Category: Apps

CleverTap’s AI-based Recommendation Engine helps Eatigo achieve 100% growth in reservations

Award-winning online restaurant reservation platform Eatigo, collaborates with CleverTap – the all-in-one engagement platform, to enhance customer engagement and boost reservations. Through CleverTap’s AI-powered recommendations engine, Eatigo was able to offer its users relevant and timely recommendations with precision, ensuring higher conversions. The platform’s orchestration and analytics capabilities enabled Eatigo to coordinate complex, multi-channel marketing campaigns at scale and track the performance of its campaigns. 

Set up in 2013 with a mission to “connect empty tables with empty stomachs”, Eatigo is a leading online reservation platform. The brand has expanded rapidly, seating over 6 million diners, and accumulated over 6000 restaurants across Hong Kong, Singapore, Thailand, Malaysia, and the Philippines.

By harnessing CleverTap’s AI/ML-powered capability suite: Clever.AI, Eatigo was able to hyper-personalize its engagement through more than 10 automations and nearly 100 journeys. As a result, Eatigo’s users were 2X more likely to make reservations. Additionally, CleverTap’s Liquid tag and journey features enable Eatigo to create omni-channel experiences capturing diner’s attention and driving reservations. 

Commenting on the collaboration, Surakan Kittiperakorn, Regional Marketing Lead, Eatigo said, “Collaborating with CleverTap has granted us access to their comprehensive and dynamic suite of capabilities, enabling us to achieve our goals and grow our business in the Southeast Asia region. Utilizing CleverTap for local campaigns has helped us craft personalized marketing campaigns and messaging that resonates deeply with our users. The precision and efficiency of their AI-powered recommendations have significantly boosted our engagement metrics, allowing us to connect diners with the perfect dining experiences. We are excited about the future and look forward to continuing to innovate and grow with the support of CleverTap’s robust platform.”

Sidharth Pisharoti, Chief Revenue Officer, CleverTap, said, “In today’s highly competitive restaurant industry, customer engagement and personalized experiences are crucial for success. At CleverTap, we understand the unique challenges faced by businesses in this sector and are committed to providing innovative solutions that drive growth and customer satisfaction. Our AI-powered platform enables companies like Eatigo to harness the power of data to create tailored marketing strategies that resonate with their audience. We are thrilled to support Eatigo in their mission to enhance the dining experience and are excited to see the impact our collaboration has had on their reservation rates.” 

Eatigo leveraged CleverTap’s AI-based recommendation engine to tackle a few obstacles. When the customer cancels their reservation, the engine comes up with 5 other options to increase conversion rates. If another user scrolls through the options but doesn’t make a reservation, the engine offers custom suggestions to convince them. Furthermore, CleverTap’s engine proactively reaches out to customers who made their last reservation a month ago, via a multi-channel approach to increase the chances of their return to the app. 

About Eatigo

Eatigo, founded in 2013, is committed to connecting “empty tables with empty stomachs” by providing a rich selection of dining options through its online reservation platform. With a strong presence in Southeast Asia, Eatigo serves regions such as Hong Kong, Singapore, Thailand, Malaysia, and the Philippines.

By offering time-based discounts of up to 50%, Eatigo enables diners to enjoy high-quality dining experiences at affordable prices. Its unique, time-slot-based yield management solution also helps restaurants increase revenue during off-peak hours. In 2023, Eatigo merged with FunNow, joining the FUNNOW Group and further solidifying its leadership in the lifestyle booking and digital services sector.

About CleverTap

CleverTap is the leading all-in-one customer engagement platform that helps brands unlock limitless customer lifetime value. CleverTap is trusted by over 2000 brands like Domino’s, Levis, Jio, Papa John’s, Zomato, Kotak Bank, Air Asia, Carousell, TD Bank, and Tesco to help build personalized experiences for all their customers. The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering speed and cost efficiency at scale.

Backed by top-tier investors such as Accel, Peak XV Partners, Tiger Global, CDPQ and 360 One, the company is headquartered in San Francisco, with presence across Seattle, London, São Paulo, Bogota, Mexico, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Singapore, Vietnam, and Jakarta.

For more information, visit clevertap.com or follow us on:
LinkedIn: https://www.linkedin.com/company/clevertap/ 
X: https://twitter.com/CleverTap 

Forward-Looking Statements

Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness, or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction.

For more information:
SONY SHETTY
Director, Communications, CleverTap
+91 9820900036
sony@clevertap.com  

IPSHITA BALU
Consultant
Archetype
+91 9590111798
ipshita.balu@archetype.co  

Connected Britain Returns to London to Celebrate its 10th Anniversary

Connected Britain, the UK’s biggest digital economy event, is returning to London as it celebrates its 10th anniversary.

