Migrant Workers Honored at Indian New Year Celebrations

The Indian New Year (Harvest Month) celebrations on 19 January, 2025 united migrant workers and locals in a day-long program, filled with joy, cultural performances, and community spirit. Proudly presented by Mett.AI, the event was organized in association with the Indian High Commission, Ministry of Manpower, and Assurance, Care and Engagement (ACE) and took place at the Kranji Recreation Centre.

Over 50 local talented artists, along with 2000 migrant workers, delivered electrifying performances, showcasing spectacular cultural acts that reflect the vibrancy of the Indian harvest season. This grand event was made possible by the dedication of more than 120 passionate volunteers, who came together to turn this vision into reality.

Present for the event were Mrs. Pooja M. Tillu, Deputy High Commissioner, and Mr. Tung Yui Fai, Chief, Assurance, Care and Engagement (ACE) Group of the Ministry of Manpower (MOM). Obayashi and Sian Chay proudly supported the event as Gold Sponsors, with Lulu Money joining as the esteemed Silver Sponsor. The celebrations promised an array of captivating highlights to engage and inspire attendees. The event was further enriched by the generous contributions of the Red Cross Society, Migrant Workers Centre, Google, POSB, and Singtel, along with outstanding support from local communities. The wellness program was expertly led by globally renowned organizations such as The Art of Living and the Isha Foundation. Attendees enjoyed a delightful culinary experience, with delicious meals thoughtfully prepared by KRSNA free meals and Balaji Vegetarian Restaurant.

Attendees immersed themselves in authentic harvest-themed activities, including the traditional Pongal celebration and a lively cattle show, offering a unique connection to rich cultural traditions. To further enhance the experience, complimentary lunch, snacks, goodie bags, and refreshing sugarcane juice was provided to all attendees.

Above all, this event marked a powerful celebration of unity, fostering stronger bonds between migrant workers and the local community. This initiative exemplifies the spirit of gratitude, inclusion, and cultural pride, which offered attendees a memorable experience as they welcome 2025 together.

High Commission Of India wishes everyone a great year ahead and expressed, “ This event presents a remarkable opportunity to collaborate and create an unforgettable experience for fellow migrant workers and all the attendees. Together, we can ensure its resounding success and showcase the synergy of our efforts.”

Ganesh Somwanshi, Founder and event presented, Mett.AI, reflects, “The world is inspired by Singapore’s visionary approach to cultural harmony and inclusion. This event is more than a celebration—it reflects the nation’s commitment to equality, cross-cultural understanding, and community development. By honoring the contributions of migrant workers and uniting diverse cultures, we aim to co-create an inspiring experience that embodies Singapore’s ethos and leaves a lasting impact on everyone involved.”

Gurudev Sri Sri Ravi Shankar, Founder, The Art Of Living shares, “Let me wish you all a very happy new year. This program, organized by Mett.AI and supported by the Indian High Commission and Ministry Of Manpower, hopes to bring more celebration and enthusiasm. We need to intigrate with the local culture, and Singapore is a country that believes in inclusivity. It’s an example of how the world should be Free, prosperous, healthy, and harmonious.”

Arun K , Lulu Money Singapore, adds, “The event organized by the Indian High Commission, Singapore, was a resounding success, and we’re delighted to have been a part of it. We Lulu Money as a financial institution, we’re committed to supporting migrant workers, and this event was a testament to the power of collaboration and community. We’d like to extend our heartfelt congratulations to the team at the Indian High Commission Singapore and  Mett.Ai for their outstanding efforts in making this event a success. We look forward to many more successful events that uplift and support migrant workers.”

