Food & Beverage Archives - Page 3 of 22

The 35th Food Expo opens today

– Robust visitor turnout despite downpour; special offers and theme days to spark shopping excitement

Organised by the Hong Kong Trade Development Council (HKTDC), the five-day (14-18 August) Food Expo, Beauty & Wellness Expo and Home Delights Expo open to the public from today at the Hong Kong Convention and Exhibition Centre. The Food Expo PRO, held concurrently from 14 to 16 August, is open to trade buyers for the first two days and to the public and trade buyers on the final day. For the first time, the Hong Kong International Tea Fair will be open to both industry professionals and the public throughout its three-day duration (14-16 August). The International Conference of the Modernization of Chinese Medicine and Health Products (ICMCM), organised by the Modernized Chinese Medicine International Association (MCMIA) together with the HKTDC and ten scientific research institutions, also take place today and tomorrow (14-15 August).

Due to Black Rainstorm Warning Signal, the opening of the fairs was delayed and the first session of the International Conference of the Modernization of Chinese Medicine was livestreamed.

The Food Expo, Beauty & Wellness Expo, Home Delights Expo will extend the opening hours to 11pm on 15-17 August. The Food Expo PRO and Hong Kong International Tea Fair will remain open until 6pm today and tomorrow (14 to 15 August) and until 5pm on Saturday (16 August).

Margaret Fong, Executive Director of the HKTDC, stated: “The 35th Food Expo celebrates an important milestone this year. The five-in-one mega event plays host to some 1,890 exhibitors from 36 countries and regions, serving as a one-stop destination and a vibrant marketplace for both trade professionals and consumers, where gourmet foods, fine teas, home essentials and beauty products can be found. Meanwhile, Food Expo PRO is dedicated to boosting Hong Kong’s status as a premier business hub for the food industry, not just in Mainland China, but across Asia and the globe. It empowers F&B professionals to explore new opportunities, forge valuable connections, and drive innovation.”

Several exhibitors expressed that their special offers will remain unchanged. Among them, Phelix Pun from Ng Fung Hong Limited shared that staff arrived as usual this morning to prepare for the exhibition. They hope that, once the exhibition opens, it will continue to boost their business, with the planned special offers and interactive games proceeding as scheduled. They believe that citizens will continue to turn out enthusiastically to visit and shop.

Five themed days create a quality living space
1. Shall We Tea’ (14 August)
Today’s focus is on the variety of Chinese and Western tea beverages. This year, the Hong Kong International Tea Fair opens to the public for all three days for the first time, featuring pavilions from countries and regions such as Fujian, Hubei, Zhejiang, Kenya, and Sri Lanka to promote tea culture. Visitors can sample premium traditional teas like Bai Hao Yin Zhen (Silver Needle tea) (Booth: 5F-F01), one of the finest Chinese white teas, alongside wellness capsule tea (Booth: 5F-F05), and innovative new-style tea beverages from various regions (Booth: 5G-A21). The “Friends of Tea” Zone also offers tea-pairing snacks, tea-infused perfumes and more, offering a blend of traditional and modern tea culture experiences. Visitors can participate in various talks, including “The Legacy and Contemporary Dialogues of Chinese Tea Culture” and “The Beauty of Tea, Where Small Things Reveal Greatness”, as well as activities led by certified water sommeliers and tea masters exploring the diversity of water, decoding the secrets of tea flavours, and delving into the joy of tea appreciation.

At the Food Expo, visitors can enjoy premium matcha and hojicha from Kyoto’s century-old Marukyu Koyamaen tea garden, blended with locally made fresh nut butter to create tea-flavoured gelato (Booth: 3B-E10). The Nin Jiom Tea Pairing Lucky Bag (Booth: 1C-A10) includes five functional teas with various health benefits. Additionally, Earl Grey tea infused with bergamot in drip-filter bags (Booth: 1D-A12) offers a refreshing citrus aroma.

2. Flavours of Intangible Cultural Heritage (15 August)
Despite its small size, Hong Kong boasts over 50 items on its intangible cultural heritage list related to food, showcasing its unique culinary culture. Exhibitors will present tea bags made with 100% Ceylon black tea, ready to brew for an effortless Hong Kong-style milk tea or Yuan Yang (Booth: 5F-F21). Additionally, there’s handmade shrimp paste from Hong Kong’s last remaining licensed salted fish and shrimp paste factory, capturing the authentic flavours of Hong Kong’s fishing village heritage (Booth: 1A-E02).

The themed day features a series of activities centered on intangible cultural heritage. At the Home Delights Expo, master artisan Choi Wing-kei will share the story of preserving the traditional craft of floral plaque making, alongside demonstrations of Taiji and Wing Chun martial arts techniques, as well as introductions to the cultural significance of bamboo steamers and bamboo craftsmanship. The Food Expo will showcase demonstrations of making traditional Hakka Sau Fan. The Hong Kong International Tea Fair will host a seminar on “Chiu Chow Kung Fu Tea,” exploring the distinctive tea culture of the Chaoshan region.

3. Asian Delights (16 August)
The day celebrates Asian cuisine and culture, featuring cooking demonstrations of Vietnamese dishes and molecular Thai cuisine, complemented by performances of the traditional Japanese shamisen, K-Pop dance, and a Thai yoga massage experience at the Beauty & Wellness Theatre, immerses visitors in the vibrant essence of Asia.

At the Food Expo, the China National Agricultural Pavilion, organised by the Agricultural Trade Promotion Centre, the Ministry of Agriculture and Rural Affairs of Mainland China, will present a thousand agricultural and food products from 13 provinces, such as Korla fragrant pears, Xinjiang safflower seed oil, rainbow trout salmon, Guangdong lychee black tea, Lianzhou mustard greens, Hainan Wuzhishan large-leaf tea, Northeast black soil organic rice, and Yantai apples from the Qilu region.

Visitors can explore a range of premium products at the Food Expo PRO. The 100% natural, hand-picked wild pine nut oil from Mongolia (Booth: 5C-G20) is a healthy choice for daily diets. A whisky from Soni Village in Nara Prefecture, renowned for its pristine spring water (Booth: 5B-B06), its smooth taste is perfect for a variety of uses, whether drinking neat, on the rocks, or mixed into a variety of cocktails. The spicy and crispy milk chocolate, made with Sichuan pepper oil, Espelette pepper, and almond paste filling (Booth: 3B-E04), would offer an unforgettable tasting experience.