Hosted by telecoms media and events specialist Total Telecom, this year’s event will welcome 7,500 attendees from over 2,000 organisations, including 100 tech and digital startups exhibiting in its largest ever startup village.Across two action-packed days, the event will delve into twelve key themes from 350 speakers, covering topics such as UK leadership in tech, achieving truly ubiquitous connectivity, and the digital divide. The exhibition will feature CXO interviews with some of the world’s most recognised companies, as well as a spotlight on local authorities who are the driving force behind some of the country’s most exciting technology trials.Key speakers at this year’s event include:

  • Marc Allera, CEO, EE & Consumer Division – BT GroupPhil Siveter, Chief Executive Officer, UK& Ireland – NokiaIain Milligan, Chief Network Officer – Three UKGreg Mesch, Founder & Chief Executive Officer – CityFibreDame Melanie Dawes, Chief Executive – Ofcom
    • “We’re absolutely delighted to be celebrating the ten-year anniversary of Connected Britain,” said Total Telecom Managing Director Rob Chambers. “We’ve come a long way from our first event back in 2015 which welcomed just a few hundred attendees–we’re now the UK’s largest digital economy event, which is a testament to the advancements and collaborative spirit within the industry. Connected Britain is not just a conference, it’s an essential platform for driving progress and building a more connected future for all.”On the evening of day one, the Connected Britain Awards will recognise the most significant and innovative organisations, solutions, and programmes that are shaping Britain’s digital future. The day one official afterparty: Connected After Hours, is an unmissable evening of fun that will cement and develop new relationships for event attendees over complimentary drinks and live music.For more information or to register to attend Connected Britain 2024, visit: https://www.terrapinn.com/conference/connected-britain/index.stm About Total TelecomSince 1997, Total Telecom has provided the connection between the buyers and sellers in the global telecom market. We do this through high quality editorial content and events to facilitate discussion on industry issues, and recognise innovation and excellence by companies and individuals. Our community of 120,000+ telecom professionals rely on Total Telecom for daily news and regular in-depth insight, delivered through a number of channels including online, video, social media, and at our series of events.Our award-winning event portfolio includes, Broadband Communities Summit, the World Communication Awards, Connected North, Connected Germany, and the UK’s largest connectivity event Connected Britain. Media contact information:Sofia MacKeithsofia.mackeith@totaltele.com

    Cross-channel marketing strategies boost conversion rates by up to 31%; CleverTap Report

    CleverTap, the all-in-one engagement platform, today released its market research report on “Unraveling the Cross-Channel Marketing Strategy”. The report highlights the necessity of tailoring marketing approaches to resonate with regional audiences while maintaining a cohesive global presence. It underscores the importance of understanding local and industry-specific nuances to optimize cross-channel strategies as businesses grow. 

    The report has looked at more than 600 businesses across the globe and examined factors that could influence or shape the omni-channel strategy such as business growth stage, geographical nuances, industry dynamics, customer lifestyle milestones, and user retention.  The cross-channel strategy of a business involves selecting the right number of channels and the right mix – depending on the stage of growth the business will be in at any given point in time and where the customer is in their lifecycle. A key indicator of the stage of growth a company is at is the number of monthly active users. It is observed that businesses witness up to 49% increase in conversion rates by using four or more channels as part of their omni-channel strategies. 

    While email remains dominant in markets like the US and UK, SMS holds significant sway in regions like China and the US, and WhatsApp emerges as a powerhouse in South America and Asia. The report found that adopting an omni-channel marketing strategy impacted the following key areas: app stickiness, conversion rates, and onboarding rates. Key highlights include- 

    Engagement: 

    • 23% uptick in engagement on Fintech platforms with email, push notifications and in-app messages.
    • 16% increase in engagement for Subscription platforms with email, while combining it with other channels can take it beyond  20% 
    • 13% elevated engagement in Gaming platforms with a combination of email, push-notifications, in-app messages and app inbox.

    Conversion rates:

    • Up to 31% conversion rates in Fintech apps, where email, push notifications, and in-app messages are pivotal.
    • 16% uptick in conversions in Subscription apps from push notifications and in-app messages
    • 10% increase in conversion in the Gaming industry from push notifications and in-app messages.
    • 6% increase in conversions in Ecommerce as a result of a cross-channel strategy incorporating in-app, app inbox, email and push notifications.

    App-stickiness: 

    • Over 28% increase for Fintech platforms with more than three channels. 
    • 30% to 70% increase stickiness in Subscription platforms, such as streaming platforms,or grocery shopping, with two to four channels. 
    • 32% increase in stickiness in Gaming platforms, with more than three channels.
    • 26% increase in stickiness in E-commerce platforms, with more than three channels.

    Commenting on the report, Jacob Joseph, VP – Data Science, CleverTap said, “Many organizations often dive into customer engagement with a narrower focus, which, while important, can limit their effectiveness. Our latest report highlights the crucial need for a holistic approach to truly drive impactful results. By strategically utilizing a mix of channels, businesses can significantly enhance their engagement efforts. The findings demonstrate that a comprehensive, all-in-one MarTech stack is vital for marketers who must navigate the complexities of diverse channels. This approach not only addresses the numerous challenges but also amplifies overall engagement and effectiveness, ensuring that no customer touchpoint is overlooked and every interaction is optimized for success.”

    For more information and insights on cross-channel marketing across the industry types, download the report here.

