Society Pass Inc (Nasdaq: SOPA) Adds Cypto Currency Payments Capabilities by Partnering with Canada-based CoinSmart Financial Inc (NEO: SMRT) (FSE: IIR)

  • Society Pass Inc (Nasdaq: SOPA) establishes a strategic crypto payment partnership with Canada-based CoinSmart Financial Inc (NEO: SMRT) (FSE: IIR), a leading crypto asset trading platform
  • CoinSmart provides crypto currency transaction settlement services for consumers and merchants on SoPa’s fintech ecosystem through it’s SmartPay crypto payment processing services
  • By incorporating SmartPay’s crypto payment capabilities, SoPa expects a dramatic increase in the number of customers, user viscosity and revenue growth on its next generation digital ecosystem and loyalty platform in Southeast Asia

Society Pass Incorporated (SoPa) (Nasdaq: SOPA), Southeast Asia’s (SEA) leading data-driven fintech and e-commerce ecosystem, today announces the establishment of a strategic crypto currency payment partnership with Canada-based CoinSmart Financial Inc (CoinSmart) (NEO: SMRT) (FSE: IIR), a leading Toronto-headquartered crypto asset trading platform.

Under this paradigm shifting collaboration, SmartPay by CoinSmart provides transaction settlement services in crypto currency for consumers and merchants on SoPa’s ecosystem. Leveraging CoinSmart’s advanced technological solutions spanning crypto payments, invoicing, trading, auto-sell wallets and crypto withdrawals, SoPa now offers more diversified and cost-saving payment options. In particular, merchants on SoPa’s loyalty platform are now enabled to enjoy new growth in customer base, low processing costs and quicker settlement processes.

Backed by the ever-increasing number of users worldwide, crypto has become the world’s fastest-growing payment method. According to Allied Market Research, the global crypto currency market size was valued at US$1.03 billion in 2022 and is projected to reach US$4.94 billion by 2030, growing at a CAGR of 12.8% from 2021 to 2030. Along with the continuous expansion of the global market, according to a new survey by Deloitte, nearly 75% of retailers plan to accept crypto payments in the next 24 months.

CoinSmart’s user-friendly platform features instant verification, enterprise-grade security, cold wallet storage and reporting tools for tax and audit purposes in the meantime. Currently, CoinSmart supports popular cryptocurrencies such as Bitcoin, Ethereum, Litecoin, Stellar, etc. as well as fiat currencies including CAD, USD, EUR and AUD.

Dennis Nguyen, Founder, Chairman and Chief Executive Officer of Society Pass, explained, “According to a report by White Star Capital, SEA is a hotbed for crypto adoption with over 23.5 million crypto owners alone or a 3.56% crypto ownership rate. In fact, Singapore has a higher percentage of crypto ownership than the United States. As a result, we see huge market potential and demand in crypto payments in the region and, combined with the synergistic effect created from the payment partnership with CoinSmart, SoPa’s data-driven fintech and e-commerce ecosystem will drive crypto payment adoption in SEA even higher.”

“We are beyond excited to extend our partnership landscape to Canada and to welcome CoinSmart to the SoPa family as it perfectly aligns with our expansion and partnership strategy. After incorporating CoinSmart’s blockchain capabilities, our ecosystem is expected to see an increase in the number of customers, user viscosity and revenue growth,” added Mr. Nguyen.

Started in 2018, CoinSmart has been a secure and intuitive platform for trading digital assets. As a FINTRAC restricted dealer and marketplace through the Canadian Securities Association (CSA), CoinSmart breaks down the barriers of complex cryptocurrency transactions with an emphasis on educating the crypto curious. CoinSmart, in addition, offers simple solutions, learning tools for all levels, and 24/7 omni-channel client support.

Justin Hartzman, CEO of CoinSmart, commented “The vision of CoinSmart is to build a democratised crypto trading platform where consumers can easily access payments via email, user’s business website and in-person at a click of a button. As crypto is the fastest-growing payment method across the globe, our SmartPay services eliminate chargebacks and significantly reduce costs of processing fees compared to other processing options. By joining forces with SoPa’s extensive ecosystem and large user base in SEA, we are thrilled about the combined marketing capabilities we now bring collectively to our partners and customers.”

Society Pass has been leveraging cutting edge technology to tailor an unprecedented purchase experience for the next generation customers with an aim to ultimately transform the entire retail value chain in SEA. SoPa makes continuous efforts in diversifying the Company’s ecosystem and capturing growing opportunities in the market under new meta economy, by means of strategic acquisitions of market-leading companies and partnerships with visionary entrepreneurs in six distinct B2C e-commerce verticals: loyalty, lifestyle, food & beverage delivery, telecoms, digital marketing, and travel.

About Society Pass Inc
Founded in 2018 as a data-driven loyalty, fintech and e-commerce ecosystem in the fast-growing markets of Vietnam, Indonesia, Philippines, Singapore and Thailand, which account for more than 80% of the SEA population, and with offices located in Angeles, Bangkok, Hanoi, Ho Chi Minh City, Jakarta, Manila, and Singapore, Society Pass Incorporated (Nasdaq: SOPA) is an acquisition-focused holding company operating 6 interconnected verticals (loyalty, digital media, travel, telecoms, lifestyle, and F&B), which seamlessly connects millions of registered consumers and hundreds of thousands of registered merchants/brands across multiple product and service categories throughout SEA.

Society Pass completed an initial public offering and began trading on the Nasdaq under the ticker SOPA in November 2021. SOPA shares were added to the Russell 2000 index in December 2021.

SoPa acquires fast growing e-commerce companies and expands its user base across a robust product and service ecosystem. SoPa integrates these complementary businesses through its signature Society Pass fintech platform and circulation of its universal loyalty points or Society Points, which has entered beta testing and is expected to launch broadly at the beginning of 2023. Society Pass loyalty program members earn and redeem Society Points and receive personalised promotions based on SoPa’s data capabilities and understanding of consumer shopping behaviour. SoPa has amassed more than 3.3 million registered consumers and over 205,000 registered merchants and brands. It has invested 2+ years building proprietary IT architecture to effectively scale and support its consumers, merchants, and acquisitions.

Society Pass leverages technology to tailor a more personalised experience for customers in the purchase journey and to transform the entire retail value chain in SEA. SoPa operates Thoughtful Media Group, a Thailand-based, a social commerce-focused, premium digital video multi-platform network; NusaTrip, a leading Indonesia-based Online Travel Agency; Gorilla Networks, a Singapore-based, web3-enabled mobile blockchain network operator; Leflair.com, Vietnam’s leading lifestyle e-commerce platform; Pushkart.ph, a popular grocery delivery company in Philippines; Handycart.vn, a leading online restaurant delivery service based in Vietnam; and Mangan, a leading local restaurant delivery service in Philippines.

For more information on Society Pass, please check out:
Website at https://www.thesocietypass.com or
LinkedIn at https://www.linkedin.com/company/societypass or
Facebook at https://www.facebook.com/thesocietypass or
Twitter at https://twitter.com/society_pass or
Instagram at https://www.instagram.com/societypass/.

