Media & Marketing Archives - Page 14 of 28

CleverTap names Pravin Laghaate as Vice President, Europe, and UK

CleverTap, world’s #1 retention cloud, today named Pravin Laghaate as Vice President for its Europe and United Kingdom regions. Pravin, who joined CleverTap in 2020 and has been in senior leadership sales roles centrally, will now oversee sales, go-to-market strategy, and execution across Europe and the UK.

With over 20 years of experience across markets, he has been instrumental in establishing new benchmarks for expansion revenue and client engagement at CleverTap. Pravin has successfully built and led high-performance sales teams, in the past and worked with prominent brands such as Vodafone, Kingfisher Airlines, Gulf Air and Emirates.

“The UK and Europe’s SaaS market is set to cross US$100 billion within the next decade. Given the immense potential within these regions we are certain that Pravin’s elevation will allow us to continue on our high-growth journey. His presence within the region will be instrumental in driving customer retention and engagement for our European and UK based customers, enabling them to reach newer heights.” said Sidharth Malik, Chief Executive Officer, CleverTap. “With a resilient business strategy, and drive to innovate, we are all set to further bolster our global footprint within the burgeoning SaaS landscape.” he added.

Talking about his new role Pravin states that, “I am ecstatic to be entrusted with the responsibility to grow our business in this region. CleverTap is the fastest growing retention cloud platform in the world, strengthening our footprint in the UK and Europe is going to be key to achieving our global ambitions.”

About CleverTap

CleverTap is the all-in-one customer engagement platform that helps brands personalize and optimize all consumer touch points to improve user engagement, retention, and lifetime value. It’s the only solution built to address the needs of retention and growth teams, with audience analytics, deep-segmentation, multi-channel engagement, product recommendations, and automation in one unified product.

The platform is powered by TesseractDB(TM) – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

Backed by leading investors such as Sequoia India, Tiger Global, Accel, and CDPQ the company is headquartered in Mountain View, California, with presence in San Francisco, New York, Sao Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta. For more information, visit clevertap.com or follow on LinkedIn and Twitter.

Forward-Looking Statements

Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction.

For more information:
SONY SHETTY
Director, Public Relations, CleverTap
+91 9820900036
sony@clevertap.com

IPSHITA BALU
Consultant
Archetype
+91 9590111798
ipshita.balu@archetype.co

Grid Dynamics AWS Analytics Platform Starter Kit Leveraged by Client, Mistplay, to Improve Business Operations

Key Takeaways:
– With another successful AWS implementation, Grid Dynamics reinforces its reputation for driving business value with flexible and scalable cloud solutions.
– Grid Dynamics successfully delivered a turnkey Analytics and Machine Learning (ML) Platform for its client, Mistplay – the leading loyalty app for mobile gamers.
– The Grid Dynamics solution helps Mistplay drive operational efficiency and provide insight-driven recommendations to increase engagement, loyalty, and revenue for itself and its game publishing partners.
– Grid Dynamics helped Mistplay reduce time to market and deploy advanced recommendation engines faster by leveraging its proven Analytics Platform Starter Kit and its ML Starter Kit based on AWS to deliver a production-ready solution in less than 5 months.

Grid Dynamics Holdings, Inc. (NASDAQ:GDYN) (Grid Dynamics), a leader in enterprise-level digital transformation services and solutions, announced today that its client, Mistplay, the leading loyalty app for mobile gamers, has expanded its business capabilities through the deployment of an Analytics Platform. Mistplay is on a mission to be the best way to play mobile games for everyone, everywhere and providing a personalized experience for each user is a top priority for the AI and Analytics team. Mobile gamers come to Mistplay to discover new games to play, earn points, and redeem those points for rewards. The curated experience not only streamlines game discovery and selection for the user, it enables gaming publishers to reach the highly-engaged audiences they’re seeking. By leveraging its Analytics Platform Starter Kit and its ML Starter Kit, Grid Dynamics built for Mistplay a new analytics platform, which enables Mistplay to easily share data assets across its organization, gain valuable insights from the data, and create advanced ML models which deliver better game recommendations to its growing community of millions of gamers. This turnkey solution was deployed to production in less than 5 months, leading to significant acceleration of Mistplay AI and analytics initiatives.

The Grid Dynamics Analytics Platform Starter Kit based on AWS is a culmination of years of experience that enables rapid provisioning of an AWS-native analytics platform and implementation of data pipelines at scale. The pre-integrated, battle-tested starter kit is designed to drastically reduce time-to-market, improve data accessibility and quality, increase speed-to-insights, and achieve significant ROI. By leveraging this starter kit, clients enjoy a significant reduction in the cost and risk of initial investment and can focus on what’s important for business: business intelligence, data science, and data-driven decisions with machine learning.

“We take great pride in helping our clients get to market quickly with new capabilities. With our AWS Data Platform Starter Kit, clients like Mistplay drastically cut down the time to market and quickly realize gains in operational efficiency. Another valuable aspect of this project is the tremendous collaboration between the Grid Dynamics and Mistplay teams”, saidAlex Poberezhsky, VP at Grid Dynamics. “It’s an honor to work with great people and a company that’s a leader in their field. We can’t wait to see what we can achieve together in the future”, said Poberezhsky.