    About CleverTap

    CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The platform empowers businesses to orchestrate experiences for individuals across their lifecycles and design personalized journeys that span a lifetime. It offers analytics that encompasses every aspect of the lifecycle, enabling businesses to measure and optimize each experience in real-time. Its unique AI capability is insightful, empathetic, and prescriptive, facilitating smarter and faster decisions. The all-in-one platform unifies experiences from every touchpoint, paving the way for a new era of customer engagement.

    The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

    CleverTap is trusted by 2000 customers, including TiltingPoint, Gamebasics, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

    Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, CDPQ, and 360 One, the company is headquartered in San Francisco, California, with presence in New York, São Paulo, Bogota, Mexico City, London, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Delhi, Singapore, Jakarta, and Ho Chi Minh. 

    For more information, visit clevertap.com or follow us on:
    LinkedIn: https://www.linkedin.com/company/clevertap/ 
    X: https://twitter.com/CleverTap 

    Forward-Looking Statements

    Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

    Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness, or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction.

    For more information:
    SONY SHETTY
    Director, Communications, CleverTap
    +91 9820900036
    sony@clevertap.com  

    IPSHITA BALU
    Consultant
    Archetype
    +91 9590111798
    ipshita.balu@archetype.co 

    Verofax and NetGreen Announce Strategic Alliance to Accelerate Global Reforestation Efforts

    – Expediting the Journey to Net Zero –

    In a landmark initiative to combat climate change, Verofax, a leader in blockchain traceability and AI technologies, has partnered with climate tech startup NetGreen to activate retail channels to lead the change in re-greening our planet with trust and transparency.

    Wassim Merheby, CEO of Verofax, with Nisreen Shadad, CEO & Co-founder of Netgreen.

    This Memorandum of Understanding (MOU) between Verofax’ advanced technological solutions and NetGreen’s platform comes at a crucial time as businesses and consumers increasingly prioritize sustainability.

    In fact, 88% of consumers want to make an environmental impact, but lack a trusted platform that is easy and affordable. NetGreen’s platform meets an urgent market need where individuals can purchase a plant-a-tree service from validated reforestation projects to combat climate change.

    NetGreen’s unique approach enables participants to directly engage in reforestation through everyday transactions, such as converting loyalty points into tree plantings. This model not only supports carbon sequestration but also enhances biodiversity and fosters a deeper connection between communities and their natural environments.

    Preventing Double Counting & Ensuring Validation of Reforestation Projects
    With Verofax validating, reforestation projects becomes seamless using Verofax’ Tree Chain technology for identifying, tracking and measuring the carbon capture from trees using computer vision, AI drone feeds, geolocation, and an immutable ledger.

    These technologies will automate operations to prevent double counting and ensure their alignment with the latest international standards, including Verra and UNFCCC CDM.

    Nisreen Shadad, CEO and Co-Founder of NetGreen, stated, “Partnering with Verofax propels us towards our vision of a greener planet by enhancing the reach and effectiveness of our reforestation projects. Their advanced technology solutions will allow us to provide undeniable proof of impact to our participants, increasing trust and participation rates. This is a game-changer for environmental engagement.”

    Wassim Merheby, CEO of Verofax, said, “This partnership is an excellent opportunity to showcase how innovative technology can be harnessed to address some of the most pressing environmental challenges. By supporting NetGreen, we are not only contributing to scaling reforestation but also demonstrating the potential for technology to create significant positive change.”

    The MOU between Verofax and NetGreen is poised to set a benchmark for how technology can facilitate more sustainable practices across industries and communities worldwide. It underscores both companies’ commitment to leveraging strengths in promoting an environmental stewardship and global sustainability.

    About Verofax
    Verofax specializes in providing sustainable solutions with advanced track and trace capabilities through product serialization and blockchain technology. Their solutions enhance compliance and transparency across industries, promoting environmentally responsible practices. For further details, visit https://www.verofax.com.

    About NetGreen
    NetGreen is a climate action application that empowers individuals and businesses to participate actively in tree-planting projects aimed at re-greening the planet, expediting the journey Net Zero. Led by CEO Nisreen Shadad, the platform enables effective afforestation participation, enhancing biodiversity and fostering community connections to natural habitats. For more information, please visit https://netgreen.live.

    For additional information, please register at https://netgreen.live/inquiry, join our community at https://linktr.ee/netgreen.live, or contact us at impact@netgreen.live.

    Funimation Founder, Gen Fukunaga, Joins as Investor and Advisor to Toonsutra, India’s #1 Webtoon App

    Fukunaga, an Anime Industry Legend, Previously Built the World’s Leading Anime Platform Through Funimation Which Later Acquired Crunchyroll. The Global Webtoon Market is Expected to Grow to $60 Billion by 2030

    Toonsutra, India’s homegrown webtoon comic app, announced today that industry legend Gen Fukunaga has joined the Company as an investor and Advisory Board member.

    Toonsutra App
    Toonsutra App

    Fukunaga brings decades of experience in anime, pop culture and streaming platforms, having previously founded Funimation, which was sold to Sony Pictures Entertainment and acquired Crunchyroll to become the world’s leading anime digital platform and one of the most successful streaming platforms globally. Goldman Sachs last year estimated Crunchyroll will account for 36% of all profit in the Sony Pictures Entertainment segment, encompassing the conglomerate’s film and TV content businesses, by 2028.