About CoinSmart
CoinSmart is a leading Canadian-headquartered crypto asset trading platform dedicated to providing customers with an intuitive way for buying and selling digital assets, like Bitcoin and Ethereum. CoinSmart is one of the few crypto asset trading platforms in Canada to be registered as a securities dealer and marketplace with the Ontario Securities Commission. CoinSmart is also one of the first Canadian headquartered trading platforms to have an international presence, accepting customers across 40+ countries at a time when the digital asset industry continues to rapidly expand. CoinSmart further builds on its mission to make cryptocurrency accessible by providing educational resources tailored to every level of cryptocurrency knowledge and unparalleled 24/7 omni-channel customer support. Offering instant verification, industry leading cold wallet storage, advanced charting with order book functionality and over-the-counter premium services, CoinSmart ensures every client’s needs are met with the highest level of quality and care. For more information, please visit www.coinsmart.com or smartpay.coinsmart.com.

Cautionary Note Concerning Forward-Looking Statements
This press release may include forward-looking statements,” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements other than statements of historical fact included in this press release are forward-looking statements. When used in this press release, words such as anticipate”, believe”, estimate”, expect”, intend” and similar expressions, as they relate to us or our management team, identify forward-looking statements. Such forward-looking statements are based on the beliefs of management, as well as assumptions made by, and information currently available to, the Company’s management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors detailed in the Company’s filings with the SEC. All subsequent written or oral forward-looking statements attributable to us or persons acting on our behalf are qualified in their entirety by this paragraph. Forward-looking statements are subject to numerous conditions, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s registration statement and prospectus relating to the Company’s initial public offering filed with the SEC. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

Media Contacts:
PRecious Communications
sopa@preciouscomms.com

Society Pass (Nasdaq: SOPA) to Present at the Singapore Fintech Festival on 02-04 November 2022

Society Pass Incorporated (Nasdaq: SOPA) (SoPa or the Company), Southeast Asia’s (SEA) leading data-driven loyalty and e-commerce ecosystem, today announces that SOPA management has been invited to present at the Singapore Fintech Festival (SFF), to be held on Wednesday, 02 November to Friday, 04 November 2022. The in-person venue for the event is Singapore Expo located at 1 Expo Drive, Singapore 486150.

SOPA management will present at the SFF at the following times:
Day 2 (Thursday, 03 November)
1645 – 1700 – Rokas Sidlauskas (SOPA Chief Marketing Officer)
1700 – 1715 – Raynauld Liang (SOPA’s Chief Financial Officer)

Day 3 (Friday, 04 November)
1545 – 1600 – Rokas Sidlauskas (SOPA Chief Marketing Officer)
1600 – 1615 – Loic Gautier (Leflair Inc Chief Executive Officer)

About Society Pass Inc
Founded in 2018 as a digitally-focused loyalty and data marketing ecosystem in the fast-growing markets of Vietnam, Indonesia, Philippines, Singapore and Thailand, which account for more than 80% of the SEA population, and with offices located in Angeles, Bangkok, Hanoi, Ho Chi Minh City, Jakarta, Manila, and Singapore, Society Pass Incorporated (Nasdaq: SOPA) is an acquisition-focused e-commerce holding company operating 6 interconnected verticals (loyalty, digital media, travel, telecoms, lifestyle, and F&B), which seamlessly connects millions of registered consumers and hundreds of thousands of registered merchants/brands across multiple product and service categories throughout SEA.

Society Pass completed an initial public offering and began trading on the Nasdaq under the ticker SOPA in November 2021. SOPA shares were added to the Russell 2000 index in December 2021.

SoPa acquires fast growing e-commerce companies and expands its user base across a robust product and service ecosystem. SoPa integrates these complementary businesses through its Society Pass loyalty platform and circulation of its universal loyalty points or Society Points, which has entered beta testing and is expected to launch broadly at the beginning of 2023. Society Pass loyalty program members earn and redeem Society Points and receive personalised promotions based on SoPa’s data capabilities and understanding of consumer shopping behaviour. SoPa has amassed more than 3.3 million registered consumers and over 205,000 registered merchants and brands. It has invested 2+ years building proprietary IT architecture to effectively scale and support its consumers, merchants, and acquisitions.

Society Pass leverages technology to tailor a more personalised experience for customers in the purchase journey and to transform the entire retail value chain in SEA. SoPa operates Thoughtful Media Group, a Thailand-based, a social commerce-focused, premium digital video multi-platform network; NusaTrip, a leading Indonesia-based Online Travel Agency; Gorilla Networks, a Singapore-based, web3-enabled mobile blockchain network operator; Leflair.com, Vietnam’s leading lifestyle e-commerce platform; Pushkart.ph, a popular grocery delivery company in Philippines; Handycart.vn, a leading online restaurant delivery service based in Vietnam; and Mangan, a leading local restaurant delivery service in Philippines. For more information on Society Pass, please check out:

Website at https://www.thesocietypass.com or
LinkedIn at https://www.linkedin.com/company/societypass or
Facebook at https://www.facebook.com/thesocietypass or
Twitter at https://twitter.com/society_pass or
Instagram at https://www.instagram.com/societypass/.

Cautionary Note Concerning Forward-Looking Statements
This press release may include “forward-looking statements,” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements other than statements of historical fact included in this press release are forward-looking statements. When used in this press release, words such as “anticipate”, “believe”, “estimate”, “expect”, “intend” and similar expressions, as they relate to us or our management team, identify forward-looking statements. Such forward-looking statements are based on the beliefs of management, as well as assumptions made by, and information currently available to, the Company’s management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors detailed in the Company’s filings with the SEC. All subsequent written or oral forward-looking statements attributable to us or persons acting on our behalf are qualified in their entirety by this paragraph. Forward-looking statements are subject to numerous conditions, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s registration statement and prospectus relating to the Company’s initial public offering filed with the SEC. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

Media contact
PRecious Communications for SoPa
sopa@preciouscomms.com

Society Pass (Nasdaq: SOPA)/Thoughtful Media Group Collaborates With Magnite to Develop Retail Media Network in Southeast Asia

Thoughtful Media Group Inc (“Thoughtful Media Group” or “TMG”), the Thailand-based, digital advertising arm of Society Pass Incorporated (Nasdaq: SOPA) (“SoPa” or the “Company”), Southeast Asia’s (“SEA”) leading data-driven loyalty and e-commerce ecosystem, today announced a collaboration with Magnite Inc, (NASDAQ: MGNI) (“Magnite”), the world’s largest independent omnichannel sell-side advertising platform. Magnite serves as the first sell-side platform connected to the TMG Media Network, a premium omni-channel cross-platform advertising solution for international and regional brand advertisers.

The TMG Media Network offers brand advertisers exposure to consumers in Vietnam, Indonesia, Philippines, Singapore, and Thailand, including the more than 3.3 million registered consumers on SoPa’s ecosystem. The network features premium inventory spanning its owned channels and the wider web, including display, mobile, video, social and digital out-of-home when fully deployed. For brand advertisers, the TMG Media Network offers an unprecedented combination of scale and personalized media, targeting SEA markets and their combined 650 million population.

Magnite enables programmatic activation and expands demand facilitation for TMG Media Network across its omnichannel inventory. Advertisers and publishers are then able to activate data from TMG Media Network through Magnite, unlocking new opportunities to reach audiences at scale across ad formats for brands.

Dennis Nguyen, TMG Chairman, explains, “We are excited to launch the TMG Media Network, which provides advertisers access to influencer content creation, highly targeted 1st party e-commerce data, and social commerce opportunities at scale. As a leading retail marketing solution in SEA, the TMG Media Network incorporates a multi-faceted, data-driven approach to audience reach, engagement, and conversion, which provides for a more impactful brand and consumer experience. And as data-driven social commerce becomes increasingly pervasive, TMG is well-positioned to power the region’s first media and advertising network with an end-to-end content, data, and supply solutions.”

