Society Pass (SoPa) Adds Vietnam’s Handycart To Its Next-Generation Digital Ecosystem and Loyalty Platform

Society Pass Incorporated (SoPa) (Nasdaq: SOPA), a leading Southeast Asian data-driven loyalty platform today, announced that it has acquired Dream Space Trading Company Limited (Dream Space), the operator of Handycart, a leading online grocery delivery service based in Hanoi, Vietnam. The newly acquired company will be integrated into SoPa’s F&B delivery vertical with SoPa’s existing merchant software platform #HOTTAB. Handycart founder and CEO, Seo Jun Ho, has been named Head of the new Business Unit managing both Handycart and #HOTTAB in Vietnam.

Founded in 2019, Handycart is an online grocery delivery app with its own fleet of delivery vehicles that focuses on servicing the Korean restaurant market and F&B sector in Hanoi. Korean food and pop-culture have taken Vietnam by storm, driven by the growing “Korean Wave”, a recent survey by market research firm Q&Me found that 58 percent of Vietnamese favor Korean cuisine.

Commenting on this strategic step, Ngo Thi Cham, SoPa Vietnam Country General Manager, said, “We are excited to welcome Handycart to our larger SoPa ecosystem which will enable it to harness our integrated marketing and technology proposition while also strengthening our collective senior management resources. We endeavour to combine the robust technology and operational efficiency of a specialty ecommerce brand like Handycart with our brand building experience. SoPa has witnessed, with our runaway success of Leflair, in Vietnam, that this move will lead to immediate returns in terms of cost optimisation and increased revenue generation. We are determined to increase merchant coverage to 500 restaurants in Hanoi by the end of 2022 and look to expand to HCMC in 3Q 2022.”

Leveraging on SoPa’s integrated technology platform to drive operational efficiencies and business performance Handycart will focus on dramatically increasing on-demand grocery shopping services to more consumers in the country, while empowering specialty F&B restaurants to transform business models and further tap into online markets.

Seo Jun Ho, CEO of Handycart said, “Handycart was established in 2019 with a mission of connecting Korean patrons seeking a taste of home through its established network of authentic Korean restaurants right here in Vietnam. Providing businesses with speedy access to authentic Korean products has helped us gather a loyal user base of over 3000 with more than 26,000 orders in 2021 alone. SoPa will now be able to accelerate Handycart’s growth given our well-established positioning as a go-to online grocery delivery service. Partnership with Society Pass will enable us to unlock growth opportunities within the industry and I am glad that Handycart can now avail itself of SoPa’s synergistic ecosystem.”

Vietnam has been one of the fastest-growing economies within SEA over the past two decades. The country’s e-commerce is growing tremendously, valued at 13.2 billion USD, it is expected to grow steadily from 2021 until 2025.

Focused on growing its operations in the VIP (Vietnam, Indonesia, and Philippines) markets, SoPa is an acquisition focused ecommerce holding company operating across 5 interconnected verticals (lifestyle, F&B, travel, merchant software and loyalty) with 6 unique business units connecting millions of consumers and thousands of merchants in Southeast Asia. Handycart is the group’s third acquisition in Vietnam following its acquisition of ecommerce marketplace Leflair and merchant POS and business app #HOTTAB.

About Society Pass
Society Pass is a loyalty and data marketing ecosystem that operates multiple e-commerce and lifestyle platforms across its key markets. Its business model focuses on collecting user data through the expected circulation of its universal loyalty points. It seamlessly connects consumers and merchants across multiple product and service categories fostering organic loyalty.

Since its inception, SoPa has amassed over 1.6 million registered consumers and over 3,500 registered merchants/brands on its platform. It has since invested 2+ years building proprietary IT architecture with cutting edge components to effectively scale and support its Platform’s consumers, merchants, and acquisitions.

Society Pass provides merchants with #HOTTAB Biz – a convenient order management app for business partners on SoPa.asia, and #HOTTAB POS – a specialized POS technology solution, a comprehensive system for payment, loyal customer management, user’s profile analytics, and convenient financial support packages for small and medium-sized enterprises. All tools offered above will allow businesses to attract and retain customers through personalized interaction based on analytics with a high profit margin.

In addition, SoPa operates Leflair.com, Vietnam’s leading lifestyle e-commerce platform, and Pushkart.ph, a popular grocery delivery company in Philippines. For more information, please check out: http://thesocietypass.com/

Media contact
PRecious Communications for SoPa
sopa@preciouscomms.com

GWI Drives APAC Expansion with Hire of Aditi Kohli

Following its successful US$180 million in Series B funding in February 2022, valuing the company at US$850M, GWI, the leading audience insights company, is well on its way to ambitious growth plans in the APAC region, spearheaded by the hiring of Aditi Kohli as APAC Senior Vice President. Aditi will be based in Singapore.

