Category: Digitalization

How Technology Contributes to Economical Gaps in Southeast Asia

Nearly half of ASEAN based respondents perceived legacy IT infrastructure and systems to be a challenge to digital transformation (DX) and innovation projects within their own company, according to a survey conducted by AIBP in 2021. The survey counted 206 professionals in the public services sector across the largest economies in Southeast Asia: Indonesia, Malaysia, Thailand, Philippines & Vietnam. The same survey showed that 60.6% of respondents believe that business intelligence software is the DX solution that brings the largest benefits to their organisation.

Sustainability has also been a growing focus in ASEAN, illustrated by the sustainable mobility and energy targets of ASEAN. The Phnom Penh Declaration on Sustainable Urban Mobility is the first Declaration on sustainable transport issued by the ASEAN Transport Ministers focusing on urban and metropolitan regional mobility. The ASEAN Plan of Action for Energy Cooperation demonstrates the region’s commitment to achieving the targets on renewable energy share 23% in total primary energy supply, as well as the 35% share in installed power capacity by 2025. The need for education is underlined as well from a 2021 AIBP survey, where the lack of talent and expertise was ranked as the most significant impediment to digital transformation in ASEAN. In advancing these public interests, tech-powered innovation has and will continue to be key.

Tech-powered innovation has continued to be key in advancing public interests such as mobility, sustainable energy and education.

Taiwanese Companies Contributing to ASEAN Societies

Mobility:
With transport mobility being integral to driving economic and social growth, importance is placed on developing innovations in this area and several companies have stepped up to take the lead. PLANET Technology Corporation has solved key issues pervading public transport networks with their Industrial LoRaWAN Wireless Gateway solution. It facilitates data transmission over long-range distances at low power consumption across urban and rural areas, and supports real-time data collection, enabling vehicle detection and location tracking. This contributed to smart parking solutions and allowed commuters to easily check bus timings, improving the overall public transport system.

Up-and-coming alternative mobility solutions are getting increased attention as well. Advancements made in vehicle electrification have contributed to the lowering cost of electric vehicles (EV). Coupled with an increasing focus on sustainability in ASEAN, EV adoption and the development of an EV ecosystem are growing. Zealio is one of the key players in the EV interior space. Guided by a user-centric approach, Zealio sought to develop EV components that are easy to install, have zero-interference with other vehicle electronics, are energy efficient and recyclable.

Sustainable Energy:
Environmental concerns are increasing in ASEAN. Stakeholders in the energy industry are seeking to pivot to a green energy approach and Advantech is at the forefront of this change. Advantech has observed that power plant and grid owners are most concerned about data accuracy, operational efficiency and asset management. To address these needs, the company has developed a smart energy management solution that includes pre-built related analytics. In helping Singapore’s National Water Agency (PUB) with the monitoring and tracking of their Floating Solar PV System, Advantech partnered with Mirai Electronics to build an IoT framework that gathers critical equipment and environmental data that is sent to the cloud, various dashboard views including green parameters to facilitate data analytics and visualisation, and a system that enables proactive monitoring and response to tough environmental conditions.

Need for Skill Development through Tech-Enabled Education:
A 2021 survey conducted by AIBP showed that 39.4% of public services stakeholders believe people are the principal challenge to becoming data driven. As technology continues to play a key role in innovation efforts, workforce skill levels need to keep up and education is integral to nurturing that talent. Enterprises have recognised this need and are providing tech-enhanced solutions to complement traditional educational methods.

In pursuit of closing the gap, one successful project was delivered by CYP’s Pro AV solutions. CYP integrated their AV solutions together with learning tools such as document cameras, interactive white boards and audio visual devices providing a solution for Vietnam National University, Hanoi (VNU)’s remote learning programmes. This has enabled the concept of smart classroom, which aims to deliver high-quality classes during distance learning and video conferencing, and let teachers engage both in-class and remote students.

Another technology provider, IPEVO, has also demonstrated strong commitment to provide real-time image capture document cameras to DIGI@Education, driving student engagement in a hybrid setting. On top of education, IPEVO is able to support corporate trainings, legal and healthcare sectors.

About AIBP

AIBP serves as an avenue for public and private organisations in Southeast Asia to access and exchange information about growth and innovation within the B2B space. With a current network of over 30,000 stakeholders in Southeast Asia, AIBP continues to develop ecosystems by engaging in activities which create value-adding information for our stakeholders seeking to make transformative impacts within their organisations. For additional information about AIBP, please visit https://iotbusiness-platform.com/.

