Apps Archives - Page 7 of 16

Communications Association of Hong Kong supports the initiatives on communications industry in the Chief Executive’s 2023 Policy Address

Communications Association of Hong Kong (CAHK) fully supports the Chief Executive’s 2023 Policy Address, in particular Strengthening Hong Kong’s role as a regional communications hub.

CAHK welcomes the Hong Kong SAR Government’s planning in the four specific areas: (1) “Further enhance the overall coverage of 5G network by expediting the expansion of mobile network infrastructure in rural and remote areas, making more 5G spectrum available to mobile network operators through auctions and co-ordinating with relevant organizations to enhance the 5G network capacity at major public event venues, e.g. Central Harbourfront Event Space, Hong Kong Coliseum, Hong Kong Convention and Exhibition Centre, AsiaWorld-Expo, etc.” (2) “Continue with the legislative amendment work by introducing an amendment bill of the Telecommunications Ordinance into the LegCo by end-2023 and revising the relevant guidelines to ensure that appropriate space will be made available in new buildings for the installation of telecommunications facilities by mobile network operators.” (3) “Continue to strive to assist mobile network operators in installing radio base stations, including opening up some 1 500 government premises for such installation by the operators.” (4) “Continue to provide financial incentives to encourage fixed network operators to extend fibre-based networks to 235 villages in remote areas, with a view to progressively completing the relevant works by 2026.”

CAHK is also pleased to see that the issue of the labor force has been addressed by including the establishment of the Hong Kong Institute of Information Technology in the Policy Address. This initiative is of great significance as it aims to nurture local talents in the information technology sector, which will contribute to sector’s long-term growth and sustainability.

CAHK actively participated in the Consultation Section of Policy Address 2023, contributing insights and recommendations. We are pleased to see that the Policy Address incorporates a significant portion of our input, reflecting the government’s receptiveness to stakeholders’ perspectives.

As an industry association, CAHK remains dedicated to actively engaging in policy discussions and collaborating with the government. We strive to create an environment that fosters innovation, enhances connectivity, and reinforces Hong Kong’s position as a regional leader in the communications field.

About Communications Association of Hong Kong

CAHK is a non-profit making organisation incorporated in Hong Kong on 27 May 1983 following the announcement of deregulation of local communication products and services. It is the association for Hong Kong’s communications industries, with responsibilities across broadcasting, wireline and wireless communications, and other sectors in information communications technology.

For more information, please visit: www.cahk.hk

This press release is distributed by Communications Association of Hong Kong.

For enquiries, please contact:

Communications Association of Hong Kong

Ms. Peggy Jor, General Manager

Tel: (852) 2504 2732

Fax: (852) 2504 2752

Email: info@cahk.hk

Electronics Asia Conference 2023 to Highlight IoT, AI/ML, Automotive, and Wireless Developments Driving Semiconductor Industry Growth in Asia

Following the success of its inaugural edition, the second Electronics Asia Conference (EAC), a virtual conference and exhibition organized by AspenCore, the publisher of EE Times Asia, EE Times India, and EDN Asia, is set to take place from October 17 to 19, 2023. With the theme “Strengthening Asia’s Semiconductor Manufacturing Ecosystem,” EAC 2023 aims to highlight the latest technology trends, innovations, and strategic insights within the electronics and semiconductor industry in Asia.

This image has an empty alt attribute; its file name is EAC-2023-HERO.jpg

The global semiconductor industry reversed its five straight quarters of decline by registering a 3.4% revenue growth in the second quarter of 2023, according to Omdia. Driving the turnaround are the wireless segment, the automotive electronics sector, and artificial intelligence (AI), mainly due to growing demand for generative AI and data processing chips in the server space.

According to International Data Corp. (IDC), spending on AI—including software, services, and hardware for AI-centric systems—in the Asia-Pacific region is expected to reach $78.4 billion in 2027, reflecting a shift toward adopting cutting-edge technologies to transform operations and maintain a competitive edge in a rapidly changing market.

Meanwhile, the increasing adoption of Industry 4.0 technologies is fueling the automation and digitalization trends in the industrial space, thereby stimulating demand for Internet of Things (IoT) and embedded systems, as more manufacturers embrace smarter manufacturing.