“Our successful partnership with Grid Dynamics enabled us to quickly modernize our ML operations and data platforms at Mistplay. This collaboration resulted in increased data team productivity and building the tools to ensure our users receive a best-in-class gaming experience. As we look ahead, this partnership will support us tremendously as we continue to innovate in the mobile gaming industry,” said Luca Fiaschi, Phd, Chief Data and AI Officer at Mistplay.

About Grid Dynamics
Grid Dynamics (Nasdaq: GDYN) is a digital-native technology services provider that accelerates growth and bolsters competitive advantage for Fortune 1000 companies. Grid Dynamics provides digital transformation consulting and implementation services in omnichannel customer experience, big data, analytics, search, artificial intelligence, cloud & DevOps, and application modernization. Grid Dynamics achieves high speed-to-market, quality, and efficiency by using technology accelerators, an agile delivery culture, and its pool of global engineering talent. Founded in 2006, Grid Dynamics is headquartered in Silicon Valley with offices across the US, Mexico, UK, Europe, and India. To learn more about Grid Dynamics, please visit www.griddynamics.com. Follow us on Facebook, Twitter, and LinkedIn.

About Mistplay
Mistplay is the leading loyalty app for mobile gamers. Mistplay fosters a community of millions of engaged gamers who earn rewards for discovering & playing new games. Headquartered in Montreal, and launched in 2016, Mistplay is on a mission to be the best way to play mobile games for everyone, everywhere. You can read more about the company and how to partner with us here.

Forward-Looking Statements
This communication contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are not historical facts, and involve risks and uncertainties that could cause actual results of Grid Dynamics to differ materially from those expected and projected. These forward-looking statements can be identified by the use of forward-looking terminology, including the words “believes,” “estimates,” “anticipates,” “expects,” “intends,” “plans,” “may,” “will,” “potential,” “projects,” “predicts,” “continue,” or “should,” or, in each case, their negative or other variations or comparable terminology. These forward-looking statements include, without limitation, quotations and statements regarding our product capabilities, benefits of AWS competency designations and our company’s future growth.

These forward-looking statements involve significant risks and uncertainties that could cause the actual results to differ materially from the expected results. Most of these factors are outside Grid Dynamics’ control and are difficult to predict. Factors that may cause such differences include, but are not limited to, any factors limiting product capabilities, the benefits of our products, and our company’s growth.

Grid Dynamics cautions that the foregoing list of factors is not exclusive. Grid Dynamics cautions readers not to place undue reliance upon any forward-looking statements, which speak only as of the date made. Grid Dynamics does not undertake or accept any obligation or undertaking to release publicly any updates or revisions to any forward-looking statements to reflect any change in its expectations or any change in events, conditions or circumstances on which any such statement is based. Further information about factors that could materially affect Grid Dynamics, including its results of operations and financial condition, is set forth under the “Risk Factors” section of the Company’s annual report on Form 10-K filed February 28, 2023 and in other periodic filings Grid Dynamics makes with the SEC.

Media Contact:
Cary Savas
+1 (650) 523 5000
csavas@griddynamics.com

SOURCE: Grid Dynamics

CleverTap launches Scribe, an OpenAI integrated content creation assistant

CleverTap, the World’s #1 retention cloud, today announced the integration of OpenAI with the CleverTap platform and launched its AI-generated content creator Scribe. The AI content feature can generate campaign creatives, analyze emotions, and rewrite them keeping in mind a specific emotion that resonates with the brands’ users. The feature will be rolled out to customers in April.

Scribe can interpret the emotion of messages and suggest the best alternative that users are more likely to engage with. Growth marketers can now auto-generate emotionally relevant copies and expedite content development by using just a few keywords on Scribe. The technology enables brands to automatically determine the tone of their messages. Marketers can leverage user engagement data based on emotion analysis to develop hyper-personalized content that is consistent with the brand, and also resonates with the user. Scribe is currently available to CleverTap Enterprise Customers on an invite basis.

Based on studies showing how much more value an emotionally connected customer adds, CleverTap has identified five fundamental emotions in MarTech. Namely, fear of missing out (FOMO), anticipation, trust, joy, and surprise — that are integral parameters in the digital world. Scribe has the capacity to produce and analyze content taking these factors into account. For digital-native businesses aiming to boost conversions with the aim of emotionally intelligent content, this will be a game-changer — driving increased visits, swipes, and spending.

Although marketers can personalize the way their customers connect with a brand, they will be able to go a step further with Scribe and customize the emotion of the messages marketers send out. Consider the following two examples of messages that have the same meaning but vastly different emotion scores – ultimately appealing to different audiences.

1. 50% off on shoes! Offer ends tonight!

2. Hurray! You have won 50% off on shoes. Coupon is valid today.

“Studies show that marketers only have 2 seconds to capture users’ attention in the digital realm. This gives marketers a very brief window to engage their users by tapping into the right emotions and AI enables brands to build these customized campaigns. These advancements in AI will open up the next frontier for marketers and bring back the ‘tech’ in MarTech.” said Jacob Joseph, Vice President Data Science, CleverTap, “We’re excited to launch Scribe – our very own OpenAI powered AI content creator to help our customers generate personalized, emotionally relevant messaging to stay connected with users and strengthen digital relationships.”