Gavin Buxton, Managing Director, Asia at Magnite, stated, “We are excited to work with one of Southeast Asia’s most innovative brands and platforms to drive meaningful growth through game-changing content, data, and technology. Activating SoPa’s expansive and growing audience data to scale impactful, multi-channel experiences shapes the way consumers engage and interact with brands.”

About Thoughtful Media Group Inc

Founded in 2010 and acquired by Society Pass Inc in 2022, Thoughtful Media Group Inc is a Bangkok-headquartered social commerce-focused, premium digital video Multi-Platform Network (“MPN”)/social media influencer advertising platform servicing the SEA countries of Vietnam, Indonesia, Philippines, Singapore and Thailand.

About Society Pass Inc

Founded in 2018 as a digitally-focused loyalty and data marketing ecosystem in the fast-growing markets of Vietnam, Indonesia, Philippines, Singapore and Thailand, which account for more than 80% of the SEA population, and with offices located in Angeles, Bangkok, Hanoi, Ho Chi Minh City, Jakarta, Manila, and Singapore, Society Pass Incorporated (Nasdaq: SOPA) is an acquisition-focused e-commerce holding company operating 6 interconnected verticals (loyalty, digital media, travel, telecoms, lifestyle, and F&B), which seamlessly connects millions of registered consumers and hundreds of thousands of registered merchants/brands across multiple product and service categories throughout SEA.

Society Pass completed an initial public offering and began trading on the Nasdaq under the ticker SOPA in November 2021. SOPA shares were added to the Russell 2000 index in December 2021.

SoPa acquires fast growing e-commerce companies and expands its user base across a robust product and service ecosystem. SoPa integrates these complementary businesses through its Society Pass loyalty platform and circulation of its universal loyalty points or Society Points, which has entered beta testing and is expected to launch broadly at the beginning of 2023. Society Pass loyalty program members earn and redeem Society Points and receive personalised promotions based on SoPa’s data capabilities and understanding of consumer shopping behaviour. SoPa has amassed more than 3.3 million registered consumers and over 205,000 registered merchants and brands. It has invested 2+ years building proprietary IT architecture to effectively scale and support its consumers, merchants, and acquisitions.

Society Pass leverages technology to tailor a more personalised experience for customers in the purchase journey and to transform the entire retail value chain in SEA. SoPa operates Thoughtful Media Group, a Thailand-based, a social commerce-focused, premium digital video multi-platform network; NusaTrip, a leading Indonesia-based Online Travel Agency; Gorilla Networks, a Singapore-based, web3-enabled mobile blockchain network operator; Leflair.com, Vietnam’s leading lifestyle e-commerce platform; Pushkart.ph, a popular grocery delivery company in Philippines; Handycart.vn, a leading online restaurant delivery service based in Vietnam; and Mangan, a leading local restaurant delivery service in Philippines. For more information, please check out: http://thesocietypass.com/.

About Magnite, Inc

We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform. Publishers use our technology to monetize their content across all screens and formats including CTV, online video, display, and audio. The world’s leading agencies and brands trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile high Denver, historic London, and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC.

Cautionary Note Concerning Forward-Looking Statements

This press release may include “forward-looking statements,” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements other than statements of historical fact included in this press release are forward-looking statements. When used in this press release, words such as “anticipate”, “believe”, “estimate”, “expect”, “intend” and similar expressions, as they relate to us or our management team, identify forward-looking statements. Such forward-looking statements are based on the beliefs of management, as well as assumptions made by, and information currently available to, the Company’s management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors detailed in the Company’s filings with the SEC. All subsequent written or oral forward-looking statements attributable to us or persons acting on our behalf are qualified in their entirety by this paragraph. Forward-looking statements are subject to numerous conditions, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s registration statement and prospectus relating to the Company’s initial public offering filed with the SEC. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

Media contact
PRecious Communications for SoPa
sopa@preciouscomms.com

Google Ads and Meta Ads continues to dominate remarketing index despite Apple’s privacy changes: AppsFlyer Performance Index 15

  • App install ad spend budgets dropped 14% in the first half of 2022, but the use of owned media is on the rise
  • Industry players vie bigger piece of the pie, as powerhouse Google Ads and Meta Ads loses app install market shares

AppsFlyer the global attribution leader today released the 15th edition of its Performance Index, ranking the top media sources in mobile advertising. The first half of 2022, with its continuing privacy changes, economic downturn and post-Covid cooldown, has caused a reshuffling across the ecosystem.

Consistent with Global findings, mid-sized Asia-Pacific (APAC) players are observed seizing the opportunity to gain market share as the top media sources lose ground.

Media sources endeavor to prevail against tougher privacy on Retention Index

The aftershocks created by Apple’s App Tracking Transparency (ATT) framework continue to generate major challenges for app marketers and media companies alike. Notably, both Google Ads and Meta Ads have lost ground on iOS due to Apple’s privacy changes.

However on the Android market, Google Ads and Meta Ads continues to maintain its domination throughout Southeast Asia thanks to its unrivaled scale. Both sources have been ranked on the power ranking and volume ranking of the AppsFlyer retention index across gaming and non-gaming categories.

Despite this, the rankings do not reflect the fluctuations in app install market share for these media giants. A deeper dive into these rankings indicates a major loss in app install market shares for Google Ads and Meta Ads in H1. This has significantly enabled other media sources to take over and emerge in the rankings.

Remarking on this observation, Tan Tmangraksat, Director of Partner Development, SEAPAC AppsFlyer said “All of the above changes present multiple opportunities for marketers and media partners in the mobile ecosystem. Apple’s privacy framework is a constant challenge that’s here to stay. Coupled with the current macroeconomic conditions, marketers are laser focused on the most profitable media sources and channels as the cost of media rises. Marketers and media companies that are able to demonstrate their value will be those that prevail.”

Players vying for bigger piece of the pie

Meanwhile, global mobile advertising platform Mintegral, and mobile app technology company AppLovin are showing positive growth against its competitors on the iOS market for gaming, ranking 1st and 2nd on multiple categories on the power ranking and volume ranking.

As marketers seek ways to save money during the economic slowdown, smaller players have also turned to owned media to drive re-engagement.

Remerge Singapore and TikTok For Business have emerged 4th and 5th respectively on the APAC Remarketing Index for the Android market, highlighting greater focus for owned media campaigns since its H2 2021 rankings. Google Ads and Meta Ads have maintained their lead in the top two positions, while Google Marketing Platform shows rapid growth moving to 3rd position.

“Ecosystem players need to rapidly adapt to a more risk averse environment and think outside the box to maintain efficiency at scale. With rapid and constant changes to the mobile app media landscape, we can expect even more ad network partners to emerge in the rankings on future indexes. More importantly, adaptability to these changes will prove to be instrumental and separate between tomorrow’s winners and losers amongst strong competition.” added Tmangraksat.

Additional Global Key Findings:

  • Meta Ads continues to rank #1 in the SKAN In-App Purchases (IAP) Index globally, but was still severely impacted by Apple’s privacy changes
  • Google Ads also picked up some ground in SKAN, after an extremely slow start, finishing 3rd in the IAP ranking
  • Overall, there was an 18% increase in installs driven by owned media on Android in H1 2022 vs. H2 2021
  • A natural shift to owned media on iOS was observed due to privacy constraints and significant rise in media costs which surged by 30%
  • While the use of owned media to drive installed increased by 20% in H1 2022, the number of remarketing conversions driven by owned media campaigns was up more than double that at 45%

Methodology:
AppsFlyer’s Performance Index analyzed a total of over 500 media sources, 27 billion installs, and over 19,000 apps from January to June 2022. From this, the SKAN Index covered 450 million postbacks from over 2,400 apps and 45 media sources.