Aditi will drive the company’s growth, working with enterprise partners to help them gain a deeper understanding of local consumers. The investments are being utilized to further advance GWI’s software-as-a-service (SaaS) platform, as well as hiring new talent to support global expansion.

GWI has already seen strong growth in APAC, with over 20% of its clients based in the region. As the company continues to expand, it will offer much-needed alternatives to traditional market research, which is often not fit-for-purpose, too slow, expensive, and difficult to scale. Through GWI’s intuitive and easy-to-use platform, as well as its extensive data collection in APAC, organisations can access an instantaneous view of harmonised data-sets representing 2.7 billion digital consumers across 48 geographies, including 14 markets in APAC, gaining faster and deeper insights to make data-backed decisions.

Many of the world’s most influential brands, media organisations and agencies already leverage GWI to deliver global insights at scale. With Asia home to 60% of the world’s population, and over 2,300 languages, there is a clear need for brands and businesses to fully understand the demands of each individual segment and have clear, unique and localised insights that allow them to make real business decisions.

“We are deeply committed to Asia-Pacific,” said GWI CEO and Founder Tom Smith, “The size and breadth of the region means it can be hard for companies to navigate and be able to make proper data-driven decisions. GWI is able to provide them with deep insights and allow them to create the right strategy. When we launched our new office in Singapore we knew that we would need to find the right person to lead this exciting growth opportunity and Aditi is the perfect person for this. Her breadth of experience will be instrumental in growing our presence, talent and customer base. We’re very excited for the future of GWI in APAC.”

Aditi has a proven track record in scaling businesses from scratch. She joins GWI after two decades of experience working in APAC leadership roles with Foursquare, Near, The Walt Disney Company and MTV Asia.

“I am honoured to join GWI as we continue to revolutionise insights on digital consumers worldwide through technology,” Aditi said. “We’re seeking to bolster the APAC team, and looking to hire talented professionals (commercial sales and customer success) with a passion for market intelligence and innovation who can support the rapid expansion of our business.”

GWI has emerged strongly from the COVID-19 global pandemic, promoting a positive hybrid working culture and placing great emphasis on training and developing its staff. With five offices globally, GWI plans to strengthen its hiring to over 600 employees by 2023. See here for the latest open roles.

About GWI

GWI is the leading audience insights company. Its SaaS platform and custom data products are trusted by the world’s biggest brands, media organizations, and agencies on a daily basis to gain a deep understanding of their audiences at speed.

The company’s flagship survey represents 2.7 billion people globally. Through a combination of survey data and analytics, clients can gather in-depth insights into behaviours, attitudes, and interests from rich data sets including GWI Core, GWI Kids, GWI Sports, GWI USA, GWI.

Media Contact:
The Hoffman Agency
GWISG@hoffman.com

Society Pass (SoPa) Completes Acquisition of Pushkart.ph Expanding Southeast Asia Footprint

  • Society Pass (SoPa) endeavors to revolutionize the online grocery shopping market in Philippines through this strategic acquisition
  • E-commerce industry in the Philippines is witnessing exponential growth and is expected to be at US$40 billion in 2025
  • SoPa is now poised to bring amplified value to consumers by allowing them to experience hassle-free shopping anytime, anywhere they want through Pushkart.ph
  • The company aims to empower more existing and new merchants in Philippines to reach the online market by allowing them to transform their shops digitally

Society Pass Incorporated (Nasdaq: SOPA), a leading Southeast Asian data-driven loyalty platform today announced that it has acquired Pushkart.ph, a leading online grocery delivery service in Philippines. As a result of the acquisition, Pushkart.ph becomes a wholly owned subsidiary of SoPa. The move kicks-off SoPa’s expansion into the Philippines market. Leveraging on SoPa’s capital, Pushkart.ph will focus on dramatically increasing on-demand grocery shopping services to more consumers and more retailers initially to Metro Manila and then to all of Philippines, while empowering grocery stores and restaurants to transform business models and further tap into online markets.

The announcement comes at a time of accelerated rapid growth for delivery services in Philippines, with the internet economy expected to increase 24% from US$17 billion in 2021 to US$40 billion in 2025. Pushkart.ph is one of Philippines’ fastest growing e-commerce platforms, with a customer base of over 125,000 registered users, over 35,000 social media followers, and more than 20,000 mobile app downloads.

Commenting on this strategic step, Dennis Nguyen, Society Pass Founder, Chairman and Chief Executive Officer, said, “We are excited to combine the robust technology, retail and operational prowess of a high-performance brand like Pushkart.ph with our brand building experience. As the Phillipine consumer faces tremendous challenges with traditional brick and mortar shopping due to a plethora of hurdles including excessive wait times in traffic/public transport, SoPa aims to provide viable solutions by providing impetus to the growing e-commerce industry in the country. Given the immense potential of the Philippines market, we are very excited about the opportunities that this acquisition will bring in the upcoming months. In addition, as Philippines is a cornerstone of SoPa’s VIP (Vietnam, Indonesia, and Philippines) acquisition strategy, I expect to acquire a number of market leading companies in Philippines over the next few months.”

