Media & Marketing Archives - Page 3 of 28

ComfortDelGro Unveils Refreshed Corporate Brand — Drives Ahead With a Common Purpose and New Look

ComfortDelGro Corporation Limited (SGX:C52) (“ComfortDelGro” or, “The Group”) today, unveiled its refreshed corporate brand, comprising a new purpose statement and modern visual identity that signifies a step forward in the company’s evolution into a global multi-modal transport leader.

The Group has made significant strides in growing its international business, winning bus and rail tenders in Europe and Australia, as well as building leading positions for its point-to-point mobility businesses in key markets. With a presence in 13 countries, 24,500 employees, an operating fleet of over 54,000 vehicles and a rail network of 343 kilometres in operation and under mobilisation, ComfortDelGro is one of the largest land transport companies in the world.

ComfortDelGro Managing Director/Group CEO Cheng Siak Kian said, “Our purpose statement – Mobility for a better future, drives us to reimagine mobility as a catalyst for positive impact as we accelerate our growth and navigate new horizons. It reflects our commitment to addressing the changing needs of our stakeholders as a global multi-modal transport leader. At the same time, it aligns the Group’s diverse operations and workforce under the common goal of building a purpose-driven and values-led organisation.”

ComfortDelGro Chairman Mark Greaves added, “The transport landscape is evolving, and so is ComfortDelGro. We are committed to sustainable mobility, powered by innovation and driven by collaboration. This brand refresh underpins our journey forward as a global, progressive, and collaborative mobility company while building on the strong foundation of our businesses and our rich heritage. Our purpose ‘Mobility for a better future’ will guide us as we continue to create long-term value for our stakeholders, shape the future of transportation, and contribute to a more sustainable and connected world.”

Driven by our new purpose: Mobility for a better future

A modern identity

Complementing our purpose statement is an updated ComfortDelGro logo that symbolises the company’s journey forward and its commitment to delivering innovative, world-class mobility solutions.

Key elements include:

A refined blue hue, representing reliability, trust, and customer confidence.
A streamlined lowercase font, conveying approachability and collaboration.
An enhanced arrow motif, reinforcing the company’s forward-thinking and dynamic approach.

The updated brand and corporate identity will be gradually implemented in stages across the Group’s global operations.

Media Assets:
High-resolution images can be downloaded here: https://fromsmash.com/cdgbrandrefresh

About ComfortDelGro Corporation

ComfortDelGro is a leading multi-modal transport operator offering a comprehensive suite of transportation solutions. Our extensive network spans public transport including buses and rail, point-to-point transport with taxis and private hire cars as well as business-to-business mobility solutions. Every day, millions rely on our services across 13 countries including; Singapore, Australia, the United Kingdom, New Zealand, China, Ireland, Sweden, France, Malaysia, Spain, Portugal, Greece, and the Netherlands.

As a global operator, we play an important role in steering the transition towards a low-carbon economy. With about 60% of our owned fleet consisting of cleaner energy vehicles, we support governments and cities in enabling inclusive and sustainable transport systems. For our efforts, ComfortDelGro has been included in the Dow Jones Best-in-Class Indices since 2019, the only Singaporean transport company in the index.

Media Contact Information:
Group Corporate Communications
ComfortDelGro Corporation Limited
groupcorpcomms@comfortdelgro.com

Singapore’s Salary Expectations Evolve as 53% Professionals Seek Better Compensation, foundit Survey Reveals

Key findings from the survey

– 53% of employees consider their salary does not match industry standards Only 28% of respondents are satisfied with their salary growth opportunities
– Nearly half (49%) of all professionals expect up to 10% growth in their next appraisal
– 41% of employees reported no major change in their salary over the past three years
– In-demand skills (30%) and economic trends (25%) are the primary drivers of current salary trends

Singaporean employees and employers appear to have differing perspectives on compensation, according to a comprehensive salary survey by foundit, a leading jobs and talent platform. The study reveals that while many professionals see room for salary growth, organisations are focusing on strategic compensation planning to retain talent in a competitive job market. The insights from the survey highlight evolving compensation trends in Singapore, with a growing awareness among professionals about market benchmarks. More than half of those surveyed recognise that salary adjustments are necessary to stay competitive, while nearly half anticipate only a modest single-digit salary growth in their upcoming reviews.

These insights offer valuable opportunities for organisations to refine their talent strategies, ensuring competitive compensation structures that attract and retain top talent. With compensation playing a central role in both recruitment success and employee loyalty, these insights into workforce sentiment provide valuable intelligence for business planning.