To access the full version of the latest AppsFlyer Performance Index, please visit: https://www.appsflyer.com/resources/reports/performance-index/

About AppsFlyer
AppsFlyer helps brands make good choices for their business and their customers with its advanced measurement, data analytics, deep linking, engagement, fraud protection, data clean room and privacy preserving technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and 10,000+ technology partners to create better, more meaningful customer relationships. To learn more, visit www.appsflyer.com.

Media Contacts
Foo En Jing
PRecious Communications on behalf of AppsFlyer
appsflyer@preciouscomms.com

Media Contacts for AppsFlyer South East Asia
Annisa Tiara
annisa.tiara@appsflyer.com

aCommerce X Galderma Success Story

With a unique heritage in dermatology as well as decades of cutting-edge innovation, Galderma is the leading company solely dedicated to advancing dermatology and skincare solutions. Through trusted partnerships with healthcare professionals, Galderma ensures to meet individual consumer and patient needs with superior outcomes and offers cutting-edge, premium brands that fit people’s individual needs, across the full spectrum of dermatology through aesthetics, consumer care, and prescription medications.

As the market leader in the Philippine-derived derived Sensitive Skincare Market, its leading Consumer brand, Cetaphil was eyeing a move online. In addition to its range of classic best-sellers, including the cult-favorite Gentle Skin Cleanser, Cetaphil has introduced new ranges in recent years, including Cetaphil Baby, and Cetaphil Pro AD Derma, and Cetaphil Bright Healthy Radiance which was launched at the onset of the COVID-19 pandemic. With the emerging consumer trend for science-driven skincare, Galderma knew the potential of expanding its reach and introducing its brand benefits to a broader audience.

E-commerce Market Entry

Galderma was determined to establish a presence in the newly minted playground, that is e-commerce. The opportunity presented itself when COVID-19 hit. E-commerce boomed and became a significant priority for the group’s strategy. Being the market leader for sensitive skincare in the offline retail space, Galderma was determined also to secure its top position in the online marketplace leaderboards.

The Challenge

Galderma identified the strong presence of competition in the online market, and specifically in the online marketplaces such as Lazada, Shopee, and Zalora.

The group’s competitors have been in e-commerce for a number of years now and knew how to operate in an online environment and win the market. This means that Galderma needed a rapid go-to-market strategy with the accumulated know-how and technology to utilize the major market shift.

Choosing aCommerce

aCommerce account management team was able to recognize a gap in the market and developed an innovative approach to enter a highly saturated market.

Galderma entered a client partnership agreement with aCommerce for end-to-end services including e-commerce platform design and development, performance marketing, order fulfillment and warehousing, delivery and logistics, customer service call centers, creative production, marketing planning, and strategy, and channel management.

With aCommerce as the largest end-to-end e-commerce enabler in the region, processes are more streamlined, reducing long-term unit costs operating under the economies of scale principle.

aCommerce team started formulating Galderma’s strategy on multiple channels such as Lazada, Shopee, Zalora, Edamama, and now expanding outright services to Grab.

The Strategy

Using keyword and search data, aCommerce team analysis of the market has shown that consumers are shifting towards dermatologically-backed, and science-driven products in the skincare industry, where consumers are increasingly well informed and constantly looking for each and every ingredient in the product.

The online consumers are very well aware of ingredients and their benefits – and aCommerce team highlighted Galderma’s quality ingredients and supporting science in each campaign, assets, search ads, and throughout the brand’s online presence. While focusing on educating consumers about Galderma’s benefits, the team knew how to balance the premium brand positioning of Galderma together with the marketplaces promo-driven audience and created a strategy that complemented the brand’s position in the market.

Collaboration, Technology, and Creative Thinking

Data presented by aCommerce allowed Galderma to execute bundling and sampling strategies shifting assortments that started with 50+ SKUs to a selection that is growing by the day.

Using the analytics on consumer behavior, the team analysis detected that consumers usually purchase specific items together, allowing the team to respond quickly to the shifting demands by creating the right bundles.

Success and Achievements

aCommerce team achieved success utilizing extensive market experience working with the top brands from various industries, relationships with the platforms and marketplaces, understanding of the market, the focus on innovating our systems and technologies, and a dedicated team that embodies the aCommerce DNA.

aCommerce (SET: ACOM) revolutionized e-commerce enablement with a cutting-edge platform & technology stack, EcommerceIQ. Proprietary software includes innovative omnichannel management software. We drive brands to achieve e-commerce goals with high-performance digital marketing, online store development & management, data & analytics, customer care, fulfillment & delivery services. Visit https://acommerce.asia.

Released for aCommerce Group by MT Multimedia Co Ltd
Wasana Wongsiri (Jiab), T: +66 84 359 0659, E: wasana.w@mtmultimedia.com

Proto Hologram Technology Brings the Characters from the Hong Kong Highest Grossing Chinese Film “Warriors of Future” to Life

Refresh Industries Limited and Octagon Metatainment Limited unboxed the WARRIOR in Warriors of Future in real life at K11 Arthouse, Hong Kong!

Produced by One Cool Film Production Limited and Distributed by One Cool Pictures Limited, Hong Kong sci-fi action epic, Warriors of Future, is the first film in Asia to utilise Proto Hologram Technology in bringing its characters to life beyond the silver screen. The unveiling of the 4K life-sized Warrior, created by the One Cool Picture’s CGI team, Fatface Productions, can be witnessed at K11 Arthouse, Hong Kong.

Named one of the top tech stories of 2020 by Forbes and other media outlets, PROTO is the first device of its kind. It makes telepresence, or holoportation possible, allowing people to beam themselves to locations thousands of miles away and interact with others there. PROTO has already appeared at Comic-Con, the Saturn Awards, the televised iHeartMusic Festival, and the 2020 Emmys Red Carpet.

Refresh Industries Limited is the sole distributor of Proto Hologram in Hong Kong, where they are in the process of creating a Proto network worldwide, and creating the first Metaverse content creation and experience centre in Hong Kong.

Octagon Metatainment Limited is a one-stop talent management, production, and collaborative platform for creators both on and offline. They are a full-service agency that provides leading creative solutions for our clients across industries through top-notch story telling, cutting-edge content and mixed reality experiences, bringing the metaverse to mass audiences worldwide.

“Warriors of Future truly represents an historic moment for Hong Kong sci-fi cinema, which is why we are proud to have worked with One Cool Pictures and Refresh Industries in bringing the movie’s iconic mecha characters to life, 1:1, through Proto Hologram technology in 4K for audiences to view up close,” said Jonathan Wong CEO & Co-Founder of Octagon Metatainment.

“Thank you, Mr. Louis Koo, for your trust and Fat Face Productions for the expert rendering. Octagon Metatainment will continue to bring metaverse and virtual reality entertainment through cutting edge story-telling to audiences in real life. Stay tuned, because we’re just getting started!” said Justina Shih, Co-Founder of Octagon Metatainment.