4. Body, Mind, and Soul (17 August)
This year, the Beauty & Wellness Expo introduces the new “Scentsation” Zone, featuring over 20 brands showcasing a range of perfumes and aromatherapy products to nurture both mind and body. Making its debut at the expo, Lush (Booth: 3E-D08) presents its popular Deep Sleep Magnesium Massage Bar, designed to enhance sleep quality. In response to the growing opportunities in the silver economy, exhibitors are offering various products and services tailored for seniors. Mannings, participating in the Beauty & Wellness Expo for the first time, will feature a Smart Health Station, offering free health tests to help seniors select the best fit wellness products.

The Food Expo, Beauty & Wellness Expo, and Home Delights Expo will host a series of seminars and activities, including hand massage workshops, discussions on the emerging trend of Hong Kong residents seeking cross-border medical care, towel exercise sessions, explorations of ergonomics and the latest treatments for various diseases, and diets to boost immunity. The performance stage will feature various sports demonstrations, such as taekwondo, street dance, and ballroom dancing.

5. Taste HK (18 August)
In recent years, organic farming has gained popularity, with growing demand for local produce. A cooking demonstration, co-organised by DRAGONS’ DEN, the Vegetable Marketing Organization, and the Fish Marketing Organization at the Food Expo, will use local ingredients to create healthy and delicious home-cooked dishes. Additionally, the Home Delights Expo will feature notable products, including a glass-lined insulated handheld cup that won the 2024 Red Dot Product Design Award (Booth: 3F-D20), a water faucet awarded the 2023 Red Dot Design Award (Booth: 3F-B18), and a plug-and-play portable air conditioner that requires no exhaust duct (Booth: 3F-E25).

At the Food Expo, visitors can savour a sparkling soda infused with lemon honey, salted plum, and ginger (Booth: 3B-A07), recreating classic Hong Kong flavors. A Kee Wah snack set paired with a cute panda backpack (Booth: 1E-C02) combines iconic treats. At the Food Expo PRO, traditional mooncakes developed by the Hong Kong Polytechnic University’s food team (Booth: 5C-C17) utilise exclusive AkkMore™ fungal fat-replacement technology, blending health with deliciousness.

Exploring Halal Products, Coffee, and Food Science Opportunities
The 3rd Food Expo PRO and the 35th Food Expo have introduced a Halal food and beverage label since last year to assist exhibitors in expanding into the halal product market. This year, the two expos feature over 120 food suppliers showcasing halal products from around the world, a 20% increase compared to last year. The expo also strengthens collaborations with countries with thriving halal food markets. Group pavilions at the Food Expo PRO include ASEAN countries such as the Philippines, Thailand and Vietnam, enriching the variety of halal exhibits.

The Food Expo PRO introduces a new “Coffee Zone” this year, showcasing coffee products, accessories, and machines from various origins. Yunnan Province, China’s leading coffee bean producer, is represented by several Pu’er City companies exhibiting Kunlu Mountain and Jinpaoshan roasted beans and other products. Another highlight, the “Food Science and Technology Zone”, presents alternative and future foods of interest to industry professionals. Today’s Food Tech Symposium explores the development of additive-free foods and clean labeling in Hong Kong. Exhibitors are also targeting the silver economy, showcasing innovative products such as soft-textured mooncakes and cognitive health supplements developed by local exhibitors.

21 Prominent Speakers Discuss the Latest Developments in Chinese Medicine (14-15 August)
The Modernized Chinese Medicine International Association, together with the HKTDC and ten scientific research institutions, provides industry professionals with the latest insights into Chinese medicine. Themed “The Latest Research Progress in the Prevention and Treatment of Tumors, Inflammation, and Cardiovascular and Cerebrovascular Diseases with Traditional Medicine”, the conference secures 21 prominent speakers, including experts from Hong Kong, Mainland China, and overseas, sharing innovative achievements and trends in the globalisation of Chinese medicine. Conducted in a hybrid format, the conference offers broader opportunities for interaction with speakers. Hong Kong-registered Chinese medicine practitioners can also earn Continuing Medical Education credits by attending the conference.

Food Expo Celebrates 35th Edition with Exclusive Offers
To celebrate the 35th Food Expo, free admission tickets are available each day before noon, with 350 each at Halls 3FG and 5FG entrances and redeemable with the designated advertisement. Over 100 promotions are priced at HK$35 or discounted by 65% to tie in with the 35th Food Expo. The “Food Expo 35th Edition – Treasure Hunt” game engages visitors in Hall 3, where they can hunt for ‘treasure’, scan QR codes, answer questions correctly, and redeem gifts. Together with daily lucky draws, prizes are worth over HK$1 million, including kitchenware, furniture, beauty products, gourmet foods, health items; a lucky draw entry is granted for a single transaction of HK$300 or more. The “Smart Bidding” session allows visitors to bid on favourite items starting at 10% of their original price. Visit the “August Happy Buy” promotional website for flash sales and exclusive discounts.

Snoopy is celebrating its 75th anniversary this year. The organiser invites visitors to participate in the “Snoopy Hide & Seek” activity at the Home Delights Expo, where they can snap photos with Snoopy and friends for a chance to win special prizes, joining in the festive celebration.

Physical ticket sales are unavailable at the venue. E-tickets can be purchased in advance through AlipayHK, Alipay, 01 Space, 7-Eleven, Circle K, Octopus app, or The Club app, or at venue entrances using AlipayHK, Alipay, or Octopus. Discounted “Morning Admission” and “Evening Admission” are offered on select dates.

Photo download: http://bit.ly/3Hzud7Q

Media Enquiries
Ogilvy Public Relations
Rex Cheuk
Tel : (852) 5618 9908
Email : rex.cheuk@ogilvy.com

Leanne Pok
Tel : (852) 9379 9694
Email : leanne.pok@ogilvy.com

Daisy Leung
Tel : (852) 9275 7704
Email : daisy.leung@ogilvy.com

HKTDC’s Communications and Public Affairs Department
Stanley So
Tel : (852) 2584 4049
Email : stanley.hp.so@hktdc.org

Serena Cheung
Tel : (852) 2584 4272
Email : serena.hm.cheung@hktdc.org

Clayton Lauw
Tel : (852) 2584 4472
Email : clayton.y.lauw@hktdc.org

Media Room: http://mediaroom.hktdc.com

About HKTDC
The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong’s trade. With over 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels.

Re-opening of Food Expo and concurrent fairs

Following the lifting of the Black Rainstorm Warning Signal at 11:10am, the Food Expo, Beauty & Wellness Expo, Home Delights Expo, Food Expo PRO and Hong Kong International Tea Fair will reopen at 1:10pm.