About Taiwan Excellence Awards

Advantech, Cypress, IPEVO, PLANET, and Zealio were recently recognized by the Taiwan Excellence Awards. These awards have been established by the country’s Ministry of Economic Affairs since 1993 to celebrate how technological innovation helps people live more rewarding lives. Each year, the Taiwan Excellence Awards select the most innovative products in Taiwan across four major categories: R&D, design, quality, and marketing. As well as recognizing domestic achievement, the awards serve as a benchmark for innovation and excellence in international markets. Please visit https://www.taiwanexcellence.org/en for more information.

CleverTap Recognized by Great Place to Work Among India’s Great Mid-size Workplaces

CleverTap, the modern, integrated retention cloud, has been recognized by Great Place to Work(R) India as one of India’s Great Mid-size Workplaces 2022. CleverTap is recognized for creating and sustaining a high-trust, high performance work culture.

In its 6th edition this year for India, the list has grown to include the top 75 companies, up from the top 50 until last year. The rigorous methodology to assess workplace culture and identify India’s Great Mid-size Workplaces 2022 is considered the gold standard globally.

In the Great Place to Work(R) India study, they have observed that the Great Mid-size Workplaces have gone above and beyond to create and sustain aspirational organizations. Effective leadership is visible in these workplaces that are fostering a culture of fairness and originality, while offering flexibility to their employees in the current hybrid work environment. Organizations that succeed in establishing high-trust, high-performance cultures, and maximizing human potential by bridging experience gaps, will be Great Places to Work For All in the future.

“We’re very excited to be recognized by Great Place to Work(R) India as one of India’s Great Mid-size Workplaces. Even before the pandemic hit, we believed that an empathetic and flexible work culture is the essence of an organization’s growth,” says Sidharth Malik, Chief Executive Officer, CleverTap. “Our employees and their holistic well-being have always been the top priority for us. The recognition by Great Place to Work(R) India is a testament to our commitment of building a workplace that is inclusive and driven, and one that provides its people an environment to thrive and succeed in everything they do.”

“With homes becoming an extension of people’s workplaces, this year companies around the world were challenged to put their people at the center of their strategies. But the organizations that invested in their culture and people before the pandemic have overcome these challenges effortlessly. Being recognized as one of India’s Best Workplaces 2022 demonstrates these organizations’ commitment to improving their culture and putting their people first, whatever challenges they face,” says Yeshasvini Ramaswamy, CEO, Great Place to Work(R), India.

As a global authority on workplace culture, Great Place to Work(R) has been studying employee experience and people practices across organizations for over three decades. Every year, more than 10,000 organizations from over 60 countries partner with Great Place to Work(R) Institute for assessment, benchmarking, and planning of actions to strengthen their workplace culture.

About CleverTap
CleverTap is the modern, integrated retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap drives contextual individualization with the help of a unified and deep data layer, AI/ML-powered insights,and automation enabling brands to offer hyper-personalized and delightful experiences to their customers. 1,200+ customers in 60+ countries and 10,000+ apps, including Gojek, ShopX, Canon, Mercedes Benz, Electronic Arts, TED, Jio, Premier League, TD Bank, Carousell, Papa John’s, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long-term revenue. Backed by leading venture capital firms, including Sequoia, Tiger Global Management, and Accel, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, Sofia, S?o Paulo, Bogota, Amsterdam, Jakarta, and Dubai. For more information, visit clevertap.com or follow on LinkedIn and Twitter.

Media Contact:
Sony Shetty
CleverTap
sony@clevertap.com

Vishaal Mudholkar
Consultant
Archetype
vishaal.mudholkar@archetype.co
+9724309069

Forward-Looking Statements
Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could amount in the actual result being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction with the information and/or statements in this press release or any related damages.

Apptio reinforces commitment to Asia with strategic hire

  • Apptio has appointed industry veteran, Tarun Kumar Kalra as Regional Vice President for Asia

Apptio, the leading provider of technology business management (TBM) applications, has appointed Tarun Kumar Kalra as Regional Vice President – Asia. Tasked with strengthening and establishing new strategic engagements in the region to help organizations make informed, data-driven technology business decisions, Tarun will focus on creating incremental value for Apptio’s customers and partners and expanding the company’s presence across Asia.