These key trends are among the many developments driving Asia’s electronics and semiconductor supply chain.

EAC 2023 will put the spotlight on technology innovations that are driving the latest developments and new applications in sectors including IoT, AI/ML, embedded systems, industrial automation, smart manufacturing, the wireless sector, and the electronics and semiconductor supply chain. The event will feature a virtual fairground, an exhibition hall, and a conference space, similar to a live exhibition and conference.

Confirmed companies presenting at the virtual conference include Arm, Applied Materials Inc., Bluetooth Special Interest Group (SIG), Cadence Design Systems Inc., Cambridge GaN Devices, Chip 1 Exchange, GaN Systems Inc., Infineon Technologies AG, Merck Electronics, Molex, Navitas Semiconductor, proteanTecs, NXP Semiconductors, MosChip Technologies Ltd, Mouser Electronics Inc., Silicon Laboratories Inc., SCHURTER Group, STMicroelectronics, Synopsys Inc., Tektronix, and Texas Instruments Inc.

For more information and to register, visit https://ve.eetasia.com/eac2023.

About AspenCore

AspenCore is a unique collection of brands and products that have set the standard in meeting the demands of today’s engineers.

We reach over 15 million technologists, designers, engineers, and managers. We connect this electronics community to reliable news, authoritative analysis, industry trends, and daily information on new technology.

Our brands include EE Times, Electronic Products, EPSNews, ESM China, IoT Times, Power Electronics News, EDN, EEWeb, Electro Schematics, Elektroda.pl, Embedded.com, Planet Analog, and more.

For more information, visit https://aspencore.com.

Contact Person:
Celia Shih
Marketing Manager
Taiwan/ASEAN Marketing and Circulation Department
T: +886 227591366 Ext. 103/222
E: celia.shih@aspencore.com

Bring Harmony to Your Life with Amazfit Balance

A smartwatch for work, a partner for wellness

Zepp Health Corporation (Zepp, NYSE: ZEPP), a leading specialist in smart wearables and health technology, has launched the Amazfit Balance, created to help people achieve the ultimate balance of life, work, and wellness, it takes the baton from the brand’s Amazfit GTR and GTS family of smartwatches, building on the cutting-edge technology and features that made those models resonate so powerfully with a global community of users, and empowered by Zepp Health’s evolving AI ecosystem to become the new leader of Amazfit’s Lifestyle Series.

With its sleek look, the Amazfit Balance incorporates features that help wearers keep organised and on schedule across the 24-hour day, be it for work, leisure or workout.

Fitness trainer, professional runner and OCR (obstacle course racing) athlete, Captain (R) Raeiz Hamed RMAF, said, “This sleek and versatile smartwatch helps track my mental and physical data, allowing me to push harder or rest more. The Readiness score is accurate in my overall state; whether I trained hard and did not rest enough, it showed an appropriate score.”

“The Amazfit Balance is more than just a great looking watch. The Zepp OS 3.0 operating system enables wearers to achieve just the right balance across the day as the smartwatch harmonises its newest features with Android or iOS compatibility with notifications and reminders together with Amazfit’s signature health monitoring system.”

A new feature known as the “Readiness” score provides advice and guidance based on health indicators such as sleep, exercise, stress levels and 24-hour vital signs monitoring to measure physical and mental recovery from the previous day and indicates wearers’ potential for the upcoming day while helping them optimise work, life and rest.

Mark Ong, content creator and gym enthusiast said, “This fitness watch takes fitness tracking to a whole new level. It seamlessly connects with health apps like adidas Running and Strava.” Ong went on to say, “I really like the Body Composition app on the Balance, in ten seconds I was able to get my bone, muscle, fat and water percentages.”

Other unique features include apps such as “Breathe”, “Yoga” and “Meditation” to help wearers to destress. These apps and many more are part of the more than 150 apps and mini games, together with ExerSense that can automatically recognise eight sports and more than 150 sports modes. Upgrades to sports modes include the Triathlon mode, a 3-sports-in-1 mode capable of tracking swim, cycle and run. The AI-powered Zepp Coach helps monitor wearers’ performance through benchmarks and milestones during exercise.