The Food Expo, Beauty & Wellness Expo, Home Delights Expo will be extended and close at 11pm from 15 August to 17 August, allowing public visitors to enjoy shopping in these fairs—with a single ticket. The Food Expo PRO and Hong Kong International Tea Fair will remain open until 6pm today and tomorrow (14 to 15 August) and until 5pm on Saturday (16 August), enabling trade buyers and exhibitors to continue their business discussions.

Admission tickets valid for today may be used for entry on any of the remaining fair days.

Sessions 2 and 3 of the International Conference of the Modernization of Chinese Medicine afternoon programme will be resumed in a hybrid format.

Media enquiries
Ogilvy Public Relations:
Rex Cheuk
+852 5618 9908
rex.cheuk@ogilvy.com

Daisy Leung
+852 9275 7704
daisy.leung@ogilvy.com

Leanne Pok
+852 9379 9694
leanne.pok@ogilvy.com

HKTDC’s Communications and Public Affairs Department
Stanley So
+852 2584 4049
stanley.hp.so@hktdc.org

Serena Cheung
+852 2584 4272
serena.hm.cheung@hktdc.org

Clayton Lauw
+852 2584 4472
clayton.y.lauw@hktdc.org

HKTDC Media Room: http://mediaroom.hktdc.com

Rainstorm special arrangements of Food Expo and concurrent fairs

As the Black Rainstorm Warning Signal was issued at 7:50am, the opening of Food Expo, and the concurrent Food Expo PRO, Hong Kong International Tea Fair, Beauty & Wellness Expo and Home Delights Expo, will be postponed. The opening ceremony originally scheduled for 10:30am, is cancelled. The International Conference of the Modernization of Chinese Medicine will be accessible via livestream.

The organiser will make appropriate arrangements to ensure the safety of those already at the venue and will closely monitor the weather conditions. The organiser will open the Food Expo, Food Expo PRO, Hong Kong International Tea Fair, Beauty & Wellness Expo and Home Delights Expo two hours after the Black Rainstorm Warning Signal is cancelled.

Media enquiries
Ogilvy Public Relations:

Rex Cheuk	+852 5618 9908	rex.cheuk@ogilvy.com
Daisy Leung	+852 9275 7704	daisy.leung@ogilvy.com
Leanne Pok	+852 9379 9694	leanne.pok@ogilvy.com

HKTDC’s Communications and Public Affairs Department

Stanley So	+852 2584 4049	stanley.hp.so@hktdc.org
Serena Cheung	+852 2584 4272	serena.hm.cheung@hktdc.org
Clayton Lauw	+852 2584 4472	clayton.y.lauw@hktdc.org

HKTDC Media Room: http://mediaroom.hktdc.com

SAPPE’s Female CEO Takes the World Stage at the Global Summit of Women 2025 in Berlin, Germany

Bringing forward a bold vision for Thai businesses to engage with global socio-cultural issues

Sappe PCL (SAPPE) once again reinforced its image as a globally recognized Thai enterprise as its Chief Executive Officer, Ms. Piyajit Ruckariyapong, was invited to speak at the Global Summit of Women 2025, one of the world’s most influential international gatherings of women leaders. The 35th edition of the summit was held in Berlin, Germany from July 3–5, 2025 under the theme “Women: Restoring Values in the Digital Age” and brought together over 1,000 participants from more than 60 countries.

Ms. Ruckariyapong joined the Summit as a panelist under the theme “Should Companies Take a Position on Socio-Cultural Issues?”, alongside top executives from global corporations such as Commerzbank (Germany), Dow Europe (Switzerland), and McCann Worldgroup Europe (Spain). Moderated by Ms. Irene Natividad, President of the Global Summit of Women, the session highlighted the role of modern women as not just innovators but leaders in restoring values and ethics to business and society in the digital era.

During the panel, Ms. Ruckariyapong shared SAPPE’s inspiring journey from its humble beginnings as a small food business founded by a second-generation Thai-Chinese family to becoming a global innovator in the beverage industry, exporting to over 100 countries. The only daughter among three brothers, she began her career in finance at global institutions such as Deutsche Bank, Barclays Capital, and BNP Paribas. She was later called back to SAPPE during a pivotal moment as the company prepared to go public, where she played a key role as CFO. When her elder brother stepped down, she was appointed CEO and has since driven the company’s international expansion.

On stage, she affirmed that SAPPE believes in being a company that “takes a stand for what it believes in” not just in marketing strategies, but in giving voice to important social and cultural issues. She emphasized the company’s three core values embedded in its DNA: innovation, women empowerment, and diversity and inclusion. SAPPE was the pioneer of the “Snack Drink” category, with its globally successful Mogu Mogu, a fruit juice drink with chewy nata de coco that transformed the global beverage landscape. In addition, SAPPE developed Sappe Beauti Drink, a functional beverage line that reflects its commitment to women’s well-being and self-care. Last year, SAPPE launched the powerful “Self-Love” campaign, encouraging women to embrace their inner beauty and become agents of social change.

SAPPE also strongly upholds the principles of equity, diversity, and inclusion. Women make up 53% of the company’s workforce and 60% of its senior management an outcome that reflects its values in action. Speaking on leadership and internal culture, Ms. Ruckariyapong highlighted SAPPE’s flat organizational structure that enables inclusive decision-making, two-way communication, and a workplace culture built on mutual respect. Communication with stakeholders occurs through multiple channels, such as quarterly meetings with shareholders, social listening platforms for consumer feedback, and open-door policies allow employees at all levels to directly engage with senior management.

“My door is always open. I respectfully encourage everyone to speak up. That’s how we align the organization to move forward as one,” she shared.

As the leader of a global company, she also emphasized the importance of respecting cultural diversity and avoiding one-size-fits-all strategies across countries. She believes that CEOs must “Walk The Talk,” upholding transparency, honesty, and accountability in every action not only to shareholders and consumers, but also to society.

In terms of engaging the new generation, she noted that 20% of SAPPE’s workforce is Gen Z, and that this demographic values purpose deeply. “They want to know what they’re doing, why it matters, and what impact it creates. That’s why we ensure that our mission, values, and goals are communicated clearly. We also support mental well-being, set clear performance benchmarks, and build a culture of belonging,” she explained. This approach helps SAPPE remain agile and innovative in an ever-evolving world.

Her participation in the Global Summit of Women reflects not only SAPPE’s growing international presence but also a broader message that Thai companies can be a force for good on the global stage. With creativity, vision, and a commitment to meaningful values, businesses can lead cultural sustainability not just through numbers, but through the courage to drive positive change.