Tarun Kumar Kalra

“Tarun joins us at a time of exceptional possibility in Asia and we are leaning on his experience and leadership to grow Apptio’s presence across the region. CIOs are being asked to do more with less, and to be accountable for their spending. Apptio equips them with the data and insights to better manage their IT investments and align them to business outcomes, through the implementation of the Technology Business Management (TBM) and FinOps disciplines,” Ben Allard, Apptio Vice President and General Manager, Asia Pacific remarked. “Tarun will be instrumental in leading the execution of Apptio’s vision and the adoption of TBM, FinOps and agile disciplines in the region,”

Kalra observes that, “Asian economies continue to witness consumption-driven growth, fueled by governmental and private enterprises driven capital expenditure (CapEx) expansion cycles. Organizations that are ‘born in the cloud’ are altering customer engagement models and technology consumption patterns. For that reason, cloud computing is the cornerstone of technology innovation, ensuring organizational resilience.”

He adds, “Clients are seeking frictionless engagement models to give them the ability to scale new products and services to support their market expansion strategies. That requires nimble and agile technology organizations.”

Kalra expects growth in the technology sector to continue with further advances being made in digital banking, healthtech, insurtech, and ecommerce. He says “Such organizations, along with large enterprises and government departments are grappling with ballooning technology costs while struggling with a limited view on a single pane and single source of truth on their returns on technology investments. Apptio is uniquely positioned with a proven solution to help these organizations derive deeper financial accountability and effectively allocate resources to areas of greater ROI and innovation.”

About Apptio
Apptio gives you the power of trusted, actionable insights to connect your technology investment decisions to drive better business outcomes. More than 60 percent of Fortune 100 enterprises trust Apptio to manage spend across the entire IT portfolio and beyond, so they can focus on delivering innovation. Apptio automatically ingests and intelligently structures vast amounts of enterprise and technology-specific spend and operational data. Apptio enables users across disciplines to report, analyze, plan, and govern their investments collaboratively, efficiently, and with confidence. Learn more at Apptio.com.

MEDIA CONTACT
Windy Oktaviani
Associate, PINPOINT PR
windy@pinpointpr.sg
WhatsApp: +62 811 910 9266

DX Leaders Strategy Forum Goes Hybrid in PH

EDX Pte. Ltd. will host DX Leaders Strategy Forum Philippines 2022, taking place at Diamond Hotel Philippines on August 24 and online on August 25, featuring 40+ international and local speakers and facilitators.

EDX Pte. Ltd. is proud to bring its DX Leaders Strategy Forum to the Philippines for the first time. DX Leaders Strategy Forum Philippines 2022 will open opportunities for collaborative discussions and effective learning and application of digital and operational strategies to uplift the digital landscape of the country. Initial list of speakers will be Francisco Castillo of Maynilad Water Services, Inc., LCol. Francel Margareth Padilla-Taborlupa of Philippine Army, Chito Jacinto of ISACA Manila, Marlon Sorongon of Maybank Philippines | Maybank NY, Dennis Crimen of Philippines Airasia, Paul John Pena of the Senate of the Philippines, and Lito Villanueva of RCBC.

EDXchange sessions on relevant subjects such as modern data technologies, hybrid IT, cloud migration, future-proofing IT infrastructures, cybersecurity in a hybrid environment, zero-trust security, and AI-driven automation in a hybrid workplace can be expected.

The two-day hybrid event is solely open to business decision makers and influencers who have been invited. EDX Pte. Ltd. is seeking CxOs, SVPs and VPs of Technology and Digital Transformation, as well as Heads of IT Operations from the top 100 firms in the Philippines. Invitations can be requested at https://philippines2022.edxevents.com/request-invitation/.

UOB Malaysia and The FinLab to accelerate digital transformation for women-led businesses through Jom Transform Programme

UOB Malaysia and The FinLab[1] today announced the fourth edition of the Jom Transform Programme[2]. This year’s programme is set to empower women to transform their businesses through digital acceleration.

Jom Transform Programme (JTP) is specially-curated to provide advisory and assistance in the areas of digitalisation for Malaysia’s small- and medium-sized enterprises (SMEs). This year’s programme, themed ‘JTP: Womenpreneur Edition’, aims to support women entrepreneurs through digital solutions that drive productivity, save costs and grow revenue. The JTP will be conducted virtually on The FinLab Online[3].

Ms Ng Wei Wei, Chief Executive Officer, UOB Malaysia said, “With women entrepreneurs making up only 20 per cent of Malaysian SMEs[4], we see potential in supporting female-led businesses to thrive, particularly in e-commerce[5]. And this is why the Bank is creating an ecosystem through Jom Transform Programme to connect women entrepreneurs to one another and open doors to opportunities. As the needs of businesses evolve in line with new market realities, we want to also provide them with the right tools to future proof their businesses in this digitalised world.”

