Venturi Partners Launches $225 Million Second Fund to Fuel Disruptive Consumer Brands in Southeast Asia and India

Investment platform aims for a first close of $130 million by June 2025

Venturi Partners, a Singapore based leading growth-stage consumer-focused investor in India and Southeast Asia, has announced the launch of its second fund, targeting $225 million, with a hard cap of $250 million. Building on the success of its first fund, the new fund will continue to focus on Venturi’s core strategy of backing consumer brands that are disrupting their sectors and creating innovative products and services tailored for the evolving Asian consumer.

The second fund will target high-growth sectors such as retail, education, healthcare, and fast-moving consumer goods (FMCG), with a continued focus on India and Southeast Asia. Venturi is aiming for a first close by Q2 CY2025, with visibility towards $130 million, backed by continued strong support from existing investors.

In April 2022, Venturi had raised $180 million from prominent families in Europe & Asia. Venturi’s first fund has invested in 7 high-growth consumer companies across various sectors such as education, F&B subscription, beauty & personal care, retail, and home interiors. Its existing portfolio includes Livspace, Country Delight, Believe, Pickup Coffee, DALI, K-12 Techno and JQR.

Nicholas Cator, Founder of Venturi Partners, said: “Our investment philosophy remains unchanged, backing brands that create meaningful change and deliver innovative solutions to consumers. We take an active ownership approach with our portfolio companies, working closely with founders to help unlock growth and scale their businesses. With this second fund, we are excited to continue partnering with ambitious entrepreneurs across the region.”

Venturi’s unique hands-on approach is centred around working closely with management teams to scale operations and create lasting value. The firm’s expertise in identifying and scaling consumer businesses has made it a trusted partner for founders in India and Southeast Asia.

About Venturi Partners

Founded in 2020, Venturi Partners is an Asia-focused investment platform that enables consumer-facing businesses to build disruptive brands in India and Southeast Asia. The firm provides growth funding to consumer-centric, purpose-driven brands, with a focus on retail, education, healthcare and fast-moving consumer goods, that have a shared desire to create a positive impact on the world. Venturi has built a unique investment platform for families wanting to participate in the long-term consumer growth trends in Asia. The platform is built around shared values and long-term partnerships, and aims to bring operational value-add to entrepreneurs building tomorrow’s leading brands in Asia.

For more information, please visit www.venturi.partners

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Namrata Sharma
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Venturi Partners invests USD 25M in footwear brand JQR

Venturi Partners, a leading consumer fund in India and Southeast Asia, today announced a $25 million investment in JQR (Just Quick Run), a rapidly emerging brand in the affordable footwear segment. This marks the first venture capital funding for JQR, with Venturi acquiring an undisclosed minority stake.

Founded in 2014, JQR is today, a highly trusted brand in India’s $12 billion mid and economy priced footwear segment. With vertically integrated manufacturing, in-house design capabilities and strong offline distribution, JQR consistently delivers high quality products at affordable price points.

Rishika Chandan, Managing Director of Venturi Partners, commented: “We are very excited to partner with JQR. The footwear industry is seeing strong support from government policies, and we believe there is a significant gap in the price segment that JQR operates in. India’s consumer market continues to have a dearth of high-quality, affordable brands, and our mission at Venturi is to identify and scale such businesses across categories. JQR has impressed us with its product quality, design aesthetic, in-house manufacturing, and well-established distribution network. We look forward to working closely with the founders to accelerate their growth trajectory.”

This funding will allow JQR to further expand its offline presence to new markets as well as launch its online channel, and further enhance its product offerings to meet India’s rising demand for affordable, high-quality sneakers.

The promoter brothers of JQR, Rinku, Sunil and Manish Garg commented: “The partnership with Venturi Partners marks an exciting milestone in JQR’s journey. The investment will not only allow us to accelerate our growth and deliver value to our consumers, but, with their support and expertise, we are also confident that JQR will emerge as the leading brand in its category and deliver strong value to all stakeholders.”