Official Photos & Videos Download:
https://www.shorturl.at/adGJQ

https://www.instagram.com/onecoolpictures
https://www.instagram.com/warriorsoffuturemovie
https://www.instagram.com/protohologram
https://www.instagram.com/protohongkong
https://www.instagram.com/refreshindustries
https://www.instagram.com/octagon.metatainment

#Proto #hologram #beamthere

Contact: Justina Shih / shihjustina@gmail.com / +852-60211388

Society Pass (Nasdaq: SOPA)/Thoughtful Media Group’s Strategic Partnership with Onlive.Site Eyes the Surging Live Commerce Market across Southeast Asia

Partnership Revvs Up Consumer Journey, Connected Experiences and Loyalty Benefits through the SoPa Ecosystem

  • Society Pass Inc/Thoughtful Media Group Inc and Onlive.Site announce establishment of a strategic partnership, combining Society Pass Inc’s industry leading data-driven loyalty platform with Onlive.Site’s interactive live commerce technology tools
  • Onlive.Site powers up Thoughtful Media Group’s/Creator’s/Marketer’s platforms and websites, through its white labelling live shopping and streaming services

Thoughtful Media Group Inc (Thoughtful Media or TMG), the Thailand-based, digital advertising arm of Society Pass Incorporated (Nasdaq: SOPA) (SoPa or the Company), Southeast Asia’s (SEA) leading data-driven loyalty and e-commerce ecosystem, today announces the establishment of a strategic partnership with Onlive.Site, a premium live streaming and digital content channel platform based in Spain. This strategic partnership enables TMG to host interactive live streaming and live shopping shows on its websites and even on external platforms including those of Creator’s or Marketer’s landing pages. SoPa endeavours to offer enhanced value to its consumers through novel partnerships with technology-enabled companies located across the SEA countries of Vietnam, Indonesia, Philippines, Singapore and Thailand, and complementary services that support the offerings of its entire ecosystem.

Founded in 2020, Onlive.Site is a technology software company develops livestreaming, live video shopping, interactive video and online TV channel platform tools for global e-commerce companies. Onlive.Site’s technology tools allow partners to create and curate live streaming and live shopping shows for consumers to shop for e-commerce goods and services with specific placement and effect. Research from Accenture shows that the social commerce market is poised to grow to US$1.2 trillion by 2025, representing a CAGR of 26%. Live streaming as a medium of sales on social commerce platforms is expected to show a CAGR of 11.77%, resulting in a projected market volume of US$45.07 billion by 2027.

The TMG digital advertising platform amplifies the reach and engagement of its +200 influencer network throughout SEA to market and sell advertising inventory on behalf of international and regional brands. Onlive.Site’s partnership further supports SoPa’s plans to expand TMG’s database of KOLs and influencers across SEA. The growing impact of social media on influencing consumers’ purchase decisions is driving more and more brands to shift their advertising focus to this emerging marketing outlet. “Live commerce” emerges as live streaming and e-commerce converge so that consumers and brands experience real-time engagement and an instantaneous feedback loop. SoPa increases customer engagement while also focusing on the quality of relationships through a campaign-based approach enabled by this latest partnership.

Alfredo Ouro, Co-founder & CEO @ Onlive.Site, emphatically explains, “We are delighted to enter into this win-win partnership with SOPA and TMG to bring our cutting-edge live commerce technology to one of the fastest growing digital areas in the world. With its large base of users, associated brands and content creators in SEA, TMG is ideally positioned as the perfect partner for Onlive.Site in a region that brings together everything necessary for live shopping to be a success: pervasive shopping culture, internet tech-savvy population and favourable social demographic profile”.

Dennis Nguyen, TMG Chairman, comments, “We are thrilled to partner with Onlive.Site as we onboard meaningful partnerships with brands and e-stores in Vietnam, Indonesia, Philippines, Singapore, and Thailand. This partnership allows TMG to bundle Onlive.Site subscription model with influencer marketing services to swiftly engage brands and create live streaming sales campaigns. New revenue models are being developed with this innovative partnership. Our mission is to provide media owners with dedicated technology services that build and monetise their brands’ audience on social video platforms”.

Alfredo Ouro adds, “With video accounting for more than 80% of all consumed internet traffic this year, no single company should ignore this audio-visual format as the most engaging and effective way to sell and communicate with their customers and stakeholders through live shopping, video- shoppable, and exclusive branded video-channels. Our one-stop live commerce studio possibilities for integrating all forms of interactive video on any website or digital platform are now endless and we want to make them available to every brand in SEA, thanks to our partnership with TMG and SOPA”.

About Thoughtful Media Group Inc
Founded in 2010 and acquired by SoPa in 2022 as a wholly-owned subsidiary, TMG is a Bangkok-headquartered social commerce-focused, premium digital video Multi-Platform Network (“MPN”)/social media influencer advertising platform servicing the SEA countries of Vietnam, Indonesia, Philippines, Singapore and Thailand.

About Society Pass Inc
Founded in 2018 as a digitally-focused loyalty and data marketing ecosystem in the fast-growing markets of Vietnam, Indonesia, Philippines, Singapore and Thailand, which account for more than 80% of the SEA population, and with offices located in Angeles, Bangkok, Hanoi, Ho Chi Minh City, Jakarta, Manila, and Singapore, SoPa is an acquisition-focused e-commerce holding company operating 6 interconnected verticals (loyalty, digital media, travel, telecoms, lifestyle, and F&B), which seamlessly connects millions of registered consumers and hundreds of thousands of registered merchants/brands across multiple product and service categories throughout SEA.

Society Pass completed an initial public offering and began trading on the Nasdaq under the ticker SOPA in November 2021. SOPA shares were added to the Russell 2000 index in December 2021.

SoPa acquires fast growing e-commerce companies and expands its user base across a robust product and service ecosystem. SoPa integrates these complementary businesses through its Society Pass loyalty platform and circulation of its universal loyalty points or Society Points, which has entered beta testing and is expected to launch broadly at the beginning of 2023. Society Pass loyalty program members earn and redeem Society Points and receive personalised promotions based on SoPa’s data capabilities and understanding of consumer shopping behaviour. SoPa has amassed more than 3.3 million registered consumers and over 205,000 registered merchants and brands. It has invested 2+ years building proprietary IT architecture to effectively scale and support its consumers, merchants, and acquisitions.

Society Pass leverages technology to tailor a more personalised experience for customers in the purchase journey and to transform the entire retail value chain in SEA. SoPa operates Thoughtful Media Group, a Thailand-based, a social commerce-focused, premium digital video multi-platform network; NusaTrip, a leading Indonesia-based Online Travel Agency; Gorilla Networks, a Singapore-based, web3-enabled mobile blockchain network operator; Leflair.com, Vietnam’s leading lifestyle e-commerce platform; Pushkart.ph, a popular grocery delivery company in Philippines; Handycart.vn, a leading online restaurant delivery service based in Vietnam; and Mangan, a leading local restaurant delivery service in Philippines. For more information, please check out: http://thesocietypass.com/.

About Onlive.Site
Headquartered in Barcelona, ONLIVE.SITE is the fastest growing SAAS for live commerce and video-sales enablement in Europe & LATAM. In less than 1 year since launching Onlive.Site already works with +150 all-size brands operating from 25 countries and making live commerce available to customers from 95 countries worldwide. Thanks to this partnership with SOPA, Onlive.Site is extending its presence to South East Asia that together with LATAM are two of the three fastest growing e-commerce markets in the world according to Insider Intelligence.