The first cohort of the JTP: The Womenpreneur Edition will undergo a three-week business transformation curriculum through The FinLab Online starting 28 June 2022. Apart from receiving the relevant knowledge, tools and skills to digitalise their businesses, participants will also be guided by subject matter experts and mentors from UOB and its regional ecosystem partners in the area of digital transformation. They will also have access to online workshops, video tutorials and webinars in digital marketing, business operations and e-commerce. To further accelerate their digitalisation efforts, participants will also enjoy complimentary subscriptions to JomX solution of choice including cloud accounting systems, artificial intelligence and data analytics, by a host of JTP ecosystem partners for up to 13 months[6].

In the lead-up to the launch of the 2022 edition of JTP, UOB Malaysia hosted a virtual panel discussion on 14 June 2022 entitled, ‘Women Entrepreneurs Making A Leap Forward’. The panel discussion featured four women leaders across industries in education, fashion, wellness, and fitness to share their first-hand experience in their professional and entrepreneurial journey to the audience. The panel comprised of Ms Anne Tham, Founder of ACE EdVenture; Ms Joan Yeoh, Country Director of Love Bonito Malaysia; Ms Melissa Tan, CEO of Getha and Ms Toh Yen Kee, Co-founder of The Playground Fitness.

During the panel discussion, Ms Toh Yen Kee said, “When I first made the move to start my own enterprise, to look for the right solutions and assistance to accelerate my business transformation was a challenge. After having focused my effort to get the necessary funding, I realised that that digitalisation is crucial for my business to implement across its different functions and to analyse its market competitiveness. A platform like JTP can provide the necessary information and mentorship that may complement other programmes that are already available to support women entrepreneurs.”

Since the launch of JTP in 2019, the Programme has enabled more than 400 Malaysian SMEs[7] to embark on their digitalisation journey. To register interest for this year’s JTP and for further information, please visit https://thefinlab.com/jom-transform-programme-womenpreneurs-edition/.

UOB Malaysia: https://www.uob.com.my/

[1] The FinLab is UOB’s innovation accelerator.
[2] JTP is an annual digital transformation accelerator programme for SMEs organised by UOB Malaysia and the FinLab.
[3] The FinLab Online is a regional digital platform launched on 17 July 2020 to help SMEs and start-ups tap the expertise of industry mentors from UOB and its regional ecosystem partners virtually.
[4] Source: SME Corporation Malaysia online, 30 January 2019
[5] Source: International Finance Corporation (IFC), June 2022. The gap in sales between female and male vendors could be closed by 2025, Southeast Asia’s e-commerce market could increase by some $280 billion US dollars between 2025 and 2030.
[6] Please see news release, ‘UOB Malaysia and The FinLab launch JomX to help SMEs navigate the recovery phases of COVID-19 pandemic through digitalisation’, 24 August 2021. Subject to UOB Malaysia’s terms and conditions.
https://www.uob.com.my/about/news/2021/press-release-aug24-2021.page
[7] Source: UOB Malaysia internal data as at 31 December 2021.

S.id, Combination of Link Shortener and Microsite in One Platform, Ready to Launch

A link shortening platform or a link shortener called S.id officially launched its newest feature, microsite, in mid-April 2022. This feature will make it easier for users, especially content creators or online businesses, to promote their service products through social media links. For example, Instagram and Tiktok.

Ruby Alamsyah, President Director of PT. Aidi Digital Global (PT ADG), the developer of the S.id platform, said the addition of features on the S.id platform aims to make it easier for users to support digital marketing needs.

“Currently, if we want to make a link shortener and bio link, we have to use two platforms. However, the addition of the microsite feature on S.id makes users only need to use one platform. As a result, it is easier and more practical to use for marketing tools,” Ruby said.

The features that can be enjoyed using the microsite on S.id include several attractive themes and creating unique microsite names and links; several components can be included: text, links, images, videos, and horizontal links (links). social media) and can also view statistics on the progress of microsite links, such as data on the number of visitors, visitors per click, or unique visitors.

Of course, all views on the microsite can be changed as desired without any limitations.

S.id Marketing Manager Dimaz Maulana added that the microsite feature is currently still in Beta status or the development stage. “Unlike the link shortener, released in 2015, the microsite feature is still in the beta version stage but can be used properly. We hope that users can use them while providing feedback on the microsite features so that we can develop these features, to provide an optimal experience for users in the future.” Dimaz said.

In contrast to similar products, S.id has its uniqueness in its system because S.id has two unlimited free features in one platform, namely microsite, and link shortener. This will make it very easy for you to use the two main features in one account, very practical and accessible.