About the Global Summit of Women
The Global Summit of Women is one of the most influential international platforms advancing women’s leadership in business, government, and civil society. Celebrating its 35th edition in 2025, the summit brought together over 1,000 participants from more than 60 countries, including ministers, senior executives, and CEOs from top corporations such as IBM, EY, UNCTAD, Huawei, Adecco, Bayer, Mercedes-AMG, National Bank of Australia, and Commerzbank. The summit featured a diverse agenda, from high-level plenaries on global megatrends and digital transformation, to skill-building workshops and public-private policy dialogues. This platform not only fosters inspiration and cross-border collaboration but also contributes to real policy outcomes from narrowing gender pay gaps to advancing quotas for women in leadership and promoting inclusive economic growth.

About SAPPE
Sappe Public Company Limited (SAPPE) is a leading Thai beverage innovator and the creator of the “Snack Drink” category through its iconic global brand, Mogu Mogu, now exported to over 100 countries across Asia, Europe, the Middle East, and beyond. The company specializes in fruit juice and functional health beverages designed to serve the evolving lifestyle needs of modern consumers around the world.

SAPPE’s diverse portfolio includes globally recognized brands such as Mogu Mogu, the world’s first snackable drink; Sappe Aloe Vera, known for its refreshing taste and natural ingredients; and Sappe Beauti, a functional drink line focused on health, wellness, and women empowerment. Headquartered in Bangkok, Thailand, SAPPE is listed on the Stock Exchange of Thailand (SET) under the symbol SAPPE.

Driven by innovation, deep consumer insights, and a strong commitment to sustainability, SAPPE operates with a balanced focus on product innovation, economic performance, social responsibility, and environmental impact. The company believes that building a sustainable future begins with valuing people, embracing diversity, and leading with authenticity, creativity, and the courage to drive positive change. SAPPE’s mission is to inspire lives worldwide one meaningful beverage at a time.

Sappe PCL [SET: SAPPE; SAPPE/F; SAPPE-R] https://www.sappe.com/en/

Chagee’s Global Potential Far Outpaces Its 15x PE Valuation

As the freshly made tea industry faces increasing competition, Chagee is strategically launching a value-driven upgrade in tea culture. Official data shows its new flagship line, “CHAGEE NOW”, focused on freshly brewed teas, has expanded to 11 stores in Shanghai. Unlike traditional milk teas, CHAGEE NOW features Chinese-style teas and tea lattes, signaling what analysts believe could be a shift in how Chagee anchors its brand value.

Not Just Tea — Chagee Enters Coffee’s Lane
Data shows that the growth of China’s new-style tea market slowed to 6% in 2024 and is projected to decline further to just 1.5% by 2028. While brands like Heytea and Nayuki remain focused on the premium segment, and Gu Ming (Good Me) and Cha Bai Dao (ChaPanda) compete fiercely within the 10–20 RMB price range, Chagee is carving out a new track, aiming not for milk tea consumers’ spare change, but for the daily routines where coffee dominates.

This reflects the core strategy outlined by Chagee founder Zhang Junjie: “a meticulous benchmarking of Starbucks”. It also underscores the brand’s unique value proposition in the capital market—blending distinctive Eastern tea offerings with Starbucks-level scalability to position itself as the world’s next everyday beverage, alongside coffee.

From a data perspective, Chagee has a solid foundation for its strategy. Not only is its product widely welcomed, but the supply chain also provides strong support for operational efficiency. According to its Q1 2025 financial report, even under the pressure of increased store density, Chagee’s average monthly GMV per store in Greater China reached RMB 432,000, significantly exceeding the industry average for tea brands. The brand’s supply chain efficiency further reinforces its position. With a focused product strategy and high level of standardization, its inventory turnover cycle is just 5.3 days, whereas many other tea brands take over 50 days.

Chagee’s strong store-level performance and efficient supply chain continue to power its rapid expansion, consistently outperforming industry peers. As of March 31, 2025, Chagee had grown to 6,681 stores worldwide. While short-term fluctuations in per-store GMV are expected as store density increases, the long-term growth trend remains firmly upward, particularly in mature markets, where same-store sales are still rising at a 20% pace. This pattern echoes Starbucks’ own trajectory: during its 2013–2015 densification phase, GMV also wavered, but the brand soon returned to stable double-digit growth.

The “Eastern Starbucks” Takes Shape: Chagee’s Global Ambitions Gain Momentum
Market analysts suggest that once Chagee successfully repositions itself as a high-frequency, essential alternative to daily coffee consumption, its global growth potential could expand significantly. Notably, Chagee began its globalization journey as early as 2019 and has already achieved impressive results.

Data shows that Chagee’s business model and product offering have been successfully validated in Southeast Asia. In Singapore, the brand’s average monthly GMV per store has reached RMB 1.8 million, well above its domestic performance. Its first store in Jakarta, Indonesia, sold over 11,000 cups in just the first three days. Meanwhile, in Malaysia, Chagee plans to open 300 new stores over the next three years.

Meanwhile, Chagee’s North American debut is drawing strong anticipation. Its first Los Angeles store opened in April 2025, introducing “tea lattes” tailored to local coffee culture—and sold over 5,000 cups on opening day.

As of March 31, 2025, Chagee had 169 overseas stores, generating a total GMV of RMB 178 million in international markets for the first quarter, an impressive year-over-year surge of 85.3%. Overseas growth is becoming a key indicator for capital markets evaluating Chagee, prompting a shift in how the company is being valued. For reference, when Starbucks saw over 30% of its revenue generated from international markets, its price-to-earnings (PE) ratio increased from 20x to 35x. In comparison, Chagee’s current PE ratio of 15x highlights a considerable valuation gap given its global growth potential.

The capital market’s perception of Chagee’s valuation is still evolving—“It can no longer be seen as just a milk tea brand”. Market projections indicate that transitioning from a leisure beverage to a daily coffee alternative could unlock more than tenfold growth in user potential.

As Chagee steadily advances its global expansion, its dual-track valuation story—rooted in its positioning as a coffee alternative and its ambition to achieve Starbucks-level scale—is gaining growing recognition across the market. Amid a broader pullback in traditional freshly made tea valuations, Chagee is just beginning to lead a new wave of value redefinition in the tea industry.