“We are very excited to announce our acquisition by Society Pass, this partnership provides us the opportunity to not only grow our presence in Philippines but further our lead in the grocery delivery business. We are excited to join the larger SoPa ecosystem which will enable us to harness its integrated marketing and technology proposition while also strengthening our collective senior management resources. We foresee that this will lead to immediate returns in terms of cost optimisation and increased revenue generation. With the capital provided by SoPa, Pushkart.ph will now be empowered to provide enhanced end to end solutions to our customers and ensure an amplified market presence,” said Michael Lim, CEO of Pushkart.ph.

Society Pass is leveraging technology to provide a more personalized experience for customers in the purchase journey, to help transform the entire retail value chain in SEA. Through the acquisition of market-leading companies and partnership with visionary entrepreneurs in five distinct verticals: loyalty, lifestyle, travel, food & beverage and merchant software, the company expects to meet the region’s growing demand for better and more convenient services. The acquisition is in line with SoPa’s core vertical focus and facilitates proliferation of its growth in Philippines while increasing consumer opportunities and delivering enhanced value. This move will also help tap the increasing digital penetration in the online grocery shopping space in the Philippines market.

The offering of this acquisition is of immense consequence to the end user with SoPa’s aggressive new plans for Pushkart.ph which include adding more hubs in key cities and regions and increasing its manpower. SoPa aims to expand Pushkart.ph’s technology offering, phenomenally increasing registered users to more than double to over 300,000 and driving app downloads to over 150,000 in 2022. Philippine consumers will be able to use Pushkart.ph app across 19 cities in Metro Manila with a guaranteed next day delivery service.

About Society Pass
Society Pass’ customer loyalty and analytics platform has onboarded hundreds of thousands of registered consumers. Society Pass provides merchants with SoPa.asia – an online commerce platform for users, alongside with #HOTTAB Biz – a convenient order management app for business partners on SoPa.asia, and #HOTTAB POS – a specialized POS technology solution, a comprehensive system for payment, loyal customer management, user’s profile analytics, and convenient financial support packages for small and medium-sized enterprises. All tools offered above will allow businesses to attract and retain customers through personalized interaction based on analytics with a high profit margin. In addition, SoPa operates Leflair.com, Vietnam’s leading lifestyle e-commerce platform.

SoPa is a loyalty and data marketing ecosystem that operates multiple e-commerce and lifestyle platforms across its key markets. Its business model focuses on collecting user data through the expected circulation of its universal loyalty points. It seamlessly connects consumers and merchants across multiple product and service categories fostering organic loyalty. From its launch in 2019, SoPa has amassed over 1.5 million registered users and over 3,500 registered merchants and brands. It has since invested 2+ years building proprietary IT architecture with cutting edge components to effectively scale and support its Platform’s consumers, merchants, and acquisitions. For more information, please check out: http://thesocietypass.com/

Media contact
PRecious Communications for SoPa
sopa@preciouscomms.com

Society Pass (SoPa) Announces Pricing of US$10 Million Underwritten Public Offering

Society Pass Incorporated (Nasdaq: SOPA) (SoPa or the Company), a leading Southeast Asian data-driven loyalty platform, today announced the pricing of its underwritten public offering of 3,030,300 shares of common stock and accompanying warrants to purchase up to 3,030,300 shares of common stock. Each share of common stock is being sold together with one warrant at a combined purchase price of US$3.30. The warrants will be immediately exercisable at a price of US$3.30 per share and will expire five years from the date of issuance. The shares of common stock and accompanying warrants can only be purchased together in the offering, but will be issued separately and will be immediately separable upon issuance. The warrants will not be listed on any exchange. Gross proceeds, before deducting underwriting discounts and commissions and estimated offering expenses, are expected to be approximately US$10 million.

The Company has granted the underwriters a 45-day option to purchase up to 454,545 additional shares of common stock and/or additional warrants to purchase up to an additional 454,545 shares of common stock at the public offering price to cover over-allotments, if any. The offering is expected to close on February 11, 2022, subject to customary closing conditions.

Maxim Group LLC is acting as sole book-running manager for the offering.
A registration statement relating to the Shares was declared effective by the SEC on February 8, 2022. The offering is being made only by means of a prospectus, copies of which may be obtained by contacting Maxim Group LLC, 300 Park Avenue, 16th Floor, New York, New York 10022. Copies of the registration statement can be accessed through the SEC’s website at www.sec.gov.

This press release shall not constitute an offer to sell or the solicitation of an offer to buy, nor shall there be any sale of these securities in any state or jurisdiction in which such offer, solicitation, or sale would be unlawful prior to registration or qualification under the securities laws of any such state or jurisdiction.