V Suresh, CEO of foundit, commented on the findings: “Our survey highlights a growing disparity between employee salary expectations and market realities in Singapore. More than half of professionals feel their compensation is not aligned with industry standards, while 41% have seen little to no salary growth in the past three years. This misalignment, particularly among mid-career professionals, presents a significant challenge for employers striving to retain skilled talent in an already competitive job market.

To address this, organisations must adopt transparent salary benchmarking, skills-based compensation models, and clear career progression frameworks. While early-career professionals remain optimistic, the increasing dissatisfaction among experienced employees signals a critical need for proactive compensation strategies. Companies that prioritise fair and structured salary growth will not only improve retention but also strengthen Singapore’s position as a premier talent hub in Asia.”

Key findings from the survey include:

Salary Perception Across Experience Levels

More than half (53%) of working professionals surveyed see opportunities for higher compensation compared to industry peers.
36% feel their salary is above average, while 11% are unsure how their pay compares to market rates.
Entry-level professionals (0-3 years) are the most optimistic, with 46.9% reporting they earn above industry standards.
Mid-level professionals (7-10 years) are the most dissatisfied, with 57.9% reporting their salary is below market standards.

Satisfaction with Salary Growth

35% of respondents are dissatisfied with salary growth opportunities.
37% remain neutral, indicating mixed perceptions about compensation structures.
28% express satisfaction, but satisfaction levels decline as professionals advance in their careers.
Executive-level (15+ years) professionals show the highest dissatisfaction (39.4%) with salary growth.

Expected Salary Growth from Appraisal

Nearly half (49.37%) of employees expect no growth or a maximum of 10% salary hike in their next review.
24.5% anticipate a 6-10% increment, while 24.8% foresee just 0-5% growth.
16% of professionals aim for substantial increases exceeding 30%.
34.9% of entry-level professionals expect 6–10% hikes, while executives (25.7%) top the group anticipating raises of 30% or more.

Salary Changes Over the Past Three Years

41% of professionals saw no salary growth, indicating wage stagnation.
28% experienced salary reductions (19.3% minor, 8.3% significant).
32% received salary hikes (15.9% modest, 15.3% substantial), highlighting industry-specific trends.

Future Salary Expectations: Industry Outlook

73% of respondents expect salary growth in the future, with professionals in Consumer Electronics, Engineering & Construction, and IT sectors most optimistic.
Manufacturing, Retail, and Education sectors expect more stability or potential decline.

Key Drivers of Salary Trends

Skills in Demand: 30.1% of professionals see in-demand skills significantly impact salaries.
Economic Trends: 24.9% see macroeconomic factors shaping pay scales.
Industry-Specific Challenges: 18.8% cite industry constraints as key influencers of pay.
Technological Advancements: 16.2% recognise tech-driven disruptions as key factors affecting wages.

For organisations navigating the complexities of talent acquisition and retention the results of this survey provide a valuable benchmark for assessing current approaches and identifying areas for strategic improvement. By leveraging these insights to enhance both compensation structures and communication around pay, companies can create more appealing work environments that attract and retain top talent.

About foundit – APAC & Middle East

foundit, formerly Monster (APAC & ME), is Asia’s leading jobs and talent platform offering comprehensive employment solutions to recruiters and job seekers across APAC & ME. In addition to its innovative AI-powered job search, foundit offers e-learning, assessments, and services related to resume creation and interview preparation. foundit has connected over 120 million job seekers across 18 countries with the right job roles and upskilling opportunities.

Over the last two decades, the company has been a leader in the world of recruitment solutions and has launched cutting-edge tools to give recruiters access to passive candidates in addition to active ones. With its advanced technology, foundit is efficiently bridging the talent gap across industry verticals, experience levels, and geographies.

Today, foundit is committed to enabling and connecting the right talent with the right opportunities by harnessing the power of deep tech to sharpen hyper-personalised job searches and offer precision hiring. Additionally, foundit has been recognised as a Great Place to Work, reflecting its dedication to fostering a supportive and dynamic work culture.

Contact:
For media inquiries or further information, please contact
Namrata Sharma – Namrata.sharma@adfactorspr.com
Contact number – +65 81383034

Salary Divide: While 47% of professionals in Philippines Report Above-Average Compensation, 42% See Room for Growth, foundit Survey Reveals

Key findings from the survey

47% of professionals report their salary is above industry standards
42% of respondents feel their salary is below market levels
Only 40% of respondents are satisfied with their salary growth opportunities
37% of employees reported no major change in their salary over the past three years
In-demand skills (38%) and economic trends (24%) are the primary drivers of current salary trends

Employers and employees in the Philippines appear to be divided on compensation perspectives, according to a comprehensive salary survey by foundit, a leading jobs and talent platform. The survey reveals a workforce with mixed sentiments about salary standards, with nearly half feeling adequately compensated, while many others perceive a gap between their pay and industry benchmarks. Despite this divide, the survey highlights a growing awareness among professionals about market comparisons and strong optimism for future salary growth, despite recent stagnation in wages.