About CleverTap

CleverTap is the World’s #1 Retention Cloud that helps app-first brands personalize and optimize all consumer touch points to improve user engagement, retention, and lifetime value. It’s the only solution built to address the needs of retention and growth teams, with audience analytics, deep-segmentation, multi-channel engagement, product recommendations, and automation in one unified product.

The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 2000 customers, including Electronic Arts, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

Backed by leading investors such as Sequoia India, Tiger Global, Accel, and CDPQ the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta. For more information, visit clevertap.com or follow on LinkedIn and Twitter.

Forward-Looking Statements

For more information:

SONY SHETTY
Director, Public Relations, CleverTap
+91 9820900036
sony@clevertap.com

IPSHITA BALU
Consultant
Archetype
+91 9590111798
ipshita.balu@archetype.co

Society Pass Inc. (Nasdaq: SOPA)’s Travel Platform, NusaTrip, Acquires Vietnam’s VLeisure, Marks its First Acquisition Outside of Indonesia

NusaTrip (“NusaTrip”), a leading Jakarta-based, IATA-licensed Online Travel Agency (“OTA”) and the travel vertical of Society Pass Inc (Nasdaq: SOPA), Southeast Asia’s (SEA) next generation, data-driven, loyalty, fintech and e-commerce ecosystem, today announces the acquisition of VLeisure, a Ho Chi Minh City, Vietnam-based online B2B hotel platform servicing small-to-medium size hotels in Vietnam and empowering online and offline travel agencies to manage and distribute travel products and services. The VLeisure acquisition extends NusaTrip’s base of operations and geographical reach outside of Indonesia for the first time. Going forward, NusaTrip will continue to acquire online and offline travel agencies in SEA as it builds a regional travel platform servicing the booming SEA travel market.

The VLeisure acquisition comes at an opportune time for NusaTrip with the dramatic rebound in the SEA travel market from the depths of the Covid pandemic. The marked increase in demand is driven by strong government initiatives to boost tourism, the rise of SEA’s burgeoning middle class and strong internet penetration, which enables more Southeast Asians to more easily book flights and hotels through OTAs. According to Web In Travel, gross bookings in 2025 will reach 94% of the record 2019 levels. And according to the Vietnam National Administration of Tourism, the tourism sector expects to welcome 110 million tourist arrivals in 2023, valued at US$27 billion, representing 5.7% of Vietnam’s projected 2023 GDP of US$469 billion.

Leveraging on SoPa’s capital and NusaTrip’s technology, VLeisure will market its hotel management SaaS products to small-to-medium size hotels initially in Vietnam and then to the rest of SEA. In addition, NusaTrip now acquires an operational foothold to significantly expand its B2C and B2B businesses in Vietnam. Phan Le, VLeisure Founder and Managing Director, comments, “I am honoured to join the SoPa ecosystem and Nusatrip. With SoPa’s rapid growth in 2021 and 2022 and NusaTrip’s position as a leading IATA-licensed travel platform in Indonesia, VLeisure now is able to access our parent companies’ infrastructure of capital, technology, marketing, and customer support, allowing VLeisure to better serve our Vietnam-based customers and accelerate growth in our hotel business. VLeisure’s trip planning, booking capabilities, hotel technology expertise complements Nusatrip’s existing travel services to deliver a more personalised user experience. Furthermore, as a Vietnamese, I am proud to join the first Vietnam-based company to be listed on Nasdaq. SoPa’s Nasdaq IPO in November 2021 is truly an historical event for Vietnam’s economy and an inspiration for all Vietnamese entrepreneurs.”

Founded in 2011 as a Ho Chi Minh City, Vietnam-based online marketplace for hotels, airlines, and travel agencies, VLeisure empowers Vietnamese, regional and international OTAs by distributing their travel products. Travel agents access to VLeisure’s extensive inventory of over 650,000 registered hotels. It is also a hotel technology platform servicing small-to-medium size hotels with customer booking and revenue collection software solutions.

Dennis Nguyen, Society Pass Founder, Chairman and Chief Executive Officer and NusaTrip Chairman, expounds, “We happily welcome VLeisure into our ever-expanding NusaTrip ecosystem. VLeisure seamlessly blends into our user and merchant growth strategy. We combine NusaTrip’s robust flight B2B technology and B2C operational breadth with VLeisure extensive hotel management software solutions. With Phan’s significant experience and knowledge of the Vietnamese travel sector, I appoint him as the Managing Director of Nusatrip Vietnam. As Head of our Hotel Business, his expertise in hotel technology allows him to create unique travel goods and services that meet the demands of Vietnamese travellers.”

Mr. Nguyen further explains, “As a Vietnamese, I am especially proud to continue to finance and support Vietnam’s start-up sector with this VLeisure acquisition. I believe that our Vietnamese entrepreneurs will continue to be an example for the rest of SEA. We look no further than the example of Phan Le.”

About VLeisure

Founded in 2011 as a Ho Chi Minh City, Vietnam-based online marketplace for hotels, airlines, and travel agencies, VLeisure is a hotel technology platform servicing small-to-medium size hotels with customer booking and revenue collection software solutions. In addition, travel agents access to the company’s extensive inventory of over 650,000 registered hotels. VLeisure is now an integral member of NusaTrip. For more information, please visit: https://www.vleisure.com.