    Toonsutra has quickly established itself as the #1 comic app in India in both the Apple and Android stores with over a million downloads of the app already. The Company is founded by veteran media entrepreneurs, Sharad Devarajan and Vishal Anand, who bring decades of Indian startup and media experience.

    The excitement for the global webtoon market continues to grow with the recent US$2.7 Billion IPO by Naver’s Webtoon Entertainment last month; the medium and fandom around these new storytelling comic platforms are finding new audiences and territories. The global webtoon market is projected to reach a staggering $60 billion by 2030, making it one of the highest-growing new categories for media and content.

    Commenting on Toonsutra, Fukunaga said, “The webtoon market is experiencing explosive growth globally, reminiscent of the anime boom we saw with Funimation. Toonsutra’s innovative approach to bringing world-class content to Indian audiences, combined with their deep understanding of local preferences, positions them perfectly to capitalize on this trend. I’m excited to bring my experience in building global fan communities to help Toonsutra become the definitive platform for digital comics and pop culture in India.”

    Vishal Anand, Toonsutra’s CEO, added, “Gen Fukunaga’s decision to join Toonsutra as an investor and advisor is a testament to the immense potential of the Indian digital content market. His unparalleled experience in scaling anime and manga platforms will be invaluable as we continue to expand our offerings and enhance our user experience. With Gen’s guidance, we’re not just aiming to be India’s top webtoon app – we’re building a comprehensive ecosystem for digital storytelling that will reshape how Indian youth consume and interact with content.”

    “Gen’s amazing experience in helping build one of the world’s most successful fandom platforms is invaluable to us as we pioneer the webtoon revolution for India. Toonsutra’s mission is to bring together a community of passionate fandom and pop culture, catering to the largest youth market in the world – India’s 700 million+ mobile youth market,” added, Sharad Devarajan, Co-Founder & Executive Chairman of Toonsutra.

    Toonsutra is the only premium webtoon comics app in the region dedicated to catering to Indian audiences with Hindi, Tamil and Telegu language content offerings. The Company has locked up exclusive partnership deals with some of the biggest global publishers and creators to bring over 550+ titles and 250,000 episodes of content into local Indian languages – the largest offering of premium, high-quality, webtoon comic content ever assembled for this market.

    Toonsutra is backed by a leading group of investors including the Sony Innovation Fund; Maiora Capital, Kun Gao (Co-Founder, Crunchyroll); Jeremy Liew (partner, Lightspeed); Kevin Lin (Co-Founder, Twitch); Patrick Lee (Co-Founder, Rotten Tomatoes); Holly Lui (Co-Founder, Kabam); Benjamin Grubbs (Co-Founder, CreatorPlus); Steve Chung (fmr. CEO of Americas, CJENM); and others.

    Contact Information
    Ashish Badshaw
    Press Manager
    ashish@actimediaindia.com
    +91 98211 60231

    Related Images

    Toonsutra App
    Toonsutra App
    Gen Fukunaga
    Gen Fukunaga
    Vishal Anand, Toonsutra Co-Founder & CEO
    Vishal Anand, Toonsutra Co-Founder & CEO
    Sharad Devarajan, Toonsutra Co-Founder & Chairman
    Sharad Devarajan, Toonsutra Co-Founder & Chairman

    SOURCE: Toonsutra, Inc.

    Telin and BW Digital to enhance DC-to-DC connectivity with new Indonesia – Singapore cable

    PT Telekomunikasi Indonesia International (TELIN) and BW Digital have announced a strategic partnership to develop and construct the Nongsa-Changi submarine cable system linking Batam and Singapore. The memorandum of understanding (MoU) for this joint venture was signed during the International Telecoms Week 2024, held in Washington DC, USA.

    The Nongsa-Changi cable has been designed to meet unprecedented demand for connectivity and resilience between Singapore and Batam as data traffic moving between these two prime locations for data center development continues to grow exponentially.

    The project highlights the strategic collaboration between BW Digital and Telin, aiming to leverage their combined expertise to significantly enhance connectivity and drive digital economic growth in the region.

    The 50km Nongsa-Changi cable system will comprise a minimum of 24 fiber pairs and provide robust and reliable communication links, crucial for supporting the data-intensive needs of digital services, DC-to-DC connectivity and high-density AI applications.

    BW Digital and Telin plan to construct and deploy the submarine cable system with a strong focus on both technical excellence and environmental sustainability. The new system will interconnect data centers in Batam and Singapore, creating a seamless and efficient data transfer corridor.

    The cable is projected to be Ready For Service (RFS) in Q4 2025, marking a significant milestone in regional digital infrastructure development.

    “BW Digital is pleased to expand its strategic alliance with Telin to deliver the first cable to directly link Singapore and Batam’s Nongsa Digital Park”, said Ludovic Hutier, Chief Executive Officer of BW Digital.

    “The Nongsa-Changi cable represents a key component of the digital ecosystem we are building in NDP. With a landing at the doorstep of the data center campus, it will provide DC operators with fully diverse and secured connectivity, and enable them to further address the spillover demand from Singapore.”