These findings present valuable opportunities for organisations to enhance their talent strategies, ensuring competitive compensation structures that attract and retain top talent. With compensation playing a central role in both recruitment success and employee loyalty, these insights provide valuable intelligence for business planning.

V Suresh, CEO of foundit, commented on the findings: “Our latest survey highlights a unique divide in the Philippine workforce—while 47% of professionals feel adequately compensated, 42% believe their salaries fall below industry standards. This contrast presents both a challenge and an opportunity for employers navigating an increasingly competitive talent market.

What stands out is the strong optimism among professionals, with nearly 80% expecting salary growth despite 37% experiencing wage stagnation over the past three years. This signals a workforce that remains hopeful about future prospects, even in the face of economic uncertainties.

For organisations, this underscores the importance of strategic compensation planning. Employers who embrace transparent salary benchmarking, skills-driven pay structures, and clear career progression paths will be best positioned to attract and retain top talent. By bridging the perception gap and aligning compensation strategies with workforce expectations, companies can strengthen their employer brand and contribute to the Philippines’ continued economic growth.”

Key findings from the survey include:

Salary Perception Across Experience Levels

47% of professionals report that they are paid above industry standards, considering themselves well compensated.
42% consider their salary is below market levels, highlighting dissatisfaction.
11% are not aware of how their salary compares, indicating a gap in transparency.
Entry-level professionals (0-3 years) are the most optimistic, with 50.5% feeling they are paid above industry standards, although 40.7% feel underpaid.
Junior (4-6 years) and Mid-level (7-10 years) professionals show the highest dissatisfaction, with 47% feeling their salaries are below average, reflecting potential career growth struggles.

Satisfaction with Salary Growth

40% of respondents are satisfied with their salary growth opportunities.
34% remain neutral, indicating mixed perceptions about compensation structures.
26% are dissatisfied, with junior professionals (4-6 years) reporting maximum dissatisfaction at 32.1%. FMCG, Foods, Beverage (54.5%), Recruitment, Staffing (53.8%), and Advertising, PR, Event Management (42.9%) sectors show the highest dissatisfaction rates.

Expected Salary Growth from Appraisal

29.7% of professionals expect a 6-10% salary hike in their next review, making this the most common expectation.
26.9% expect a substantial increase of 30% or more in their salaries — an indicator of optimism and high aspirations.
Professionals with 4-6 years of experience are optimistic, with nearly 38% expecting 6-10% raises.
Executive-Level (15+ years) professionals have the highest expectations, with over 51% anticipating an increase of 30% and above.

Salary Changes Over the Past Three Years

37% of professionals saw no salary growth, indicating wage stagnation.
38% experienced growth, with 22% reporting significant increases.
25% faced a decline in their salaries (14% slight, 11% significant).
Executive-Level professionals (15+ years) reported the best career growth with 34.55% seeing significant increases, while entry-level professionals faced the most uncertainty.

Future Salary Expectations: Industry Outlook

79.5% of respondents expect salary growth in their industry, showing strong optimism despite past stagnation.
Technology & IT employees expect the highest salary increments, with a significant number of them expecting 30% and above.

Key Drivers of Salary Trends

Skills in Demand: 38.04% of professionals see in-demand skills significantly impacting salaries.
Economic Trends: 23.6% see macroeconomic factors shaping pay scales.
Industry-Specific Challenges: 14.44% cite industry-specific challenges as key influencers.
Technological Advancements: 13.66% recognise tech-driven disruptions affecting wages.

For organisations navigating the complexities of talent acquisition and retention today, this results of this survey provide a valuable benchmark for assessing current approaches and identifying areas for strategic improvement. By leveraging these insights to enhance both compensation structures and communication around pay, companies can create more appealing work environments that attract and retain top talent.

About foundit – APAC & Middle East

Contact:
For media inquiries or further information, please contact
Namrata Sharma – Namrata.sharma@adfactorspr.com
Contact number – +65 81383034

SRKay Consulting Group Unveils Research on Why New-Shoring is Replacing Traditional Offshoring

SRKay Consulting Group has released a groundbreaking whitepaper, “New-Shoring: The Next Evolution in Global Expansion,” providing data-driven insights into why companies are rapidly moving away from traditional offshoring models and embracing New-Shoring as a future-proof strategy.