About NusaTrip

Founded in 2013, NusaTrip is a Jakarta, Indonesia-based, IATA-licensed online travel agency that serves both local and global customers and partners by optimizing cutting-edge technology and providing 24/7 customer-centric support team-as-a-service. With its first mover advantage, NusaTrip has onboarded +1.2 million registered users, +500 airlines and +200,000 hotels around the world as well as connected with over 80 million unique visitors. NusaTrip is now an integral member of Society Pass (Nasdaq: SoPa) ecosystem. For more information, please visit: https://www.nusatrip.com.

About Society Pass Inc.

Founded in 2018 as a data-driven loyalty, fintech and e-commerce ecosystem in the fast-growing markets of Vietnam, Indonesia, Philippines, Singapore and Thailand, which account for more than 80% of the SEA population, and with offices located in Angeles, Bangkok, Ho Chi Minh City, Jakarta, Manila, and Singapore, Society Pass Incorporated (Nasdaq: SOPA) is an acquisition-focused holding company operating 6 interconnected verticals (loyalty, digital media, travel, telecoms, lifestyle, and F&B), which seamlessly connects millions of registered consumers and hundreds of thousands of registered merchants/brands across multiple product and service categories throughout SEA.

Society Pass completed an initial public offering and began trading on the Nasdaq under the ticker SOPA in November 2021. SOPA shares were added to the Russell 2000 index in December 2021.

SoPa acquires fast growing e-commerce companies and expands its user base across a robust product and service ecosystem. SoPa integrates these complementary businesses through its signature Society Pass fintech platform and circulation of its universal loyalty points or Society Points, which has entered beta testing and is expected to launch broadly at the beginning of 2023. Society Pass loyalty program members earn and redeem Society Points and receive personalised promotions based on SoPa’s data capabilities and understanding of consumer shopping behaviour. SoPa has amassed more than 3.3 million registered consumers and over 650,000 registered merchants and brands. It has invested 2+ years building proprietary IT architecture to effectively scale and support its consumers, merchants, and acquisitions.

Society Pass leverages technology to tailor a more personalised experience for customers in the purchase journey and to transform the entire retail value chain in SEA. SoPa operates Thoughtful Media Group, a Thailand-based, a social commerce-focused, premium digital video multi-platform network; NusaTrip, a leading Indonesia-based Online Travel Agency; VLeisure, a Vietnam-based hotel technology platform; Gorilla Networks, a Singapore-based, web3-enabled mobile blockchain network operator; Leflair.com, Vietnam’s leading lifestyle e-commerce platform; Pushkart.ph, a popular grocery delivery company in Philippines; Handycart.vn, a leading online restaurant delivery service based in Vietnam; and Mangan.ph, a leading local restaurant delivery service in Philippines.

For more information on Society Pass, please visit:
Website at https://www.thesocietypass.com or
LinkedIn at https://www.linkedin.com/company/societypass or
Facebook at https://www.facebook.com/thesocietypass or
Twitter at https://twitter.com/society_pass or
Instagram at https://www.instagram.com/societypass/.

Cautionary Note Concerning Forward-Looking Statements

This press release may include “forward-looking statements,” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements other than statements of historical fact included in this press release are forward-looking statements. When used in this press release, words such as “anticipate”, “believe”, “estimate”, “expect”, “intend” and similar expressions, as they relate to us or our management team, identify forward-looking statements. Such forward-looking statements are based on the beliefs of management, as well as assumptions made by, and information currently available to, the Company’s management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors detailed in the Company’s filings with the SEC. All subsequent written or oral forward-looking statements attributable to us or persons acting on our behalf are qualified in their entirety by this paragraph. Forward-looking statements are subject to numerous conditions, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s registration statement and prospectus relating to the Company’s initial public offering filed with the SEC. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

Media Contacts:
Rosa Milyarna – NusaTrip
rosa@nusatrip.com

Maxim: Society Pass (Nasdaq: SOPA) Compelling Valuation; 4Q22 EBITDA Beats Forecast; Positive on Organic Growth & M&A

Maxim Group LLC (“Maxim”) issues research report on Society Pass Inc. (Nasdaq: SOPA) (“SoPa”), Southeast Asia’s (SEA) next generation, data-driven, loyalty, fintech and e-commerce ecosystem.

Click Here ( https://tinyurl.com/3cakppp on Maxim research website) or Here ( https://tinyurl.com/5fh5vnyr on Society Pass website) to view the full Maxim research report.

Summary Points:

– 4Q22 results highlight early stages of growth – SoPa’s 4Q22 revenue of $2.6M increased significantly from $0.4M in the prior year quarter. Thoughtful Media (TMG) accounted for over 50% of quarterly revenue at $1.4M, followed by Leflair at $0.7M and NusaTrip online ticketing and reservation at $0.5M. SoPa has restructured several of its businesses to improve revenue and profitability and is focusing on the relatively higher margin segments.

– Metrics – SoPa ended ’22 with over 3.3M registered customers and 205K merchants and brands. During 2022, there were over 48K lifestyle purchases, 88K F&B deliveries and 178K travel bookings.