Apart from being a bio link, the S.id microsite also functions to accommodate multiple links into one place that their followers can reach. For example, you can promote your online store on the S.id microsite by adding online store links, reviews, social media links, and company profiles that potential buyers can reach.

S.id also helps users shorten long links to be shorter, unique, and neat.

S.id was initially only a link shortener and only intended for users in the country. Until now, S.id has helped more than 400 thousand users with access to as many as 30 million accesses per month to realize a digital experience in meeting the needs of global users and continue to do various developments.

Ruby hopes that the S.id service will become a marketing tool used at home and abroad.

“We hope that S.id can become a digital product of pride for the Indonesian people and also be used massively by foreign people so that they can make local products go global.” Close Ruby.

In introducing further the benefits of the S.id service, currently, S.id is opening a competition for all circles of society to use the features available in S.id. Not just a helpful competition, S.id also presents competition prizes with up to 17 million. For more information about this competition, you can visit http://S.id/lombamicrosite and register right away!

You can access the S.id service via the https://S.id link and register your S.id account to enjoy all the best features. S.id, The Shortest Link Shortener, and Microsite Builder!

About S.id
S.id is a platform for people to show their expertise in creating microsites and shortening the shortest links with the code s.id/. Not only an online content application, but S.id is also a marketing tool that makes it easier for people, especially content creators, influencers, brands, or company marketers, to share information, knowledge, expertise, and product knowledge that is marketed to everyone through the features provided by S.id.

Asia’s Payments, E-Commerce & Banking Leaders to Gather Live Online in June, to Chart the Future of Commerce in the Region

Seamless Asia (www.terrapinn.com/virtual/seamless-asia/index.stm) returns live online this 22-23 June, gathering over 1,700 attendees virtually to explore the latest innovations in Asia across the payments, e-commerce and banking sectors.

“With digital payments in Asia forecast to exceed US$350 billion by 2026, e-commerce spending in Southeast Asia expected to reach US$180 billion by 2025 and more than 40 million new users joining the internet economy every year, there’s never been a more exciting time in commerce,” says Paul Clark, Managing Director – Asia for Terrapinn. “Over the last two years, these sectors have been at the forefront of innovation – now it’s time to make sure they are positioning themselves for a post- pandemic era and securing their future growth. Seamless Asia offers them exactly that.”

Seamless Asia will bring together over 100 expert speakers across six key content pillars: payments innovation, e-commerce strategy, online payments, e-commerce marketing, banking and financial inclusion. Attendees will enjoy free access to all sessions on the platform, and all sessions will be available for on-demand viewing for one month after the event, truly offering attendees a chance to fit the event around their own schedule. Speakers at the event include:

– Bonnie Mak, Head of eCommerce, Samsung
– Julian Foo, Head of Payments & Instore, ShopBack
– Theodora Lai, Chief Strategy Officer, Burpple
– Brad Jones, Chief Executive Officer, Wave Money
– Vrutika Mody, Head of Global Partnerships, GoPay
– Kannan Rajaratnam, Regional Director of Payments & Customer Operations, Zalora
– Jessica Lam, Chief Strategy Officer, WeLab
– Dmitry Bocharov, Chief Product Officer, BigPay
– Sarita Singh, Regional Head & Managing Director, Southeast Asia, Stripe
– Cecilia Chan, Head of Marketing Hong Kong, Carousell Group
– Dennis Valdes, President, Cebuana Lhuillier Bank
– Kristy Duncan, Founder & CEO, Women in Payments
– Arvie de Vera, Co-Founder & Chief Executive Officer, UnionDigital
– Loek Berendsen, Global Platform Strategy Leader, IKEA
– Esel de Sagun-Madrid, Head of Data Science & Advanced Analytics, Metrobank
– Karthick Chandrasekar, Head of Product & Commercial, Digital Payments Group, DBS Bank
– Sonal Kapoor, Senior Director, Flipkart
– Kell Jay Lim, Head of Grab Financial Group (FinTech), Grab
– Jean Thomas, Chief Marketing Officer, Pomelo Fashion
– Debbie Watkins, Chief Executive Officer & Co-Founder, LUCY

More than 30 sponsors, exhibitors & partners are supporting this year’s virtual edition of Seamless Asia, including Title Sponsor Stripe, returning for the third year, Customer Retention Sponsor CleverTap and Platinum Sponsors Limelight Networks & Zendesk. All sponsors & exhibitors will be hosting a virtual booth on the platform for attendees to find out more about their products and services. Attendees will get a chance to interact directly with their teams.