With geopolitical tensions, supply chain disruptions, and rising labour costs impacting global businesses, organizations are actively seeking new locations that offer regulatory stability, skilled talent, and operational resilience. According to the whitepaper, 76% of CEOs now see New-Shoring as a long-term transformation strategy, rather than a cost-cutting measure.

Key Highlights from the Whitepaper

Why Offshoring is No Longer Sustainable:

35% of executives rank political stability as the top concern when selecting new expansion locations.83% of North American and 90% of European businesses are actively diversifying their supply chains post-pandemic.China’s labor costs have surged by over 15% annually, reducing its cost-advantage.

New-Shoring: The Strategic Shift

India (75%), Vietnam (70%), and Mexico (55%) are the top New-Shoring destinations based on workforce availability, infrastructure, and policy incentives.22% of global executives now use AI-powered site selection for risk mitigation and operational efficiency.57% of enterprises prioritize sustainability and ESG compliance in location selection.

Case Studies from Industry Leaders

Apple – Shifting iPhone production to India to diversify its manufacturing footprint.
Tesla – Expanding Gigafactories in Mexico for nearshoring closer to the U.S. market.
Boeing – Investing in Mexico’s aerospace hub to improve supply chain efficiency.

The Future of Global Expansion

AI-driven automation, hybrid workforce models, and geopolitical realignments will define business expansion strategies over the next five years.Companies that embrace New-Shoring will gain a competitive advantage in resilience, speed-to-market, and innovation.

As per Karunjit Kumar Dhir, CEO of SRKay Consulting Group:”New-Shoring isn’t just about cutting costs—it’s about ensuring long-term stability and business resilience. Our latest whitepaper outlines a strategic framework for companies looking to make this shift effectively.”

Why Download the Whitepaper?

Discover which global destinations offer the best opportunities for New-Shoring.✔ Gain insights into AI-driven decision-making for site selection and risk assessment.✔ Explore real-world case studies showcasing how top companies are making the shift successfully.

Download the Whitepaper today and future-proof your global expansion strategy.

About SRKay Consulting Group

With operations in eight countries, SRKay Consulting Group is a trusted partner for businesses navigating global expansion, New-Shoring, and offshore transformation strategies. The firm specializes in regulatory compliance, digital transformation, and operational excellence, helping enterprises unlock growth opportunities in emerging markets.

For media inquiries, partnerships, and whitepaper access:
Komaldeep Kaur
Email: Komal@mianext.com
Explore More: www.srkay.com

CleverTap partners with upGrad to build a Deep Learning Track to upskill Marketers with Hands-On AI & Analytics Training

CleverTap, the all-in-one engagement platform, has partnered with upGrad – one of Asia’s largest integrated skilling and forever learning majors, to introduce a specialised deep-learning program / track within upGrad-powered Digital Marketing and Product Management courses with MICA and Duke CE, respectively.

With the commitment of enabling brands to unlock limitless customer lifetime value, CleverTap currently boasts a strong clientele of over 2000 brands globally to help build personalized experiences for all their customers. The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering speed and cost efficiency at scale. On the other hand, upGrad is one of Asia’s leading integrated skilling giants that offers a range of online & hybrid skilling programs, Certifications, and Bootcamps under its B2C portfolio while also facilitating top Indian and global universities to offer their Diploma, Master’s and Executive Doctorates.

Seamlessly integrated into the curriculum, the two entities jointly enable deep learning that blends academic rigor with real-world application, equipping learners with cutting-edge expertise in customer retention, engagement strategies, and AI-driven marketing. Through live masterclasses and hands-on training with CleverTap’s platform, learners will gain exclusive industry insights and practical experience to tackle modern marketing challenges.

Learners will receive exclusive, one-month access to the CleverTap dashboard, gaining hands-on experience in leveraging marketing analytics for impactful campaigns. They can extend their access at a discounted rate for deeper learning. Upon completion, candidates will also earn a prestigious joint Certification from upGrad and CleverTap, enhancing their competitive edge in the job market.

Discussing the new partnership Sunil Thomas, Co-founder and Executive Chairman at CleverTap said, “We are thrilled to collaborate with upGrad on this initiative. The marketing landscape is dynamic and ever-evolving; it is therefore crucial for aspiring professionals to stay ahead of the curve. This partnership is enabling us to interact with young talent and give back to the industry by nurturing skilled marketers of the future.”

Commenting on this initiative, Rohit Sharma – President, Consumer Business, upGrad said, “AI-driven marketing is no longer the future, it is now. As businesses globally demand data-savvy professionals who can translate insights into impact, this partnership with CleverTap ensures our learners are not just job-ready but future-ready – armed with core capabilities of churning data sets for driving business results. At upGrad, we’re committed to shaping careers that drive the new economy, where AI and analytics define success, and this thought-through collaboration will continue to lead us with a unified approach to build a skilled talent force.”