– Diversification – 2022 represented a period of significant diversification with SoPa now operating 6 verticals in 5 countries (Singapore, Vietnam, Philippines, Indonesia, and Thailand). Maxim believes TMG can market SoPa’s other brands and the businesses can be expanded geographically. Maxim has a positive view on the SEA market due to increasing mobile and ecommerce penetration, younger populations, travel coming back, and the opportunity to consolidate smaller companies.

– Outlook – Maxim narrows its EBITDA loss estimate for 2023, primarily due to factoring in better expense control. Maxim expects loyalty points to launch in June ’23, and full year contributions from all announced acquisitions. Maxim has not modeled any contributions from any acquisitions that have not yet been announced or closed, however, it is likely that management will continue to opportunistically acquire companies in their verticals of focus.

– Healthy balance sheet – SoPa ended 2022 with unrestricted cash of $18.9M (representing >1/2 of SoPa’s market cap), down from $23M at the of end of September ’22, and no material amount of debt. In February ’23, SoPa authorised a $2M stock repurchase program. With expense reduction plans and newer businesses, along with the launch of the Loyalty program, Maxim expects the cash burn to decline and that current levels of cash are sufficient to fund organic growth over the next two years.

– Society Pass is in the early stages of building an SEA e-commerce company with six verticals:

1) Lifestyle. Leflair provides luxury goods online in Vietnam. Leflair generated ~$2M in revenue in ’22, up from $500K in ’21. Sales from online ordering was $0.7M in 4Q22, up 73% y/y. Maxim anticipates management will focus on expanding geographically and in other retail categories in 2023. Leflair changed its platform in February 2023 to improve customer experience and drive sales.

2) Digital Advertising. Thoughtful Media Group is a Thailand based social media company acquired in July ’22. Business has been expanded to Vietnam, Indonesia, and Thailand. Digital advertising should have relatively higher margins among SOPA’s other segments, in part due to lower labour costs. In October ’22, TMG signed a partnership with Onlive.site, a live-streaming and digital content channel platform based in Spain. Onlive’s technology allows livestreaming, live video shopping, interactive video and online TV channel platform tools. The company announced the acquisition of More Media, an Indonesia based digital design and branding agency. Revenue in this segment was $1.4M for 4Q22 and $2.6M for the full year. Maxim notes that this only includes one half of results as the deal closed in 3Q22.

3) Online Travel. NusaTrip is an Indonesia based online travel platform acquired in August ’22. Maxim views Online Travel as one of the areas of key focus for growth both organically and through M&A. In February ’23, a partnership was announced with LuxUrban (LUXH – Buy) to drive SE Asian traffic to LuxUrban’s US based hotels. NusaTrip signed an MoU with PT Kerata Cepat Indonesia-China to be the preferred online ticket sales partner for Kereta Cepat Jakarta-Bandung, the first fast train service between Jakarta and Bandung. Revenue was $0.5M for the quarter and $0.7M for the year.

4) Telecom. Acquired June ’22, Gorilla is a Singapore based blockchain telecom offering local and travel e-SIM services. Although a small revenue contributor, it provides blockchain and Web 3.0 technology that can be expanded to other areas, such as social media interactions on websites.

5) Online Food and beverage delivery. Handycart (Vietnam), Pushkart (Philippines), and Mangan (Philippines). F&B is small contributor today but is strategic in terms of users that can be monetized in other verticals. For ’23, Maxim anticipates management will focus on combining their offerings.

6) Loyalty. Loyalty plan was soft launched in June ’22 with a hard launch across all verticals targeted for June ’23. Stripe, a digital wallet, is a partner for payments. While adoption is not certain, Maxim expect Loyalty to be the higher margin of SOPA’s verticals.

– Compelling valuation – reiterate Buy. SOPA trades at an EV/revenue multiple of 0.4x our 2024 revenue estimate with over half of its market cap in cash vs. the peer average of 2.8x. Maxim’s price target is $2.75 supported by our 10-year DCF analysis, which utilizes a 22% discount rate (unchanged), 13x terminal multiple (prior 15x), and 3% terminal growth rate (unchanged). This equates to an EV/revenue multiple of 2.0x. A discount to the peer average is warranted, in our view due to SOPA’s smaller size and acquisition integration risk. Our positive outlook is supported by the attractive SE Asian markets and opportunities to consolidate smaller companies.

About Society Pass Inc.

Society Pass completed an initial public offering and began trading on the Nasdaq under the ticker SOPA in November 2021. SOPA shares were added to the Russell 2000 index in December 2021.

SoPa acquires fast growing e-commerce companies and expands its user base across a robust product and service ecosystem. SoPa integrates these complementary businesses through its signature Society Pass fintech platform and circulation of its universal loyalty points or Society Points, which has entered beta testing and is expected to launch broadly at the beginning of 2023. Society Pass loyalty program members earn and redeem Society Points and receive personalised promotions based on SoPa’s data capabilities and understanding of consumer shopping behaviour. SoPa has amassed more than 3.3 million registered consumers and over 205,000 registered merchants and brands. It has invested 2+ years building proprietary IT architecture to effectively scale and support its consumers, merchants, and acquisitions.