Together with upgrades such as the BioTracker 5.0, microphone and speaker, the Amazfit Balance is understated enough for business wear while resilient enough for active athletic use. The smartwatch provides all the tools for wearers to remain on-time with app notifications on health giving them the confidence in knowing that they can still have “balance” in their lives as they strive for success.

Starting on 22nd September 2023, the Amazfit Balance is available on Shopee at https://bit.ly/Amazfit-Shopee-Balance, Lazada at https://bit.ly/Amazfit-Lazada-Balance, and the TikTok Shop, selling for RM1099. Receive a free gift of Hypergear Drybag, Amazfit Sport Towel and a Celebrity Fitness 7-day Trial Pass while stock lasts.

Hi-Res Images

Please download hi-res product and lifestyle images from this LINK.

About Amazfit
Amazfit, a leading global smart wearable brand focused on health and fitness, is part of Zepp Health (NYSE: ZEPP), a health technology company. Offering a wide selection of smartwatches and bands, Amazfit’s brand essence is “Up Your Game”, encouraging users to live their passions and express their active spirits freely. Amazfit is powered by Zepp Health’s proprietary health management platform that delivers cloud-based 24/7 actionable insights and guidance to help users attain their wellness goals. With outstanding craftsmanship, Amazfit smartwatches have won many design awards, including the iF Design Award and the Red Dot Design Award.

Launched in 2015, Amazfit is today embraced by millions of users. Its products are available in more than 90 countries across the Americas, and EMEA and APAC regions. For more information about Amazfit, please visit www.amazfit.com.

HotelRunner Acquires PayPad in a Strategic Move Into On-Premise Sales Operations

HotelRunner, the leading hospitality and travel technology provider, proudly announces its acquisition of PayPad, a high-end point-of-sale system, and revamps it as HotelRunner POS, cementing its position as an industry-leading all-in-one technology platform.

Founded in 2016, PayPad is a cloud-based, smart sales system designed exclusively for restaurants, hotels, and retail stores. PayPad expanded into the global market with a client base in the United Kingdom, Spain, the United States, and Türkiye. This strategic acquisition marks a significant milestone in HotelRunner’s mission to offer a comprehensive, all-in-one solution with a specific focus on the hotels’ on-premise sales and payments.

HotelRunner Acquires PayPad in a Strategic Move into On-Premise Sales Operations

With its new and advanced identity, HotelRunner POS presents an effortless and effective way to run food and beverage operations, offering accommodation businesses a fresh avenue to enhance their revenue streams. Fully integrated with HotelRunner PMS, HotelRunner POS allows accommodations to manage their on-premise sales and payment operations with ease. Hoteliers can accept payments in multiple methods, analyze every aspect of their business, and take AI-driven, intelligent, and automated actions resulting in enhanced productivity and increased profitability. This development represents a momentous shift for HotelRunner as it delves into on-premise sales operations for the first time, highlighting its sales-first approach in the hospitality and travel technology landscape.

In January 2023, the company closed a successful Series A round and stated that the funds would be used to continue to build a solid global presence, grow the team, and invest heavily in delivering cutting-edge technology. Standing behind its commitment, over the past year, HotelRunner has achieved remarkable product launches, including Insights, Autopilot, and Review Center, all of which have been instrumental in advancing toward its goal of providing a holistic platform powered by innovative technology. This milestone marks the third acquisition in HotelRunner’s ongoing acquisition spree aimed at consolidating the industry under its roof while proudly extending its offerings to serve the diverse needs of its partners.

Arden Agopyan, Founder and Managing Partner of HotelRunner, said, “Our strategic acquisition of PayPad and the birth of HotelRunner POS aren’t merely about enhancing our product offerings; it’s a bold leap toward our vision of building a bigger travel economy. As we welcome HotelRunner POS into our expansive ecosystem as a foundational part, we solidify our presence in the payments and sales verticals in travel and hospitality. We’re proud to shape the path toward industry consolidation and usher in a transformative era, reinforcing our brand’s legacy.”