    “We are proud to continue our successful partnership with BW Digital, as we work together to develop Indonesia’s digital industry at Nongsa Digital Park and establish the Hawaiki Nui 1 submarine cable system. Extending our collaboration with BW Digital to connect Indonesia and Singapore through the ICE Cable System I Leg 2 further enhances DC to DC connectivity, reinforcing Telin’s dedication to delivering cutting-edge solutions for our customers,” remarked Budi Satria Dharma Purba, Chief Executive Officer of Telin.

    About TELIN

    Established in 2007, Telin provides premium international carrier voice, data services, and tailored business solutions for wholesale, enterprise, digital, and retail customers. Telin operates in multiple countries, including Indonesia, Singapore, Hong Kong, Australia, Malaysia, Taiwan, the United States, Timor Leste, the United Arab Emirates, and Myanmar, with representatives in the United Kingdom, the Philippines, India, Vietnam and Canada.

    Telin’s infrastructure spans 250,140 kilometers of cable system length, incorporating 27 Global Submarine Cable Systems, and operates 58 Points of Presence in 26 Countries, 10 global offices, 5 global countries Sales Representative, and over 19 Tier II to Tier IV Data Centers in key locations, including Singapore, Hong Kong, Timor Leste, and Indonesia.

    For more information about Telin, visit www.telin.net

    About BW Digital

    BW Digital is a subsidiary of BW Group, a global energy and maritime group controlling 7 listed companies with a combined market capitalisation of around US$11 billion.

    Headquartered in Singapore, BW Digital develops, builds and operates digital infrastructures in the Asia-Pacific region. Our vision is to create a sustainable digital ecosystem combining connectivity, data storage and value-added services for cloud and AI workloads.

    Privately-owned and carrier-neutral, BW Digital is the owner and developer of the Hawaiki and Hawaiki Nui submarine cables, and the NDP-01 data centre located in Batam, Indonesia.

    For more information, please visit www.bw-digital.com

    Media contact:

    BW Digital
    David Binning – Brand Comms Bureau
    +61 406397033
    David.binning@bcbureau.com.au

    Telin
    Arlika Yustiarini – Corporate Communications Manager
    +62 8118400999
    corcomm@telin.net

    Fonos Sees Monthly Active Users Increase to 6X with CleverTap’s Personalized Engagement

    CleverTap, the all-in-one engagement platform, has announced its partnership with Fonos, a Vietnamese audio content start-up. Through this collaboration, Fonos aims to enhance its customer engagement strategies, drive substantial revenue growth, and streamline its marketing efforts. CleverTap’s advanced user segmentation, real-time analytics, and data-driven insights have helped Fonos take strategic decisions about their marketing strategies and deliver personalized experiences to users. 

    Fonos sought to streamline its marketing efforts through advanced automation and enable highly personalized engagement with its busy users. After a thorough evaluation, Fonos chose CleverTap for its real-time RFM (recency, frequency, and monetary) segmentation capabilities, which underpin omnichannel lifecycle marketing and automated, personalized communication.

    Since implementing CleverTap’s all-in-one engagement platform, Fonos has witnessed the following impact:

    • 25% higher month-on-month growth rate in MAU (monthly active users)
    • 20% email open rates, which is higher than industry benchmarks
    • 10% open rate for in-app messages

    Nguyen Hong Nhung, Head of Growth Marketing at Fonos, said, “Our goal has always been to act as a ‘daily companion’ for our users, and CleverTap’s robust platform empowers us to engage users contextually in real-time. The advanced analytics and seamless integration provided by CleverTap has transformed our customer engagement strategies. We are confident that this partnership will help us achieve our growth plans, scale our business, and enhance the overall customer experience.”

    Sidharth Pisharoti, Chief Revenue Officer at CleverTap, said, “In today’s fast-paced digital world, audio formats have surged in popularity, providing a convenient and immersive experience for users. This trend is particularly pronounced in Vietnam, which boasts the highest yearly podcast listenership in Southeast Asia, with about 70% of the internet population tuning in. Our partnership with Fonos is particularly exciting given the company’s accelerated growth since its inception and the booming audio space. By leveraging our advanced segmentation and real-time analytics, Fonos has been delivering tailored experiences that meet the unique needs of its diverse audience, fostering greater loyalty and driving sustainable growth. WithCleverTap, Fonos witnessed a five-fold increase in the absolute number of monthly active users over six months. We look forward to continuing this journey together, empowering Fonos to become the daily companion for millions of users.”

    For more information read the customer story here.

    About Fonos
    Fonos, a Vietnamese audio content start-up, is one of the prominent players in this exciting landscape, with an accelerated growth momentum since 2020. With subscription services covering 1500 pieces of original content, 200+ podcast channels, and 1200+ copyrighted audiobooks, it is the #1 audiobook app on both Apple AppStore and Google Play Store in Vietnam. For more Information visit: https://fonos.vn/

    LinkedIn: https://www.linkedin.com/company/fonosvn

    About CleverTap
    CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The platform empowers businesses to orchestrate experiences for individuals across their lifecycles and design personalized journeys that span a lifetime. It offers analytics that encompasses every aspect of the lifecycle, enabling businesses to measure and optimize each experience in real-time. Its unique AI capability is insightful, empathetic, and prescriptive, facilitating smarter and faster decisions. The all-in-one platform unifies experiences from every touchpoint, paving the way for a new era of customer engagement.