About Society Pass
SoPa’s customer loyalty and analytics platform has onboarded hundreds of thousands of registered consumers. SoPa provides merchants with SoPa.asia – an online commerce platform for users, alongside with #HOTTAB Biz – a convenient order management app for business partners on SoPa.asia, and #HOTTAB POS – a specialized POS technology solution, a comprehensive system for payment, loyal customer management, user’s profile analytics, and convenient financial support packages for small and medium-sized enterprises. All tools offered above will allow businesses to attract and retain customers through personalized interaction based on analytics with a high profit margin. SoPa also operates www.leflair.com, Vietnam’s leading lifestyle e-commerce platform. For more information, please check out: http://thesocietypass.com/

Forward-Looking Statements
The information contained herein may contain “forward-looking statements.” Forward-looking statements reflect the current view about future events. When used in this press release, the words “anticipate,” “believe,” “estimate,” “expect,” “future,” “intend,” “plan,” or the negative of these terms and similar expressions, as they relate to us or our management, identify forward-looking statements. Such statements include, but are not limited to, statements contained in this press release relating to the view of management of the Company concerning its business strategy, future operating results and liquidity and capital resources outlook. Forward-looking statements are based on the Company’s current expectations and assumptions regarding its business, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict. The Company’s actual results may differ materially from those contemplated by the forward-looking statements. They are neither statements of historical fact nor guarantees of assurance of future performance. We caution you therefore against relying on any of these forward-looking statements. Factors or events that could cause the Company’s actual results to differ may emerge from time to time, and it is not possible for the Company to predict all of them. The Company cannot guarantee future results, levels of activity, performance, or achievements. Except as required by applicable law, including the securities laws of the United States, the Company does not intend to update any of the forward-looking statements to conform these statements to actual results.

Contacts:
PRecious Communications
sopa@preciouscomms.com

The CEO of BruntWork is Riding the Remote Work Wave

Over the past three years, humankind has managed to do the impossible: turn an uncontrollable pandemic into a catalyst for change. Today workers are calling the shots, changing jobs at record levels, and working from home.

Staff in fast-growing regions of the world such as the Philippines and in South America are earning more working from home for international companies than they could ever earn on-shore. And the rules for work have changed for good.

At the dawn of the post-pandemic era, office workers have woken up, stretched their limbs and shrugged off the remnants of painful memories “Traffic jams, long commutes on crowded buses and trains, unhealthy and expensive lunches in the city CBD” recalls Winston Ong, CEO of leading global outsourcing company BruntWork, about his usual workweek prior to Covid19. “For someone who requires focus to be productive, being accosted by co-workers in an open plan office was a particularly painful experience.”

Ong is a self-confessed “home worker”. With decades of experience in digital marketing, his tasks consisted of work that he could always accomplish from any location with an Internet connection and a phone. And in recent times, all the companies he worked for had a portion of workers located overseas as employers realized the considerable talent pools available in countries like the Philippines (where wages are significantly less than first world countries like the USA or Canada).

Over 100 hundred million employees are working from home and many will never go back.

Employers are scrambling to figure out what that means for their balance sheets, office leases, fit-outs and corporate culture. And many savvy business owners are seeing the opportunity to cut costs by relocating back-office roles to cheaper international jurisdictions.

Since the pandemic, Ong saw a future where companies simply did not offer workers an office to go to, which begged the question “what comes next” for businesses that sell products and services online in an increasingly globalized world.

“The world is changing. We are at a turning point where the technology is ready, employers are ready, customers are ready and staff are more than ready to redefine the interaction between life and employment. For some time my partner and I had been planning extended trips living overseas, and I realized the best way to help people live their perfect life was to lead a company revolutionizing remote work in the post-pandemic world.”

At the dawn of the new era of work from home, managers and entrepreneurs are waking up to an amazing realization. Jobs that were reserved for office workers can actually be done better from home and there is no longer any requirement to hire locally.

Indeed companies can hire nationally, or indeed internationally to find the best candidates for a particular role, no matter the location. And in the process, companies can dramatically increase productivity and most importantly, profitability. Ong suggests that the average company can cut 70% out of their labor bill by moving to remote first, and hiring from international labor pools such as the Philippines.

The chance that many workers are ever willing to commute on a regular basis again in the future is zero. It’s too inefficient. And while workers and employers are somewhat split on where they stand on the question of remote toil, the COVID-19 pandemic has permanently shaken up the working world; no society is going back to the pre-COVID normal.

To support what could be droves of workers sticking to distance-labor instead of returning to offices, BruntWork recorded revenue growth in excess of 700% during the pandemic and provides a solution to quickly get remote workers embedded in any company as quickly as possible.

“I knew we were onto a winner when our business model morphed from SMEs looking for one or two virtual assistants to listed companies looking to outsource entire sections of their operations. The growth has been simply explosive.”