Cautionary Note Concerning Forward-Looking Statements
This press release may include “forward-looking statements,” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements other than statements of historical fact included in this press release are forward-looking statements. When used in this press release, words such as “anticipate”, “believe”, “estimate”, “expect”, “intend” and similar expressions, as they relate to us or our management team, identify forward-looking statements. Such forward-looking statements are based on the beliefs of management, as well as assumptions made by, and information currently available to, the Company’s management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors detailed in the Company’s filings with the SEC. All subsequent written or oral forward-looking statements attributable to us or persons acting on our behalf are qualified in their entirety by this paragraph. Forward-looking statements are subject to numerous conditions, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s registration statement and prospectus relating to the Company’s initial public offering filed with the SEC. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

Media contact
PRecious Communications for SoPa
sopa@preciouscomms.com

Think Equity: Society Pass (Nasdaq: SOPA) – Initiating Coverage on Digital Commerce Platform for Southeast Asia with Upside Potential

Think Equity, LLC (Think Equity) initiates coverage on Society Pass Inc. (Nasdaq: SOPA) (SoPa).

Click Here (on Society Pass website) to view the full Think Equity research report. https://thesocietypass.com/wp-content/uploads/2022/09/ThinkEquity_SocietyPass_Initiation_ResearchReport_26Sep2022.pdf

Summary Points:

  • ECommerce Holding Company. Society Pass is an acquisition-focused eCommerce holding company operating six interconnected verticals in loyalty, lifestyle, food and beverage, telecoms, digital media, and travel, connecting millions of registered consumers and thousands of registered merchants in Southeast Asia. The company has on-boarded more than 3.3 million registered consumers and over 200K registered merchants and brands. The company generated $520K of sales in 2021, with a revenue forecast of $9.5 million for 2022 and $42.7 million for 2023.
  • Seasoned and Diverse Executive Team. The company is led by a team of seasoned Asia-based executives who have spent a total of over 150 years on the ground in Asia with operating, marketing, technology and financial experience there. Society Pass is the sixth company that Dennis Nguyen, Group Founder, Chairman and CEO, has taken public. Over half the executives and employees are female. The company’s board of directors brings diverse experiences from technology to finance, to legal, to investment banking/private equity. The company has built a sophisticated technology platform in four years and on-boarded over 3.3 million registered consumers and over 200k registered merchants/brands.
  • Integrated Ecosystem. Society Pass acquires companies in targeted verticals, which include lifestyle, food and beverage delivery, travel, digital media, telecommunications, and loyalty. In the lifestyle vertical, the company acquired Leflair in February 2021 and relaunched in the Vietnamese marketplace in September 2021. In food and beverage delivery, the company acquired Pushkart and Handycart in February 2022 and Mangan in July 2022. In July 2022, the company acquired Thoughtful Media, a Thailand-based digital media company. In August 2022, the company acquired NusaTrip, an Indonesia-based leading Southeast Asia OTA. The business model is to acquire companies in targeted verticals and integrate them into the platform.
  • Society Points. A Virtuous Cycle of Revenue Generation and Loyalty Creation in SEA. The company opportunistically acquires attractively valued companies to synergistically generate additional revenue streams, optimize efficiencies for merchants, and more cost-effectively aggregate consumers and merchants through synchronized marketing campaigns. The company’s loyalty platform, Society Points, drives this revenue generation and loyalty creation processes. The company has launched a beta version of the Society Pass app in June 2022 and expects to fully launch the app in 1Q 2023.
  • Strategies for Digital Commerce in Asia/Pacific. Southeast Asia’s digital commerce revenue is expected to reach a 10-year CAGR of 32% by 2025. Business unit leaders, like Society Pass, carefully select their markets. Based on industry estimates, the expected growth of consumer spending on digital commerce for the Southeast Asian region will exceed $88 billion by 2025. This comes from a low penetration of the total retail market. Southeast Asia presents attractive growth opportunities and challenges for SoPa.
  • Growth Strategies. As the company continues to acquire e-commerce platforms and apps in Southeast Asia, it should dramatically increase its revenue base, registered customer base, and registered merchant base. The company beta-launched its Society Pass loyalty platform in the second quarter 2022. The company is constantly upgrading its HR talent, especially identifying and mentoring female executives. It has built a powerful and integrated technology ecosystem targeting Southeast Asia, and operates in three of the world’s most attractive and fast-growing economies. Its senior executives have spent most of their lives in Southeast Asia running companies.
  • Valuation. Think Equity’s 12-month price target is $6, based on 3.9x FY23 sales per share estimate.
  • Solid Financials. As of June 30, 2022, the company had cash and cash equivalents of $28 million. For the six months ended June 30, 2022, the company’s stockholders’ equity was $35 million.

About Society Pass Inc
Founded in 2018 as a digitally-focused loyalty and data marketing ecosystem in the fast-growing markets of Vietnam, Indonesia, Philippines, Singapore and Thailand, which account for more than 80% of the SEA population, and with offices located in Angeles, Bangkok, Hanoi, Ho Chi Minh City, Jakarta, Manila, and Singapore, SoPa is an acquisition-focused e-commerce holding company operating 6 interconnected verticals (loyalty, digital media, travel, telecoms, lifestyle, and F&B), which seamlessly connects millions of registered consumers and hundreds of thousands of registered merchants/brands across multiple product and service categories throughout SEA.

Society Pass completed an initial public offering and began trading on the Nasdaq under the ticker SOPA in November 2021. SOPA shares were added to the Russell 2000 index in December 2021.

SoPa acquires fast growing e-commerce companies and expands its user base across a robust product and service ecosystem. SoPa integrates these complementary businesses through its Society Pass loyalty platform and circulation of its universal loyalty points or Society Points, which has entered beta testing and is expected to launch broadly at the beginning of 2023. Society Pass loyalty program members earn and redeem Society Points and receive personalised promotions based on SoPa’s data capabilities and understanding of consumer shopping behaviour. SoPa has amassed more than 3.3 million registered consumers and over 205,000 registered merchants and brands. It has invested 2+ years building proprietary IT architecture to effectively scale and support its consumers, merchants, and acquisitions.

Society Pass leverages technology to tailor a more personalised experience for customers in the purchase journey and to transform the entire retail value chain in SEA. SoPa operates Thoughtful Media Group, a Thailand-based, a social commerce-focused, premium digital video multi-platform network; NusaTrip, a leading Indonesia-based Online Travel Agency; Gorilla Networks, a Singapore-based, web3-enabled mobile blockchain network operator; Leflair.com, Vietnam’s leading lifestyle e-commerce platform; Pushkart.ph, a popular grocery delivery company in Philippines; Handycart.vn, a leading online restaurant delivery service based in Vietnam; and Mangan, a leading local restaurant delivery service in Philippines. For more information, please check out: http://thesocietypass.com/.

Cautionary Note Concerning Forward-Looking Statements
This press release may include “forward-looking statements,” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements other than statements of historical fact included in this press release are forward-looking statements. When used in this press release, words such as “anticipate”, “believe”, “estimate”, “expect”, “intend” and similar expressions, as they relate to us or our management team, identify forward-looking statements. Such forward-looking statements are based on the beliefs of management, as well as assumptions made by, and information currently available to, the Company’s management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors detailed in the Company’s filings with the SEC. All subsequent written or oral forward-looking statements attributable to us or persons acting on our behalf are qualified in their entirety by this paragraph. Forward-looking statements are subject to numerous conditions, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s registration statement and prospectus relating to the Company’s initial public offering filed with the SEC. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

Media Contacts:
PRecious Communications
sopa@preciouscomms.com

HKTDC launches GoGBA Day

  • Strengthening support to help the international business community in Hong Kong access Greater Bay Area opportunities

The Hong Kong Trade Development Council (HKTDC) and the Guangdong-Hong Kong-Macao Greater Bay Area Development Office co-organised the inaugural GoGBA Day on Thursday (22 Sept). This business support event aims to engage members of the international business community in Hong Kong that are currently underserved in terms of up-to-date business information on the Guangdong-Hong Kong-Macao Greater Bay Area (GBA). The physical part of the hybrid on-site/online event was held at the HKTDC SME Centre at the Hong Kong Convention and Exhibition Centre.