Ali Beklen, Founder and Managing Partner of HotelRunner, added, “With PayPad seamlessly integrated into the HotelRunner’s unique market-network, we’re spearheading a technology revolution that forms the cornerstone of a unified digital travel ecosystem. Beyond elevating the guest experience and optimizing operational efficiency for accommodations, this strategic move underscores the power of frictionless all-in-one platforms as the key to success. This acquisition unlocks a new untapped opportunity and sets a path to delivering unrivaled value and pioneering innovation for our partners.”

Veysel Berk, the Founder of PayPad, also shared his thoughts on the acquisition: “HotelRunner is democratizing the use of technology for every player in the global ecosystem. As both teams share the same values, culture, and product principles, we are thrilled to join forces with HotelRunner and become part of its broad vision. PayPad, revamped as HotelRunner POS, will play a pivotal role in adding exponential value to properties worldwide, ushering in a new era of advanced sales solutions in travel and hospitality.”

HotelRunner POS will be gradually rolled out worldwide to offer the best experience to all accommodation businesses, starting with existing HotelRunner partners. For more information, you can visit here.

About HotelRunner
HotelRunner is a data-driven SaaS-enabled unified sales, operations, and distribution management platform and B2B network for accommodations, travel agencies, and payment providers. HotelRunner has thousands of accommodation and travel agency partners globally. HotelRunner is a Booking.com Premier Connectivity Partner and Best Overall Performing Partner, Expedia Preferred Connectivity Partner, Airbnb Software Partner, Agoda Innovative Supplier, Oracle, Hotelbeds, trivago, and Google Hotel Ads strategic partner.

For more about HotelRunner, visit the website.

Media relations contact: media@hotelrunner.com

Contact Information
Suheyla van Taarling
Head of Brand
suheyla@hotelrunner.com
00905314010303

Fonepay and NIPL Coming Up With Cross Border QR Code-Based Payment Solution Between Nepal and India

Fonepay Payment Service Ltd, Nepal’s Largest Payment Network and NPCI International Payments Ltd (NIPL), the international arm of the National Payments Corporation of India, are now ready to launch the first QR code-based payment solution between Nepal and India. This historic unveiling took place at the Global Fintech Fest 2023, a global gathering of fintech visionaries, thought leaders and innovators.

This collaboration between Fonepay and NIPL will empower millions of citizens of both nations, to securely and conveniently make instant payments through QR code across various stores by using the mobile application certified by Fonepay and NPCI.

Both companies have now completed operational preparations and technological integration is in final process after which the companies can offer the service to their issuing and acquiring members and enable their consumers and merchants to enjoy the service.

Chairperson of Fonepay and President of F1Soft Group, Mr. Biswas Dhakal, said, “This remarkable launch marks a significant step towards enhancing financial connectivity between Nepal and India by leveraging technology for the benefit of our citizens. I am confident that this initiative will significantly contribute to the growth of trade, tourism, and economic relations between both countries, ultimately fostering prosperity and development.”

Speaking on the same occasion, NIPL said, “This initiative signifies our commitment to innovation in the fintech space and strengthens bonds between our nations. Under this partnership UPI powered Apps will be enabled for seamless cross-border merchant payments, to enhance the way people transact. We envision this partnership as a catalyst for greater financial inclusion and economic prosperity in the region and are excited to embark on this journey of transformation together with Fonepay.”

About Fonepay:

Fonepay is a Payment System Operator facilitating inter-bank person-to-person (P2P) and person-to-merchant (P2M) transactions through its interoperable network and mobile platforms. Fonepay is regulated by Nepal Rastra Bank (NRB) and was the first mobile payment network to be licensed by NRB as Payment System Operator (PSO). Fonepay is actively contributing towards a cashless economy by enabling fast, secure, and reliable digital payment services to customers as well as businesses through the partner banks and wallets. Fonepay is a subsidiary of the F1Soft Group. For more information, visit: https://fonepay.com

About NIPL:

NPCI International Payments Limited (NIPL), an international arm of NPCI is devoted for deployment of NPCI’s indigenous, successful Real-Time Payment System – Unified Payments Interface (UPI) and Card Scheme – RuPay, outside of India. NPCI has successfully developed and proved its product and technological capabilities in the domestic market by transforming payment segment in India. With its knowledge and experience, NIPL can offer several countries to establish a ‘real-time payment system’ or ‘domestic card scheme’ in their own country with technological assistance through licensing, consulting for building real-time payment system. For more information, visit: https://www.npci.org.in

Contact Information
Salina Nakarmi
Head of Marketing
mobilebanking@f1soft.com

Go Bigger, Go Smarter with Amazfit Bip 5

Setting a new benchmark and exceeding expectations with big, bright and smart health, action and features

Zepp Health Corporation (Zepp, NYSE: ZEPP), a leading specialist in smart wearables and health technology, proudly announces the global debut of its latest innovation, the Amazfit Bip 5. Boasting the most substantial screen among global offerings, the Amazfit Bip 5 is the first in the Bip series to integrate the versatile Zepp OS. This feature-rich smartwatch sets a new benchmark in user experience, far exceeding expectations for entry-level devices.

Student of Oneworld Hanxin College, Ms. Michelle Yoong, praises the Amazfit Bip 5’s affordability and customization features. “The cream white of the Amazfit Bip 5 is simply stunning. For a budget-conscious student like me, it offers excellent value. The large screen perfectly displays all critical information, from my personal data to direct messages and more. Moreover, with over 70 stylish watch faces, it offers impressive customisation options, even allowing me to upload personal photos to the watch. It’s fantastic!”

Ms. Cassandra, an executive at The Interview Media Group, lauds the Amazfit Bip 5’s practicality. She shares, “The built-in microphone and speaker enable Bluetooth phone calls directly from the watch, streamlining my life significantly. It also monitors my health, gives reminders and tracks menstrual cycle, which is invaluable during my fast-paced work week.”

The Amazfit Bip 5 sports a 1.91″ ultra-large high-resolution touchscreen and the cutting-edge Zepp OS 2.0, supporting 70+ apps, including 30+ mini games. Other smart features like Amazon Alexa, Morning updates, and a slightly curved glass screen, for a more natural view, enhance the user experience. It even supports a Portrait Watch Face option, allowing users to switch to up to three uploaded pictures.

As the most advanced smartwatch in the Bip series, the Amazfit Bip 5 leverages the health-focused Zepp OS 2.0 and the BioTracker(TM) PPG sensor, enabling 24-hour blood oxygen saturation monitoring, along with heart rate and stress levels. Users can set alerts for these three metrics and are notified if abnormal readings are detected.

The Amazfit Bip 5 doesn’t hold back when it comes to fitness, featuring over 120 workout modes. Users can auto-detect seven sports, or access real-time sports data read-outs via the built-in speaker for a smarter workout experience.

Even after the workout, the Amazfit Bip 5 continues to impress. The incorporation of Amazfit’s PeakBeats(TM) algorithm offers a detailed analysis of exercise data like VO2 Max. Users can then share this information with fitness apps like adidas Running and Strava, through the Zepp App.

From 5-8 August, the Amazfit Bip 5 is exclusively available on Shopee at a special launch price of RM319 for the first 200 Bip 5, with the price set at RM329 thereafter.

Availability
All featured Amazfit products are available for purchase at Amazfit’s e-commerce partner platform https://bit.ly/Amazfit-Shopee-BIP5 and https://bit.ly/Amazfit-Lazada-BIP5.

CleverTap Partners with SpiceJet to Deliver a Seamless Customer Experience

CleverTap, the all-in-one engagement platform, announced its partnership with SpiceJet, one of India’s premier airlines. This strategic collaboration will empower SpiceJet to enhance its customer experience by leveraging CleverTap’s advanced technology to deliver personalized and contextual communication across its web and mobile channels.

As a prominent player in the airline industry, SpiceJet is dedicated to providing exceptional services and experiences to its customers. With CleverTap onboard, SpiceJet aims to take its customer engagement to new heights, ensuring every interaction is meaningful and tailored to individual preferences.