Society Pass leverages technology to tailor a more personalised experience for customers in the purchase journey and to transform the entire retail value chain in SEA. SoPa operates Thoughtful Media Group, a Thailand-based, a social commerce-focused, premium digital video multi-platform network; NusaTrip, a leading Indonesia-based Online Travel Agency; Gorilla Networks, a Singapore-based, web3-enabled mobile blockchain network operator; Leflair.com, Vietnam’s leading lifestyle e-commerce platform; Pushkart.ph, a popular grocery delivery company in Philippines; Handycart.vn, a leading online restaurant delivery service based in Vietnam; and Mangan.ph, a leading local restaurant delivery service in Philippines.

Cautionary Note Concerning Forward-Looking Statements

Media Contacts:
PRecious Communications
sopa@preciouscomms.com

Coming soon this April: The MarTech Summit Singapore 2023

The MarTech Summit series aims to bring together the best minds in marketing technology from a range of industries through a number of diverse formats and engaging events.

Here come the 2-day flagship event of The MarTech Summit in Singapore! A brand new speakers line-up and agenda filled with panel discussions, keynote presentations, fireside chats, in-summit roundtables & more. We are splitting into tracks to deep-dive into MarTech latest trends, the power of data-driven marketing as well as customer/client digital experience! Come and join us for a learning and networking experience with the likes of CMOs, Heads, Directors, etc. Register now and get ready to take your marketing game to the next level.

This summit is designed for senior level executives in functions such as:

The MarTech Summit Singapore will be taken place following the motto Accelerate Success with Your MarTech Stack: Leaner, Smarter & Richer. The summit will be held in person on 25 & 26 April 2023 at Raffles City Convention Centre (80 Bras Basah Road, Singapore 189560).

Find out more information at: https://themartechsummit.com/singapore

You can contact us at: hello@themartechsummit.com

Society Pass’ (Nasdaq: SOPA) Thoughtful Media Group Launches The Creator Economy in the Indonesian Market

Society Pass Inc (Nasdaq: SOPA), Southeast Asia (SEA)’s next generation, data-driven, loyalty, fintech and e-commerce ecosystem, announces the official launch of its digital advertising platform, Thoughtful Media Group Inc (TMG), in the Indonesian market. TMG will introduce its new Indonesia management team and business model at a media presentation in Jakarta on 05 April 2023.

Established in 2021 as an international caliber design and branding agency serving innovative Indonesian companies in the beauty, F&B, e-commerce, and logistics sectors and acquired by TMG in December 2022, More Media has been integrated into Thoughtful Media Group Indonesia (TMGI) connecting content creators and brands in the world’s fourth most populous country. By rapidly deploying value-added services, possessing an intimate understanding of local market trends, focusing on the art of storytelling, TMGI has quickly onboarded a diverse list of local clients such as Langsre, Emilia, Kei Dining, and Allino.

Pamela Aw-Yeung, TMG Vice-Chairwoman, states, “We are very pleased to welcome More Media into the TMG ecosystem. By combining TMGI’s market-leading design and branding capabilities in Indonesia with TMG’s influencer advertising-focused social commerce business model, we leverage our storytelling capabilities for local, regional and international advertisers seeking to market in Indonesia. TMG now operates in Thailand, Vietnam, and Indonesia.”

Responsible for driving sales and onboarding Indonesian clients onto TMG’s regional digital advertising platform, Ms. Eugenia Agnes Gusti, the Co-Founder of More Media and VP of Business Development of TMGI, comments, “Our local team’s unique advantage is that we are led by amazing heroines with significant experience in the fields of branding and media in this country”. Ms. Erlinda Gutami, TMGI Indonesia Country Manager, expounds, “With the explosion of influencer advertising and social commerce across SEA, especially in Indonesia, TMGI emphasises the importance of theme of “Connection” for brands and influencers to build loyal audiences/users over time”.

TMGI is uniquely positioned to become Indonesia’s premier regional digital advertising agency offering a significant value proposition to advertisers, merchants, and influencers in SEA’s largest economy. Well positioned to benefit from Indonesia’s forecast soaring digital advertising revenues over the next decade as increasingly more consumers make direct purchases on social media platforms, TMGI collaborates with social media platforms, advertisers and influencers to develop the entire creator economy in Indonesia.

About Thoughtful Media Group (TMG)

Founded in 2010, Thoughtful Media Group is a leading digital advertising platform in SEA. Through our network of talented creators across multiple industries in Thailand, Vietnam and Indonesia, we help brands maximise marketing budgets and achieve business objectives through some of the most innovative marketing campaigns in the region.

In 2022, Society Pass (Nasdaq: SOPA), the next generation acquisition-focused fintech and e-commerce ecosystem in SEA, acquired Thoughtful Media Group. Since then, TMG has fully evolved into a digital-first and fully integrated advertising powerhouse.

For more information, please visit:
Website at www.thoughtfulmedia.com
LinkedIn at https://www.linkedin.com/company/thoughtful-media-group-inc or
Instagram at https://www.instagram.com/thoughtfulmedia/ or
Facebook at https://www.facebook.com/thoughtfulmediaasia or
Twitter at https://twitter.com/ThoughtfulMedia.

