Category: Technology

AppsFlyer Launches 19th Global Office in Sydney to Tap on ANZ’s AUD7.79 Billion Mobile Marketing Potential and Thriving Local App Industry

– AppsFlyer opens its first ANZ office to support the increasing need for intelligent measurement in the region
– Follows AppsFlyer’s landmark milestone announcement that its annual recurring revenue (ARR) has exceeded AUD273 million on; with Salesforce Ventures joining its roster of investors
– AppsFlyer’s “State of App Marketing in ANZ” report reveals plenty of room for domestic apps to flourish, with ANZ seeing strong growth potential in apps in the Lifestyle (20%), Travel (16%), and Health & Fitness (13%)

AppsFlyer, the global attribution and marketing analytics leader, today announced its official expansion into Australia and New Zealand (ANZ) with its first office opening in Sydney – making this its 19th office worldwide. AppsFlyer counts design giant Canva, neobank 86:400, and fitness app Sweat by Kayla among its current roster of ANZ clients. This follows AppsFlyer’s recent announcement that Salesforce Ventures has joined its roster of investors in a late stage extension of its AUD287 million Series D round, which was led by General Atlantic earlier this year. The company now exceeds AUD273 million in annual recurring revenue (ARR), with over 1,000 employees globally.

By launching in ANZ, AppsFlyer hopes to support the region’s rapidly growing local app economy by capitalising on the region’s mobile marketing spend, which is expected to grow to up to AUD7.79 billion by 2021. According to AppsFlyer’s first App Marketing in Australia and New Zealand 2020 report, although domestic apps currently occupy only 4% of the total ANZ app market share – with the US and China dominating at 29% and 12% respectively – growth potential for local apps is seen particularly in the verticals of Lifestyle (20%), Travel (16%), and Health & Fitness (13%).

This is especially relevant today when app usage is on the rise in ANZ; the same AppsFlyer report showed that Finance apps grew by 175%, Shopping apps by 125%, and Health & Fitness apps by 86% in H1 2020 vs H1 2019 for non-organic installs (NOI).

Under the leadership of Antony Wilcox, Director of Growth, AppsFlyer is looking to pursue vast growth opportunities in the region’s mobile marketing and analytics industry, provide a platform to better serve app marketers in understanding customer data, and accelerate their mobile marketing efforts. The opening of a physical office in the middle of a pandemic, further shows AppsFlyer’s commitment to the region, and its focus on servicing customers and growing its business further.

Antony Wilcox, Director of Growth, Australia and New Zealand, AppsFlyer, states: “Australia and New Zealand’s move into the mobile generation is happening right now. We’ve seen homegrown start-ups move from seed rounds to a string of IPO’s and have now become global players in Fintech, Retail Tech, and Productivity categories. AppsFlyer serves as the bridge between the mobile web and the app ecosystem, and we are currently building out our integrations with Cloud Marketing partners to bring all the value of the Martech ecosystem into one platform for marketers.”

Ronen Mense, President and Managing Director for APAC, AppsFlyer, says: “We are immensely proud to be able to expand physically into Australia and New Zealand during a pandemic. Globally, many businesses have accelerated their digital transformation as a result of the economic impact of COVID-19, with mobile taking front and center stage in their strategic focus. We see an opportunity here to not only better support our existing customers in the region, but also to help empower the greater ANZ business community with our mission-critical tools and industry expertise so they can get the most out of their mobile marketing potential.”

Ecosystem shifts and digital transformation accelerated by COVID-19 have fuelled the growth of AppsFlyer’s ground-breaking solutions to meet the needs of marketers and app developers. These include innovative, privacy-centric attribution solutions for iOS 14, in a post-IDFA world; App Clips analytics; a zero budget marketing plan for app developers; enabling the web campaign-to-app opportunity; and two brand new products: Xpend – a cost aggregation solution that extracts cost data from any source, and accurately calculates ROI across the entire marketing journey, and Incrementality – which helps brands test and prove incremental lift of their marketing campaigns.

Globally, AppsFlyer works with thousands of customers, including leading brands such as Macy’s, Minecraft, Nike, NBC Universal, Tencent, US Bank, Wayfair, and StitchFix. AppsFlyer’s marketplace of over 8,000 partners includes Facebook, Google, Apple Search Ads, Twitter, TikTok Ads, Pinterest, Snap, Salesforce, Adobe, and Oracle. AppsFlyer was recently named to the Forbes 2020 Cloud 100 list for the 2nd year in a row.

Existing investors include General Atlantic, Goldman Sachs Growth, DTCP (Deutsche Telekom Capital Partners), Qumra Capital, Pitango Venture Capital, Magma Venture Partners, and Eight Roads Ventures.

App Marketing in Australia and New Zealand 2020 report highlights:

The AppsFlyer App Marketing in Australia and New Zealand 2020 report examines 120 million installs, covering 12,500 apps downloaded between January to June 2020 in Australia and New Zealand. The report was done across eight verticals including Entertainment, Shopping, Gaming, Health & Fitness, Finance, Utilities, Travel and Lifestyle. The dataset in the report has also been compared against H1 2020 global data and H1 2019 Australia and New Zealand data.

– Finance – Non-organic installs (installs as a result of paid marketing activity), nearly tripled (175%) in comparison to H1 2019.

– Fraud – Overall fraud in ANZ grew to 14.94% by June 2020, doubling from 7.9% in February 2020. With Shopping and Finance apps being widely utilised, marketers were sinking more advertising spend, which in-end targeted fraudsters. Over 50% of apps expected to generate fake attributions.

– Travel – New Zealanders tended to over-index on Travel app NOI at 21% (enjoying the second-highest share behind just New South Wales, 26%). Marketers might therefore find a measure of solace in this finding by boosting their spending in New Zealand.

– Health and Fitness – With gyms and stores closed, health and fitness apps grew in H1 2020 by 86% and shopping apps grew by 125%, as people were seeking alternatives.