Details of the two-days event are as follows:
Seamless Asia 2022
22-23 June 2022 | Virtual Free-to-Attend

About Terrapinn

Terrapinn has been sparking ideas, innovations and relationships that transform business for over 30 years. Using our global footprint, we bring innovators, disrupters and change agents together, discussing and demonstrating the technology, strategies and personalities that are changing the way the world does business. Whether you’re looking to make new connections, introduce product or inspire change in your industry, we invite you to join us as agitators of change. Terrapinn – spark something.

Press attendance is complimentary. Enquiries should be directed to:
Jia Le Lim
Marketing Manager
Terrapinn Asia
jiale.lim@terrapinn.com

CleverTap Completes Acquisition of Leanplum

  • Appoints Leanplum co-founder Momchil Kyurkchiev as Chief Strategy Officer

CleverTap, world’s No.1 retention cloud, today announced it has completed its acquisition of San Francisco based Leanplum, a leading multi-channel customer engagement platform.

The acquisition, originally announced on 19 th May, was closed in a record time of 3 weeks. With this acquisition, CleverTap has strengthened its footprint in the US and Europe. CleverTap will combine the product stack of both organizations and extend its world-class solutions and technology to all its customers and prospects worldwide. Momchil Kyurkchiev, Co-Founder of Leanplum, has joined CleverTap’s leadership team as Chief Strategy Officer.

With the completion of the acquisition, CleverTap also welcomes marquee investors Norwest Partners, Shasta Ventures, Canaan, and Kleiner Perkins as its shareholders. The acquisition becomes revenue accretive for CleverTap from June 1st 2022.

“We are very excited to welcome Momchil and all Leanplum employees to the CleverTap family and expect full integration of the two companies, including an integrated product in the market to get completed over the next 3-4 quarters,” says Sunil Thomas, CleverTap Co-founder and Executive Chairman. “With this acquisition Customers will now have a wide variety of product features and options to choose, from the best of both product line-ups (A/B Testing, Segmentation,Campaigns, Journeys etc.) At the same time, the acquisition provides a much bigger growth, exposure and learning opportunities for employees and collectively we will now become a dominant force with a large global footprint”.

“The Martech landscape the world over is evolving at an exponential rate and hyper-personalized digital engagement at scale is the need of the hour. I am sure that together, Leanplum and CleverTap will address this need and continue to drive innovation in this space. CleverTap and Leanplum individually have had a robust presence in terms of geographical reach, industries, and categories. Collectively we will now become a dominant force with a large global footprint,” says Momchil Kyurkchiev, Chief Strategy Officer at CleverTap.

“As we expand globally, we are looking to retain as well as grow 100% of the Leanplum customers by bringing all combined capability on one platform in due course. We also plan to increase our headcount in the US and Europe. Together, we aspire to be recognized as a SaaS talent powerhouse built on a strong people-first culture driven by values and equality,” added Sunil.

About CleverTap
CleverTap is the modern, integrated retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap drives contextual individualization with the help of a unified and deep data layer, AI/ML-powered insights and automation enabling brands to offer hyper-personalized and delightful experiences to their customers. 1200+ Customers in 60+ countries and 10,000+ apps, including Gojek, ShopX, Canon, Mercedes Benz, Electronics Arts, TED, Jio, Premier League, TD Bank, Carousell, Papa John’s, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long-term revenue. Backed by leading venture capital firms, including Sequoia, Tiger Global Management, and Accel, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, Sofia, Sao Paulo, Bogota, Amsterdam, Jakarta and Dubai. For more information, visit clevertap.com or follow on LinkedIn and Twitter.

Media Contact:
Sony Shetty
CleverTap
sony@clevertap.com

Vishaal Mudholkar
Archetype
Consultant
vishaal.mudholkar@archetype.co

Forward-Looking Statements
Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could amount in the actual result being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction with the information and/or statements in this press release or any related damages.

Legend Capital Portfolio: Japan’s NO.1 VTuber Operator ANYCOLOR Lists on the Tokyo Stock Exchange

On June 8th 2022, Legend Capital’s portfolio company ANYCOLOR, a leading Virtual YouTuber (VTuber) management company in Japan, was listed on the Tokyo Stock Exchange. At the market close today, ANYCOLOR’s share price rose more than 3 times compared to the issue price and its market capitalization exceeded 165.2 billion yen (about 1.239 billion US dollars).

From left are Itochu Manager Takaki Yasuhiro, ANYCOLOR CEO Tazumi Riku, ANYCOLOR CFO Taurui Shinya and Legend Capital Managing Director Joon Sung Park.

