa, Pennsylvania and Colorado, with Nevada coming soon pending regulatory approval.

About SCCG Management

SCCG Management is a consultancy that specializes in sports betting, iGaming, sports marketing, affiliate marketing, technology, intellectual property protection, product commercialization, esports, capital formation, M&A, joint ventures, casino management, and governmental and legal affairs for the casino and iGaming industry. For more information, visit https://sccgmanagement.com/.

Media Contacts:

Betfred Sports
Melissa Castillo
melissa.castillo@betfred.com
725-221-3810

SCCG Management
Stephen Crystal
stephen.crystal@sccgmanagement.com
(702) 427-9354

Colorado Rockies
communications@rockies.com

Source: https://sccgmanagement.com/ (bit.ly/3bbaSqD)

Save the date March 28: The Global start of the FMC 2021

A highly popular international competition for composers and filmmakers has launched a countdown to the global start and opening of the registration.

FMC-Film Music Contest concluded several months of preparations and began the countdown to the start of the new edition. It will be expanded in new categories, exclusive content, with a strengthened prestigious international jury, attractive prizes and many surprises.

FMC currently presents all the news related to the competition. It revealed new members of the prestigious international jury and so far the largest package of prizes with a total value of more than 58,000 Euros. It is thanks to this year’s exclusive partners: PSPaudioware, Native Instruments, D16 Group Audio Software as well as Event Partners: Best Service, Meze Audio, UJAM and others. More about Prizes here: https://www.fmcontest.com/prizes-2/

It also revealed completely new competition categories, which were brought at the request of musicians. For all the current info and news is ideally to subscribe to the official FMC mailing list.

FMC 2021 will open its online registration on March 28, 2021. It will be possible to register from this date into all competition categories.

Competitors will be able to do so online from the comfort of their homes, recording and production studios directly on the competition page, where they will find all the information about the individual categories together with the registration form.

More info about the jury, competition categories, testimonials, FAQ, can be found on the official website at www.fmcontest.com

About FMC-Film Music Contest

FMC-Film Music Contest is a unique international contest and music awards for composers of original music for Film, TV, Ads, Videogames, for sound designers, bands, musicians, producers, soloists in instrumental, theatre, electronic music, with no age limits and irrespective of nationality or country of origin. FMC rewards films, TV series, or videos with original music in a separate category which is designed for independent film producers, production companies, video creators, composers, or directors. FMC is regularly represented at the most famous film, TV and music international events, festivals and markets such as: Cannes Film Festival, March’ du Film, Berlinale, NATPE, Musikmesse, etc. For more information, please visit: https://www.fmcontest.com/

About the Main Organizer, The GONG Art Company

The GONG Art Company as the main organizer has been working on cultural activities for nearly 30 years. Its portfolio includes organising many different cultural events. It has been cooperating with different Radios and TV stations in Europe. GONG has produced more than 500 tv episodes and music video clips. It has also produced just as many compositions in its own studio, the most successful of them being released on CD and receiving numerous gold and platinum awards.

Follow FMC-Film Music Contest on Social Media:
Facebook: facebook.com/FilmMusicContest
Instagram: instagram.com/fmcontest
YouTube: http://bit.ly/3oOaG48
#fmcfilmmusiccontest

Media Contact:
Mgr. Vlado Zeleznak Jr.
Director, FMC-Film Music Contest, PRESS FMC
E: press@fmcontest.com

SCCG Management Partners with MediaTroopers to bring Experienced iGaming Marketing Agency Talent and Services to the USA

Stephen Crystal, Founder of SCCG Management, announced a partnership with King of Prussia, Pennsylvania-based iGaming Marketing and Advertising firm, MediaTroopers.

Stephen Crystal, said, “This is a new and exciting time for iGaming in North America. Online sports betting and iGaming products are exploding across the US, backed by huge brands and equally large budgets. That same demand exists for digital marketing expertise in iGaming – knowledge put in context by the challenges experienced by veteran digital marketers in the online gaming space.

“These are challenging times that are rewarded by results, not just trying hard. The experience and expertise that MediaTroopers bring to our partners through a third-party agency model can help these companies accelerate the results needed to secure their fair share of the market. We are thrilled to bring this needed capability to our clients in North America.”

MediaTroopers has over 20 years of experience in the world of online marketing. With a particular interest in digital marketing, product development, and growth strategies, MediaTroopers delivers the most highly effective advertisements and marketing solutions possible to expand the audience and strengthen their reach.

Working within highly regulated verticals, Media Troopers always ensures that its traffic is safe and compliant with state regulations and coordinated with its advertisers’ requirements.
Media Troopers employs sophisticated technologies and platforms to generate real-time data for every advertisement. MediaTrooper rigorously monitors, refines, and improves its campaigns, quickly and efficiently retooling underperforming content. The MediaTrooper mission is to work to ensure that advertising investments are used optimally at all times.

Sam Segal, MediaTroopers CEO, said, “We are delighted to be working with SCCG Management and tap on the years of knowledge and vast network that Stephen and his team bring. Combining our digital and online gambling expertise, together with the knowledge and contacts of a land-based industry veteran like Stephen, will enable us to provide our clients with a whole new level of marketing services. There’s so much to do in so little time; we can’t wait to get this partnership going.”

About SCCG Management

About Media Troopers

Media Troopers is a performance marketing agency designed to help online advertisers expand their audiences around the world. Our agency uses developing advisory sites and apps and sophisticated technologies and platforms to reach new consumers. In the current marketing environment, online advertisers are fighting an uphill battle for exposure. The days of traditional online marketing are coming to an end. With so much competition for consumers’ attention, businesses that fail to adapt and diversify their media channels are left behind. But thanks to Media Troopers, advertisers now have everything they need to level the playing field.

Stephen A. Crystal
SCCG Management
+1 702-427-9354
stephen.crystal@sccgmanagement.com

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LinkedIn: https://www.linkedin.com/company/sccg-management/

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