– User Acquisition – January showed to be a great month for marketers to invest in, benefitting from extended holiday spending, with user acquisition in January proving to be at lower costs.
— Cost per installs grew during March, April, and May months as COVID-related NOI and Organic Install spikes
— Entertainment (1.65 in May 2020 from 1.39 in January 2020),
— Lifestyle (1.7 in May 2020 from 1.2 in January 2020) and
— Shopping (3.17 in May 2020 from 2.4 in January 2020) apps
— Revenue and App Opens also peaked in January as Health & Fitness (17%), Lifestyle (20%) and Travel (25%) apps peaked, gaming and utilities apps also grew

AppsFlyer was founded in Israel in 2011 and headquartered in San Francisco, California, by Oren Kaniel, current CEO, and CTO Reshef Mann. Globally, the company works with more than 12,000 customers including leading brands like HBO, Alibaba, Skyscanner, and is currently located in 19 global offices. AppsFlyer works with data-driven marketers for independent measurement solutions and innovative tools to grow and protect their mobile business. AppsFlyer’s platform processes billions of mobile actions every day, empowering marketers and developers to maximize the return on their marketing investments.

App Marketing in Australia and New Zealand 2020 report is available at https://www.appsflyer.com/resources/others/app-marketing-australia-new-zealand/

About AppsFlyer

AppsFlyer, the global attribution leader, empowers marketers to grow their business and innovate with a suite of comprehensive measurement and analytics solutions. Built around privacy by design, AppsFlyer takes a customer-centric approach to help 12,000+ brands and 7,000+ technology partners make better business decisions every day. To learn more, visit www.appsflyer.com

Media Contacts
Debbie Beins
PRecious Communications on behalf of AppsFlyer
appsflyer@preciouscomms.com
+65 6303 0567

Press Contact For AppsFlyer in APAC:
Nico Marco
nico.marco@appsflyer.com

UNISOC Completes Multi-vendor 5G SA Chip Interoperability Testing

UNISOC completed multi-vendor 5G standalone (SA) chip interoperability testing and ZUC verification testing on October 15, with major system vendors. The tests confirm that UNISOC 5G chips are fully interoperable with system equipment vendors and support the ZUC encryption algorithm, laying the foundation for large-scale commercialization of 5G SA terminals.

The tests were organized by IMT-2020 (5G) Promotion Group at the China Academy of Information and Communications Technology (CAICT), using smartphones powered by the UNISOC T7510. UNISOC successfully completed the 5G SA chip interoperability testing with ZTE, Nokia Shanghai Bell and Ericsson, and the ZUC verification test with ZTE.

In the 5G SA chip interoperability test, following 3GPP R15 F60 standards, the UNISOC T7510 completed testing for 280 items, covering the physical layer, RRC layer, NAS layer, service bearing, network slicing and NR-LTE mobility and EPS Fallback.

In the ZUC performance test, smartphones with the UNISOC T7510 completed 18 test cases for uplink/downlink rate, encryption delay, and integrity protection at data level. ZUC, or Zu Chongzhi, is a central 3GPP Confidentiality Algorithm and will be used to build a more secure 5G network and meet the requirements of various verticals.

About UNISOC
UNISOC is a leading fabless semiconductor company committed to R&D of core chipsets for mobile communications and AIoT. With 4,500 staff, 17 R&D centers and 7 customer support centers around the world, UNISOC is one of the largest chipset providers for IoT and connectivity devices in China, a global top 3 mobile chipset supplier, and the leading 5G company in the world. Please visit http://www.unisoc.com.

Media Contact:
Miranda Wu – UNISOC PR Team
Email: mengran.wu@unisoc.com
UNISOC Technologies Co., Ltd

IDC giant GDS secondary listing receives great support led by its promising prospect

According to South China Morning Post, China’s digital economy is currently developing rapidly. As the information infrastructure is closely related to the development of the Internet, IDC demand has experienced strong growth, and IDC business revenue has continued to grow rapidly. GDS Holdings Limited (GDS), the absolute leader in China’s IDC industry, initiated its secondary listing amid the good timing of the industry’s development, and was officially listed on the Hong Kong Stock Exchange today, which has been enthusiastically sought after by market investors.

GDS actively makes its presence in the first-tier cities to seize high-quality resources. Its data centers are mainly located in Shanghai, Beijing, Shenzhen, Guangzhou, Hong Kong, Chengdu and Chongqing. All of which are major financial, commercial, industrial and communications hubs in various regions of China. In addition, the features of high power density and low PUE of the data centers owned by GDS can effectively help customers reduce their operating costs, proving that GDS has formed a strong competitiveness in providing services to customers.

The data centers operated by GDS rank among the top in terms of scale in China. As of June 30, 2020, GDS had operated 42 self-developed data centers, with a total net floor area of 256,750 sqm in operation, and had a further 17 new self-developed data centers with an aggregate net floor area of approximately 133,208 sqm. under construction. In addition, the Company has reserved a wealth of resources to be developed for subsequent scale expansion. As of 30 June 2020, GDS had an estimated total developable net floor area of approximately 323,014 sqm in the first-tier market, and has secured a further estimated developable net floor area of approximately 30,000 sqm in total in the first-tier market after June 30, 2020, leading the industry in terms of project scale and reserves, and these data centers are mostly located in the first-tier markets in China, which can provide customers with convenient connections, making the Company more competitive in providing services to customers.

Since its listing in the US stock market in 2016, GDS has been widely recognized by investors, and its market value has increased by nearly 8 times in just a few years, becoming the world top data center service provider in terms of market value. Behind the soaring market value, it is the investors’ recognition of the Company’s leading position and the confidence in its future development. GDS has also attracted numerous well-known institutions as investors. Hillhouse Capital, Temasek and China Ping An are impressively found on the list of its shareholders.

GDS is favored by the market by virtue to its leading advantages in the IDC industry. As of June 30, 2020, GDS served 673 customers, including hyperscale cloud service providers and large internet companies, a diverse community of PRC and foreign financial institutions as well as telecommunications carriers and IT service providers and large domestic private sector and multinational corporations, many of which are leaders in their respective industry verticals. In addition, its data centers are clustered across all of China’s Tier 1 markets and are accessible over all the major telecom networks, hosting all the major public cloud service providers, including AliCloud, Tencent Cloud, Amazon Web Services, Microsoft Azure, Huawei Cloud, Kingsoft Cloud, UCloud, QingCloud, JD Cloud and Baidu AI Cloud.