This investment is part of Venturi Partners’ broader strategy to empower audacious brands across sectors such as retail, education, healthcare, fast-moving consumer goods (FMCG) amongst others. Venturi Partners aims to support JQR not just with funding but also with strategic expertise, helping the company scale efficiently while staying true to its core brand identity. Venturi’s existing portfolio includes Livspace, Country Delight, Believe, Pickup Coffee, DALI, and K-12 Techno.

About Venturi Partners:

Founded in 2020, Venturi Partners is an Asia-focused investment platform that enables consumer-facing businesses build disruptive brands in India and Southeast Asia. The firm provides growth funding to consumer-centric, purpose-driven brands, with a focus on retail, education, healthcare, and fast-moving consumer goods, that have a shared desire to create a positive impact on the world. Venturi has built a unique investment platform for families wanting to participate in the long-term consumer growth trends in Asia. The platform is built around shared values and long-term partnerships, and aims to bring operational value-add to entrepreneurs building tomorrow’s leading brands in Asia.

For more information, please visit www.venturi.partners

About JQR:

Founded in 2013, JQR Sports Shoes is a symbol of quality footwear in India. Known as the “People’s Brand,” the company has dedicated themselves to serving every Indian with shoes that redefine comfort, style, and durability. In 2015, the brand launched India’s first fluorescent shoes. Over the years, JQR’s unwavering commitment to innovation has made the firm a leader in the footwear industry.

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Venturi Partners invests $25 million in DALI Discount, Philippines’ leading chain of discount grocery stores

Venturi Partners (“Venturi”), a prominent growth equity firm specialising in consumer investments across India and Southeast Asia, today announced its recent investment in DALI Discount (“DALI”), a rapidly expanding hard discount chain operating in the Philippines. The investment will further accelerate DALI’s ambitious expansion plans to fulfill its mission to sell high-quality, affordable groceries of everyday consumption at lowest possible price in its local neighborhood stores. 

Founded in 2020, DALI has quickly established itself as #1 discounter in the Philippines’ retail landscape offering a core range of the 400 most needed consumer goods – food and non-food. Known for its commitment to everyday low prices for its carefully curated selection of quality essentials, DALI offers significant value to customers seeking to stretch their grocery budgets without sacrificing quality but also to those just buying smarter. DALI vision is to improve daily lives of all Filipino households by providing good quality product at lowest possible price next door.

Venturi Partners’ $25 million investment in DALI underscores the firm’s confidence in the company’s hard discounter business model, strong management team, and the large market opportunity to disrupt the retail landscape in the Philippines. Leveraging its deep consumer industry expertise and extensive network, Venturi is well-positioned to support DALI in accelerating its expansion initiatives, enhancing operational efficiency, and further strengthening its market presence across the Philippines.

Investing out of its $180 million maiden fund, Venturi joins Navegar, Creador, the Asian Development Bank and other institutional investors and family offices on DALI’s cap table. “We are thrilled to announce our partnership with DALI, a company that is democratising access to high quality groceries in the Philippines,” said Nicholas Cator, Founding Partner at Venturi. “DALI’s commitment to maximising value for its customers aligns seamlessly with our consumer-first investment philosophy, and we see tremendous potential for the company to expand its reach and improve the lives of even more households across the Philippines.”

The transaction represents Venturi’s second investment in the Philippines, following its investment in Pickup Coffee last year, a fast-growing grab-and-go coffee chain that provides high-quality coffee at disruptively low-price points.

DALI will join Venturi Partners’ portfolio of consumer-focused investments in India and Southeast Asia which includes Livspace, Country Delight, Believe, and Pickup Coffee.