    The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

    CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

    Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, CDPQ, and 360 One, the company is headquartered in San Francisco, California, with presence in New York, São Paulo, Bogota, Mexico City, London, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Delhi, Singapore, Jakarta, and Ho Chi Minh.

    For more information, visit clevertap.com or follow us on:
    LinkedIn: https://www.linkedin.com/company/clevertap/
    X: https://twitter.com/CleverTap

    Forward-Looking Statements
    Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

    Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness, or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction.

    For more information:
    SONY SHETTY
    Director, Public Relations, CleverTap
    +91 9820900036
    sony@clevertap.com 

    IPSHITA BALU
    Consultant
    Archetype
    +91 9590111798
    ipshita.balu@archetype.co 

    JBL Heart of Sound Roadshow Unveils the Latest Audio and Glasses Frames

    JBL®, the industry leading audio company unveiled three upgraded portable speakers, a new earbud and audio equipped sunglasses at the “JBL® Heart of Sound Roadshow” from 3-7 July at 1 Utama, Concourse Old Wing. JBL®, a lifestyle audio brand under Harman International, a wholly owned subsidiary of Samsung Electronics Co, LTD., is known for producing audio equipment with superior sound and immersive audio experiences for consumers and professional markets.

    The Roadshow offers several interactive sections to feel and experience the products. The JBL Portable Speakers area highlights the upgraded Xtreme 4, Clip 5 and Go 4. Besides cosmetic changes, each speaker now includes AuracastTM , a multi-speaker connection allowing the same audio to play on different speakers.

    At the JBL Makes Earbuds location, the Live Beam 3 TWS (True Wireless) makes its debut, featuring the Smart Charging Case with the 1.45” LED touch display and True Adaptive Noise Cancelling for audio optimisation through the Ear Canal Test found in the JBL Headphones app. After trying the new earbuds, find out which TWS is best for you and your lifestyle with a Fit Check wall.

    Reframe your life with the Soundgear Frames. The sunglasses fuse fashion sense with unprecedented JBL audio innovation. The open sound technology allows you to listen to music, take phone calls, all in a stylish and comfortable frame. Prescription lenses can be changed by a professional optician.

    Mr. Henry Yap, Managing Director of Global Best United (M) Sdn Bhd said, “JBL was busy with redesigns, upgrades, AuracastTM, new TWS earbuds and the Soundgear Frames. The Xtreme 4 received a larger and now removable battery, the Clip 5 carabiner is wider, and the Go 4 got softer edges. Each is equipped with AuracastTM to allow audio sharing amongst the speakers.”

    Mr. Mitchell Wong, Business Development Manager for JBL Malaysia said, “JBL True Wireless took a step into another dimension with the Live Beam 3 and Soundgear Frames! The feature-rich Live Beam 3 is all about controlling your audio experience with the LED touch screen on the Smart Charging Case to Multi-Point Connection allowing the user to effortlessly switch Bluetooth devices. And yes, JBL is selling eyewear frames. The Soundgear Frames incorporate function and fashion like Wear and Play, opening and closing the arms turn the earphones on and off.”

    Soundgear frames come in two shapes, round and square, are IP54 water resistant, and 8 hours of playtime (varies depending on usage). Phones calls are crystal clear from the 2-mic array on one temple, with dual module environmental noise cancellation and nonlinear echo suppression algorithms for high-quality conversations.

    Availability

    All featured JBL® products are available for purchase at Lazada, Shopee, and all leading retailers:
    ALL IT, Viewnet, Urban Republic, Thundermatch, Vivid Concepts, PC Image, SY Electric, THT, One Living, Harvey Norman, AES, Central Electronics, SS Audio, Brightstar Computers, Style Laser and EKS. Find out more about the JBL Products at jblonlinestore.com.my.

    Hi-Res Images
    Please download hi-res product and lifestyle images from this link.

    For media information, kindly contact:
    Triven Marketing Group, for JBL® Malaysia
    Jazzmin Wan
    Tel: +60 17 289 4110
    Email: j.wan@swanconsultancy.biz

    ABOUT JBL

    JBL creates the amazing sound that shapes life’s most epic moments. From iconic events like Woodstock and concerts at Madison Square Garden, to games at Yankee Stadium and weekend road trips, JBL elevates listeners’ experiences with award-winning audio that lets them make the most of every moment. With unmatched professional credentials and over 60 years of delivering industry leading innovation, JBL is the authority in engineering superior sound.