CleverTap’s robust platform offers an array of cutting-edge features designed to optimize customer engagement. By harnessing CleverTap’s capabilities, SpiceJet will be able to analyze customer data, create comprehensive user profiles, and deliver engaging experiences thus maximizing the lifetime value of their customers. This personalized approach will not only enhance customer satisfaction but also foster long-term loyalty.

“At SpiceJet, our foremost commitment is to provide our customers with the finest personalized experience,” said Debojo Maharshi, Chief Business Officer at SpiceJet. “Our collaboration with CleverTap will further enhance this objective. By joining forces, we take a remarkable stride forward in enhancing customer engagement and retention. With CleverTap’s assistance, we can now deliver timely and precisely targeted communication to our passengers, ensuring that their journey with us remains seamless and unforgettable.”

CleverTap’s advanced customer analytics, personalization and orchestration capabilities will enable SpiceJet to send passengers personalized notifications, updates, and offers, keeping them informed and engaged at every stage. Whether it’s flight information, exclusive promotions, or personalized recommendations, customers can expect a truly meaningful experience that caters to their unique preferences and needs.

“We are thrilled to be partnering with SpiceJet, a leading airline that shares our commitment to delivering exceptional customer experiences,” said Sidharth Malik, CEO at CleverTap. “Our platform will help SpiceJet deliver personalized and contextual communication, ultimately maximizing the brand’s customer lifetime value. Our AI-driven hyper-personalized insights will help SpiceJet gain a deeper understanding of their user base, further solidifying their brand-to-customer relationship.”

The partnership between CleverTap and SpiceJet signifies a significant step forward in revolutionizing customer engagement within the airline industry. By leveraging CleverTap’s state-of-the-art technology, SpiceJet will deliver seamless, personalized, and contextual communication, setting new standards for customer experiences in the aviation sector.

About CleverTap

CleverTap is the all-in-one customer engagement platform that helps brands personalize and optimize all consumer touch points to improve user engagement, retention, and lifetime value. It’s the only solution built to address the needs of retention and growth teams, with audience analytics, deep-segmentation, multi-channel engagement, product recommendations, and automation in one unified product.

The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, and CDPQ the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta.

For more information, visit clevertap.com or follow on LinkedIn and Twitter.

Forward-Looking Statements

Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction.

For more information:

SONY SHETTY
Director, Public Relations, CleverTap
+91 9820900036
sony@clevertap.com

IPSHITA BALU
Consultant Archetype
+91 95901 11798
ipshita.balu@archetype.co

CleverTap appoints Sidharth Pisharoti as Chief Revenue Officer to drive growth across India, META, and Asia Pacific

CleverTap, the all-in-one engagement platform, today announced the appointment of Sidharth Pisharoti as the new Chief Revenue Officer. In his new role, Sidharth will be responsible for driving CleverTap‘s growth across India, META, and Asia Pacific regions, as well as designing and executing the company’s go-to-market strategy.

Sidharth brings a wealth of experience in the technology and software industries, with a strong focus on revenue generation and driving sales. In his career spanning 2 decades, Sidharth has a proven track record of leading sales teams across Asia Pacific, Europe, and LATAM regions. His expertise in business development equips him to accelerate the next phase of CleverTap’s growth journey within these regions.

Sidharth Malik, CEO, CleverTap said, “I am thrilled to announce the appointment of Sidharth as our new Chief Revenue Officer (CRO) for the India, META, and APAC regions. His addition will help accelerate our growth and strengthen our presence in these crucial markets. Thanks to the varied demands of a diverse customer base, these regions drive our MarTech innovation even further. Sidharth’s expertise in driving sales and revenue will help us achieve unprecedented levels of growth while delivering localized solutions that meet the distinct needs of the market.”

Sidharth Pisharoti, CRO, CleverTap said, “I am ecstatic about joining CleverTap. It’s an incredible opportunity to be part of a company scaling at such an exponential pace within the customer engagement domain. CleverTap’s commitment to maximizing a brand’s customer lifetime value aligns perfectly with my personal drive to deliver unparalleled growth and innovation for clients. I am confident that together, we will empower businesses to forge stronger connections with their customers, drive growth and foster long-term success.”