What’s ahead for BruntWork? Per its CEO, the company would like to grow its staff by five-fold this year. And unsurprisingly, BruntWork intends to hew to its remote roots, meaning that it won’t be looking for workers in a single geographic region. The staff it intends to hire for companies will be in Asia, Latin America and Eastern Europe. The company will also build out more enterprise-friendly features allowing it to target larger customers.

About Bruntwork
Bruntwork is an outsourcing company that is an expert at building cost-effective, efficient and scalable operational teams for businesses wanting to grow fast and effectively. Since 2010 we’ve recruited and trained hundreds of staff to work in The Philippines on behalf of our clients. We’ve deployed specialist teams across most operational functions including; Telesales for both inbound and outbound campaigns, Multi-Channel Customer Support, Data and Analytics, Digital Marketing, Digital Content Production, and Web & App Design.

Contact: Adam Pisk
Email: adam@bruntwork.co
Phone: +1 (877) 319 3837

SOURCE: Bruntwork Ltd

Libraries Tasmania Selects Preservica to Safeguard Public Access to Archives Collections

  • Preservica’s Digital Preservation Framework Will Manage Digital Collections in Excess of 150TB to Ensure Long-Term Storage of Digital Archives

Preservica, a global leader in Active Digital Preservation software, has partnered with Libraries Tasmania in a multi-year contract to accept, preserve, and store digital government and non-government records as archives.

The ability to efficiently or effectively manage the 150TB’s of digital collections manually has become difficult, placing Libraries Tasmania at risk of not meeting required standards to ensure the ongoing preservation and accessibility of its digital cultural collections.

Preservica worked with local partner Document Management Tasmania (DMTAS) on the formal tender and procurement process. The digital preservation service will be hosted on AWS Asia Pacific (Sydney) region.

The Tasmanian Archives holds hundreds of thousands of items of significant historical and cultural value, in various formats, that are actively degrading. These contain content unique and integral to Tasmanian history and must adhere to industry standards and compliance requirements to support business processes for the secure capture, storage, management, identification, access, delivery and long-term preservation of its digital collections.

“Our commitment is to preserve the continuing memory of Tasmania as the lead provider of history, research, and information services,” said Allegra Huxtable, Manager Government Archives & Preservation at Libraries Tasmania, Department of Education. “We are thrilled to partner with Preservica to preserve archives and heritage items to fulfill our legislated role as the keeper of Tasmania’s memory, and generate opportunities for lifelong learning, and cultural inspiration available to anyone around the world.”

The digital preservation system will form part of the State Library and Tasmanian Archives infrastructure that will support the receipt of transfers from Tasmanian State Government Agencies and non-government organizations’ of digital records in all forms, including digitized versions of hardcopy records as well as unstructured and structured born-digital records.

This also includes published digital assets acquired through legal deposit or purchase (where these items are not suitable for inclusion on the National E-Deposit System).

Public access to the Tasmanian Archives collections includes government records, private records, and cultural heritage items in a large number of formats including hard copy documentary items, physical items and their digital surrogates (digitized versions), audio recordings (including analog and born-digital), Film and Video (including analog and born-digital), maps, newspapers, and photographs.

Online access to digital materials has become increasingly important for many Australian government, academic, cultural and commercial organizations. Libraries Tasmania is part of a growing community of institutions using Preservica in the region including The National Archives of Australia (NAA), The National Library of Australia (NLA), the State Library of South Australia (SLSA), Moore College and many other government, cultural, and academic institutions.

We are delighted that Libraries Tasmania is part of a growing number of customers in our user community in Australia,” said Mike Quinn, CEO Preservica. “Preservica’s preservation system is a key part of the total environment needed to provide their digital collections with the best chance of long-term survival.”

Preservica’s digital preservation and discovery solution, Starter edition is providing multi-sized archives across the region with an easy, locally hosted way to preserve important records and showcase digital collections that document Australia’s rich history, ensuring content is kept safe and usable over decades are all automatically taken care of.

See if Preservica is a fit for you. Learn more about its library and museum archive software or try Preservica for free to create, preserve and share your first digital collection in minutes.

About Preservica
With offices in Boston, MA and Abingdon, Oxfordshire (UK), Preservica is changing the way organizations around the world protect and future-proof critical long-term digital information. Available in the cloud (SaaS) or on-premise, our award-winning active digital preservation software has been designed from the ground up to tackle the unique challenges of ensuring digital information remains accessible and trustworthy over decades.

It’s a proven solution that’s trusted by hundreds of businesses, archives, libraries, museums and government organizations around the world, including the UK National Archives, Texas State Library and Archives, MoMA, Yale and HSBC. Visit: www.preservica.com and Twitter: @preservica

Contact:
Kate Forte
York IE
Kforte@york.ie

SOURCE: Preservica

Yowie Surprises Fans with Ultra Rare Glass Frog Collectible as Part of “Animals with Superpowers” Series

Surprise-Inside Confectionery Brand Announces Release of New, Ultra Rare Collectible Figurine

Yowie Group eagerly announces the debut of a new, “ultra” rare collectible, the Pacific Giant Glass Frog. This figurine is the rarest collectible Yowie has ever released and is a part of the newly released “Animals with Superpowers” series. Its superpower is translucency. Native to Ecuador and Columbia, their skin is translucent showing the organs, bones and muscles that lie beneath. This spectacular amphibian is Critically Endangered in the wild. Yowie hopes that being part of this new collection in a special way will bring added awareness to their plight and how they can be helped.