“J-Style Trip Season 3” Tops Ratings for Twelve Consecutive Episodes

– Star Plus Legend Achieves a Win-Win in Both IP Ecosystem and Commercial Value

On June 15, the outdoor reality-variety show J-Style Trip Season 3, co-produced by Star Plus Legend and Zhejiang Satellite TV and exclusively sponsored by MODONG MAGIC, successfully concluded its season. Praised for its unscripted format, absence of fixed personas, and rule-free structure, the show has maintained high popularity across all three seasons. This season, J-Style Trip Season 3 topped the ratings for 12 consecutive episodes, ranking No.1 among variety shows in its time slot across 71 major cities according to CSM data. Across the entire season, the show garnered 375 trending topics on major platforms and generated over 4.1 billion views related to its content. On Weibo, the main hashtag #J-Style Trip# surpassed 2.2 billion views, with the total cumulative views of the main topic across all three seasons reaching 3.77 billion. A total of 56 individual trending topics remained on the charts for over 10 hours each, contributing to a long-tail effect with the season’s hot search duration exceeding 1,220 hours. On Youku, the show consistently ranked No.1 on multiple charts, including the Free Variety Show Popularity List and the Travel Variety Show List. J-Style Trip Season 3 set new benchmarks across all three seasons in terms of social media buzz and audience engagement. On Weibo alone, topic views for this season exceeded the combined total of the first two seasons — highlighting the show’s enhanced storytelling power and growing cultural impact.

This season, J-Style Trip Season 3 was led by Jay Chou, the creator of the “J-style journey,” who was joined by a vibrant group of travel companions including Will Liu, Ken Lin, Funky Tu, Will Tsai, Chien-Te Fang, Kuan-Ting Chen and Guanlin Chen. Together, they visited breathtaking destinations and uncovered touching personal stories—building an emotional connection unique to the “J-style” travel experience and contributing countless standout moments throughout the show. The addition of Will Liu brought fresh energy to the series. His seamless chemistry with Jay Chou created numerous memorable highlights—from leading foreign tourists in a ‘Chinese Herbal Manual’ fitness dance on the streets of Greece, to exploring traditional Chinese culture through Wing Chun and lion dancing in Guangdong. These moments added new layers of fun, spontaneity, and cultural richness to the journey.

J-Style Trip Season 3 centers around the theme of “looking for outstanding Chinese individuals around the world,” highlighting overseas Chinese who have made remarkable contributions across various fields—including professionals, artists, and cultural inheritors. This season’s journey spans countries such as Italy, Greece, and Saudi Arabia, where the cast meets figures like tennis star Zhang Zhizhen, rising opera talent Wang Kang, and world latte art champion Hu Zhonghua, among many others who are preserving and innovating intangible cultural heritage. Through these inspiring personal stories, the show vividly conveys the spirit of “passion knows no borders” and sheds light on the diversity and strength of Chinese identity in a globalized world. No longer just a casual trip among celebrity friends, this season has transformed into a warm, meaningful, and resonant exploration of culture.

This season, J-Style Trip 3 further elevated its signature relaxed travel aesthetic, while staying true to its unscripted, unfiltered, and freeform filming style. With a faster storytelling rhythm and more dynamic transitions, the show guided viewers through local markets, street food scenes, and everyday urban life—offering both in-depth cultural exploration and practical travel tips. In the season finale, the J-Style Trip group took part in a cultural exchange with young Chinese dancer Liang Daiqing and the “Shaoli Ensemble”, a traditional folk music group from the Zhuang ethnic minority in Guangxi. This “folk song × pop” crossover showcased the unique charm of the minority culture.

As the show’s popularity continues to rise, attention has also turned to its sponsors. MODONG MAGIC is the exclusive title sponsor, with Alipay as strategic partner. Special sponsors include ADATA, Enya Cyber-G, Bonggie, and VIVICYCLE, while the tourism boards of Saudi Arabia and Australia provide special support. This diverse brand backing fully unlocks the commercial potential of the content IP. Historically, star-led reality shows often “win critical acclaim but fail to reach mass appeal.” Even with top-tier celebrities and loyal fans, they rarely break out of niche circles. Star Plus Legend, the company behind J-Style Trip Season 3, has now set a new benchmark in star IP commercialization.

Unlike traditional talent management firms, Star Plus Legend focuses on creating proprietary brands based on each artist’s traits, adopting a long-term approach to star IP commercialization. In this season, Star Plus Legend upgraded the commercial loop around the show’s boutique content IP. Industry insiders explain that Star Plus Legend attracts brand sponsors and earns licensing revenue through the show, while also empowering its own IP and brands to boost new-retail sales. Leveraging celebrity influence and full-channel promotion, including livestream e-commerce and private-domain social media, Star Plus Legend converts IP traffic into product volume, forming a complete commercial loop that highlights the superiority of its operating model.

The success and monetization of J-Style Trip Season 3 mark the maturation of Star Plus Legend’s “IP-empowered new retail” model. In the arena of deep integration between content and consumer, this IP-centric, omnichannel marketing commercial loop not only increases the long-tail value of star IP but also creates a sustainable monetization path for the industry.

ARE Expands India Leadership, Strengthens Regional Role in Climate, Energy, and Food System Transition

Asia Research & Engagement (ARE), a leading sustainability-focused consultancy and capital markets engagement firm, has expanded its India team with two senior appointments: Shishir Soti, Director, Global Operations and Partnerships and Arun Kumar, Strategic Advisor – Power Markets and Technology Innovation.

Founded in 2013 and headquartered in Singapore, ARE works across Asia’s key economies – including China, India, and Japan – to drive sustainability outcomes through the alignment of capital markets, corporate strategy, and policy. India’s expanding influence in energy, agriculture, and capital markets makes it not just a domestic focus but a regional anchor for accelerating Asia’s net-zero transition.

“India is already making bold strides on its decarbonisation journey,” said Benjamin McCarron, Founder & Managing Director, ARE. “Expanding our footprint here strengthens our ability to connect investor expectations and corporate ambition across the region, from Tokyo to Bangkok to Singapore. India’s scale and innovation are pivotal to designing future-fit systems across all of Asia.”

Shishir Soti brings more than 25 years of experience to ARE, having held senior positions in banking and financial services at institutions including Standard Chartered and ICICI Bank, as well as senior roles at environmental groups such as the Shakti Sustainable Energy Foundation and Environmental Defense Fund. At ARE he will help deepen the integration of India into ARE’s regional programmes on financed emissions, sustainable food systems, and transition financing. He will also spearhead stakeholder engagement and fundraising strategy for ARE’s India programmes, advancing efforts to align Indian corporates and banks with net-zero goals.

“India’s ambition to reach net-zero by 2070 has implications far beyond its borders,” said Soti. “Its energy and agricultural transitions will shape supply chains, investment flows, and climate ambition throughout Asia. I’m proud to support ARE’s work connecting policy, capital, and corporate action at this critical intersection.”

Arun Kumar joins ARE with more than 25 years of experience in power markets, technology, and strategy, having held leadership positions at PTC India, HSBC Securities, KPMG and CRISIL where he was consistently ranked among India’s top energy analysts. He will provide strategic insights into regulatory trends, market innovation, and grid decarbonisation.