Established in May 2017, ANYCOLOR was founded by Tazumi Riku who was at that time a student at Waseda University in Japan. The company officially announced the launch of a VTuber project “NIJISANJI” in January 2018 as one of the first major VTuber agencies in Japan. After years of continued success, ANYCOLOR as of today is managing around 200 VTubers with over 35.72 million fans, making it the largest VTuber operator in Japan.

According to ANYCOLOR’s IPO Prospectus, in 2021 revenue reached 7.63 billion yen and operating income of 1.45 billion yen. This is over 100% growth from 3.5 billion yen revenue and 42.3 million yen operating income in 2020. Revenue in 2022 is expected to reach 13.2 billion yen while operating income is expected to grow to 3.7 billion yen.

With the introduction of Japan partner ITOCHU Corporation, Legend Capital led ANYCOLOR’s Series B financing round in April 2020.

Joon Sung Park, Managing Director of Legend Capital, said: “Virtual YouTuber is a concept that Japan pioneered and this is a model that can scale outside of Japan because VTubers are not bound by physical limitations, and many of them engage in activities that are unconstrained by their real-world identity. ANYCOLOR is very unique because their focus on livestreams set its members apart from other early VTubers who primarily made pre-recorded videos. Based on Nijisanji’s initial success in Japan, ANYCOLOR expanded its business to China, Korea, Indonesia, as well as English-language branches targeting a global audience. VTuber’s popularity began to expand internationally through their appeal to the existing animation and cartoon fandom. Going forward, as 2D/3D technology will become more sophisticated, I firmly believe that ANYCOLOR’s potential of becoming the internationally recognized leading platform for VTubers and animated influencers, who target worldwide audiences.”

In China, ANYCOLOR has established a joint venture with Legend Capital’s portfolio company Bilibili, a leading video and contents sharing platform in China and most of NIJISANJI’s VTubers are active on the Bilibili platform. ANYCOLOR’s VTubers started to broadcast livestreaming through Bilibili’s platform and was able to successfully operate its Chinese VTuber group “VirtuaReal Project”.

Legend Capital also invested in HYBE in early 2016, the management agency of K-pop sensation BTS, and one of the world’s “100 Most Influential Companies” as named by Time magazine. Korea’s entertainment giant HYBE became the first in the K-pop industry to record 1 trillion won ($839.4 million) in sales in 2021. The unprecedented 100 times revenue growth from 2015 to 2021 was fueled by the agency’s effort to build an internal distribution platform, various strategic initiatives for global IP expansion. It also acquired Ithaca Holdings, a well-known US based entertainment agency that manages popular artists like Justin Bieber, Ariana Grande and J Balvin, which helped HYBE to diversify its revenue stream.

As an active investor, Legend Capital shared HYBE’s growth history and its monetization diversification efforts to ANYCOLOR management team. In addition, Legend Capital introduced the CEO of HYBE to the CEO of ANYCOLOR to share HYBE’s experience, and discuss potential cooperation in the future.

“ANYCOLOR’s successful listing under the current capital market situation is not only about fundraising but also about introducing ANYCOLOR to the public and showing a more interesting world of VTuber to the upcoming new generation. Legend Capital will continue to focus on cross-border investment opportunities in Japan, Korea, Southeast Asia and other countries, to explore more investment opportunities in emerging industries, especially in technology, consumption, and contents. We will also continue to utilize our comprehensive resources derived from our existing domestic and international portfolios, to provide value-added services for our portfolio companies.” Joon Sung Park added.

Legend Capital is an independent and seasoned fund manager with deep roots in China and long coverage of local Chinese investment opportunities stemming from the strong innovation power in the country. With over two decades of expertise, Legend Capital has cultivated profound understanding of the technology and innovation drives of China, accumulated rich resources around industries, and built a powerful portfolio ecosystem. It is now recognized as a valuable partner for overseas investors and enterprises to access the market.

For overseas investors, Legend Capital can provide support on knowledge of China’s technology innovation and access to technology investment opportunities for sustainable returns. For overseas enterprises, Legend Capital can help expand business on the Chinese market, and bridge key resources in China such as R&D and supply chain, for expedited value creation. Guided by such approach, Legend Capital has made a number of successful investments in Japan, Korea, Southeast Asia, and India.

On the other hand, by leveraging its “China Insights”, Legend Capital also helps portfolio companies and entrepreneurs in China to “go global” and achieve strategic objectives across the border by integrating overseas resources and opportunities, helping portfolio companies to respond to complex changes in global industry landscape, and meanwhile generating new investment opportunities.

