Adama Builds With GoDaddy Airo

For Adama Fall, football is more than a sport — it’s a platform. With roots in Senegal and a master’s degree in Cybersecurity underway at Arizona State University (ASU), Adama brings a global perspective and relentless drive to everything he does.

Through the ASU Student-Athlete Venture Studio, in collaboration with GoDaddy Empower, Adama is learning how to apply that same energy to his entrepreneurial journey. With GoDaddy Airo®, he’s exploring how AI-powered experiences can help him build a digital presence that reflects both his athletic career and his ambitions beyond the field.

This program is about more than name, image, and likeness (NIL) rights. It’s about giving athletes like Adama the ability to own their story and create a lasting legacy. Adama hopes to use technology and storytelling to empower other student athletes to build their legacy beyond the game.

Get started today at studentathlete.godaddy/APAC.

Watch Adama’s story here:

About GoDaddy

GoDaddy helps millions of entrepreneurs globally start and scale their businesses. People come to GoDaddy to name their idea, build a website and logo, sell their products and services, and accept payments. GoDaddy Airo®, the company’s AI-powered experience, makes growing a small business faster and easier by helping them to get their idea online in minutes, drive traffic and boost sales. GoDaddy’s expert guides are available 24/7 to provide assistance. To learn more about the company, visit www.GoDaddy.com.

GoDaddy Empower Spotlight Series

By partnering with diverse community organizations, schools, and education institutions, GoDaddy Empower helps emerging entrepreneurs of all ages and backgrounds build and grow their businesses online with free digital tools, training, and community. This article is part of the GoDaddy Empower spotlight series that shines a light on the individuals who make this unique initiative possible.

Issued on behalf of GoDaddy.

For more information, contact:
Fekra Communications
info@fekracomms.com

Small Businesses Embrace Social — But Could be Missing a Trick in the Age of AI

According to the GoDaddy 2025 Global Entrepreneurship Survey, nearly half of small businesses in now primarily operate online, using websites, marketplaces, or social media to sell. This shows a clear shift as entrepreneurs embrace digital channels to reach customers, grow sales, and stay competitive in today’s market.

Social Media: A Key Tool with Real Challenges

Social media plays a major role in how small businesses operate and grow. 80% of entrepreneurs say it’s important to their sales strategy, and half (50%) say it’s very important. It has also become the top place to learn about running a business: 59% turn to social media for insights, ahead of traditional educational resources like books and blogs (40%), and artificial intelligence tools like ChatGPT (37%).

But while the value is clear, so are the challenges. When it comes to managing their social media presence, many entrepreneurs struggle with content. 37% say it’s hard to come up with engaging ideas for posts, and another 33% don’t have enough time to create and post regularly. Even when content is shared, converting engagement into sales remains difficult—51% say they have trouble converting followers into customers, and 54% can’t reach the right audience.

“At GoDaddy, we realize how much potential entrepreneurs have—and we also understand how hard it is to turn online effort into real growth,” said Selina Bieber, Vice President of International Markets at GoDaddy. “That’s why we’re focused on giving them smart, easy tools like Show in Bio that can help turn social engagement into actual sales, without adding more work.”

These hurdles show that while social media is essential, it’s not easy. Entrepreneurs need smarter tools and support to turn digital activity into real business growth.

The Rise of Digital-First Small Businesses

Running a business today means going beyond a physical store. While 31% of small businesses still work mainly from a physical location, the online world is catching up with 19% now run their business primarily through their own website. Another 28% operate mostly on social media.

Sales channels also reflect this shift. Though 36% sell in person, 18% use online stores or marketplaces, and another 31% sell directly through social media.

This mix of physical and digital approaches shows that small businesses are finding new ways to meet customers—whether in-store, online, or on social media. The ability to combine different methods indicates a significant evolution in business’ ability to adapt to customers’ needs and preferences.

The Need for Smarter Tools and AI Support

As entrepreneurs go digital, many know exactly what would help them sell on social. More than half (59%) say they need better ways to reach the right audience, almost half (48%) want simpler tools for creating and posting content, and over a third (39%) want insights into what is working and is not, highlighting a clear demand for practical, time-saving solutions.  