Learners can also access videos from CleverTap University – created by the platform to expand user knowledge on the CleverTap product, business use cases, and best practices to maximize the value of the platform. These videos will be available on upGrad’s Learning Management System.

About upGrad

Started in 2015, upGrad is one of Asia’s largest integrated Learning, Skilling, and Workforce Development majors offering a range of online & hybrid skilling programs, Certifications, and Bootcamps under its B2C portfolio. It also facilitates top Indian and global universities to offer their Diploma, Master’s and Executive Doctorates. Additionally, select programs are tailored for Enterprise clients under the corporate skilling division, along with other recruitment and staffing services.

About CleverTap

CleverTap is the leading all-in-one customer engagement platform that helps brands unlock limitless customer lifetime value. CleverTap is trusted by over 2000 brands like Decathlon, Domino’s, Levis, Jio, Emirates NBD, Puma, Croma (A Tata Enterprise), Swiggy, SonyLIV, Axis Bank, AirAsia, TD Bank, Ooredoo, and Tesco to help build personalized experiences for all their customers. The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering speed and cost efficiency at scale.

Backed by top-tier investors such as Accel, Peak XV Partners, Tiger Global, CDPQ, and 360 One, the company is headquartered in San Francisco, with presence across Seattle, London, São Paulo, Bogota, Mexico, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Delhi, Singapore, Vietnam, and Jakarta.

For more information, visit clevertap.com or follow us on:
LinkedIn: https://www.linkedin.com/company/clevertap/
X: https://twitter.com/CleverTap

For more information:
SONY SHETTY
Director, Communications, CleverTap
sony@clevertap.com

ASHMIT CHAUDHARY
Associate Consultant, Archetype
+91 8850752121
ashmit.chaudhary@archetype.co

Salary Reality Gap: 52% of Malaysian Employees See Scope for Salary Growth, foundit Survey Reveals

Key findings from the survey:

A majority of professionals (45%) expect a 0-10% growth in their next appraisal
52% of respondents believe their salary is below average compared to industry peers
Only 32% of respondents are satisfied with their salary growth opportunities
36% of employees reported no major change in their salary over the past three years
Skills in demand (31%) and economic trends (30%) are the primary drivers of current salary trends

Malaysian employees and employers appear to be on different pages when it comes to compensation, according to new research. A comprehensive salary survey by foundit, a leading jobs platform, reveals that while many professionals see room for salary growth, organisations are focusing on strategic compensation planning to retain talent in a competitive job market. The research highlights evolving compensation trends in Malaysia, with a growing awareness among professionals about market benchmarks. More than half of the surveyed employees recognise the need for salary adjustments to align with industry standards, while nearly half anticipate modest single-digit salary growth in their upcoming reviews.

These insights present valuable opportunities for organisations to enhance their talent strategies, ensuring competitive compensation structures that attract and retain top talent. With compensation playing a central role in both recruitment success and employee loyalty, these insights into workforce sentiment provide valuable intelligence for business planning.

V Suresh, CEO of foundit, commented on the findings: “This research offers fascinating insights into Malaysia’s compensation landscape, revealing both challenges and opportunities. The perception gap we’ve identified – where many employees believe their pay falls below industry standards – represents a critical area for employers to address.

Malaysian businesses have a compelling opportunity to strengthen their position in the talent market through enhanced salary transparency and more effective communication about compensation. By helping professionals understand how their pay compares to true market rates and developing transparent frameworks for advancement, organisations can better align expectations with reality. This strategic approach benefits not just individual employees but strengthens organisational resilience and competitiveness. For Malaysia to continue its trajectory as a business hub in Southeast Asia, addressing these compensation perception gaps will be instrumental in attracting and retaining the best talent.”

Key findings from the survey include:

Salary Perception Across Experience Levels

More than half (52%) of employees believe they are underpaid compared to industry peers.
38% feel their salary is above average, while 10% are unsure how their pay compares to market rates.
Executive-level professionals (15+ years of experience) have the highest salary awareness, with only 4.48% unaware of market benchmarks, compared to mid-career professionals who display greater uncertainty.

Satisfaction with Salary Growth

30% of respondents are dissatisfied with their salary growth opportunities with majority in Engineering and Logistics sector.
38% remain neutral, indicating mixed perceptions about compensation structures.
32% express satisfaction, but satisfaction levels decline as professionals advance in their careers. IT (35.38%) leads in salary growth satisfaction.