Benefited from the rapid development of the industry, GDS has achieved significant growth in recent years. Its net income increased significantly from RMB1,616.2 million in 2017 to RMB4,122.4 million in 2019, representing a compound annual growth rate of 59.7%. With the continuous advancement of China’s new infrastructure strategy, GDS is expected to maintain high quality and high speed growth on the basis of significant scale advantages and high growth potential recognized by capital, further consolidating its leading position in the industry.

CITIC Telecom CPC X OpenRice Cooking up Technological Transformation with a Food Tech Ecosystem, To Always Deliver More Than Expected

From right to left: Group photo of Mr. Daniel Kwong, Chief Information and Innovation Officer from CITIC Telecom CPC, Mr. Joe Yau, CEO at OpenRice, and Mr. Taylor Lam, Senior Vice President of Product Development & Management at CITIC Telecom CPC.

CITIC Telecom International CPC Limited (“CITIC Telecom CPC”), a wholly owned subsidiary of CITIC Telecom International Holdings Limited (SEHK:1883) together with the most popular and award-winning dinning guide OpenRice today celebrate their business collaboration. Using innovative technology to build a reliable dining experience and one-stop merchant platform, in reaching new heights for Asia FoodTech Ecosystems, OpenRice has won three category awards at the “IDC Digital Transformation Awards” – Omni-experience Innovator – Hong Kong, and DX CEO – Hong Kong and Regional.

“Innovation Never Stops. Our Digitalization strategy is simple, it not only about machines and technologies, but also about talent and customer experience. We are putting people at the centre of the DX Journey, and truly believe it is people’s skills and their ability to learn, adapt, change and innovate that makes any technology implementation successful,” said Daniel Kwong, Chief Information and Innovation Officer from CITIC Telecom CPC.

CITIC Telecom CPC Supports OpenRice’s Digital Transformation Journey
OpenRice has been going through a digital transformation journey in recent years, where they have gone from an online dining guide to a FoodTech Ecosystem. With its success in digital transformation, OpenRice has won three IDC Digital Transformation Awards – for Omni-experience Innovator – Hong Kong, and DX CEO – Hong Kong and Regional.

“We see digitalization as a part of the company’s daily routine; growing with it and evolving with it has become second nature amidst the growing digital economy.” said Joe Yau, CEO at OpenRice.

The IDC Digital Transformation Awards recognise the achievements of organisations that distinguished themselves with notable and measurable success in the execution of their organisation’s digital transformation (DX) initiatives across the seven DX masteries and who make significant efforts to transform or disrupt the market.

“As one of the key components of our DX strategy, we are revamping our TrustCSITM portfolio to fulfill customer demand during their digital transformation journey. Our security service portfolio now consists of four key service scopes – Device Management Service, Threat Detection and Response Service, Behaviour Analysis Service, and Professional Service.” said Taylor Lam, Senior Vice President of Product Development & Management at CITIC Telecom CPC.

During the digital shift, OpenRice redeveloped its Table Booking System into a native app and website, connecting consumers, restaurants and partners in the F&B and non-F&B sectors. The new initiative included the transformation of a table booking system into one-stop merchant platform “OpenRice Biz” to support restaurants’ dining business journey, improve the availability of market insight solutions for merchants, as well as provide agile and digital business operations. Enabling technologies, including big data analytics and AI, were adopted to empower the initiative.

“With a majority of food and beverage merchants lacking the technology know-how and budget, OpenRice as a platform has taken the leading position to innovate and enhance services for restaurants. Thus, we introduced the OpenRice Biz Platform, where restaurant merchants can choose from a suite of dining solutions or have customised plans tailored specifically to better fit their needs. This was how our journey of digital transformation began,” said Joe Yau, CEO at OpenRice. “We see digitalization as a part of the company’s daily routine; growing with it and evolving with it has become second nature amidst the growing digital economy.”

Delivering the Most Important Package in the Dining Journey: TRUST
As OpenRice continued to expand its platform business with increasing traffic, transactions and data volume, a more reliable security solution was needed. This is where CITIC Telecom CPC came in to assist OpenRice with their security and network system.

“With increasing cyber-attacks and phishing emails, as well as a rising amount of data usage due to the expansion of our service offerings, we needed to enhance our security level and data transmission,” said Yau. “With CITIC Telecom CPC’s TrustCSI(TM) UTM and Email Protection services, plus its TrueCONNECT(TM) MPLS connectivity service in place, OpenRice now enjoys reliable data flow and better data protection to help safeguard our business.”

“CITIC Telecom CPC always strives to serve our customers with strong support for their business digital transformation, and we are glad that our TrustCSI(TM) information security services and TrueCONNECT(TM) private network solutions have helped to support OpenRice’s secure dining platform,” said Mr. Taylor Lam, Senior Vice President of Product Development & Management at CITIC Telecom CPC. “The OpenRice FoodTech ecosystem redefines users’ total dining experience and services merchants’ business operations, as well as sales and marketing strategies. Appreciating its success, CITIC Telecom CPC nominated OpenRice for the IDC Digital Transformation Awards and we feel honoured that it has won awards in three categories.”

CITIC Telecom CPC’s Security Solutions Revamped to Support its DX Strategy
Given that DX is no longer an option but a must-have process for any type of business, CITIC Telecom CPC’s innovative solutions and experienced experts have put it in a leading position to help enterprises on their DX journey. CITIC Telecom CPC’s new DX strategy will ensure that it is a strong ICT-enabler to support the digital transformation of various industries. In fact, with 5G+ bringing DX into a new era, CITIC Telcom CPC’s solutions will help enabling enterprises to better leverage technologies. For example, 5G+ will allow Artificial Intelligence (AI), IoT, and even autonomous driving to reach new heights, while CITIC Telecom CPC’s solutions suite assures enterprises by helping them to leverage these technologies in a secure and effective manner to achieve their DX goals.

“Innovation Never Stops. Our Digitalization strategy is simple, it not only about machines and technologies, but also about talent and customer experience. We are putting people at the centre of the DX Journey, and truly believe it is people’s skills and their ability to learn, adapt, change and innovate that makes any technology implementation successful,” said Daniel Kwong, Chief Information and Innovation Officer from CITIC Telecom CPC.