The odds of finding a Pacific Giant Glass Frog are one in one thousand! That’s a .001 percent chance of discovering one inside of a surprise-inside Yowie chocolate. Now that Yowie collectors are aware of the Pacific Giant Glass Frog as part of the “Animals with Superpowers” series, fans throughout the U.S. and Australia will unwrap the brightly colored foil Yowie characters with anticipation, in hopes of discovering they have scored this unique animal. Among the first to discover the Pacific Giant Glass Frog in Australia is Jason Ross.

“I’ve been collecting Yowie since I was a child and was very excited when they came back,” said Ross. “I’ve been collecting the new series ever since! I was taken aback when I found the Glass Frog! It was amazing! I usually only buy when on special, but the new series had just come out, so I thought just get one. I knew of the Glass Frog and its rarity after seeing the first U.S. find. Never did I think I would be the first Australian finder!”

Information regarding the Pacific Giant Glass Frog is available on Yowie’s website so fans can learn more. For anyone eager to discover one or complete their “Animals with Superpowers” collection, Yowie surprise-inside chocolate eggs can be found in Woolworths stores across Australia.

“When we were developing this newest Animals with Superpowers collection, we wanted to do something special and different for our fans. This is our seventh series since the re-launch of Yowie in 2014, and we try hard to keep each new collection fresh and exciting. It is always special to us to call attention to amazing, endangered animals,” said Cynthia Thayer, Global CMO at Yowie Group. “This time, our intent was to very literally surprise collectors with an ultra-rare collectible, letting them be the first to bring it to light to the general public.”

Thayer further explained that there’s an opportunity for Yowie fans to obtain 21 new collectibles if you include the glass frog, in the new series: 19 fascinating endangered animals and two Yowie characters, Nap and Crag. Thayer added, “Yowie is on a mission to make learning about endangered wildlife fun with the added bonus of acquiring high-quality collectibles and 100 percent, clean-label milk chocolate treats.”

To learn more about Yowie’s future campaigns as well as their current Superpower collection, visit www.yowieworld.com, find them on Facebook, or look for @YowieWorld on Instagram. You can also find easy, interactive, and educational craft projects and games on their YouTube channel and on Pinterest. Collectors can leverage the ‘Yowie Collector’ app to keep track of their growing collection by downloading the free app on the Apple App store or on Google Play.

About Yowie
Yowie is best known for its flagship product, the Yowie surprise-inside chocolate. Each Yowie product is created in the shape of the Yowie characters and contains limited-edition collectible animal toys and a full color leaflet featuring a picture of the real-life animal, its profile and level of endangerment. Our social media channels and website allow collectors to learn more about the animals and their world while having loads of fun through games and competitions. The combination of tasty, clean-label treats, fun animal toys and a digital platform encourages kids to learn about the natural world and understand its need for protection. For more information visit www.yowieworld.com.

CONTACT:
Lauren Witt
yowie@interdependence.com
817-721-5576

SOURCE: Yowie Group

Society Pass (SoPa) Announces Inclusion in Russell 2000 Index

Society Pass Incorporated (Nasdaq: “SOPA”) (“SoPa” or “the Comapny”), the leading Southeast Asian data-driven loyalty platform, today, announced that the company has been added to the Russell 2000 Index, effective at the open of U.S. markets on December 20, 2021 and according to the preliminary list of IPO additions to the Russell indexes.

Founder, Chairman and Chief Executive Officer of Society Pass, Dennis Nguyen said “Building on the momentum of our successful IPO, the inclusion of Society Pass to these highly regarded and widely used indexes will increase the visibility of our stock to the wider global investment community and attract new classes of investors to our register.”

Membership in the Russell 2000 Index, which remains in place until the next reconstitution, is based on membership in the broad-market Russell 3000 Index. The Russell US Indexes are commonly used as performance benchmarks, or as the basis for index-linked products including index tracking funds, derivatives, and Exchange Traded Funds (ETFs).

FTSE Russell is a global index leader that provides innovative benchmarking, analytics, and data solutions for investors worldwide. FTSE Russell calculates thousands of indexes that measure and benchmark markets and asset classes in more than 70 countries, covering 98 percent of the investable market globally. According to FTSE Russell, a core set of universal principles guides FTSE Russell index design and management: a transparent rules-based methodology is informed by independent committees of leading market participants.