Expected Salary Growth from Appraisal

45% of professionals expect only a 0-10% salary hike in their next review.
28.7% anticipate a 6-10% increment, while 16.7% foresee just 0-5% growth.
19.5% of professionals aim for substantial increases exceeding 30%.
Professionals with 4-6 years of experience are the most optimistic, with nearly 39% expecting 6-10% raises, while senior executives anticipate more conservative increases (0-5%).

Salary Changes Over the Past Three Years

36% of professionals saw no salary growth, indicating wage stagnation.
30% experienced salary reductions (19% minor, 11% significant).
34% received salary hikes (18% modest, 16% substantial), highlighting industry-specific trends.

Future Salary Expectations: Industry Outlook

Employees in the Engineering & Construction sector expect predictable salary growth (36.36% anticipate 6-10% raises).
BFSI professionals have the highest expectations, with more than 50% anticipating 30% above increments.
Entry-level professionals remain the most optimistic, with 79% expecting salary growth, while expectations decline at senior levels (67% among executives).

Key Drivers of Salary Trends

Skills in Demand: 31.2% of professionals believe in-demand skills significantly impact salaries.
Economic Trends: 30.5% see macroeconomic factors shaping pay scales.
Sector-Specific Challenges: 18% cite industry constraints as key influencers.
Technological Advancements: 12% recognise tech-driven disruptions affecting wages.

For organisations navigating the complexities of talent acquisition and retention in today’s competitive landscape, this research provides a valuable measuring stick for assessing current approaches and identifying areas for strategic improvement. By leveraging these insights to enhance both compensation structures and communication around pay, companies can create more appealing work environments that attract and retain top talent.

About foundit – APAC & Middle East

Contact:
For media inquiries or further information, please contact:
Namrata Sharma – Namrata.sharma@adfactorspr.com
Contact number – +65 81383034

Giftify Deploys Enterprise AI Solutions Driving Operational Excellence and Innovation

Giftify, Inc. (NASDAQ: GIFT) (the “Company”), the owner and operator of CardCash.com and Restaurant.com, and a leader in the incentives and rewards industry, today announced the successful enterprise-wide deployment of artificial intelligence (AI) solutions. Initial results from this deployment demonstrate substantial operational efficiencies and cost reductions, while establishing a scalable foundation for enhanced customer engagement and sustainable growth.

The Company’s Marketing and Sales teams have implemented advanced AI models, resulting in optimized email and social media marketing campaigns delivering improved ROI at reduced operational costs. The AI-driven sales outreach has strengthened customer relationship management leading to increased conversion rates, and improved operational efficiency.

The Company’s proprietary AI-powered customer service platform has achieved:

40% reduction in response times
20% decrease in support-related email volume
Measurable improvements in customer satisfaction metrics
Enhanced team productivity and resource allocation

“Our strategic AI implementation represents a fundamental advancement in our operational capabilities,” said Ketan Thakker, CEO of Giftify, Inc. “These solutions are delivering measurable improvements in efficiency and customer engagement, positioning us to create sustained value for our users, partners, and shareholders.”

About Giftify, Inc.

Giftify, Inc. is a pioneer in the incentive and rewards industry with a focus on retail, dining & entertainment experiences, as the owner and operator of leading digital platforms, CardCash.com and Restaurant.com. CardCash.com is a leading secondary gift card exchange platform, allowing consumers and retailers to realize value by buying and selling gift cards at various scales. Its Restaurant.com is the nation’s largest restaurant-focused digital deals brand. Restaurant.com and our Corporate Incentives division connect digital consumers, businesses and communities offering thousands of dining, retail and entertainment deals options nationwide at over 184,000 restaurants and retailers. Restaurant.com prides itself on offering the best deal, every meal. Our gift cards and restaurant certificates allow customers to save at thousands of restaurants across the country with just a few clicks.

For more information, visit: www.giftifyinc.com and www.cardcash.com and https://www.restaurant.com.