GoGBA Day was launched yesterday (22 Sept) at the HKTDC SME Centre. The event began with welcome remarks from HKTDC Executive Director Margaret Fong (fourth from left, front row), followed by speeches delivered by the honourable speakers.
GoGBA WeChat mini programme (QR Code).

The half-day event featured a series of seminars offering practical business tips and updates on the latest developments in the GBA to prepare international enterprises to “go GBA” via Hong Kong. The event received an overwhelming response with more than 160 participants attending the seminars at the venue while 260 participants joined the online webinar. At the same time, 65 business advisory sessions and one-on-one consultation meetings were arranged for 47 companies at the venue to facilitate business partnerships and opportunities.

The joint seminars welcomed officials from various authorities in the GBA, along with industry leaders and market experts from banking and other sectors, to share their insights and business know-how with international medium-sized enterprises and start-ups, helping them get equipped to set up business and succeed in the GBA via the Hong Kong platform. A wide range of topics was discussed, including the business landscape in the GBA and key incentives and subsidies for start-ups and businesses in the areas of tax, banking and investment.

Welcoming participants to the event, HKTDC Executive Director Margaret Fong said: “The GBA plan attracts attention not only because the GBA has China’s highest GDP at US$1.96 trillion, but it offers basically everything a business needs to grow, from the international financial hub of Hong Kong and the world-class manufacturing centres across Guangdong, to the advanced innovation and tech clusters across the region – not to mention a huge market of 86 million people and a stepping stone to the vast Mainland China market.”

Ms Fong continued: “We launched our GoGBA support programme last year to help businesses navigate the GBA through Hong Kong by offering information, advisory support and networking and marketing platforms. The GoGBA Day is a highlight of our programme, bringing together the Hong Kong family of organisations under one roof to introduce their GBA support programmes and services, enabling us to hold a GBA event specifically for the international business community for the first time. We hope to give them not only an overview of the latest GBA developments, but also offer practical information to help them make decisions and take action.”

Officials explain GBA business landscape, supporting initiatives and keys to success:
Tommy Yuen, Commissioner for the Development of the Guangdong-Hong Kong-Macao Greater Bay Area, said: “The GBA is more than a key national development strategy under China’s reform and opening up. It is also marked a further step towards enriching One Country, Two Systems and promoting coordinated economic development that can turn the region into a world-class area for living, working and travelling. New measures are continually being implemented, including steps to encourage the development of private equity and venture capital funds in Qianhai and improving land boundary crossing facilities to enhance talent mobility between Hong Kong and GBA cities. In the coming decade, the GBA is set to become the world’s most vibrant and rapidly growing economic region.”

Jimmy Chiang, Associate Director-General of Investment Promotion (Business Development) of Invest Hong Kong, said: “President Xi Jinping has emphasised the importance of leveraging and strengthening Hong Kong’s unique advantages as an international financial, shipping and trading centre, as well as its convenient links to international markets. The 14th Five-Year Plan also highlighted the country’s support for Hong Kong in traditional industries as well as four emerging areas, including aviation, innovation and technology, intellectual property trading and international cultural exchange. These specific sectors will see more development opportunities in Hong Kong, and the GBA’s growth will create many attractive opportunities for international companies.”

Kenneth Wong, General Manager, MICE & Cruise, Europe, Hong Kong Tourism Board, said: “The Hong Kong Tourism Board has developed a tourism recovery framework to aid in the recovery, reopening and rebranding of Hong Kong’s tourism industry. We devised a number of publicity and promotion campaigns to maintain Hong Kong’s visibility during the pandemic and to facilitate tourism as well as MICE recovery. This includes bringing back large-scale international events and establishing a dedicated team to provide MICE organisers with one-stop support. Hong Kong can connect international visitors to the GBA’s tremendous business opportunities, generate attendance for organisers, facilitate professional visits and excursions to other GBA cities.”

Raymond Yip, Chief Liaison Officer of the Guangzhou Nansha Service Centre in Hong Kong, said: “The Central Government hopes that Nansha, with its strategic location at the heart of 10 GBA cities, will become a cooperation and collaboration hub for the GBA. Nansha has a broad and diverse industry base with advanced manufacturing, as well as a state-level science and technology forum. With no fewer than 20 policy measures for Hong Kong and Macao, including allowing people from Hong Kong, including foreigners, to pay Hong Kong taxes, Nansha is set to open up a larger hinterland for Hong Kong.”

Witman Hung, Principal Liaison Officer for the Hong Kong, Shenzhen Qianhai Authority, said: “Qianhai has always been a pilot zone to help China open up and deepen its reforms. Promoting and facilitating collaboration between Hong Kong and Shenzhen is high on our priority list. For example, we have incubated 335 Hong Kong start-ups and assisted the city’s professionals such as lawyers, engineers and architects in entering the mainland market. Recently, the Qianhai Authority and the Hong Kong government announced 18 new measures aimed at encouraging venture capital and private equity to enter China via Qianhai and Hong Kong. Hong Kong-based companies will be able to use Qianhai as a shopfront to provide professional services to the rest of the GBA and Mainland China.”

Vivian Cheung, Executive Director, Airport Operations, Hong Kong International Airport, said: “We have been expanding the capacity and functionality of Hong Kong International Airport in preparation for the resumption of international travel and business. The SKYCITY development is at the heart of this, featuring a new 3.8 million sq ft complex, with recreational facilities and three new office towers. New hotels will also be built and we are revamping services to provide better travel and transit experiences for passengers. Furthermore, we are transforming AsiaWorld-Expo into a 20,000-seat arena, adding new passenger and cargo handling facilities and constructing new infrastructure to make it easier for Hong Kong to connect with the GBA.”

Background to the Guangdong-Hong Kong-Macao Greater Bay Area
The Guangdong-Hong Kong-Macao Greater Bay Area (GBA) promotes Hong Kong’s integration into Mainland China’s national development by accelerating the socio-economic integration of Guangdong, Hong Kong and Macao. Hong Kong has been designated as an international financial, shipping, trade and aviation hub, a global offshore renminbi business hub and an international centre for asset management and risk management. As a value-added financial, trading, logistics and professional services centre, supporting technology and innovation, Hong Kong is also a centre for international legal and dispute resolution in Asia-Pacific.

HKTDC’s array of services support enterprises entering the GBA
Over the years, the HKTDC has worked hard to facilitate cooperation between Guangdong and Hong Kong. To support companies in doing business in the GBA, the HKTDC shares useful official information on regulations, procedures and networks through its GoGBA website ( https://www.go-gba.com/en/ ) and WeChat mini-programme, the latter also offering tools such as public health updates, maps, transportation guides and a day counter for individual income tax purposes. As of mid-September 2022, more than 506,700 views of the HKTDC’s GoGBA digital platforms had been recorded.

On the ground, the HKTDC has established the HKTDC GBA Service Centre in Shenzhen to provide local and international enterprises from Hong Kong with consultation services, industry-related updates and business matching. The Service Centre has so far organised more than 70 activities, with about 3,000 Hong Kong enterprises using its services. Working together with mainland partners, the HKTDC has also set up GoGBA Business Support Centres in Qianhai (Shenzhen), Nansha (Guangzhou), Hengqin (Zhuhai), Dongguan and Zhongshan, with Foshan being added later this year, to provide Hong Kong enterprises with policy and market consultation services.