“ARE’s investor-informed approach has already helped shift conversations in China, Japan, and Southeast Asia,” said Kumar. “India’s power market is on the cusp of transformation, and I look forward to helping shape the trajectory through collaborative engagement and technology foresight.”

Soti and Kumar will work closely with Rituj Sahu, Director – Protein Transition (India), who has been leading ARE’s work on food systems, climate finance, and impact stewardship in India since 2022. Their collective expertise positions ARE to deepen its regional impact across three core pillars: Energy transition and financed emissions engagement with corporates and banks; Sustainable food and agriculture systems, with a focus on the protein transition; Capital mobilisation, bridging global finance with local sustainability outcomes.

The India expansion complements and strengthens ARE’s ongoing work in Singapore, China, Taiwan, Japan, and Thailand – creating a more connected and coordinated platform for sustainable transformation across Asia.

“To solve regional sustainability challenges, we need local intelligence, regional coordination, and global capital alignment,” added McCarron. “India is integral to the systems change ARE is driving across the region.”

About Asia Research & Engagement (ARE)

Creating change through investor-backed engagement. ARE’s pioneering approach fills an engagement gap to bring leading investors into dialogue with Asian-listed companies. ARE currently works with investors representing US$10trillion. ARE covers Asian-listed companies from the financial sector, energy-related industries, and food value chains, seeking to advance a sustainable and compassionate Asia.

For media interviews and further enquiries, please contact
Wani Diwakar
Asia Research & Engagement (ARE)
wani.diwarkar@asiareengage.com

MODONG Coffee Proudly Sponsors “G-DRAGON 2025 WORLD TOUR [Ubermensch] IN TAIPEI, presented by KGI FINANCIAL GROUP” as Official Sponsor

MODONG Coffee, a leading global health and wellness brand, is proud to announce its sponsorship of G-DRAGON 2025 WORLD TOUR [Übermensch] IN TAIPEI, presented by KGI FINANCIAL GROUP, taking place on July 11 (Fri.) and July 13 (Sun.) at the Taipei Arena. As the Official Sponsor, MODONG Coffee brings an innovative fusion of “Music × MODONG Energy” to create an immersive audiovisual experience for fans. This collaboration marks a strategic milestone in MODONG Coffee’s youth-centric expansion, advancing its “IP + Scenarios + New Retail” ecosystem.

As one of Asia’s most influential music IPs, G-DRAGON’s upcoming tour, themed “Übermensch”, symbolizes his groundbreaking interpretation of art and self-expression. As an Official Sponsor, MODONG Coffee joins forces with Samsung, ADATA Technology, and other brands to deliver an immersive experience, seamlessly blending stunning visuals with exceptional music for the audience.

As the flagship product of Star Plus Legend’s new retail business, MODONG Coffee has established a leading position in China’s bulletproof drink market since its launch in 2019 with its differentiated product positioning. According to China Insights Consultancy, MODONG coffee has ranked first in the bulletproof drink market by GMV in the PRC for five consecutive years (2020-2024). As of 2024, the cumulative sales of MODONG coffee have reached 100 million cups. That same year, MODONG brand and its products earned multiple prestigious certifications, including “a high profile brand in Jiangsu province” and “the iSEE list of top 100 innovative brands”, further solidifying its market competitiveness.

Additionally, MODONG Coffee has deeply integrated with the phenomenal variety show IP “J-Style Trip”, achieving “traffic-to-sales conversion” through celebrity-driven marketing and scenario-based campaigns. This strategy drove a 360% year-on-year sales surge in its debut year, propelling Star Plus Legend’s net profit to soar 233% YoY. To meet evolving consumer demands, MODONG Coffee underwent a brand upgrade in 2025, launching the MODONG MAGIC series—Sicilian Lemon Coffee and Cactus Black Coffee—under the concept “A Cup On-the-Go: Crafting Magic for Healthy Living”. The brand aims to pioneer a new MODONG lifestyle rooted in low-carb diets and scientific fitness, fostering healthier habits and redefining the relationship between nutrition and wellness. To amplify brand influence, MODONG MAGIC became the exclusive title sponsor of “J-Style Trip Season 3”. The show has aired nine episodes to date, dominating CSM71-city provincial satellite TV ratings with nine consecutive time-slot No.1 rankings. It generated 298 trending topics and over 2.9 billion impressions across platforms, igniting widespread social engagement.

The support for the “G-DRAGON 2025 WORLD TOUR [Übermensch] IN TAIPEI, presented by KGI FINANCIAL GROUP” represents a key step in MODONG Coffee’s strategic layout of combining “healthy trendy beverages + entertainment.” By leveraging G-DRAGON’s global fan appeal and the high popularity of the concert, the brand aims to further expand its influence in the Asia-Pacific market — marking a significant leap for MODONG Coffee from product to brand, and from local to global.

Looking ahead, MODONG will remain sharply focused on Gen Z consumers, engaging them through health, music, fashion, and digital art to strengthen its youth-oriented identity. Powered by AI-driven IP innovation, the brand is poised to accelerate the fusion of digital technology and the real economy.

SAPPE Makes a Global Splash in the Beverage Market, Unveils Global Campaign “Life’s too Short, You Gotta Chew” at THAIFEX – ANUGA ASIA 2025

Sappe PCL (SAPPE), a pioneer in beverage innovation from Thailand that has gained recognition among consumers worldwide, is set to reinforce its global brand ambition at THAIFEX – ANUGA ASIA 2025, Asia’s premier food and beverage trade exhibition. The event will take place from May 27–31, 2025, at Booth 1-QQ01, Impact Challenger Hall 1, Muang Thong Thani, Bangkok, Thailand.

The highlight of this year’s showcase is the official launch of Mogu Mogu’s new global campaign, “Life’s too Short, You Gotta Chew” presenting the world’s first Snackable Drink, a category created by SAPPE itself. The campaign marks a major milestone in reshaping the global beverage experience by blending taste, texture, and lifestyle in one fun and refreshing product.

Mission to Mars: A Thai Brand Journey to the Future of Global Growth

Under the concept of “Mission to Mars,” SAPPE’s exhibition booth is designed to resemble a spacecraft transporting over 10 beverage brands from Thailand on a journey into the future. The concept symbolizes bold creativity, forward thinking, and the ambition to share Thai-made innovations with consumers worldwide.

Featured products include Mogu Mogu, Sappe Aloe Vera, Sappe Beauti, and the company’s newest innovations designed with a strong focus on quality, taste, functionality, health benefits, and environmental responsibility, to meet the evolving preferences of today’s global consumers.