About Mett.AI

Mett.AI is driven with a passion for creating meaningful and impactful community-focused social initiatives. Specializing in marketing for purpose driven brands  and conceptualising  grassroot events, we craft campaigns that amplify social causes, bridge cultural divides, and celebrate the power of human connection. We are a bunch of passionate marketers. Learn more at www.mettai.world

For queries contact:
ganesh@mettai.world 

Mett.AI to revolutionize communications landscape, promises to deliver innovative solutions and pro-bono packages

Mett.AI, an integrated communications consultancy is delighted to unveil the official launch of its communications services. Mett.AI promises to transform the way businesses engage with their audiences in the dynamic and diverse market. The firm caters to technology, healthcare and pharmaceuticals, consumer goods, finance and banking, entertainment, automotive, travel and tourism, energy and environment, real estate, nonprofits and NGOs, education, legal, government and public sector, food and beverage, professional services, fashion and beauty, sports, agriculture and food production and emerging sectors. Mett.AI works closely with it’s India partners Krescendo Communications and Bloomindale PR and is looking at spreading its wings across APAC and other parts of the World.

Ganesh Somwanshi, Founder, Mett.AI

The comprehensive suite of services includes everything from public relations and digital marketing to events, branding, creative services, corporate communications, and market research and insights. Mett.AI blends innovative thinking and creativity to deliver bespoke results-driven integrated communications solutions.

METT.AI will support companies not only to align with UN SDGs but also effectively communicate their commitment to sustainability, engage stakeholders, and make a positive impact on the world while enhancing their reputation and bottom line.

The consultancy has introduced pro-bono packages for start-ups that are designed to attract potential investors and enhance brand awareness. Their primary goal is to assist start-ups in effectively reaching their target audience and ensuring comprehensive knowledge about their products and services. Through strategically crafted PR campaigns, the consultancy positions start-ups as trailblazers in their respective industries, earning them the esteemed title of “the first of its kind.” Such a perception of innovators significantly impacts their market position and opens doors to valuable partnerships. These packages are being offered with a 50% discount on public relations services, providing start-ups with valuable support to scale up and achieve success.

Mett.AI envisions to launch a specialized program designed for emerging and experienced leaders, empowering them to actively shape industry trends and sway public opinion. Through this program, leaders can showcase their expertise in various forms of content, thereby establishing trust and credibility among their followers. The consultancy’s dedication lies in supporting purpose-driven brands as they forge meaningful alliances in the region, ultimately enhancing brand image and optimizing the sales funnel.

Ganesh Somwanshi, Founder & Director, Mett.AI, quips, “In today’s fast-paced and interconnected world, effective communication is more critical than ever before. With the launch of our communications consultancy, we aim to provide our clients with innovative, results-driven solutions that break cultural barriers and captivate diverse audiences.”

“Asia represents a rapidly growing market with diverse cultures, languages, and consumer behaviour. Recognizing the unique challenges and opportunities presented by the region, it is important to work with a consultancy that understands the risks and opportunities posed by AI,” shares Ross Monaghan, International Association Of Business Communicators Asia Pacific Vice Chair, Australian academic and leading AI communications specialist.

“Mett.AI’s pro-bono initiative for startups & future leaders is a game-changing model that empowers brands and leaders alike to embrace the vital significance of creating a brand equity in their career development. By aligning who they are with what they do, these leaders gain a profound sense of purpose and director. Sharing industry insights further catalyses a powerful transformation, benefiting not only themselves but also the people working in that industry. It’s a journey of growth and impact, fostering a brighter future for both leaders and industry they influence,” adds Letlhokwa Mpedi, Vice Chancellor & Principal at the University of Johannesburg.

Mett.AI is well-positioned to be the go-to partner for businesses aiming to navigate the intricate communications landscape in the dynamic evolving world.

About Mett.AI

Mett.AI is a premier boutique 360-degree communications consultancy. We specialize in providing a comprehensive range of strategic communications services that empower brands to thrive in today’s dynamic landscape. With a team of seasoned professionals, we offer a personalized and holistic approach to communications, encompassing public relations, building digital assets, content creation, public affairs and more. Our commitment to creativity, innovation, and tailored strategies ensures that every client receive bespoke solutions that resonates with their unique goals and target audience. At Mett.AI, we pride ourselves on crafting compelling narratives, fostering meaningful connections, and driving impactful results to elevate the brand’s presence across all channels. Welcome to a new dimension of communications excellence.