In addition, the HKTDC’s Transformation Sandbox (T-box) programme will extend its services from Hong Kong to Shenzhen and other cities in the GBA. Together with its Digital Academy and E-Tailing Academy, the HKTDC will provide advisory workshops related to e-commerce and digital business as well as marketing solutions and other digital platforms.

The GBA presents enormous opportunities for businesses from Hong Kong and around the world and the HKTDC will continue to devote efforts to support local and international enterprises in the city, helping them seize business opportunities in the GBA and other mainland markets through its network of 13 offices in the mainland. It also plans to organise the Hong Kong-Guangdong Co-operation Week this year, including the annual SmartHK and Chic HK flagship events in Shenzhen and Guangzhou, along with a series of roadshows related to financial management, legal services, infrastructure development and real estate, as well as participating in key trade fairs in the mainland.

HKTDC SME Centre
Tel: +852 1830 668
Fax: +852 3693 4938
E-mail: smecentre@hktdc.org

HKTDC GBA Centre
Tel: 0755-82280112
Fax: 0755-82280114
E-mail: shenzhen.office@hktdc.org

GoGBA Day Website: https://go-gba.com/en/gogbaday.html
“Greater Bay Area, Great Future” promotional video
(provided by the Guangdong-Hong Kong-Macao Greater Bay Area Development Office):
– https://www.bayarea.gov.hk/en/stories/videos.html
About Guangdong-Hong Kong-Macao Greater Bay Area:
– https://hkmb.hktdc.com/en/guangdong-hongkong-macao-greater-bay-area
Photo download: https://bit.ly/3UyJSpU

About HKTDC
The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong’s trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitions, conferences and business missions, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. For more information, please visit: www.hktdc.com/aboutus. Follow us on Twitter @hktdc and LinkedIn

Media enquiries:
HKTDC Communications & Public Affairs Department
Kate Chan, Tel: +852 2584 4239, Email: kate.hy.chan@hktdc.org

Filing of Society Pass (Nasdaq: SOPA) Form 8-K/A in Connection of Acquisitions of AdActive Media CA, Inc and Thoughtful Thailand Ltd; Acquired Subsidiaries Recognised 2021 Revenues of US$5.6 million

Society Pass Incorporated (Nasdaq: SOPA) (SoPa or the Company), Southeast Asia’s (SEA) leading data-driven loyalty and e-commerce ecosystem, today announces the filing of Form 8-K/A with the Securities and Exchange Commission (SEC) in connection of acquisitions of AdActive Media CA, Inc (the CA Sub) and Thoughtful Thailand Ltd (the Thailand Sub), (the Thailand Sub and the CA Sub comprise the Acquired Subsidiaries).

Click Here (on SEC website) to view the Form 8-K/A filing.
https://www.sec.gov/ix?doc=/Archives/edgar/data/0001817511/000160706222000581/sopa091222form8ka.htm

Summary Points:

  • On 07 July 2022, SoPa, through its wholly-owned subsidiary, Thoughtful Media Group Incorporated (“Thoughtful Media” or “TMG”), a Nevada corporation, a Thailand-based, a social commerce-focused, premium digital video Multi-Platform Network (“MPN”)/social media influencer advertising platform, acquired from AdActive Media Group, Inc., a Delaware corporation, (i) all of the outstanding capital stock of the CA Sub, and (ii) 99.75% of all of the outstanding capital stock of the Thailand Sub.
  • Integrating the Acquired Subsidiaries onto its platform, TMG is a social commerce-focused, premium digital video MPN/social media influencer advertising platform headquartered in Thailand with an operating presence in the US, Vietnam, and Philippines. TMG expects to expand to Indonesia and Singapore in 4Q 2022.
  • The combined 1Q 2022 revenues and loss from operations from the Acquired Subsidiaries totaled $1,312,986 and $84,582, respectively.
  • The combined 1Q 2021 revenues and loss from operations from the Acquired Subsidiaries totaled $1,265,053 and $114,032, respectively.
  • The combined 2021 revenues and loss from operations from the Acquired Subsidiaries totaled $5,655,795 and $1,173,022, respectively.
  • The combined 2020 revenues and loss from operations from the Acquired Subsidiaries totaled $5,928,800 and $899,933, respectively.

About Society Pass Inc
Founded in 2018 as a digitally-focused loyalty and data marketing ecosystem in the fast-growing markets of Vietnam, Indonesia, Philippines, Singapore and Thailand, which account for more than 80% of the SEA population, and with offices located in Angeles, Bangkok, Hanoi, Ho Chi Minh City, Jakarta, Manila, and Singapore, SoPa is an acquisition-focused e-commerce holding company operating 6 interconnected verticals (loyalty, digital media, travel, telecoms, lifestyle, and F&B), which seamlessly connects millions of registered consumers and hundreds of thousands of registered merchants/brands across multiple product and service categories throughout SEA.

Society Pass completed an initial public offering and began trading on the Nasdaq under the ticker SOPA in November 2021. SOPA shares were added to the Russell 2000 index in December 2021.

SoPa acquires fast growing e-commerce companies and expands its user base across a robust product and service ecosystem. SoPa integrates these complementary businesses through its Society Pass loyalty platform and circulation of its universal loyalty points or Society Points, which has entered beta testing and is expected to launch broadly at the beginning of 2023. Society Pass loyalty program members earn and redeem Society Points and receive personalised promotions based on SoPa’s data capabilities and understanding of consumer shopping behaviour. SoPa has amassed more than 3.3 million registered consumers and over 205,000 registered merchants and brands. It has invested 2+ years building proprietary IT architecture to effectively scale and support its consumers, merchants, and acquisitions.

Society Pass leverages technology to tailor a more personalised experience for customers in the purchase journey and to transform the entire retail value chain in SEA. SoPa operates Thoughtful Media Group, a Thailand-based, a social commerce-focused, premium digital video multi-platform network; NusaTrip, a leading Indonesia-based Online Travel Agency; Gorilla Networks, a Singapore-based, web3-enabled mobile blockchain network operator; Leflair.com, Vietnam’s leading lifestyle e-commerce platform; Pushkart.ph, a popular grocery delivery company in Philippines; Handycart.vn, a leading online restaurant delivery service based in Vietnam; and Mangan, a leading local restaurant delivery service in Philippines. For more information, please check out: http://thesocietypass.com/.

Cautionary Note Concerning Forward-Looking Statements
This press release may include “forward-looking statements,” within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. All statements other than statements of historical fact included in this press release are forward-looking statements. When used in this press release, words such as “anticipate”, “believe”, “estimate”, “expect”, “intend” and similar expressions, as they relate to us or our management team, identify forward-looking statements. Such forward-looking statements are based on the beliefs of management, as well as assumptions made by, and information currently available to, the Company’s management. Actual results could differ materially from those contemplated by the forward-looking statements as a result of certain factors detailed in the Company’s filings with the SEC. All subsequent written or oral forward-looking statements attributable to us or persons acting on our behalf are qualified in their entirety by this paragraph. Forward-looking statements are subject to numerous conditions, many of which are beyond the control of the Company, including those set forth in the Risk Factors section of the Company’s registration statement and prospectus relating to the Company’s initial public offering filed with the SEC. The Company undertakes no obligation to update these statements for revisions or changes after the date of this release, except as required by law.

Media Contacts:
PRecious Communications
sopa@preciouscomms.com