About Venturi Partners

Founded in 2019 by veteran consumer investor Nicholas Cator, Venturi Partners is an Asia-focused investment platform that enables consumer-facing business startups to build disruptive brands in India and Southeast Asia. The firm provides growth funding to customer-centric, purpose-driven brands in India and Southeast Asia, with a focus on education, healthcare, and fast-moving consumer goods, which have a shared desire to create a positive impact on the world. Venturi has built a unique investment platform for families wanting to participate in the long-term consumer growth trends in Asia. The platform is built around shared values and long-term partnerships and aims to bring operational value-add to entrepreneurs building tomorrow’s leading brands in Asia.

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Namrata.sharma@adfactorspr.com
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Venturi Partners Hits Final Close of USD 175M in Maiden Fund

Venturi Partners, a Singapore-based investment platform that empowers audacious brands in India and Southeast Asia, announced today that its maiden fund has hit its final close of USD 175 million. The firm may, however, increase the quantum of the fund with demand for investments going up.

(L-R) – Rishika Chandan, Managing Director; Nicholas Cator, Founder and Managing Partner; Lauren Burns, Chief Operating Officer and Sarvesh Nevatia, Executive Director of Venturi Partners

Founded by veteran consumer investor Nicholas Cator, the investment platform’s expertise lies in identifying and supporting Asian high-growth consumer companies with an online or offline presence in sectors ranging from FMCG to education and healthcare services. The Venturi team has, in their previous roles, invested and supported a variety of consumer brands such as Byju’s, Lazada, Pristyn Care, Cure.fit, Chewy, Oatly, Global Fashion Group, Burger King, Sula Vineyards, Domino’s & Future Consumer.

Venturi has already deployed 30% percent of the fund across three investments in India and South- East Asia, and aims to deploy the rest over the next 24 months. The platform typically invests $10 million to $40 million in series B to series D rounds. The team has strong prior entrepreneurial and operating backgrounds and will leverage this experience to be a value-added partner to its companies.

“The Venturi team has a unique expertise, network and track record in the Consumer space in the region. Founders today are looking for more than just investors – they want long term partners that understand consumer trends and brands and have a long-term mindset. Adding value to portfolio companies by being sector focused, operationally minded and supporting management teams on specific projects is more relevant now than ever. We will only make 8 investments from Fund – 1 and work closely with our founders,” said Nicholas Cator, Managing Partner at Venturi Partners.

The platform has raised commitments from large EU and Asian family offices, such as Peugeot Invest, Ackermans & Van Haaren and Frederic De Mevius, Founder of Verlinvest and a member of the family ownership of ABI.

“Our aim is to build a long-term, partnership-based investment platform with a small number of Families with similar values that want to participate in the Asian consumer growth story. We offer our Families more transparency on our portfolio than a traditional fund and will offer up to 100% of their commitment in co-investment opportunities. This enables us to deploy larger amounts into our portfolio companies and to support them over multiple rounds,” said Nicholas Cator, Managing Partner at Venturi Partners

About Venturi Partners

Founded in 2019 by veteran consumer investor Nicholas Cator, Venturi Partners is an Asia-focused investment platform that enables consumer-facing business startups to build disruptive brands in India and Southeast Asia. The firm provides growth funding to customer-centric, purpose-driven brands in India and Southeast Asia, with a focus on education, healthcare and fast-moving consumer goods, that have a shared desire to create a positive impact on the world. Venturi has built a unique investment platform for families wanting to participate in the long-term consumer growth trends in Asia. The platform is built around shared values and long-term partnerships, and aims to bring operational value-add to entrepreneurs building tomorrow’s leading brands in Asia.

For more information, please visit www.venturi.partners.