    ABOUT HARMAN

    HARMAN International (harman.com), a wholly owned subsidiary of Samsung Electronics Co, LTD., designs and engineers connected products and solutions for automakers, consumers, and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions; and services supporting the Internet of Things. With leading brands including AKG®, Harman Kardon®, Infinity®, JBL®, Lexicon®, Mark Levinson® and Revel®, HARMAN is admired by audiophiles, musicians and the entertainment venues where they perform around the world. More than 50 million automobiles on the road today are equipped with HARMAN audio and connected car systems. Our software services power billions of mobile devices and systems that are connected, integrated and secure across all platforms, from work and home to car and mobile. HARMAN has a workforce of approximately 30,000 people across the Americas, Europe, and Asia. In March 2017, HARMAN became a wholly-owned subsidiary of Samsung Electronics Co., Ltd.

    Kitabisa achieves a 33% boost in Transactions per user and Increase in User-stickiness with CleverTap

    Kitabisa, Indonesia’s leading donation platform, chooses CleverTap, the all-in-one engagement platform, to boost app stickiness and click-through rates for push notifications. Kitabisa was able to deliver data-driven, personalized interactions on their platform which led to notable improvements in donations per user. 

    Set up in 2013, Kitabisa is Indonesia’s leading donation platform and facilitates over 10+ million donors, 1,000,000+ campaigns, 3,500+ NGOs and social institutions, and 400+ CSR initiatives. By deploying CleverTap’s platform, Kitabisa aimed to improve engagement, better segment their users, and understand donors’ specific behaviors and preferences on the app. With CleverTap, Kitabisa was able to automate user segmentation, create personalized user journeys and push-notifications, and further its mission of encouraging more frequent and impactful donations. 

    Impact of this collaboration: 

    • 33% increase in the median number of donations per user
    • 10% increase in average click-through rate for push notifications and in-app notifications
    • 5% increase in user stickiness (daily average users/monthly average users)  

    Denny Yusuf, Product Lead at Kitabisa, said – “CleverTap has been instrumental in helping us achieve remarkable growth in user engagement and donations. The 33% increase in the number of donations per user is a testament to how effectively CleverTap has enabled us to take an integrated approach to tracking user interactions and tapping into insights to better understand user behavior. This equips us to deliver highly relevant communication across various channels based on user preferences. Furthermore, with CleverTap’s intent-based segmentation, we are able to predict future intent and tailor our communication strategies to suit the specific needs of our users. This has been instrumental in fostering a more engaged and loyal user base.”

    Sidharth Pisharoti, Chief Revenue Officer, CleverTap said – “We are honored to have been a part of Kitabisa’s journey and efforts to raise more funds to support various causes in Indonesia. In today’s competitive world, leveraging data-driven insights is crucial for marketers to craft and deliver tailored messages that build lasting relationships with users. With CleverTap, Kitabisa has been able to craft more personalized communication strategies and increase donations from their users. We look forward to continuing our support for Kitabisa as they expand their impact and build a loyal user base.” 

    About CleverTap
    CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The platform empowers businesses to orchestrate experiences for individuals across their lifecycles and design personalized journeys that span a lifetime. It offers analytics that encompasses every aspect of the lifecycle, enabling businesses to measure and optimize each experience in real-time. Its unique AI capability is insightful, empathetic, and prescriptive, facilitating smarter and faster decisions. The all-in-one platform unifies experiences from every touchpoint, paving the way for a new era of customer engagement.

    The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

    CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

    Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, CDPQ, and 360 One, the company is headquartered in San Francisco, California, with presence in New York, São Paulo, Bogota, Mexico City, London, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Delhi, Singapore, Jakarta, and Ho Chi Minh. 

    For more information, visit clevertap.com or follow us on:
    LinkedIn: https://www.linkedin.com/company/clevertap/ 
    X: https://twitter.com/CleverTap 

    Forward-Looking Statements
    Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

    Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness, or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction.

    For more information:
    SONY SHETTY
    Director, Public Relations, CleverTap
    +91 9820900036
    sony@clevertap.com  

    IPSHITA BALU
    Consultant
    Archetype
    +91 9590111798
    ipshita.balu@archetype.co  

    Mobile-health Network Solutions [MaNaDr] to Offer GLP-1 Injectables for Medical Weight Loss from USD10/Day

    Mobile-health Network Solutions [‘MaNaDr’] (Nasdaq: MNDR), a leading Asia-Pacific telehealth provider, today announced updated pricing for its medical weight management program, improving the affordability and accessibility of GLP-1 (glucagon-like peptide-1) receptor agonist medications in the Asia-Pacific (APAC) region.

    The program, designed to stem the growing prevalence of obesity in Singapore and across the APAC region, is believed to be among the most competitively priced in the region. As a result, MaNaDr expects the program will have a significant adoption rate and provide meaningful incremental revenue starting in the third quarter of the current calendar year.


    “Leveraging our strong partnerships, we offer a range of GLP-1 medications directly sourced from the leading pharmaceutical innovators,” said Ms. Law Pei Bei, Chief Business Officer. “This means patients have access to the original, brand-name GLP-1 injections, ensuring the highest quality and proven results.

    “We’ve negotiated competitive pricing with these leading pharmaceutical manufacturers, allowing us to offer original GLP-1 medications at pricing starting at less than US$10 per day. This low pricing makes these treatments a realistic option for most weight management patients.”