Mogu Mogu: Turning Ordinary Days into Chewable Fun

The “Life’s too Short, You Gotta Chew” campaign makes its global debut at the event, supported by three vibrant new TV commercials. The campaign highlights Mogu Mogu’s playful, upbeat personality and connects with today’s young consumers who seek Social Connection, FOMO (Fear of Missing Out), Instant Gratification, and a lifestyle filled with fun and spontaneity.

SAPPE is working with key partners in major international markets including South Korea, Philippines, France, and the United Kingdom to expand the campaign’s global reach and deepen engagement with Mogu Mogu’s growing fan base. The company aims to significantly increase international brand engagement by the end of this year.

Beyond Export: SAPPE’s Vision to Build a Lasting Global Brand

Ms. Piyajit Rackariyapong, Chief Executive Officer of SAPPE, said:

“We don’t just export beverages. Our mission is to build a brand from Thailand that leads with innovation, offers new excitement and drinking experiences to consumers, and brings positivity into people’s everyday lives.”

SAPPE’s consistent participation in THAIFEX – ANUGA ASIA for over a decade reflects the company’s commitment to becoming a creative force in the global beverage industry driven by bold ideas, cultural connection, and consumer empathy.

THAIFEX – ANUGA ASIA: A Global Value Chain Gateway

Organized by Thailand’s Department of International Trade Promotion (DITP) in partnership with the Thai Chamber of Commerce and Koelnmesse Germany, THAIFEX – ANUGA ASIA serves as a critical platform for Asian food and beverage brands to connect with the global value chain. SAPPE continues to be one of the most prominent Thai brands recognized annually on this stage.

Visit SAPPE at Booth 1-QQ01, IMPACT Challenger Hall 1, Muang Thong Thani, Bangkok, Thailand, throughout the 5-day event. Follow Mogu Mogu’s global journey at www.mogumogu.com

About SAPPE

Sappe Public Company Limited (SAPPE) is a leading Thai beverage innovator and the owner of several iconic brands. The company specializes in fruit juice and functional drinks, developed to serve the modern lifestyle of consumers across global markets. SAPPE currently exports to over 100 countries worldwide, with a strong presence in Asia, Europe, and the Middle East.

Its portfolio includes globally recognized brands such as Mogu Mogu, the world’s first Snackable Drink; Sappe Aloe Vera, known for its refreshing taste and natural ingredients; and Sappe Beauti, a health-focused functional drink line. SAPPE is headquartered in Bangkok, Thailand, and is listed on the Stock Exchange of Thailand (SET) under the symbol SAPPE.

Driven by innovation, consumer insights, and sustainability, SAPPE is committed to delivering high-quality products that bring joy, well-being, and new experiences to people around the world.

Sappe official: https://www.sappe.com/en/
Facebook:  https://www.facebook.com/sappeplayground
Instagram:  https://www.instagram.com/mogumogu_global/
Line: https://shop.line.me/@sappeonline
Shopee:  https://shopee.co.th/sappe.official

Email: corpcom@sappe.com

Moolec Science Enters Into Transformational Transaction Expanding Across Multiple Technology Platforms

Moolec Science SA (NASDAQ:MLEC) (The Company or Moolec), a science-based food ingredient company focused on producing animal proteins and nutritional oils in plants, today announced that it has entered into a Business Combination Agreement (the BCA) with Bioceres Group Limited (Bioceres Group) and other related entities in an all-stock transaction (the Business Combination).

Subject to the terms and conditions of the BCA, which was signed on April 17, 2025, several parties will transfer their respective holdings in Bioceres Group, Nutrecon LLC (“Nutrecon”), and Gentle Technologies Corp (“Gentle Tech”, and together with Bioceres Group and Nutrecon, the “Contributed Entities”), resulting in an enlarged corporate structure with Moolec as the parent company. In exchange, Moolec will issue a combination of up to 87 million newly issued shares and 5 million warrants to the shareholders of the Contributed Entities, as more fully described below in the Timing and Approvals section.

Federico Trucco, Bioceres Group’s board member and CEO of Bioceres Crop Solutions Corp commented: “The need to accelerate agricultural innovation to address current and future challenges, such as enhancing on-farm profitability and reducing environmental impact, is increasingly evident. Molecular farming, as exemplified by Moolec Science, offers a compelling solution to the challenge of balancing productivity and sustainability. For instance, what soybean yield technology can rival the direct production of 300kg of animal protein from a 3-ton-per-hectare crop?” He then finished: “Moolec’s recent transformational transaction represents the kind of bold action needed to drive radical change in agriculture. Integrating technologies and capabilities, along with a holistic perspective on agricultural evolution, are essential for moving beyond incremental improvements. Scale and visibility, both of which are key aspects of this transaction, are crucial to achieving this goal. Bioceres is enthusiastic to be part of a larger, more ambitious Moolec, one that expands its focus from science in food ingredients to a comprehensive ‘cradle-to-cradle’ approach.”

Juan Sartori, Founder and Chairman of Union Group remarked: “This is not just a strategic alignment of businesses, it’s the creation of a new kind of company for the 21st century. By combining science, scale, and sustainability, Moolec is positioned to lead a global transformation in how we produce food, materials, and energy. I’m proud to support this vision and the exceptional teams bringing it to life.”

Following the closing of the Business Combination, Moolec will become uniquely positioned in the agricultural value-chain, with a powerful and validated technology discovery and development engine that can address in a cost-competitive way multiple upstream and downstream needs. Moolec’s new value proposition will be centered around modifying or improving seeds and microbes to positively impact the way we utilize land and water resources, while preserving and/or improving human health.

Alejandro Antalich, Chairman of Synbio Powerlabs® added: “This combination marks a defining moment for the bioeconomy. By integrating next-gen ingredients, biological ag solutions, and deep-tech manufacturing capabilities under one roof, we are building a company with unmatched scientific depth and commercial reach. Together, we aim to accelerate the shift toward a more sustainable and resilient food system, one that works in harmony with nature, rather than against it.”

As stated in their most recent annual reports, the companies and brands, which will be controlled or co-controlled by Moolec at the closing of the Business Combination, manage a portfolio of more than 800 patents (or patent applications) and over 550 product registrations, which translates into more than half a billion dollars of goods and services sold in their last fiscal year, to customers in more than 50 different countries.

José López Lecube, CFO and Director of Moolec commented: “This transformative transaction marks a new stage for Moolec, positioning the company for growth within a broader organization that facilitates synergies on multiple levels. Becoming part of a larger organization will enable cost efficiencies and significant revenue increase as well as product portfolio diversification. It will also enlarge our investor base, providing the company with new stakeholders who support Moolec’s new and more diversified business.”