About Society Pass

Society Pass completed an initial public offering and began trading on the Nasdaq under the ticker SOPA in November 2021. SOPA shares were added to the Russell 2000 index in December 2021.

SoPa acquires fast growing e-commerce companies and expands its user base across a robust product and service ecosystem. SoPa integrates these complementary businesses through its signature Society Pass fintech platform and circulation of its universal loyalty points or Society Points, which has entered beta testing and is expected to launch broadly at the beginning of 2023. Society Pass loyalty program members earn and redeem Society Points and receive personalised promotions based on SoPa’s data capabilities and understanding of consumer shopping behaviour. SoPa has amassed more than 3.3 million registered consumers and over 205,000 registered merchants and brands. It has invested 2+ years building proprietary IT architecture to effectively scale and support its consumers, merchants, and acquisitions.

Society Pass leverages technology to tailor a more personalised experience for customers in the purchase journey and to transform the entire retail value chain in SEA. SoPa operates Thoughtful Media Group, a Thailand-based, a social commerce-focused, premium digital video multi-platform network; NusaTrip, a leading Indonesia-based Online Travel Agency; Gorilla Networks, a Singapore-based, web3-enabled mobile blockchain network operator; Leflair.com, Vietnam’s leading lifestyle e-commerce platform; Pushkart.ph, a popular grocery delivery company in Philippines; Handycart.vn, a leading online restaurant delivery service based in Vietnam; and Mangan.ph, a leading local restaurant delivery service in Philippines.

Media Contact:
Ms. Eugenia Agnes Gusti
agnes@thoughtfulmedia.com

Cleverbridge Appoints Dr. Markus A. Wesel as Its Chief Financial Officer

Cleverbridge is pleased to appoint Dr. Markus A. Wesel as its new Chief Financial Officer.

Dr. Markus A. Wesel, Cleverbridge Chief Financial Officer

Markus joins at an exciting time for Cleverbridge and marks another important step in Cleverbridge’s journey to becoming the internet’s leading customer success platform.

He is the latest addition to Cleverbridge’s experienced and innovative leadership team consisting of CEO Wendi C. Sturgis, CTO Radu Immenroth, CCO Happy Luther, CPO Alexander Brochier, and CSO JC Capote.

Cleverbridge was founded in Cologne, Germany, and Chicago, Illinois, in 2005. Since then, Cleverbridge has grown to 300+ employees worldwide with 1.5 million monthly transactions and joined forces with equity partners EMH in 2020.

“I am excited to join Cleverbridge as it continues to grow and strive to make it easy for our clients to grow their revenue and customer lifetime value. I am confident that we can continue to grow profitability and take the next step as we continue establishing ourselves as the leaders in this space,” Markus said. “There is an excellent and stable financial platform and team to enable the ambitious growth and development targets for 2023 and beyond.”

Joining from CENIT, where he held the role of CFO, he brings 15 years of experience including capital market experience. Markus has held senior executive positions at several high-performing tech companies, having begun his career in the consulting world with PWC. He has also acted as an Associate Professor and Lecturer at several well-renowned German institutions.

“Cleverbridge has one of the world’s leading all-in-one CLV Growth solutions for B2B and B2C companies, and we’re excited to take the next step in our growth trajectory enabled by new technologies and our stable platform with an uptime of 99.99% in 2022,” said Cleverbridge CEO, Wendi Sturgis. “With Markus joining the team, we are ensuring we can maintain our excellent financial platform and profitable growth trajectory.”

More about Cleverbridge
Cleverbridge is the CLV Growth Company. We support customer success and sales teams to accelerate revenue growth and reduce churn without adding headcount. We do this by processing transactions and automating renewals without human intervention while augmenting your existing stack through the addition of AI-enabled automation to balance resource constraints. We provide you with all the solutions you will need to go to market in 180 markets worldwide successfully. For more information on Cleverbridge, please visit www.cleverbridge.com.

Contact Information:
Lennard Hulsbos
VP Marketing & Design
lennard.hulsbos@cleverbridge.com
+31639043809

SOURCE: Cleverbridge

Governor of Central Java Ganjar Pranowo initiated a free school for underprivileged students

The Governor of Central Java, Indonesia, Ganjar Pranowo, established SMK Negeri Jawa Tengah (SMKN Jateng), a free school for underprivileged students with the concept of a boarding school.

Inaugurated on June 2, 2014, the school is currently located in three places, namely Semarang City, Purbalingga Regency, and Pati Regency.

The presence of SMKN Jateng aims to reduce poverty rates in Central Java through education.

All education expenses are borne by the Central Java Provincial Government’s regional revenues and expensitures budget (APBD) along with other stakeholders’ financial contribution. All student needs such as boarding, food, uniforms, work clothes, stationery, and other necessities are also provided by the Central Java Provincial Government.

The main campus of SMKN Jateng is located in Semarang City and covers an area of 3.5 hectares. The school currently accommodates 365 students, consisting of 281 male and 75 female students who are currently in grades one, two, and three.

According to the Head of SMKN Jawa Tengah in Semarang, Samiran, the school uses both the national curriculum and a character-based curriculum. The national curriculum is taught by teachers, while the character curriculum is taught by caregivers or mentors with relevant backgrounds.