Forward-Looking Statements

Press Releases may include forward-looking statements. In particular, the words “believe,” “may,” “could,” “should,” “expect,” “anticipate,” “estimate,” “project,” “propose,” “plan,” “intend,” and similar conditional words and expressions are intended to identify forward-looking statements. Any statements made in this news release about an action, event or development, are forward-looking statements. Such statements are based upon assumptions that in the future may prove not to have been accurate and are subject to significant risks and uncertainties. Such statements are subject to a number of assumptions, risks and uncertainties, many of which are beyond the control of the company. Accordingly, you should not place undue reliance on these forward-looking statements. Although the company believes that the expectations reflected in the forward-looking statements are reasonable, it can give no assurance that its forward-looking statements will prove to be correct. Investors are cautioned that any forward-looking statements are not guarantees of future performance and actual results or developments may differ materially from those projected. The forward-looking statements in this press release are made as of the date hereof. The company takes no obligation to update or correct its own forward-looking statements, except as required by law or those prepared by third parties that are not paid by the company. Statements in this press release that are not historical fact may be deemed forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Although Giftify, Inc. believes the expectations reflected in any forward-looking statements are based on reasonable assumptions, Giftify, Inc. is unable to give any assurance that its expectations will be attained. Factors that could cause actual results to differ materially from expectations include the company’s ability to identify a suitable business model for the corporation.

Investors Contacts:
IR@giftifyinc.com

Maximizing Offshore ROI: Unlocking Financial Success in Global Expansion

What if your offshore investments aren’t delivering the returns you expect. As global enterprises rethink their expansion strategies, SRKay Consulting Group unveils its latest whitepaper, “Offshoring’s ROI Dilemma: Are You Really Gaining from Global Expansion.” This game-changing financial playbook provides organizations with data-driven insights, strategic frameworks, and real-world case studies to maximize profitability, manage risks, and optimize financial planning in offshore markets.

Offshore Investment: A Game-Changer for 2025

In an era where 40% of global enterprises cite financial stability as the most critical factor in selecting offshore partners, businesses must rethink their expansion strategies. India’s projected 6.6% GDP growth rate and increasing foreign direct investments (FDI) signal new opportunities for cost-efficient, innovation-driven offshore strategies.

Key Findings and Insights

1. Strategic Financial Excellence

Break-even analysis, cash flow optimization, and KPIs have become essential tools for offshore financial success.Hybrid offshoring models (onshore oversight + offshore execution) mitigate compliance risks and improve efficiency.

2. Emerging Markets Driving ROI

Vietnam, Mexico, and India have become key offshore destinations, leveraging digital transformation, alternative investments, and geopolitical shifts.Nearshoring in Mexico offers cost-effective supply chain solutions amid shifting US trade policies.

3. Technology-Enabled Offshore Success

AI and automation reduce operational costs by up to 19%, enhancing supply chain efficiency.Blockchain adoption in offshore banking is streamlining international transactions and improving transparency.

4. Mitigating Financial and Regulatory Risks

Regulatory compliance (39%) and currency exchange volatility (28%) were identified as major offshore challenges.Hedging strategies and location diversification are key to mitigating financial uncertainties.

Expert Insights

“Businesses that optimize financial planning, leverage technology, and align with global regulatory shifts will emerge as leaders in offshore expansion. This whitepaper is an essential guide for decision-makers navigating the evolving landscape of global investments.”— Karunjit Kumar Dhir, CEO, SRKay Consulting Group

Industry Case Studies: Lessons from Global Leaders

IBM: Achieved $168M+ in savings through a hybrid offshore model, balancing cost-efficiency and regulatory compliance.Lloyd’s of London: Optimized IT operations by outsourcing while maintaining in-house governance.Walmart & Flipkart: Strengthened e-commerce dominance in India via strategic acquisitions and supply chain optimization.Tesla & Vietnam: Implemented supply chain diversification to reduce manufacturing dependencies.

Outlook: The Next Wave of Offshore Expansion

Expansion of Tier-II & III Cities – Growing hubs like Nagpur, Coimbatore, and Visakhapatnam offer untapped offshore potential.Fintech & AI-Driven Financial Planning – AI and machine learning will redefine offshore budgeting, hedging, and compliance.Sustainability in Offshore Operations – Businesses are prioritizing green infrastructure, ESG-focused financial models, and circular economies.

Download the Whitepaper & Gain a Competitive Edge

Don’t miss out on the insights that will shape the future of offshore financial success! Download the whitepaper todayand position your business for maximum ROI in global markets.

Download Now

About SRKay Consulting Group

Operating across eight countries, SRKay Consulting Group specializes in strategic offshoring, GCC establishment, and financial compliance solutions. Our expertise in innovation, AI-driven financial planning, and global regulatory strategies empowers businesses to achieve sustainable growth and long-term offshore success.

Contact:
Komaldeep Kaur
Komal@mianext.com
www.srkay.com

Cleverbridge Appoints Markus Scheuermann as Chief Financial Officer

Seasoned Finance Leader Brings 20+ Years of Expertise in Financial Strategy, M&A and Digital Transformation to Cleverbridge

Cleverbridge, a leading provider of ecommerce and billing solutions for global software and SaaS companies, today announced the appointment of Markus Scheuermann as Chief Financial Officer, effective as of April 1, 2025.