Learn more at www.mettai.world

For Media Contact:
www.mettai.world
Ganesh Somwanshi
Ganesh@mettai.world

Retail Industry and Experts from Asia Celebrate the Success of Retail Industry in Singapore

The recently concluded Etail- Asia’s Premier e-commerce and digital marketing retail summit, hosted by Worldwide Business Research (WBR), held on June 6-8, 2023 exceeded all expectations, attracting industry leaders, visionaries, and retail enthusiasts from around the globe. WBR started the eTail conversation in 1999 to create an impactful retail community. Since then, this platform has been fortunate to collaborate with thousands of retailers – from massive Fortune 500 institutions to small, scrappy startups – to deliver tangible and lasting growth to over 20,000 retail leaders. The country simultaneously witnessed another retail gathering Phygital Sundowner which was held on 7th June ’23 at Osia Steak, Resorts Sentosa World.

Etail Conclave 2023 and Phygital Sundowner witnessed an exceptional turnout, with participants representing various organizations, including established retail giants, innovative startups, and influential thought leaders. The platforms served as a dynamic stage for exchanging insights, fostering new connections, and collectively shaping the future of retail.

Harshavardhan Chauhaan, VP, Chief Marketing & Omnichannel Officer – Spencer’s Retail & Nature’s Basket, delivered an inspiring keynote at Etail Asia along with other esteemed industry experts, shedding light on the latest trends, challenges, and opportunities within the retail landscape. His thought-provoking vision for the industry left attendees inspired and equipped with valuable insights to drive their businesses forward. With a background in Computer Science Engineering and a track record of two decades of success in retail, eCommerce, and consumer business, Harshavardhan’s keynote presented a wealth of experience and a clear vision to revolutionize the sector.

Harshavardhan quips, “Etail Conclave 2023 and Phygital Sundowner surpassed my expectations, and we are thrilled with the positive response it has received. Events like these are the need of the hour as they provide a platform for industry leaders, innovators, and retail enthusiasts to come together and shape the future of retail.”

The conclave (Etail) featured a series of interactive panel discussions led by industry veterans, covering a wide range of topics, including digital transformation, sustainable practices, experiential retail, and consumer behaviour. Attendees actively participated, sharing their experiences, perspectives, and best practices, resulting in lively and productive discussions. Attendees at Phygital Sundowner had an opportunity to explore and experience first-hand the latest advancements shaping the retail industry, creating a truly immersive and inspiring environment.

Harshavardhan adds, “Sustainability lies at the core of my vision for South Asia’s retail industry. I strongly recommend eco-friendly practices, reduced carbon footprint, and ethical sourcing and production. By encouraging retailers to embrace sustainable materials, energy-efficient operations, and responsible waste management, I aim to build an environmentally conscious and socially responsible ecosystem. Both the events had an extensive networking opportunity, enabling attendees to connect with like-minded professionals, forge valuable partnerships, and explore collaborative ventures.”

About Mett.ai

Mett.ai is a dynamic and forward-thinking integrated 360 degree communications firm that is redefining the industry through innovative strategies and cutting-edge approaches in Asia. Based out of Singapore as a modern communications consultancy, we understand that the media landscape is rapidly evolving, and we are dedicated to staying ahead of the curve to ensure our clients’ success.

At Mett.ai we pride ourselves on our ability to seamlessly blend traditional communications practices with an emerging digital trends. Our team of experienced professionals brings a wealth of expertise and a fresh perspective to every client engagement. We thrive on creativity, strategic thinking, and a deep understanding of our clients’ goals, enabling us to deliver exceptional results that drive brand awareness, reputation enhancement, and increased visibility.

For more information, visit www.Mett.ai.

For further details contact:
Mett.ai Communications PTE Ltd
ganesh@mett.ai
M (+65) 9779 1286