“Furthermore, the way we work is primarily about keeping customers at the centre and we plan everything around them to ensure we are aligned to both their strategy and their business goals. Recognising that digital transformation is no longer a choice but rather an inescapable and exponentially growing process, enterprises are quickly adopting and leveraging new technologies to embrace the digital era. CITIC Telecom CPC is committed to helping clients navigate their digital transformation journeys, through the provision of a wide range of innovative solutions created from powerful new disruptive technologies,” added Kwong.

Since the next generation of digital business will be run by underlying data, there is a crucial security element that now needs to be considered – cybersecurity and a company’s networks and systems will need to be combined. Thus, security will no longer just be another system requirement, it will be one of the key enablers of digital transformation.

“As one of the key components of our DX strategy, we are revamping our TrustCSI(TM) portfolio to fulfill customer demand during their digital transformation journey,” said Lam. “With new additional services and technology enhancements, our security service portfolio now consists of four key service scopes – Device Management Service, Threat Detection and Response Service, Behaviour Analysis Service, and Professional Service. Customers can now enjoy comprehensive security solution offerings, and select the most suitable services to help them digitally transform their operations.”

Embedded with the latest powerful analytics-driven SIEM and superior Dashboards capability, TrustCSI(TM) 2.0 can empower customers and teams with data insights in real-time, making it fast and easy for everyone to visualise and deliver numerous capabilities at-scale, as well as to address modern threats demand analytics-driven security and continuous monitoring.

The key enhancements of this revamp include the launch of the Incident Response (IR) and Security Orchestration, Automation and Response (SOAR) functions under the Threat Detection and Response Service scope, and a consultation service for China Cybersecurity Law MLPS 2.0 compliance under the Professional Services scope.

Threat Detection and Response Service
With the new generation of Security Information and Event Management (SIEM) technology, CITIC Telecom CPC brings a whole new experience to its customers. The enhanced SIEM platform can support modern cloud applications and type of workload and provide a flexible deployment model including on-premises, cloud, and hybrid models. An advanced monthly report and customised monitoring dashboard will be available for customers, giving them a clear picture on their security aspects.

What’s more, the IR and SOAR services are added to help customers identify potential threats from different devices without human intervention. Remediation actions and suggested measures will be provided to resolve an issue automatically in the future.

The new IR feature is able to:
– Shorten investigation cycles – prioritise, confirm, and act on higher priority threats
– Use an Investigation Workbench to investigate notable events that may represent a threat
– Leverage integration with existing capabilities – by collaborating and tracking an investigation
– Quickly launch a response to critical incidents

The new SOAR service can:
– Automate repetitive tasks so that customers can allocate their resources to higher value tasks
– Automate security alerts allowing customers to keep everything under control, instead of dealing with overwhelming alerts
– Orchestrate workflows and responses across all products so that each device can actively participate in the defence strategy
– Save time and resources by resolving issues and making current tools work better

Professional Services
People are the key to any enterprises DX journey, and CITIC Telecom CPC can help by providing the resources to help client personnel learn and understand fast changing policy and compliance changes. This service includes being able to help companies enter the Chinese market with China Cybersecurity Law MLPS 2.0 compliance. For enterprises expanding or already operating inside China, it is imperative their digital transformation be in compliance with the law. This service includes classification, filing, implementation, evaluation, and auditing, and is easy, reliable, and professionally administered to ensure an enterprise operates a robust, fully compliant MLPS 2.0 infrastructure. Other Professional Services offered by CITIC Telecom CPC include vulnerability assessment, penetration testing, and security device migration.

Together with the existing yet powerful Device Management Service, which provides round-the-clock comprehensive and reliable infrastructure management services to handle the crucial burden of regular diligent device and software management, and the TrustCSI(TM) Behavior Analysis Service which brings a new approach to enterprise cyber defense, CITIC Telcom CPC’s solutions provide a secure journey for companies that are going through the digital transformation process.

About OpenRice
Established in 1999, OpenRice is currently the most popular food dining guide in Hong Kong. The database contains the most complete and updated restaurant information, with credible restaurant reviews written by real locals. As the most comprehensive F&B platform in Hong Kong, OpenRice is devoted to the research and development of FoodTech to create a sustainable one-stop shop of solutions in the eco-system; including Restaurant Management System (RMS), Recruitment, POS & integrated payment, Table booking & dine-in solutions, Scan to Order, Vouchers, TakeAway , Analytics, and beyond!

Based in Hong Kong, OpenRice has also actively expanded to other Asian regions in recent years, including Macau, Taiwan, Japan, Thailand, Singapore, Malaysia, and China.

About CITIC Telecom CPC
We are CITIC Telecom International CPC Limited (“CITIC Telecom CPC”), a wholly owned subsidiary of CITIC Telecom International Holdings Limited (SEHK: 1883), serving multinational enterprises the world over by addressing their specific ICT requirements with highly scalable tailored solutions built upon our flagship technology suites, comprising TrueCONNECT(TM) private network solutions, TrustCSI(TM) information security solutions, DataHOUSE(TM) cloud data center solutions, and SmartCLOUD(TM) cloud computing solutions.

As a leading Global Local ICT Solutions Partner with worldwide footprint across East to West and native presence, we truly live our motto, “Innovation Never Stops.” Being a preferred Digital Society Enabler, we lead our key markets at the forefront of pioneering ICT development, embracing AI, AR, Big Data, IoT, and other cutting-edge emerging technologies to transform technical potential into real-world value for our customers, helping them achieve higher productivity, agility, cost-efficiency, and ultimately, Digital Globalization.

As one of the first managed service providers in Hong Kong to achieve ISO 9001, 14001, 20000, 27001, and 27017 ICT-related certifications, CITIC Telecom CPC delivers on our superior quality commitment through a broad global self-managed infrastructure encompassing some of the highest growth markets in Asia, Europe and America, with over 140 points of presence, 18 Cloud service centers, 30+ data centers, and two dedicated 24×7 Security Operations Centers.