Teaching and learning activities take place from Monday to Friday, while Saturday and Sunday are used for extracurricular activities.

There are five majors at SMKN Jateng in Semarang, namely Construction and Housing Engineering, Industrial Electronics Engineering, Electrical Power Installation Engineering, Machining Engineering, and Light Vehicle Engineering.

According to the Public Relations Officer of SMKN Jateng in Semarang, Heri Purnomo, in the last three years, the school has graduated 357 students. Of this number, 70 percent have been employed by the Indonesian Armed Forces, civil servants, or absorbed by various large companies in Indonesia, both state-owned and private. Meanwhile, 20 percent had the opportunity to continue their education at universities, and the rest either opened their businesses or were still looking for work.

The school always approaches and discusses with various companies in Indonesia to ensure its graduates are suitable for industry needs. This is done to ensure that SMKN Jateng graduates in Semarang are always compatible with the needs of the workforce.

Governor Ganjar Pranowo reasserts that he prioritizes access to education for children from underprivileged families in Central Java.

“By providing free schooling for these children, it can help reduce the poverty rate in the region, as educated individuals have a better chance of securing employment and improving their economic situation,” said Ganjar.

Furthermore, he conveys, the opening of semi-boarding schools in 15 areas in Jawa Tengah will not only provide education but also provide a place for students to stay during the school term, especially for those who live far away from the school or do not have a conducive learning environment at home.

“Education is essential in breaking the cycle of poverty, and initiatives like these can go a long way in providing opportunities for those who may not have had access to education otherwise. It is important for leaders to prioritize education and work towards providing equal opportunities for all children, regardless of their background or financial status,” concluded Ganjar.

–Antara

CleverTap Gaming Unveiled at GDC 2023

CleverTap, the all-in-one customer engagement platform, today at Game Developers Conference 2023 unveiled CleverTap Gaming – soon to go live in the summer of 2023. Through full player management, the latest offering will help boost revenue from LiveOps, Lifecycle Marketing, and Remote Configuration by 3x with personalization across the entire player journey. The platform is powered by TesseractDB™, CleverTap’s proprietary data engine, which is built for real time triggering & segmentation with high performance, low latency, and massive economies of scale.

CleverTap Gaming brings holistic and sophisticated multi-channel campaigns inside and outside the in-game experience. With a simplified UI, it reduces the dependence on technical teams and increases operational efficiency. By leveraging CleverTap’s proprietary TesseractDB™, it offers rich granularity with unlimited data points and no restrictions on lookback period. Previously, the lack of these features could have been a limiting factor for game studios trying to maximize retention and lifetime value, but CleverTap Gaming unlocks these use cases enabling game studios to scale their personalization efforts to new heights. Also, given its versatility, CleverTap Gaming offers a vast array of benefits within various functions in typical game studios:

1. LiveOps: With over 2000 unique player attributes (10x more than industry average), LiveOps Managers can improve the relevance of their offers with much more granular insights into user behavior and preferences.

2. Marketing: Consumers have vastly different preferences and a single journey does not fit each and every one of them. As such, conditional logic, advanced branching, and unified composition flow across all channels can help marketers plan campaigns with contingencies in mind. The advanced segmentation feature can also help marketers create better targeted campaigns from the outset.

3. Development: The ability to integrate with existing backend solutions lowers the barrier to transition for gaming studios with other solutions. Native Unity SDK means the platform can enhance developer productivity and shorten release cycles considerably.

“Modern gaming is evolving. They are no longer static endpoints – and with features like LiveOps and Remote Configuration, developers are empowered to make changes in real time without the constraints of approvals and a relaunch.” said Lawrence Hsieh, Principal Product Manager at MobilityWare. “CleverTap Gaming gives us an all-in-one cost effective solution that ensures consistency and efficiency while not only developing, but also promoting an update.”

“With over 2.6 billion mobile game players globally, it is only a matter of time before the growth trajectory flattens out and retention becomes a bigger area of focus. We hope that CleverTap Gaming can accompany those studios looking to stay ahead of the curve by maximizing their pre-existing user base via personalized and relevant messaging.” said Sunil Thomas, Co-founder and Executive Chairman at CleverTap. “When we acquired Leanplum last year, we looked to strengthen our footprint within various verticals and geographies. CleverTap Gaming is another step in this direction, and we are confident that it will further accelerate our growth journey.”

About CleverTap Gaming, powered by Leanplum

CleverTap Gaming is powered by Leanplum and helps gaming studios achieve engagement and revenue goals by providing the tools and expertise to deliver more personalized player experiences at scale. Learn more about what CleverTap can do for your brand at clevertap.com. For a platform demo, visit clevertap.com/live-product-demo/

About CleverTap

The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa Johns, and Tesco.

Backed by leading investors such as Sequoia India, Tiger Global, Accel, and CDPQ the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta. For more information, visit clevertap.com or follow on LinkedIn and Twitter.

Forward-Looking Statements

For more information:
SONY SHETTY
Director, Public Relations, CleverTap
+91 9820900036
sony@clevertap.com

VISHAAL MUDHOLKAR
Consultant
Archetype
+91 9724309069
vishaal.mudholkar@archetype.co