Society Pass recently also announced its ambition to accelerate its growth in Southeast Asia through the launch of its regional headquarters in Singapore on 16 December 2021. Located at Raffles Place in the heart of the Singapore central business district, the new office acts as the company’s designated Asia Pacific hub for regional business and expansion opportunities, in particular, the acquisition and acceleration of high growth ecommerce businesses in the key focus markets of Vietnam, Indonesia and Philippines.

SoPa is a loyalty and data marketing ecosystem that operates multiple e-commerce and lifestyle platforms across its key markets. Its business model focuses on collecting user data through the expected circulation of its universal loyalty points. It seamlessly connects consumers and merchants across multiple product and service categories fostering organic loyalty. From its launch in 2019, SoPa has amassed over 1.5 million registered users and over 3,500 registered merchants and brands. It has since invested 2+ years building proprietary IT architecture with cutting edge components to effectively scale and support its Platform’s consumers, merchants, and acquisitions.

About Society Pass

Society Pass’ customer loyalty and analytics platform has onboarded hundreds of thousands of registered consumers. Society Pass provides merchants with SoPa.asia – an online commerce platform for users, alongside with #HOTTAB Biz – a convenient order management app for business partners on SoPa.asia, and #HOTTAB POS – a specialized POS technology solution, a comprehensive system for payment, loyal customer management, user’s profile analytics, and convenient financial support packages for small and medium-sized enterprises. All tools offered above will allow businesses to attract and retain customers through personalized interaction based on analytics with a high profit margin. In addition, SoPa operates Leflair.com, Vietnam’s leading lifestyle e-commerce platform. For more information, please check out: http://thesocietypass.com/

Media contact
PRecious Communications for SoPa
sopa@preciouscomms.com

Society Pass (SoPa) Files 1st Form 10-Q; Building Sales Momentum After Recent Launch of Leflair Lifestyle E-Commerce Platform and IPO Capital Raise

Society Pass Incorporated (Nasdaq: SOPA) (SoPa or the Company), a leading, Southeast Asian data-driven loyalty platform, today announced the filing of its first quarterly Form 10-Q with the Securities and Exchange Commission since completing its initial public offering on November 9, 2021. The filing is for the three month period ended September 30, 2021, during which Society Pass launched Leflair, its lifestyle e-commerce platform that markets and sells products in three verticals including Fashion & Accessories, Beauty & Personal Care, and Home & Lifestyle.

Dennis Nguyen, CEO of Society Pass, commented, “As you can see from the revenues from our Leflair business unit in just the final three weeks of September, the recent launch of Leflair into the Vietnam marketplace in early September has gone extremely well and sales momentum is building every day. Supported by the completion of our IPO that raised gross proceeds of $28.125 million in early November, we believe that Society Pass is well positioned to execute its strategic plans. These include increasing the marketing spend for our platforms, rolling out our Society Points loyalty program, investing in additional infrastructure such as data centers, call centers, and warehouses, and funding acquisitions of e-commerce companies in Southeast Asia (SEA) and South Asia.”

For Society Pass’ complete financial results for the period ended September 30, 2021, see the Company’s quarterly Form 10-Q filed with the Securities and Exchange Commission on December 9, 2021.

About Society Pass
SoPa’s customer loyalty and analytics platform has onboarded hundreds of thousands of registered consumers. SoPa provides merchants with SoPa.asia – an online commerce platform for users, alongside with #HOTTAB Biz – a convenient order management app for business partners on SoPa.asia, and #HOTTAB POS – a specialized POS technology solution, a comprehensive system for payment, loyal customer management, user’s profile analytics, and convenient financial support packages for small and medium-sized enterprises. All tools offered above will allow businesses to attract and retain customers through personalized interaction based on analytics with a high profit margin. SoPa also operates www.leflair.com, Vietnam’s leading lifestyle e-commerce platform. For more information, please check out: http://thesocietypass.com/

Forward Looking Statements
The information contained herein may contain “forward-looking statements.” Forward-looking statements reflect the current view about future events. When used in this press release, the words “anticipate,” “believe,” “estimate,” “expect,” “future,” “intend,” “plan,” or the negative of these terms and similar expressions, as they relate to us or our management, identify forward-looking statements. Such statements include, but are not limited to, statements contained in this press release relating to the view of management of the Company concerning its business strategy, future operating results and liquidity and capital resources outlook. Forward-looking statements are based on the Company’s current expectations and assumptions regarding its business, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict. The Company’s actual results may differ materially from those contemplated by the forward-looking statements. They are neither statements of historical fact nor guarantees of assurance of future performance. We caution you therefore against relying on any of these forward-looking statements. Factors or events that could cause the Company’s actual results to differ may emerge from time to time, and it is not possible for the Company to predict all of them. The Company cannot guarantee future results, levels of activity, performance or achievements. Except as required by applicable law, including the securities laws of the United States, the Company does not intend to update any of the forward-looking statements to conform these statements to actual results.