For more information please visit www.citictel-cpc.com

Media Contacts:

Rowena Leung
CITIC Telecom International CPC Limited
(852) 2170 7536
Email: rowena.leung@citictel-cpc.com

WIMI’s Dr. Guo Songrui: Holographic technology and light fields

Holography comes from the Latin vocabulary, and its meaning is: all, compound. According to the current common knowledge in mainstream technology filed, holography specifically refers to “holographic technology”, which is a technology for reproducing diffracted light emitted by objects. Holographic technology uses the principle of interference to record the light wave messages of the object, and uses the principle of diffraction to reproduce the light wave messages of the object, helping users to store all the light information of the object. Thus, the observer can observe the different positions of the object in all directions, and the stored light information records all the light distribution in the three-dimensional space. Therefore, holographic technology is also a kind of optical storage and reproduction technology.

The earliest holographic technology was discovered by Denise Gabor (1900-1979), a Hungarian physicist, who won the Nobel Prize in Physics in 1971. However, this technology was first used in electron microscopes to record and display electronic holograms. The earliest use in the field of optics was after the invention of laser technology in 1960.

The holographic recording is different from ordinary photography. An ordinary camera only records the intensity of the object’s light field. The hologram records the intensity of the reference light and the object light after interference. When it needs to be reproduced, it is only necessary to use the reference light to show the amplitude of the object light that fully characterizes the object information.

The hologram production process uses a laser. The laser beam is strictly split 1:1 by a beam splitter. One beam of light shines on the surface of the object to be photographed, and the other beam directly shines on the photosensitive film (holographic dry plate). Moreover, this light is also called the reference beam. When the object beam is reflected by the object, its reflected beam is also irradiated on the film, completing the hologram shooting process.

There are several major characteristics of holograms: 1. Omni-directional information recording. The holographic picture records the omnidirectional and comprehensive illumination information of the object, so that the object can be observed from different angles during observation. 2. Learning the whole picture from the parts. When part of the holographic picture is damaged, the whole picture of the object can still be seen from the remaining part. 3. The amount of stored information is huge, and multiple holographic photos can be recorded hierarchically on the holographic film. Moreover, they will not interfere with each other when displaying the picture.

Based on the characteristics of holograms mentioned above, the application prospects of holograms are quite broad, but it is not an easy task to collect light fields to form a hologram in the early stage of technological development. Early technical methods were either expensive, such as using the aforementioned laser to irradiate objects, or using camera arrays; or collecting information was limited and inefficient, for example, the light field acquisition systems based on a fixed turntable. After 2000, with the development of digital camera shooting technology and light field shooting technology gradually attracted the attention of researchers, the light field collection technology of the single camera came into being. Until now, the light field collection technology has truly reached the civilian level.

The common light field shooting techniques are divided into two categories: integral imaging and aperture coding imaging.

Integral imaging is achieved by adding a microlens array or a micromirror array in front of the sensor to realize the collection of images of the light field viewpoints in different directions. There are more well-known integral imaging devices, including the lens array lens launched by Adobe, the Pelican lens array camera on the mobile phone, the Lytro light field camera, the R series light field camera of Raytrix, and so on.

The shooting based on the compressed light field is to add an optical mask between the camera lens and the sensor to achieve compression encoding of the light entering the camera aperture. The more well-known equipment is the prototype of the light field camera developed by Babacan et al. They proposed to use the method of encoding mask and programmed aperture to capture light field viewpoints in different directions, which can obtain light field with high spatial resolution.

The microlens array has the advantages of low cost and small size, but its disadvantage is that the image resolution loss is serious. The coding imaging technology has the advantages of small size, no loss of resolution, but its advantages are low signal-to-noise ratio and low light field quality.

From the perspective of the development of light field cameras, encoding-based light field acquisition equipment breaks the mutual restriction between angular resolution and viewpoint image resolution. The redundant information in the light field can be removed through machine learning, and the light field can be restored from a small amount of information. In the future 4K era, the advantage of not losing resolution will be the focus of this technology.

In the near future, when light field acquisition equipment develops to a sufficiently high resolution, as well as has fast enough acquisition speed, and cheap, the light field data, as a kind of rich media data, is stored in a large amount of non-overlapping data that can be passed through a single point. The complete picture of data information will become a new data treasure house for data scientists to research and mine. In particular, unexpected achievements may be obtained in many fields, such as holographic recognition, holographic payment, holographic authentication, and so on.

Guo Songrui:
Doctor of Computer Science and Technology Engineering from Hunan University, studied mixed reality and augmented reality technology at the State Key Laboratory of Scientific Computing of the Chinese Academy of Sciences, and participated in the research and development of multiple key projects.

About WIMI Hologram Cloud Inc.
WiMi Hologram Cloud, Inc. (NASDAQ: WIMI), whose commercial operations began in 2015, operates an integrated holographic AR application platform in China and has built a comprehensive and diversified holographic AR content library among all holographic AR solution providers in China. Its extensive portfolio includes 4,654 AR holographic contents. The company has also achieved a speed of image processing that is 80 percent faster than the industry average. While most peer companies may identify and capture 40 to 50 blocks of image data within a specific space unit, WiMi collects 500 to 550 data blocks. For more information, please visit http://ir.wimiar.com/.

WIMI Hologram Cloud Inc.
Name: Tim Wong
E-mail: pr@wimiar.com
Tele: +86 10 89913328

UNISOC and China Unicom Deploy World’s First E2E Network Slicing Solution

UNISOC and China Unicom have successfully deployed the world’s first 3GPP-compliant end-to-end network slicing selection solution, enabling 5G smartphone and data terminal network slicing to 3GPP standards. The solution allows devices to independently and flexibly select network slices through APP ID, FQDN, DNN and other identifiers in China Unicom’s 5G SA trial commercial network, bringing broader development prospects for the transformation of industry verticals.

CITIC Telecom CPC Achieves VMware Cloud Verified Status

CITIC Telecom International CPC Limited (CITIC Telecom CPC), a wholly owned subsidiary of CITIC Telecom International Holdings Limited (SEHK: 1883), today announced it has achieved VMware Cloud Verified status.

The Cloud Verified designation indicates that a VMware Cloud Provider offers their customers consistent infrastructure and operations through a complete set of software-defined services for networking, storage and compute. The Cloud Verified badge means customers achieve unmatched levels of consistency, performance, and interoperability for both traditional or containerized enterprise applications, and the confidence that the service is based on the most advanced VMware cloud technologies available.