Finally, as reported Mr. Gastón Paladini will step down as Chief Executive Officer (CEO), Director and Chairman of the Board, effective immediately following Moolec’s Extraordinary General Meeting (“EGM”) to be held on April 22, 2025.

Key highlights:
Ingredient Innovation: Moolec will continue to develop its flagship molecular farming products such as Piggy Sooy™ and GLASO™, while integrating Mycofood™ under the Eternal® brand from Nutrecon.

Biological Ag Expansion: Through Bioceres Group, Moolec will now offer upstream technologies for regenerative agriculture, including biological inputs and climate-resilient seeds like Rizobacter®, ProFarm®, and the HB4® trait.

Advanced R&D and Services: Leveraging expanded infrastructure, Moolec will offer R&D, CDMO, and regulatory services under the Agrality® and Synbio Powerlabs® brands, which are controlled or co-controlled by Bioceres Group and Nutrecon, respectively.

Emerging Tech & Equipment: The Company will also expand its reach into emerging technologies for grain and biomass transformation, especially in the biomaterials space, as well as new concepts on farm equipment, integrating material science, electric mobility, and autonomy. These emerging opportunities are being pursued by Gentle Tech and Bioceres Group subsidiaries.

Operational Synergies: The Business Combination is expected to result in significant cost synergies and an integrated management structure, which will be presented at or prior to closing of the Business Combination.

Timing and Approvals
The Business Combination was unanimously approved by the Board of Directors of all the entities participating in the deal. It is expected to close during the second quarter of 2025 or thereafter, and it is subject to finalizing Moolec’s reverse stock split process and re-domicile to the Cayman Islands among other customary closing conditions and regulatory approvals. This includes the approval by Moolec’s shareholders at a special meeting of shareholders of proposals relating to the Business Combination. Given that the transaction was originally proposed by about 70% of Moolec’s current shareholders, the Company expects strong shareholder support for the Business Combination approval.

The Business Combination will be consummated through an equity exchange. Bioceres Group’s shareholders will surrender their share ownership in Bioceres Group and will receive in exchange up to 80,590,280 shares of Moolec. The shareholders of 100% of Nutrecon and 50% of Gentle Tech will surrender their ownership in these two entities and will receive in exchange 6,475,000 shares of Moolec and 5,000,000 warrants of Moolec at a strike price of $2.00 per warrant, subject to adjustment based on the results of the reverse stock split process.

The intrinsic value of the exchange ratio and the $2 strike price of warrants represent both a compelling premium to Moolec’s current stock price, and a unique opportunity to assemble one of the most formidable public companies in the agricultural industry.

Description of Contributed Entities and Assets
The Contributed Entities consist of Bioceres Group and its subsidiaries, Nutrecon and its subsidiaries and Gentle Tech and its subsidiaries.

Bioceres Group
Bioceres Crop Solutions Corp. (NASDAQ: BIOX)
Fully integrated provider of crop productivity solutions, including patented technologies for seeds and microbial agricultural inputs, as well as next generation crop nutrition and protection solutions. The company developed HB4® technology, which confers tolerance to climate changes in soybeans and wheat by allowing these crops to tolerate drought and soil salinity conditions. It also owns and licenses more than 570 products with approximately 750 patents and patent applications in the United States, Canada, Brazil, Argentina and other countries.

Bioceres Tech Services (Agrality® & Inmet)

Agrality® is a global agricultural services provider catering to agro-industrial companies worldwide. Their comprehensive service offerings encompass seed manufacturing and R&D, field-testing, and regulatory capabilities, ensuring their clients receive end-to-end solutions. Agrality’s key assets include advanced seed production facilities, enabling high-quality seed development and production.

Inmet specializes in the bio-transformation of agro-industrial residues, offering sustainable solutions for waste management in the agricultural sector. They utilize innovative technologies to convert agricultural waste into valuable products. Additionally, Inmet is involved in the production and assessment of bioplastics, contributing to the development of eco-friendly alternatives to conventional plastics.

Nutrecon (Synbio Powerlabs®)
Headquartered in Helsinki, Finland, Synbio Powerlabs® is an innovative early-stage biotechnology company specialized in research, development, and production of sustainable fungi-derived ingredients. With state-of-the-art laboratories and a pilot-to-industrial scale precision fermentation facility, the company operates uniquely as both a Research and Technology Organization (“RTO”) and a Contract Development and Manufacturing Organization (“CDMO”). This dual role enables Synbio Powerlabs® to seamlessly bridge the gap between cutting-edge biotechnology research and real-world industrial applications, accelerating the commercialization of novel bio-based products. Its flagship product line, marketed under the Eternal® brand, features a diverse portfolio of high-quality, sustainable ingredients derived from fungi, serving multiple industries and applications.

Gentle Tech (G-FAS & Gentle Farming)
A frontier tech company developing sustainable, autonomous agricultural equipment. Focused on reducing environmental impact through innovations in materials science, information technologies, and alternative energy to maximize efficiency and minimize the carbon footprint. The business model includes G-FAS (selling ultra-light weight harvesting heads directly to farmers) and Gentle Farming (developing machinery for autonomy and intelligent management).

Forward Looking Statements
This press release contains “forward-looking statements.” Forward-looking statements may be identified by the use of words such as “forecast,” “intend,” “seek,” “target,” “anticipate,” “believe,” “expect,” “estimate,” “plan,” “outlook,” and “project” and other similar expressions that predict or indicate future events or trends or that are not statements of historical matters. Such forward-looking statements with respect to performance, prospects, revenues, and other aspects of the business of Moolec are predictions, projections and other statements about future events that are based on current expectations and assumptions and, as a result, are subject to risks and uncertainties. Although we believe that we have a reasonable basis for each forward-looking statement contained in this press release, we caution you that these statements are based on a combination of facts and factors, about which we cannot be certain. We cannot assure you that the forward-looking statements in this press release will prove accurate. These forward-looking statements are subject to a number of significant risks and uncertainties that could cause actual results to differ materially from expected results, including, among others, changes in applicable laws or regulations, the possibility that Moolec may be adversely affected by economic, business and/or other competitive factors, costs related to the scaling up of Moolec’s business and other risks and uncertainties, including those included under the header “Risk Factors” in Moolec’s Annual Report on Form 20-F filed with the U.S. Securities and Exchange Commission (“SEC”), as well as Moolec’s other filings with the SEC. Should one or more of these risks or uncertainties materialize, or should any of our assumptions prove incorrect, actual results may vary in material respects from those projected in these forward-looking statements. We undertake no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws. Accordingly, you should not put undue reliance on these statements.

Contact Information
Press & Media: comms@moolecscience.com
Investor Relations: ir@moolecscience.com

SOURCE: Moolec Science SA