The Opportunity Ahead

As more small businesses move online, the need for effective tools and support continues to grow. GoDaddy is committed to helping entrepreneurs succeed with easy-to-use solutions like Show in BioGoDaddy Studio, and GoDaddy Airo® all designed to simplify digital marketing and turn engagement into real results.

About GoDaddy 

GoDaddy helps millions of entrepreneurs globally start and scale their businesses. People come to GoDaddy to name their idea, build a website and logo, sell their products and services, and accept payments. GoDaddy Airo®, the company’s AI-powered experience, makes growing a small business faster and easier by helping them to get their idea online in minutes, drive traffic and boost sales. GoDaddy’s expert guides are available 24/7 to provide assistance. To learn more about the company, visit www.GoDaddy.com.

Issued on behalf of GoDaddy.

For more information, contact:
Fekra Communications
info@fekracomms.com

Transform Your Social Media Profile into a Sales Catalog with GoDaddy’s Show in Bio Tool

How a small business presents and sells its offerings can be the difference between success and failure. GoDaddy has launched Show in Bio to help small businesses increase sales and stand out on social media.

This affordable tool offers flexibility for small business owners not yet ready to build a website, enabling them to showcase their products or services on social media channels, including Instagram, TikTok, Facebook, X, Pinterest and LinkedIn, and interact with customers through channels like WhatsApp to close sales. Using artificial intelligence (AI) to quickly draft product information, such as name, description, and price, and create a personalized one-page sales catalogue in minutes, no technical skills are required to use the tool.

Entrepreneurs who run their business on social media are more confident using AIResearch from GoDaddy’s 2025 Global Entrepreneurship Survey found over one in four (28%) of small business owners globally primarily run their business on social media. This shift in small business ownership to social-first entrepreneurs heightens the importance of how a small business sells online.  GoDaddy’s research has found these social-first entrepreneurs are younger, more optimistic about business performance and more confident in their ability to leverage AI for their business. This trend reveals not only the growth potential of social-first businesses, but also how technology – specifically AI – is a key enabler to innovate, scale and thrive.

Start a business on social media with low spend and without the need to build a websiteShow in Bio allows entrepreneurs to start a business quickly with low spend, even validating a business idea before launching it. While perfect for small business owners who may not have yet built a website, the tool also supports domain integration, allowing those with an established online presence to use their own domain for a seamless branded experience.

Key features and benefits include:

  • Centralize Your Links – Put all your important content in one shareable link.
  • Drive Engagement – Drive traffic to key offers and updates instantly by sharing your link in bio on social channels.
  • Showcase Products – Create a captivating catalogue with images and videos directly on your page.
  • Domain Integration – Use your own domain for a seamless and branded experience.
  • Save Time with AI – Generate quality product information and profile bios fast, no tech skills required.

“We’re supporting entrepreneurs to start their online business wherever it makes the most sense for them – including on social media,” said Selina Bieber, Vice President of International Markets at GoDaddy. “The rise of social media in the last 20-plus years has captured a significant share of internet activity, but it hasn’t diminished the need for businesses to have their own brand and their own identity.“Show in Bio is an enhanced link in bio solution built to support small businesses run on social media, directly addressing challenges such as driving traffic, lack of technical skills and setting up a website while simplifying social selling.”

About GoDaddy 

GoDaddy helps millions of entrepreneurs globally start and scale their businesses. People come to GoDaddy to name their idea, build a website and logo, sell their products and services, and accept payments. GoDaddy Airo®, the company’s AI-powered experience, makes growing a small business faster and easier by helping them to get their idea online in minutes, drive traffic and boost sales. GoDaddy’s expert guides are available 24/7 to provide assistance. To learn more about the company, visit www.GoDaddy.com.

Issued on behalf of GoDaddy.