“Attaining VMware Cloud Verified status is a milestone achievement for CITIC Telecom CPC. This designation demonstrates that we can provide our customers with services and solutions consistent with the standards of advanced VMware cloud technologies. Working with VMware significantly strengthens our network and cloud offerings,” said Taylor Lam, SVP of Product Development & Management, CITIC Telecom CPC. “Market demand for hybrid, multi-cloud, and virtual network solutions is rising rapidly. The VMware Cloud Verified badge signifies that our SmartCLOUD(TM) Cloud Computing solutions can keep up with expectations by providing customers with VMware Cloud Infrastructure. With this, we can not only provide our customers with reliable IaaS service but can also deliver flexible virtual network (NSX), virtual storage (vSAN), and SD-WAN solutions that suit our customers’ digital transformation needs. It further showcases that the combination of VMware products with our full-fledged ICT portfolio, certified Professional Services and years of managed service experience can provide a unique value to our customers.”

“Partners that are VMware Cloud Verified provide organizations with complete and advanced VMware Cloud technologies, along with interoperability across clouds for greater advantage for their customers’ businesses,” said Vijoo Chacko, VMware Cloud Provider Program Leader, APJ, VMware. “Cloud Verified services delivered by VMware Cloud Providers can provide the efficiency, agility, and reliability inherent in cloud computing. We look forward to supporting CITIC Telecom CPC as it empowers organizations with a simple and flexible path to the cloud.”

VMware’s global network of more than 4,300 cloud providers leverage VMware’s consistent cloud infrastructure to offer a wide array of services in over 120 countries, provide geographic and industry specialization, and help customers meet complex regulatory requirements

For information on how to become a Cloud Verified partner, please visit: https://www.vmware.com/partners/service-provider/vmware-cloud-verified-logo.html

About CITIC Telecom CPC

We are CITIC Telecom International CPC Limited (“CITIC Telecom CPC”), a wholly owned subsidiary of CITIC Telecom International Holdings Limited (SEHK: 1883), serving multinational enterprises the world over by addressing their specific ICT requirements with highly scalable tailored solutions built upon our flagship technology suites, comprising TrueCONNECT(TM) private network solutions, TrustCSI(TM) information security solutions, DataHOUSE(TM) cloud data center solutions, and SmartCLOUD(TM) cloud computing solutions.

As a leading Global Local ICT Solutions Partner with worldwide footprint across East to West and native presence, we truly live our motto, “Innovation Never Stops.” Being a preferred Digital Society Enabler, we lead our key markets at the forefront of pioneering ICT development, embracing AI, AR, Big Data, IoT, and other cutting-edge emerging technologies to transform technical potential into real-world value for our customers, helping them achieve higher productivity, agility, cost-efficiency, and ultimately, Digital Globalization.

As one of the first managed service providers in Hong Kong to achieve ISO 9001, 14001, 20000, 27001, and 27017 ICT-related certifications, CITIC Telecom CPC delivers on our superior quality commitment through a broad global self-managed infrastructure encompassing some of the highest growth markets in Asia, Europe and America, with over 140 points of presence, 18 Cloud service centers, 30+ data centers, and two dedicated 24×7 Security Operations Centers.

For more information please visit www.citictel-cpc.com

VMware, VMware Cloud, VMware Cloud Verified and VMware Cloud Provider are registered trademarks or trademarks of VMware, Inc. in the United States and other jurisdictions.

Media contact:
Rowena Leung
CITIC Telecom International CPC Limited
rowena.leung@citictel-cpc.com
(852) 2170 7536

ConnecTechAsia Reveals Details of Event to Deliver Best-In-Class Virtual Experience

SINGAPORE, Aug 13, 2020 – (ACN Newswire) – Informa Markets announced new details for ConnecTechAsia2020 (www.connectechasia.com/broadcast-asia/), the first virtual Infocomm, Media and Technology event held in partnership with Singapore’s Infocomm Media Development Authority (IMDA), from 29 September to 1 October 2020.

The event will feature some 200 exhibitors, several of which are taking part for the first time showcasing the latest 5G technologies and enterprise solutions. This group includes AT&T, SPTel, Qualcomm, ServiceNow, StarHub and Verizon. Other bellwethers will also enrich the virtual experience; they are Grass Valley, Huawei, KTSat, Roland, Sony and SingTel Satellite, to name a few.

Six group pavilions bringing with them companies from the European Union, France, Great Britain and Northern Ireland, Israel, Korea and Ontario are also taking part.

In addition, more than 220 conference sessions addressing the latest industry trends and challenges will feature top industry names, including:

– Anne Chow, CEO, AT&T Business
– Brenda Harvey, GM, IBM Asia Pacific
– Bicky Bhangu, President, Southeast Asia, Pacific and South Korea, Rolls Royce
– Martin Huang, MD Southeast Asia, SenseTime
– Euan Smith, CEO of TV & Group COO, Astro

Best in Class Virtual Platform

With more than 10,000 attendees expected to connect to the virtual event, ConnecTechAsia2020 will unlock possibilities that were not previously available in a physical setting.

The event’s four virtual exhibition halls will allow companies to set up customisable virtual booths, with live presentations and real-time interaction with buyers. Furthermore, the exhibitor metrics dashboard will give them valuable real-time data and insight into their customers’ behaviour by capturing multiple touchpoints and providing a multi-dimensional view of a visitors’ journey, allowing for more effective outreach and follow-up.

Networking opportunities are an integral part of any event experience and have also been enhanced through a powerful AI business matching platform. Attendees will receive personalised meeting suggestions based on their interests and profile. On a consolidated dashboard, visitors can view connections, find out who is interested in setting up a meeting with them and arrange for one-to-one video meets via virtual meeting rooms.

Conference delegates will have the full benefits and experience of a live conference, available right at their fingertips using their device of choice. This includes live keynotes, Q&A sessions and breakout rooms. Content will also be available on-demand 24/7 for delegates based in different time zones.

Comprising long-time favourites BroadcastAsia (/www.connectechasia.com/broadcast-asia/) and CommunicAsia (www.connectechasia.com/communic-asia/), ConnecTechAsia2020 will feature new entrants SatelliteAsia (www.connectechasia.com/satellite-asia/) and TechXLR8 Asia (https://bit.ly/31Onga1) staging their respective exhibitions and conferences. Inaugural Asian editions of accelerateHER Asia (https://accelerateher.co/#/) and Elevating Founders (https://bit.ly/3fS97O8), will also be key highlights of this year’s event, bringing with them the big names from the women-in-tech and start-up worlds. After the live event, ConnecTechAsia2020 will thereafter turn into a 24/7, 365-day interactive marketplace, allowing exhibitors and buyers to continue to connect and communicate on the same platform.