Media Contacts:
PRecious Communications
sopa@preciouscomms.com

SoPa:
Raynauld Liang, CFO
ray@thesocietypass.com

Investor Relations Asia:
Daniel Tan
PRecious Communications
daniel@preciouscomms.com
+65 9651 5292

Yowie Group Launches “Feel the Magic with Yowie” Holiday Campaign

Surprise-Inside Confectionary Brand Enchants Families this Holiday Season with Sweets, Gifts, Family Activities and More

Yowie Group, the confectionary company that brings families sustainably sourced sweet treats combined with a unique educational experience, has officially debuted their “Feel the Magic with Yowie” holiday campaign. Throughout the holiday season, Yowie will be offering free activities for families and ultra-rare Pacific Giant Glass Frog giveaways. This Yowie collectible just debuted as part of the “Animals with Superpowers” series and the odds of finding a Pacific Giant Glass Frog are one in one thousand – so this is an extra special treat.

During the holiday season magic is felt all over the world, whether families are celebrating Christmas, Hanukkah, or Kwanza. There’s the magic of love, surprises, storytelling, traditions and new experiences. Yowie is eager to inspire more feelings of enchantment by engaging children and families through meaningful holiday activities that can be done together or with friends.

“Tis the season of giving, and Yowie values giving children games, crafts, recipes, videos and other holiday themed activities to enjoy throughout the entire season,” said Yowie Group’s Global CMO, Cynthia Thayer. “There is magic to be felt all around – as kids decorate holiday cards for loved ones, get their hands dusted in flour while trying new recipes, create decorations to spruce up holiday decor, learn a new dance to showcase at holiday parties or eagerly peel off brightly colored foil to open their surprise-inside chocolate eggs to see what collectible Yowie figurine is inside. Our goal is to provide opportunities for our customers to genuinely feel the magic with Yowie this holiday season.”

This year, Yowie invites families to experience 12 Days of Magic this holiday season. What are some ways to “Feel the Magic with Yowie” this holiday season?

– Decorate a printable holiday card
– Play Spot the Nap Yowie game
– Color holiday gift tags
– Craft ornaments for a Christmas tree
– Make recycled Yowie garland

Visit www.yowieworld.com/holidays, the Yowie World YouTube channel, or the Yowie World Facebook page to see all the new activities and games in their “Feel the Magic with Yowie” campaign to make the holidays extra special for your family. For any families looking to take advantage of Yowie’s “Feel the Magic with Yowie” holiday offerings, Yowie surprise-inside chocolate eggs can be found in more than 30,000 retail outlets across the United States, including Walmart, Target, 7Eleven, Albertson’s, Meijer, Walgreens, CVS and most recently both Food Lion and Casey’s or online at Amazon.com.

Not only is Yowie inviting families to feel the magic this season, but Yowie is also spreading the feeling of magic through the donation of 14,150 Yowie books to families supported by Chrisco. For over 40 years Chrisco has been creating magical memories each Christmas for hundreds of thousands of families in Australia, New Zealand, the U.K and Canada. Chrisco helps families by providing a convenient and affordable way to plan, shop and budget for Christmas. Each family’s order is delivered in a hamper just in time for the holidays. Yowie’s books will be an added surprise for select hampers being delivered to Australian families.

“We are delighted to spread additional holiday magic and cheer to Chrisco customers in Australia by surprising recipients of select hampers with a Yowie book,” said Thayer. “In addition, each book will be gifted with a Yowie bookmark. Yowie is on a mission to make learning about endangered wildlife fun which we are doing through our confectionary products, books and online content.”

Yowie surprise-inside chocolates provide an engaging experience outside of the typical holiday treat. By providing delicious, sustainably sourced, 100% milk chocolate free from GMOs, gluten, nuts, palm oil and artificial coloring and flavors AND the surprise and delight of discovering which endangered animal collectible is inside your Yowie egg to learn all about, parents can gift a treat that keeps on giving.

To learn more about Yowie’s future campaigns as well as their current Superpower collection, visit www.yowieworld.com, find them on Facebook, or look for @YowieWorld on Instagram. You can also find easy, interactive, and educational craft projects and games on their YouTube channel and on Pinterest. Collectors can leverage the ?Yowie Collector’ app to keep track of their growing collection by downloading the free app on the Apple App Store or on Google Play.

About Yowie
Yowie is best known for its flagship product, the Yowie surprise inside chocolate. Each Yowie product is created in the shape of the Yowie characters and contains limited-edition collectible animal toys and a full color leaflet featuring a picture of the real-life animal, its profile and level of endangerment. Our social media channels and website allow collectors to learn more about the animals and their world while having loads of fun through games and competitions. The combination of tasty, clean-label treats, fun animal toys and a digital platform encourages kids to learn about the natural world and understand its need for protection. For more information visit www.yowieworld.com.

CONTACT:
Lauren Witt
yowie@interdependence.com
817-721-5576

SOURCE: Yowie Group