Scheuermann is a seasoned senior executive with over 20 years of experience in financial strategy, business development, M&A, and digital transformation within high-performing technology organizations. Most recently, he served as Chief Financial Officer at Thinkproject Group and has previously held key leadership roles at HolidayCheck Group, Hubert Burda Media, eBay, and McKinsey & Company. Markus will report directly to Wendi Sturgis, Cleverbridge CEO, and be part of an executive leadership team that includes CRO Kevin Feagan, CTO Radu Immenroth, and CHRO Alexander Brochier.

“I’m thrilled to join Cleverbridge at such a pivotal moment as we work toward becoming the industry’s highest-performing merchant of record platform,” said Scheuermann. “My focus is to build upon the company’s exceptionally strong financial position and profitable growth trajectory, positioning us for even greater market expansion as we continue to help our clients achieve their growth ambitions.”

Founded in 2005 in Cologne (Germany) and Chicago (Illinois, USA), Cleverbridge has grown to a global team of 300+ employees, setting new standards as a leading merchant of record (MoR) solution provider. Some of the world’s largest technology companies – including Red Hat, Dassault Systèmes, and Sony – trust Cleverbridge to process payments, manage subscriptions, and simplify the complexities of global ecommerce. In 2024, Cleverbridge achieved record growth, expanding its client portfolio across industries while maintaining 99% logo retention and 100% platform uptime.

“In Markus, we’ve gained not only an accomplished CFO but a visionary leader whose strategic expertise will propel Cleverbridge into its next phase of growth,” said Wendi Sturgis, Cleverbridge CEO. “With a proven track record of leading companies at scale, Markus brings the insight and experience needed to unlock new opportunities and drive our business forward. His leadership will be instrumental as we execute our strategic initiatives and expand our market presence.”

For more information, visit grow.cleverbridge.com or follow Cleverbridge on LinkedIn.

About Cleverbridge
Cleverbridge is the all-in-one ecommerce platform for global subscription businesses. As a merchant of record (MoR), we consolidate the essential components of an ecommerce solution – including payments, subscription management, tax/VAT handling, and regulatory compliance – to help businesses offload operational work and automate digital transactions throughout the customer lifecycle. Since 2005, leading B2B and B2C technology companies across industries have trusted Cleverbridge to deliver frictionless buying experiences and optimize acquisition, expansion, and retention in over 240 countries and territories. Learn more at grow.cleverbridge.com.

Contact Information
Gordon Knapp
Senior Director, Marketing
gordon.knapp@cleverbridge.com

SOURCE: Cleverbridge

foundit Appoints V Suresh as Chief Executive Officer

foundit (formerly Monster APAC & ME), Asia’s leading jobs and talent platform, and a Quess company, announced the appointment of Mr. V Suresh as its Chief Executive Officer.

With over two decades of experience in the e-recruitment ecosystem, internet domain and digital transformation. Suresh brings a wealth of strategic expertise and a forward-looking vision to foundit. Throughout his career, he has driven transformational growth, expanded market presence, and established successful digital platforms across sectors. His customer-centric mindset and operational acumen make him the ideal leader to accelerate foundit’s growth trajectory.

Originally known as Monster (APAC & ME) the company rebranded to foundit in 2022 to mark its evolution as a leading jobs and talent platform.

Ajit Isaac, Managing Director of Quess Corp, the parent company of foundit, said: “Suresh’s deep understanding of the digital talent ecosystem and proven ability to scale businesses will help us strengthen our leadership position in the market. Under his stewardship, we aim to further refine our platform, enhance our services, and continue bridging the talent gap across industries and geographies.”

“I am privileged to lead foundit at this exciting stage in its journey. With a strong legacy and an advanced AI-driven platform, foundit is uniquely positioned to transform how talent and opportunity connect. Throughout my career, I have focused on harnessing technology to create impactful, customer-centric solutions, and I look forward to building on this foundation to drive innovation, growth, and excellence across APAC and the Middle East,” said V Suresh, Chief Executive Officer, foundit.

Suresh’s appointment marks the beginning of a new chapter for foundit, as it leverages AI-powered technology to deliver personalised job search, enable precision hiring, and foster stronger employer-candidate connections.

About foundit (APAC & Middle East)

foundit, formerly Monster (APAC & ME), is Asia’s leading jobs and talent platform offering comprehensive employment solutions to recruiters and job seekers across APAC & ME. In addition to its innovative AI-powered job search, foundit offers e-learning, assessments, and services related to resume creation and interview preparation. foundit has connected over 120 million job seekers across 18 countries with the right job roles and upskilling opportunities.