Mr Ivan Ferrari, Event Director, Tech, Media & Entertainment Events, Informa Markets, who spearheads ConnecTechAsia said, “The disruption we’re facing today has pushed our community to dramatically accelerate a digital transformation which was already underway. With that same spirit in mind, at ConnecTechAsia we have worked hard on identifying and investing in those exact virtual features that we believe can grant the highest possible return on investments for all attendees, sponsors, speakers and delegates who will dedicate precious time and resources to make this online experience a success. Success is indeed in the agency of others, and we thank our community for trusting our work in these difficult times. Together, we are contributing to shape the future of our industry.”

Showcasing their 5G capabilities across the exhibition and conferences, Mr Xu Su, Chief Marketing Officer of Carrier BG, Huawei Asia Pacific Region said, “As global 5G deployment begins to ramp up, we need to strengthen our focus on industry applications as this will help unleash the full potential of 5G. ConnecTechAsia is a platform for Asia Pacific telecom operators and industry partners, to come together to discuss the build-out of 5G networks and explore potential business development.”

“The business case for 5G is not just better connectivity. When technologies like 5G, computing, cloud, and AI come together, they reinforce each other and create numerous opportunities across five major tech domains: connectivity, AI, cloud, computing, and industry applications. The pandemic has reshaped how we live and work and has dealt a heavy blow to the world economy. Together with our partners and customers, including carriers and enterprises of all types, we can use technological solutions to effect a positive impact on our communities. We look forward to sharing more at the event this year,” he added.

Participating for the first time in a virtual tradeshow in the technology and media sector, The GREAT Britain and Northern Ireland Pavilion will be showcasing companies across all four segments of ConnecTechAsia. They will bring with them a wide range of product and services including professional audio, IPTV, OTT, secure storage solutions, e-sports, fibre communications, content delivery solutions, smart living, cloud services, big data and data analysis.

Mr Mark Birchall, Managing Director, Tradefair, the organiser of the pavilion said, “We are excited about being part of the new ConnecTechAsia virtual platform as it gives all our companies the opportunity to deliver live presentations and demos and interact with visitors in real-time, and the continuing marketplace after certainly provides great value for us. We look forward to the event and connecting with new customers and partners to allow our participants to grow their business in the region.”

For more information on ConnecTechAsia, please visit our website (https://bit.ly/3fPuXC5). You may register for a media pass here: https://bit.ly/3iOm8dJ

Join our social conversation:
FB | Twitter | LinkedIn – #ConnecTechAsia
FB | Twitter | LinkedIn – #BroadcastAsia
FB | Twitter | LinkedIn – #CommunicAsia
FB | Twitter | Instagram – #TECHXLR8

About Informa Markets

ConnecTechAsia is organised by Informa Markets, a division of Informa plc. Informa Markets creates platforms for industries and specialist markets to trade, innovate and grow. Our portfolio is comprised of more than 550 international B2B events and brands in markets including Healthcare & Pharmaceuticals, Infrastructure, Construction & Real Estate, Fashion & Apparel, Hospitality, Food & Beverage, and Health & Nutrition, among others. We provide customers and partners around the globe with opportunities to engage, experience and do business through face-to-face exhibitions, specialist digital content and actionable data solutions. As the world’s leading exhibitions organiser, we bring a diverse range of specialist markets to life, unlocking opportunities and helping them to thrive 365 days of the year. For more information, please visit www.informamarkets.com.

Media Contacts
June Seah/ Patricia Yee
Tel: +65 9852 6756 / +65 9382 7452
Email: june.seah@informa.com / patricia.yee@informa.com

Projected Rebound of Southeast Asian Economies in 2021 Offer Growth Opportunities for Global Professional AudioVisual Businesses

SINGAPORE, July 29, 2020 – (ACN Newswire) – With Southeast Asia poised to rebound strongly in 2021 to become one of the most promising markets worldwide, the established InfoComm Southeast Asia platform offers Professional AudioVisual companies a valuable opportunity to leverage this market potential and pursue business growth.

Despite a gloomy global economic outlook and a general slowdown in 2020, the Asian Development Bank (ADB) and the International Monetary Fund (IMF) have both projected a strong rebound for Southeast Asia’s economies in 2021.

These range from 4.7 percent from the ADB, to 6.2 percent according to the IMF World Economic Outlook. The IMF estimates that advanced economies including the US and UK will grow 4.8 percent in 2021.

Southeast Asia, as organized under the Association of Southeast Asian Nation (ASEAN) grouping, comprises Indonesia, Thailand, Malaysia, Singapore, Vietnam, Philippines, Cambodia, Myanmar, Brunei and Laos.

Indeed, in 2020, even though there is a global economic slowdown, Southeast Asia’s economies will contract to a lesser extent. According to the IMF, the world economy will shrink 4.9 percent in 2020, while Southeast Asia’s economies will contract by 2 percent.

Mr Richard Tan, the executive director of InfoCommAsia, which organizes InfoComm Southeast Asia, said: “The global economy is facing some serious headwinds this year, due to the COVID-19 global pandemic and geopolitical uncertainties. But it has become apparent that Southeast Asia is well-placed to emerge even stronger from these global crises.”

InfoComm Southeast Asia – which made headlines when it attracted 7,743 regional business visitors to its debut in 2019 – is the region’s premier showcase for global Professional AudioVisual Technologies and Solutions.

Mr Tan added, “For businesses which are seeking new markets and growth opportunities in challenging times, the Southeast Asian region is a bright spot which will continue to shine.”

This is due to the region’s fast-growing middle class which was twice the size in 2020 as it was in 2012, higher spending power, increasing urbanization and growth of smart cities, which require cutting-edge technology.

Against a backdrop of increasing consumption, global events have also accelerated interest in digitization and technology in Southeast Asia, and a demand for digital applications and innovations.

For instance, one of the key thrusts of an ASEAN work group which is coming up with a COVID-19 recovery strategy for the region as a whole, is to embrace the digital transformation that COVID-19 has brought to telecommuting and health management.