For more information, contact:
Fekra Communications
info@fekracomms.com

.africa TLD Now Available on GoDaddy.com for Global Registrations

Registry Africa, the official operator of the .africa top-level domain (TLD), and GoDaddy, a world leader in domain registration and web services, have announced that the .africa domain is available on GoDaddy.com. This will help increase Africa’s digital ecosystem while catering to the rising international demand for connectivity with the continent.

GoDaddy’s vast customer base – spanning millions of business owners organizations, and entrepreneurs globally – can easily register and manage .africa domains by simplifying access to .africa extension. The aim is to empower entities seeking to establish or expand their digital footprint across Africa’s rapidly growing markets.

“Having GoDaddy as our Registrar increases our market reach and puts .africa at the top shelf for users to access,” said Lucky Masilela, CEO of Registry Africa.

The move comes as interest in Africa’s digital potential is growing internationally due to the continent’s youthful population, increased internet penetration, and a surge in startup environment. The .africa domain, synonymous with regional identity, offers businesses a strategic tool to localize their online presence.

Industry analysts and economic experts highlight that strategic partnerships can act as a catalyst for transformation, accelerate digital innovation and stimulate cross-border investments throughout Africa. This partnership coincides with a period of rapid expansion, exemplified by the remarkable surge in mobile internet adoption across sub-Saharan Africa.

For more information on registering a .africa domain through GoDaddy, visit www.godaddy.com/en-ph/tlds/africa-domain.

About GoDaddy

GoDaddy helps millions of entrepreneurs globally start and scale their businesses. People come to GoDaddy to name their idea, build a website and logo, sell their products and services, and accept payments. GoDaddy Airo®, the company’s AI-powered experience, makes growing a small business faster and easier by helping them to get their idea online in minutes, drive traffic and boost sales. GoDaddy’s expert guides are available 24/7 to provide assistance. To learn more about the company, visit www.GoDaddy.com.

About Registry Africa

Registry Africa is the official registry for the .african domain, responsible for managing the .africa top-level domain (TLD) and maintaining the database of all registered .africa domain names along with corresponding registrant information. Visit www.registry.africa for more information.

PR contacts:
GoDaddy: mohammed.elbatta@fekracomms.com
Registry Africa: pr@registry.africa

GoDaddy Airo: An AI-Powered Revolutionary Solution for Asian Entrepreneurs and Small Business Owners

GoDaddy, a global leader in empowering entrepreneurs, unveiled GoDaddy Airo®, an innovative AI-powered experience set to transform small and medium-sized businesses sector. This groundbreaking new AI-powered experience enables entrepreneurs to establish a comprehensive online presence within minutes, bridging the gap between vision and digital reality.


Selina Bieber, Vice President for International Markets at GoDaddy, emphasized the new experience’s significance, “GoDaddy Airo® provides accessible AI-powered tools for Asian entrepreneurs and business owners to realize the benefits of using AI technology to help build and grow their digital brands together effortlessly.”

The AI-driven features include instant brand creation, digital marketing tools, Search Engine Optimization, and a user-friendly interface that allows navigation of advanced features without technical expertise. GoDaddy Airo® generates custom logos, websites, and email addresses in moments, develops targeted social media calendar aligned with local events, and enhances online visibility with built-in email marketing campaigns.

Many small business owners feel they face challenges in leveraging new technologies, primarily due to high implementation costs and lack of in-house technical expertise. GoDaddy Airo® eliminates these obstacles by providing cost-effective solutions accessible to businesses of all sizes, an intuitive design requiring no specialized skills, and comprehensive support and resources to confidently embrace AI technology and realize its benefits to their business operations.

With the purchase of a domain name, GoDaddy Airo® leverages the power of AI to make it easy  to start a business and take it to the next level with a user-friendly online interface that requires no technical expertise. 