    Co-CEO Dr. Siaw Tung Yeng, PBM, Senior Consultant Family Physician, added, “Telehealth consultations create a safe and comfortable environment for weight management discussions. This is especially beneficial for individuals who may experience shyness, social anxiety, or fear in a traditional setting. Telehealth empowers these patients to openly discuss their weight loss goals and challenges, fostering a supportive foundation for their journey.”

    Marketed with the tagline, “It’s Okay to be Not Okay,” the MaNaDr program is among the few of its kind in the APAC region to offer a one-stop source for patients’ weight management needs.

    Services provided include:

    Medical Intervention. Patients can consult with doctors for personalized medical advice, including the suitability of using GLP-1 medications such as Semaglutide (brand names Wegovy and Rybelsus), Liraglutide (Saxenda), Dulaglutide (Trucility), or other prescription weight loss medications.

    Mental/Emotional Support. Patients receive ongoing mental and emotional support from a dedicated personal care consultant and coach, who will set achievable goals, guide them through challenges, and celebrate their successes.

    Nutritional Guidance. Patients can work with registered dietitians to develop a personalized, sustainable eating plan.

    Fitness Expertise. Patients can consult with certified exercise instructors to create an exercise program that fits their needs and preferences.

    24/7 Availability. Patients can contact a member of their healthcare team to discuss immediate concerns around the clock.

    Data-Driven Tracking. Patients can track their progress with a user-friendly personal lifestyle diary that monitors meals, physical activity, and body measurements.

    Community Forum. The in-app forum provides an additional layer of peer support, offering anonymity for individuals hesitant to share openly in a traditional group setting. 

    Effortless Refills. Patients can refill their prescriptions quickly and easily within the MaNaDr app.

    In-Clinic Option. Patients preferring in-person visits may schedule them and receive comprehensive physical evaluations.

    “Many weight management solutions available today ultimately fail – partly because patients do not receive the help they need, when they need it,” said MaNaDr co-CEO Dr. Rachel Teoh Pui Pui, PBM, Family Physician. “Our program addresses these challenges by prioritizing the three elements we believe are essential to successful weight loss: effective prescription medications, 24/7 mental health support, and personalized nutritional and fitness guidance. 

    “Several recent studies demonstrate that GLP-1 medications like Saxenda can help most patients lose five to ten percent of their body weight within a reasonable period of time,” stated Dr. Teoh. “Should patients experience side effects from using such medications, we will consider offering other medications, both prescription and over-the-counter, that will best help patients achieve a safe and successful outcome of their weight management goals.”

    Equally important, she added, is the availability of professional mental health support for weight management patients. “Often underestimated, and even overlooked, is the fear, isolation, cravings, and shame experienced by many patients with weight management issues. We address these needs by making certain that patients have a dedicated personal care consultant and coach who is thoroughly familiar with a patient’s needs, and by making a professional available to consult with patients on a 24/7 basis. No patient in our program will ever have their needs ignored when they need help.”

    Dr. Teoh said the MaNaDr weight management program tailors a specific nutritional and fitness program for each patient based on their realistic needs and abilities. “Patients can follow nutritional and fitness goals better when these goals are achievable. Our providers work hard to make sure this happens.”

    Dr. Siaw added, “We’re excited to launch this comprehensive weight management program. By combining access to medical professionals, highly effective weight loss medications, nutritional guidance, and fitness expertise, all within one app, we’re empowering individuals to achieve their goals holistically and sustainably.”

    About Mobile-health Network Solutions Pte Ltd [MaNaDr]

    Ranked #41 in the Financial Times 2024 listing of 500 High-growth Asia-Pacific Companies, ManNaDr is the first telehealth provider from the Asia-Pacific region to be listed in the US (Nasdaq). Through its MaNaDr platform app, it offers personalized and reliable medical attention to users worldwide. The platform allows the community of healthcare providers to have a broader reach to users through virtual clinics without any start-up costs and the ability to connect to a global network of peer-to-peer support groups and partners. The range of seamless and hassle-free telehealth solutions includes teleconsultation services, prescription fulfillment and other personalized services such as weight management programs and gender-specific care. For more information, please visit https://manadr.com. For Investor Relations, please visit https://investors.manadr.com.

    Considering GLP-1 medications for weight management. Learn more about this option and explore if it’s right for you. Visit our website https://manadr.com/weight-management or schedule a convenient teleconsultation with our specialist doctors through the MaNaDr app.

    FORWARD-LOOKING STATEMENTS

    Certain statements contained in this press release about future expectations, plans and prospects, as well as any other statements regarding matters that are not historical facts, may constitute “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995.  Investors are cautioned not to place undue reliance upon any forward-looking statements in this press release. Any forward-looking statements contained in this press release speak only as of the date hereof, and Mobile-health Network Solutions specifically disclaims any obligation to update any forward-looking statement, whether as a result of new information, future events or otherwise, except as required by law.

    For media inquiries, please contact:
    Mobile-health Network Solutions Pte Ltd
    Office: +65 6222 5223
    Email: support@manadr.com,investors@manadr.com

    Investor Relations Inquiries:
    Skyline Corporate Communications Group, LLC
    Scott Powell, President
    Office: (646) 893 5835
    Email: info@skylineccg.com