About CleverTap

The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

Forward-Looking Statements

For more information:

SONY SHETTY
Director, Public Relations, CleverTap
+91 9820900036
sony@clevertap.com

IPSHITA BALU
Consultant
Archetype
+91 95901 11798
ipshita.balu@archetype.co

Only 42% of newly signed up travel app users transact in the first month: CleverTap Benchmark Report

CleverTap, the all-in-one engagement platform, released its industry benchmark report for travel apps. In the rapidly evolving mobile apps landscape, staying ahead of the competition is crucial for marketers. Therefore, benchmarking performance has become imperative to stay ahead of competition. Travel app marketers will be able to boost conversions and drive higher app activity through the report’s insights.

While 80% of travel app users that sign up, do so within 31 seconds, only 42% make a transaction within the first month. This is markedly lower than fintech’s 95% and foodtech’s 65% signup to conversion rate. Studies have found that users do not see travel apps as being very different from interacting with travel agents. This means that while they may readily sign up for an app; the process of making a transaction may carry the same reservations as with old-school travel agents. Overcoming this challenge requires travel app marketers to place special emphasis on their retention strategies by going above and beyond in providing meaningful value to customers.

CleverTap analyzed 17.9 billion push notifications, 3.8 billion emails, 919.1 million in-app messages, and a total of 64.17 million monthly active users (MAUs). The findings reflect data collected from Asia-Pacific, Europe, India, Latin America, Middle-East, and North America. These include:

● Install to sign-up rate: 1 in 4 users that install travel apps (28%) end up signing up within the first week.

● Average time to sign-up: 80% of the users that sign-up, do so within 31 seconds of launching the app for the first time.

● Sign-up to conversion rate: 42% of newly signed-up users make a transaction in the first month.

● Average time to to convert: 36% of newly signed-up users move from onboarding to deeper-in-the-funnel engagement within a week of onboarding.

● Session frequency: On average, travel app users launch their app around 12 times a month.

● Average week 1 retention rate: 13% of newly signed-up users make repeat transactions in the first week.

● Average click through rate for push notifications: On average, 5.29% of Android users and 3.97% of iOS users will click on and interact with push notifications.

● Average click through rate for in-app notifications: The click through rate for travel in-app notifications is 22.8%.

● Average email open rate: 35.17% users open emails sent by travel app companies

● Average Stickiness Quotient: Travel apps have a stickiness quotient of 18%, that indicates less than one-fifth of monthly active users (MAUs) consistently return to the app.

“With more than a billion travel app users today, brands must emphasize retention more than ever. Sometimes a slight nudge here, a small reminder there may be enough to get users to complete unfulfilled transactions or re-engage with the app. But to maximize customer lifetime value in the long term, marketers need to be agile and identify weak spots within the app’s metrics proactively.” said Jacob Joseph, VP – Data Science, CleverTap. “Our benchmark report spans billions of data points including push notifications, emails and in-app notifications – giving marketers a holistic view of the industry. Coupled with our world leading platform which spans the entire lifetime of a customer, we are confident this will equip marketers with the right tools to raise the bar even higher.”

About CleverTap

The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

For more information, visit clevertap.com or follow on LinkedIn and Twitter.

Forward-Looking Statements

For more information:

SONY SHETTY
Director, Public Relations, CleverTap
+91 9820900036
sony@clevertap.com

IPSHITA BALU
Consultant
Archetype
+91 95901 11798
ipshita.balu@archetype.co

Unleashing the Power of Speed: New Launch Amazfit Cheetah Sets the Pace for Run Performance

The most accurate GPS tracking for runners and an AI coach in the smartwatch

Zepp Health Corporation (Zepp), a leading specialist in smart wearables and health technology, has officially launched its latest smartwatch, Amazfit Cheetah, in Malaysia. The Amazfit Cheetah series is specifically designed for runners, developed with industry-leading GPS technology that delivers unprecedented positioning accuracy.