Key features include: 

  • Logo Creation – Building a compelling visual identity is essential for any business but can be time-consuming and expensive. With GoDaddy Airo® entrepreneurs can generate unique, professional logos in minutes, providing a solid brand image without needing design expertise.   
  • Instant Website Development – One of the platform’s standout features is its ability to generate complete websites instantly. Entrepreneurs can publish a functional site with personalized content within minutes, simplifying digital presence creation without technical skills.   
  • Automated Search Engine Optimization – GoDaddy helps businesses enhance their search rankings by providing suggestions to optimize their websites with targeted keywords and descriptions. AI analyses and recommends improvements, increasing visibility in search engine results and helping small businesses attract more customers.   
  • Professional Email Services – A company domain-based email not only builds customer trust but also promotes the brand with every message sent. Additionally, it is backed by advanced email security through Microsoft 365, with features such as proactive protection, email backup, archiving, and seamless migration.     

“GoDaddy Airo® can offer business owners new opportunities, while saving valuable time, so they can focus on building their brand, engaging with their customers and growing,” added Bieber.

For more information on how GoDaddy Airo® can help your business, visit.

About GoDaddy

GoDaddy helps millions of entrepreneurs globally start and scale their businesses. People come to GoDaddy to name their idea, build a website and logo, sell their products and services, and accept payments. GoDaddy Airo®, the company’s AI-powered experience, makes growing a small business faster and easier by enabling them to get their idea online in minutes, drive traffic and boost sales. GoDaddy’s expert guides are available 24/7 to provide assistance. To learn more about the company, visit www.GoDaddy.com

Issued on behalf of GoDaddy.

For more information, contact:
Fekra Communications
info@fekracomms.com

GoDaddy: Boost Your Business at the New Year with Digital Tools to Help Drive E-Commerce Growth and Marketing Success

As the new year gets started, small businesses owners are gearing up for the year to come. To help businesses get started early on to drive their sales growth throughout the year, GoDaddy offers a suite of AI-powered tools designed to help small businesses get found online, streamline e-commerce, optimize marketing strategies, and boost customer engagement in a competitive market.

A New Year, A New Opportunity

As 2025 gets started, businesses have an opportunity to prepare themselves to make the most of digital opportunities to help their business grow. Small business owners are shown to be more open to using artificial intelligence where they believe it will help impact their businesses. GoDaddy’s Entrepreneurship survey global results showed that 68% said they will use artificial intelligence in marketing and 55% said they would use it in business planning and strategy. GoDaddy Airo™, an AI-powered experience, is designed to save small business owners time in establishing their online presence and attract new customers by realizing the benefits of using AI technologies to help their business be more efficient and drive growth.

Build a Strong Digital Presence for 2025

As businesses transition into the new year, setting a solid digital strategy is crucial. Having a professional website tailored for a business can help to raise business visibility and online reach as more people go online first to check where to eat, where to shop and where to visit. With GoDaddy Airo’s customizable experience included with any new domain purchase, along with a new domain, a business can then instantly build a website, logo and more.

Additionally, GoDaddy’s digital marketing tool allows businesses to create personalized, targeted marketing campaigns. Businesses can engage with customers by offering exclusive discounts, promoting limited time offers, and creating festive promotions to help drive new customer conversions.

GoDaddy’s SEO tools help businesses optimize their websites for local search, ensuring that they rank higher on search engines and attract more potential customers. These tools can help businesses directly connect with their target audience and integrate with driving sales via social channels, which when integrated together with a website, strengthens a business’ overall digital presence.

Tailored Promotion Strategies for Businesses

Holiday seasons are often a key period for businesses to connect with customers to help drive sales and build revenue. GoDaddy’s tools are designed to help local businesses tap into the full potential of shopping seasons during the year, including peak shopping times. GoDaddy Websites + Marketing with online store makes it easy for businesses to set up an online store as a part of their website with localized payment options, multi-currency support, and a user-friendly design. This enables businesses to cater to diverse audiences and meet their customers’ needs throughout the year and especially during busy festive periods.

“With increased interest in building websites and selling online, it’s important for businesses to recognize their specific customer needs,” says Selina Bieber, Vice President for International Markets at GoDaddy. “The GoDaddy Airo AI-powered experience, helps small businesses get online quickly with a professional website and integrates with social media platforms, helping small business owners create a digital presence without spending hours working on it,” she adds.