Legend Capital has invested numerous successful foreign companies: HYBE (KOSPI.A352820), world’s leading entertainment company in Korea; Zinus (KOSPI.A013890), the largest mattress brand in Amazon; DEXTER (KOSDAQ.A206560), Korea’s leading movie production and VFX company; NexImmune (NASDAQ: NEXI), the global next-generation immunomodulatory cell therapy company; Axonics (NASDAQ: AXNX), the global developer of new implantable neuromodulation technologies; Singular Genomics (NASDAQ: OMIC), the leading company in NGS testing; Lunit, the global leading AI medical diagnosis company; Mathpresso, the largest education technology company in Japan, Korea, and Southeast Asia; Vedantu, India’s largest K12 Online tutoring company; and Akulaku, the leading fintech company in Southeast Asia.

Retention Cloud Leader CleverTap Unveils TesseractDB

  • World’s first purpose-built database will vastly improve user engagement and retention

CleverTap, the world’s No. 1 retention cloud, today announced it has unveiled TesseractDB(TM), the world’s first purpose-built database designed to dramatically improve user engagement and retention for digital consumer brands. TesseractDB(TM) brings true technology innovation to growth marketing leaders looking to deliver in-context, timely, personalized messaging and recommendations across all user touchpoints.

TesseractDB(TM) transforms massive amounts of first-party user data in a privacy-friendly, accessible, and affordable way to power real-time user personalization. Leveraging machine learning and Artificial Intelligence (AI), it offers limitless scale and enables digital brands and businesses to harness data and context for every interaction. User engagement and retention start from Day One when a user launches an app for the first time.

Research estimates that nearly 85% of all messaging is considered spam, an average of about 122 billion messages globally. About 36% of spam content is generated from ill-timed, non-personalized marketing messages. This problem continues to be prevalent due to the limited data technologies that are patently unable to store the massive volumes of first-party data required to offer a truly personal customer experience.

“Today, we are excited to unveil TesseractDB(TM), the data technology that powers the CleverTap platform. It will allow global growth marketing teams to achieve true omni-channel customer engagement,” said Sunil Thomas, CleverTap Co-founder and Executive Chairman. “In the last 40 years, MarTech vendors have cobbled together generic off-the-shelf data technologies in an effort to solve issues for end-user messaging. These technologies have been limiting, and as a result, brands simply cannot fully unlock their own user data for real and meaningful relationship building. To transition away from the spam and transactional communication that is so prevalent in MarTech today, we must make user data available, affordable, and easily accessible. This is why we invented TesseractDB(TM).”

TesseractDB(TM) is a giant technological leap that removes all data related limitations typically associated with the MarTech industry. Using TesseractDB(TM), digital brands can offer each user a magical onboarding experience and continue to deliver delightful experiences throughout their journey.

TesseractDB(TM) enables CleverTap to offer unmatched technology, features, and capabilities –

  •  Unlimited data look back periods without any limitations
  • High speed, scale, and unmatched throughput
  • Rich, granular first-party user data storage
  • Built-in real-time machine learning and AI
  • Hyper-personalized engagement and recommendations

“Until now, data look back and access limitations, created by overages and cost, prevented brands from unlocking the full potential of first-party user data for engagement. This is a deep tech and science problem. With TesseractDB(TM), CleverTap provides the industry’s most versatile segmentation and data processing engine for mobile engagement,” says Momchil Kyurkchiev, Chief Strategy Officer, CleverTap. He adds, “TesseractDB(TM) is designed to provide MarTech professionals a cost-effective and efficient way to capture unlimited data streams and deliver actionable insights and analytics to drive personalization and engagement.”

About CleverTap
CleverTap is the modern, integrated retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. For brands that understand and value user retention, CleverTap drives context and individualization with the help of a unified and deep data layer, AI/ML-powered insights and automation. Customers worldwide representing over 10,000 apps, including Premier League, Bolt, Truecaller, Current Mobile, Trebel, Ze Delivery, TitleMax, YouNow, Albo, Vodafone Idea, SonyLIV, Gojek, Carousell, and Premier League, trust CleverTap to achieve their retention and engagement goals, growing their long term revenue. Backed by leading venture capital firms, including Sequoia India, Tiger Global Management, and Accel, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, and Dubai. For more information, visit https://clevertap.com/ or follow on LinkedIn and Twitter.

Media Contact:
Sony Shetty
CleverTap
sony@clevertap.com

Forward-Looking Statements
Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could amount in the actual result being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction with the information and/or statements in this press release or any related damages.