To that end, one of the key attractions of InfoComm Southeast Asia 2021 is that it is co-located with a brand-new platform for emerging technologies, NIXT Southeast Asia, which is also organized by InfoCommAsia.

NIXT — Next Integrated Experience Technology — is the first platform of its kind worldwide.

It delivers transformative solutions to future-centric businesses by bringing together all the stakeholders in the business transformation process, to leverage next-generation technologies like AI, 5G, Robotics, Wearables, Quantum Computing and IoT.

NIXT Southeast Asia promises to be a draw for businesses and end-users which appreciate the synergies between both NIXT and InfoComm Southeast Asia, so that they can deploy the most effective next-generation solutions.

Said Mr Tan, “Due to COVID-19, there has been a collective awakening to the importance of technologies that not only prepare us for similar occurrences in a healthcare context, but also in enabling a new digital lifestyle in a post-pandemic future.”

He added, “The demand for Professional AudioVisual applications and emerging technologies in the region was already clearly evident in 2019. But global events have taken this up a notch. Amidst increasing challenges to global trade, InfoComm Southeast Asia provides an agnostic platform for brands from all countries around the world to compete in this promising regional market.”

Updates from InfoCommAsia can be found at: www.infocomm-sea.com

About InfoCommAsia

InfoCommAsia Pte Ltd. extends its influence through three marquee shows: InfoComm Southeast Asia, Beijing InfoComm China, and InfoComm India. Each show comprises an exhibition that showcases the world’s most cutting-edge and in-demand inventions, and a Summit that presents learning opportunities. Bringing together industry players and top-level decision-makers from across all industries, the shows enable industry players to tap into the vast potential presented by the Professional AudioVisual and Integrated Experience Technology markets of each country and region.

Additional information is available at:
– infocomm-sea.com
– infocomm-china.com
– infocomm-india.com

For more information, please contact:

Rest of the World
Clarence Chang
Regional Marketing Director
InfoCommAsia Pte Ltd
clarencechang@infocommasia.com

Thailand
Piyaporn Preedee (Kob)
Marketing Manager
Expo Inter Co., Ltd
kob@expointer.net

Hua Hong Semiconductor Continues to Build a Superior eNVM Process Platform

Hua Hong Semiconductor Limited (“Hua Hong Semiconductor”; 1347.HK), a global, leading specialty pure-play foundry, announced that its 95nm SONOS (Silicon Oxide Nitride Oxide Silicon) embedded non-volatile memory (eNVM) process platform has further enhanced its technological advantages and greatly improved its reliability through continuous innovation and upgrading.

Hua Hong Semiconductor’s 95nm SONOS eNVM process technology is widely used in Microcontroller Units (MCU), Internet of Things (IoT) and other fields, and offers good stability, high reliability and low power consumption. Compared with the previous generation of technologies, the 95nm SONOS eNVM 5V process has achieved smaller design rules, smaller chip area of similar products; the chip gate density of the logic part has increased by 40%+ compared with existing similar processes in the industry, reaching the industry leading level; fewer mask layers are required, thence to provide a more cost-effective solution. Also, the 95nm SONOS eNVM 5V process offers higher integration and leading device performance, with advanced memory medium erase/program characteristics up to 2 milliseconds, 20% improved drive capability for low-power devices, and coverage of wide voltage applications ranging from 1.7V to 5.5V with only 5V devices.

Hua Hong Semiconductor continues to strive for better performance. Its 95nm SONOS eNVM adopts a new memory structure and optimizes the operating voltage, greatly increasing the threshold voltage window. Under the same test conditions, the erase/program capacity of SONOS IP reaches 10 million times, and the reliability is improved by 20 times; at 85 degree celsius , the data retention capacity can be up to 30 years, reaching the international leading level. Hua Hong Semiconductor is committed to continuously optimizing the process level to improve IP endurance and data retention, to better meet the market demand for ultra-high reliability products.

In addition, with the increasing popularity of highly reliable process platforms and derivative processes, the Company’s eNVM based on the SONOS process can cover MTP (Multi-Time Programmable Memory) applications. By simplifying the design, optimizing the IP area and reducing the test time, in terms of IP area, test time and power consumption, with the erase and program capacity has a better performance than MTP. On this basis, additional optional devices are added to further meet the needs of power management and RF products.

Executive Vice President of Hua Hong Semiconductor Dr. Kong Weiran remarked, “eNVM technology has always been one of Hua Hong Semiconductor’s key advantages, maintaining a leading position in the industry and providing a flexible and diverse technology platform for MCU customers. Under the guidance of the ‘8-inch + 12-inch’ strategy, Hua Hong Semiconductor will further enhance the embedded flash memory technology on the 8-inch platform by developing a smaller memory cell IP size and lower mask-count; and we have also relied on the narrower line-width capability of the 12-inch platform to build a high-performance eNVM technology platform and meet the needs of high-growth markets such as IoT, MCU and automotive electronics while consolidating its position as a leader in smart card chip manufacturing.”

About Hua Hong Semiconductor

Hua Hong Semiconductor Limited (1347.HK) is a global, leading pure-play foundry with specialty process platforms uniquely focused on embedded non-volatile memory (“eNVM”), power discrete, analog & power management, and logic & RF. Of special note is the Company’s outstanding quality control system that satisfies the strict requirements of automotive chip manufacturing. The Company is part of the Huahong Group, an enterprise group whose main business is IC manufacturing, with advanced “8+12” production line technology.

The Company presently operates three 8-inch wafer fabrication facilities within the Huahong Group (HH Fab1, HH Fab2, and HH Fab3) in Jinqiao and Zhangjiang, Shanghai, with a total monthly 8-inch wafer capacity of approximately 180,000 wafers. The Company also operates a 12-inch wafer fabrication facility (HH Fab7) with the planned monthly capacity of forty thousand 12-inch wafers in Wuxi’s National High-Tech Industrial Development Zone. Formal incorporation of and start of operations at HH Fab7 were achieved in 2019. In the Chinese mainland, it has become a leading 12-inch semiconductor production line devoted to specialty processes and is the first 12-inch foundry devoted to power discrete semiconductors.

For more information, please visit: www.huahonggrace.com.