Media contacts:
Adfactors PR:
Snigdha Nair, India: Snigdha.nair@adfactorspr.com
Namrata Sharma, Singapore: Namrata.sharma@adfactorspr.com

Believe Pte raises $55M in Series C funding to continue its global mission of delivering breakthrough personal care and beauty products

Singapore-headquartered Believe Pte Ltd, a fast-growing consumer products company serving the global Muslim audience with brands spanning skincare, fragrances, make-up and hair care has raised Series C funding of US $55M from incoming investors Venturi Partners and IIFL AMC alongside continued participation from Jungle Ventures, Accel, Alteria Capital and Genesis Alternative Ventures. Investment from IIFL AMC is subject to approval from the Securities and Exchange Board of India (SEBI).

The Company (started in mid-2019) has delivered rapid growth in its relatively short history, thereby inspiring investor interest and has cumulatively raised over US$ 80M over the last two years.

The Series A and Series B fund raises were led by Accel and Jungle Ventures with participation from Wamda Capital, a Middle East based fund. The current Series C raise in Believe’s third year of operation is led by Venturi Partners, a Singapore-based investment platform founded by veteran consumer investor Nicholas Cator. Venturi Partners enables consumer-facing business startups to build disruptive brands in sectors such as FMCG, education, health-tech, home improvement, etc. in India and Southeast Asia. IIFL AMC’s private equity fund that has backed several leading consumer brands will also co-lead this round, subject to approval from SEBI.

This is Venturi’s second investment and is a testament to the investment platform’s expertise in identifying and supporting multi-geography, high-growth consumer brands with an online and offline presence. Nicholas Cator, Founder & Managing Partner at Venturi said, “We are excited to be backing the most experienced BPC founders in the region and have been extremely impressed by their ability to build a diversified portfolio of products and a unique distribution network during a pandemic. We are convinced that with its strong team and group of investors, Believe will become the leading global halal and clean BPC house of brands.”

With the likes of Swiggy, Licious, Dailyhunt, and Country Delight in its portfolio, IIFL AMC looks to back market leaders and disruptors across businesses, while keeping sight of profitability at steady state. Chetan Naik, Fund Manager at IIFL AMC, said, “Believe has demonstrated unprecedented traction and growth in a very short period via its brands focused on the global markets in the BPC segment. With its unique positioning of halal based clean products (devoid of alcohol and animal ingredients), it has addressed the latent need of a large target market in a highly focused manner. Its growth is a testament to how a relevantly positioned brand with strong product efficacy creates resonance with its consumer and creates value for all. We are delighted to partner with the exceptional team at Believe for the company’s next phase of growth.”

Believe is a house of brands that includes Lafz, ZM and Dr.Rhazes. The brands have received incredible customer love in Bangladesh and India with a growing base in GCC countries. They are sold in over 8 countries and are manufactured across the globe including countries like South Korea, Italy, Spain, France, Germany and UAE.

While Lafz is the flagship premium brand crafted with traditional ingredients; ZM’s vegan, cruelty free, single ingredient positioning finds popularity among the youthful and aspirational.

Believe’s vision to create enduring brands consistent with consumers’ belief systems while ensuring highest efficacy, quality and uniqueness drives its success across distribution formats in the Middle East and Asia. This fundraise will catalyze consolidating market share in Bangladesh and India (via strategic acquisitions) while deepening reach in GCC and South East Asia (through both organic and inorganic growth) paving the path to becoming a large global CPG conglomerate.

Ankit Mahajan, CEO of Believe PTE Ltd said, “We have received tremendous consumer love all the way from launching our first product in 2019 to witnessing 2.5x growth in last 1 year. Our 2000+ family of happy Believers is our eyes and ears to the ground that help us be nimble and responsive to consumer needs. We have created a relentless marketing organization that has the ability to identify consumer needs, use of 12-member strong R&D expertise to make fantastic products and then put our international supply chain to deliver global standard products to countries across the world.”

IndigoEdge, Bangalore (India) headquartered investment bank focused on new age consumer brands was the sole advisor for this transaction.

Media contacts:
Adfactors PR:
Snigdha Nair, India: Snigdha.nair@adfactorspr.com
Namrata Sharma, Singapore: Namrata.sharma@adfactorspr.com