Mr. Wu Jin, General Manager, APAC of Amazfit Malaysia said, “We are taking a new direction with Amazfit Cheetah series and diverging from our multi-sport focus. We heard the global voices of users and their love for running for health and fitness benefits, or the thrill of competition. Amazfit Cheetah series comes with runner specific features like the Max Track(TM) GPS boasting a proprietary dual-band circularly polarized GPS antenna providing 99.5% accuracy, AI-powered Zepp Coach(TM) for personalized training based on the user’s performance and condition, and a 1,000 nits HD AMOLED display visible in the brightest sunlight. Users can choose to generate targeted running plans aimed at race types, just like a coach tailors the workout regimen.”

An Amazfit advocate, En. Alrulmi Mokhtar, Head of Operations at a local corporation started recreational running as a way to lose weight and overcoming various heart-related illnesses and cardiovascular issues.

Alrulmi said, “As a running enthusiast, the Amazfit Cheetah is perfectly suitable for my lifestyle and running activities. It also comes with the latest innovative features which allow me to record my activities and monitor my health, allowing me to be more at ease with my lifestyle.”

He added, “I find the design very attractive. The watch is lightweight at 32 grams, comes with long battery life and it is a worthwhile investment.”

An Amazfit supporter En. Mohd Shahridzal, a product information master in a renowned beauty company, said, “I’m extremely impressed with Amazfit Cheetah! I’m a very active person. I hit the gym three times a week, cycle once or twice a week and run up to three times a week. This smartwatch comes with a lot of features that make it a great choice for those looking for a stylish and functional watch. The design is sleek and modern.”

“Its 40mm display screen size with HD AMOLED screen is the perfect match as my daily health partner, most importantly, it comes with a strong processor with no lag time. I’m also pleasantly surprised by the GPS accuracy of the watch.”

Avid runner and fitness enthusiast who is an Information Technology Professional, Mr. Michael Morales, used the Amazfit Cheetah Pro for a few weeks during his workouts which included trail running, Spartan training and strength training. He said, “The Amazfit Cheetah Pro is on par with the other high-end sport watches in the market. Amazfit Cheetah Pro’s titanium alloy bezel and Corning GG3 tempered glass makes it durable in a high-end looking package.”

“The watch was surprisingly lightweight and comfortable at 34 grams, I especially liked the breathable nylon strap making it a very comfortable fit no matter what activity I was doing. Also, the crown and button are easy to use when the touchscreen is not convenient.”

Morales verified the accuracy of the GPS tracking and monitoring even when surrounded by tall buildings and trees when running in Malaysia’s cityscapes or surrounding trails, which kept him on his planned route, on time and in good health through all the monitoring features.

The Amazfit Cheetah series is streamlined and lightweight, designed with runners in mind. It comes in two lines, the Amazfit Cheetah (Round) features a durable yet lightweight fibre-reinforced polymer bezel or the Amazfit Cheetah Pro with the premium titanium alloy bezel for those who need the extra durability and a touch of class. Amazfit Cheetah (Square) is expected soon. This smartwatch is still an Amazfit with seriously long battery life up to 14 days typical usage, offline maps, 100+ watch faces, 5 ATM water-resistance, 150+ sport modes of which outdoor running, treadmill, triathlon, HIIT and more are dedicated, interfaces to health and fitness apps, and even more through the Zepp OS 2.0 ecosystem of downloadable apps to the watch.

The Amazfit Cheetah comes in the colours, Speedster Grey liquid silicone strap, and is exclusively available on Shopee from 5-7 July for RM999 and made available in all platforms from 7th July onwards including Lazada. On first come, first serve basis, customers will walk away with one Xiaomi 10000mAh Power Bank as gift with purchase from 5-7 July.

Amazfit Cheetah Pro is not open for sale yet, kindly stay tune on Amazfit Cheetah Pro’s availability on Amazfit Official Platform.

Availability

All featured Amazfit products are available for purchase at Amazfit’s e-commerce partner platform https://bit.ly/Amazfit-Shopee-Cheetah and https://bit.ly/Amazfit-Lazada-Cheetah.

Hi-Res Images

Please download hi-res product and lifestyle images from this LINK. https://drive.google.com/drive/folders/1nbUTUGAjFF8tT17Yx0xy8MYU0xR7018T?usp=sharing