Global Communities Unite at centralwOrld as Thailand Steps Forward on Global LGBTQ+ Stage with Central Pattana’s Pride For All

On June 1, 2025, Central Pattana plc, Thailand’s leading real estate developer and operator of Central shopping centers nationwide, proudly led one of the world’s largest Pride celebrations as more than 300,000 people gathered in Bangkok for the Bangkok Pride Parade 2025, which culminated in a powerful finale at centralwOrld — now recognized as a landmark of global inclusion.

Marking its 6th year as The Pioneer of Equality, Central Pattana launched Thailand Pride Celebration 2025: “Pride For All”, under the theme “Embracing Freedom,” reaffirming its vision of “Place for All” and its mission of imagining better futures for everyone.

The celebration began with “Love with Pride 2025” at centralwOrld and expanded nationwide across 39 Central shopping centers, making it Thailand’s most inclusive and far-reaching Pride campaign to date – uniting voices from around the world.

A highlight of the campaign is BEYOND THE RAINBOW 2025, a public exhibition inviting audiences to reflect on a world beyond gender-celebrating the historic passing of the Marriage Equality Law and amplifying voices for a more inclusive tomorrow.

With growing international attention, strong support from both the public and private sectors, and recognition by the Tourism Authority of Thailand (TAT) as an LGBTQIAN+ friendly destination, Thailand is embracing its role as a beacon of Pride in Asia.

The world is already here – and we invite everyone to join us in Thailand next year to celebrate love, freedom, and equality at one of the most vibrant and inclusive Pride events on Earth.

Pride for All: Thailand Celebrates and Empowers Equality and Gender Diversity for Pride Month 2024

Central Pattana proudly launches ‘Pride for All,’ a nationwide campaign celebrating Pride Month at Central shopping centers. Aligning with recent government policies advocating for diversity and equality, this initiative aims to position Thailand as a top LGBTQ+ friendly destination, potentially hosting World Pride 2030. The campaign is expected to attract half a million people at Central shopping centers nationwide in June, stimulating tourism and the economy.

Highlighted by colorful Pride events nationwide in June

  • City Pride – Central World’s “Rhythm of Pride 2024” kicked off Thailand’s Pride events after a 4-year hiatus. The event, led by Lukkade-Metinee and supported by various organizations, celebrated diversity with over 500 LGBTQIAN+ community members. Highlights included a fashion show parade on the 80-meter Rainbow Runway, featuring Victoria’s Secret, Drag Queens, and the launch of the Crybaby Pride Parade Figure Limited Edition in rainbow design, along with the Special Giant Pride Wings Show featuring the 3.5-meter Crybaby Let Your Colors Pop Giant Figure.
  • The ‘Bangkok Pride Festival 2024’ celebrated the LGBTQIAN+ community’s strength and marriage equality on Rainbow Road. The event featured 5 main processions representing different forms of love, covering over 2.5 kilometers and culminating at Central World. Participants waved a giant flag to celebrate Pride month, with over 200,000 LGBTQIAN+ attendees uniting alongside a 200-meter-long rainbow flag.
  • Pride Across the Nation – Celebrations at Pride Landmarks nationwide, including Central Chiang Mai, Samui, Phuket, Hat Yai, Pattaya, Rayong, Korat, Khon Kaen, and more, will be packed with events throughout the month.
  • Promotion for All Global Citizens – Central shopping malls are offering special promotions for international customers from June to July 2024. Visitors can receive a Welcome Package worth over 10,000 THB by showing their passport and signing up for The 1 membership. During The Greatest Grand Sale 2024 (June 7 – July 31), customers who spend 5,000 THB can redeem a special Bath & Bloom Travel Set spa product, with Klook customers able to redeem the set with a 4,000 THB purchase. Chinese customers paying with WeChat Pay or AliPay will receive special exchange rates at participating branches.

Follow Central Pattana updates, click here. https://www.centralpattana.co.th/th/shopping/shopping-update/lifestyle-activities