Leverage Data with Analytics to Drive Results

Understanding customer behavior and trends can be key to successful customer engagement strategies. GoDaddy’s website analytics offer valuable insights, helping businesses track user activity, measuring campaign performance, and adjust strategies in real-time. By using these insights, business owners can optimize their websites and promotional offers to better cater to their audience’s needs.With GoDaddy’s digital tools and solutions, businesses can build a robust digital presence while also gain efficiencies by streamlining their operations by automating invoicing, managing inventory, and offering a mobile-friendly shopping experience. These tools allow entrepreneurs to focus on engaging with their customers and growing their business, while GoDaddy supports the technical aspects of presenting their digital presence.

About GoDaddy

GoDaddy helps millions of entrepreneurs globally start and scale their businesses. People come to GoDaddy to name their idea, build a website and logo, sell their products and services, and accept payments. GoDaddy Airo™, the company’s AI-powered experience, makes growing a small business faster and easier by helping them to get their idea online in minutes, drive traffic and boost sales. GoDaddy’s expert guides are available 24/7 to provide assistance. To learn more about the company, visit www.GoDaddy.com.

Issued on behalf of GoDaddy.

For more information, contact:
Fekra Communications
info@fekracomms.com

Revolutionize Your Business Plan: How Ai is Making Entrepreneurship Easier

In today’s fast-paced business world, writing a comprehensive business plan can feel overwhelming for entrepreneurs. However, with the advancement of Artificial Intelligence (AI), this process is becoming more efficient and accessible. This guide shows how to use AI tools to create a business plan for your idea.

Think of AI as your digital assistant, speeding up the first draft so you have more time to make it better. AI gives you a structure, but your own ideas and understanding of your business makes the plan unique.

Embrace AI in Business Planning – Before you begin, you should know what goes into a business plan: a summary of your business, details about your company and offerings, and information about your market and competitors. You may also consider creating plans for your business sales, management, operations, and finances.

Gather all your business details first. This makes it easier for AI to help you turn them into a plan.

Feeding Information to AI – Start by providing a general overview of your business, including its name, target market, products or services, and financial projections. GoDaddy is sharing a prompt template below that can be used to provide information:

“I’m developing a business plan for my company, [company name], a [industry] startup offering [product/service]. Please accept the information below about my company as a basis for developing a strong business plan.”

Creating Sections with AI Help – Breaking your business plan into sections and using specific prompts for each can streamline the process. AI can generate initial drafts for each part, which you can then review and edit. Here are some prompts to help guide you:

1. Summary and Company Description:
– “As a successful entrepreneur and seasoned strategist, draft an enticing executive summary and company description for [company name] in the [industry] sector.”
2. Products and Services:
– “As an innovative product developer, provide a comprehensive description of [product/service] offered by my company.”
3. Market Analysis:
– “As a market analyst, outline a detailed market analysis for [company name].”
4. Competitive Analysis:
– “Compile a concise competitive analysis for [company name], highlighting the strengths and weaknesses of key competitors.”
5. Marketing and Sales Plan:
– “Create a thorough sales and marketing plan for [company name], including a detailed growth strategy.”
6. Value Proposition:
– “Assume the perspective of a potential customer and identify the unique selling proposition of [company name].”
7. Ownership and Management Plan:
– “Outline the optimal structure, ownership, and management roles for [company name].”
8. Operating Plan:
“Craft an efficient operating plan for [company name], detailing infrastructure and risk management.”
9. Financial Plan:
“Develop a comprehensive financial overview and funding request for [company name], including income statements and sales forecasts.”
10. Extra Information:
This is where you can add any extra details like research or visuals.

Finalizing Your Plan – Once you have drafts for each part, it’s time to make it all fit together nicely. Your business plan should clearly show what your business is about and its path to success.

Getting Feedback from AI – After refining your draft, ask AI to check for any missing parts, mistakes or inconsistencies. This is a good time for AI to help create a summary, mission statement, vision, values, and value proposition to ensure alignment with your business goals.

Make a One-Page Plan – Lastly, create a simple one-page version of your business plan. It should include all the important points and be easy to understand. This step ensures clarity and focus, making it easier to communicate your business strategy to stakeholders. Remember, while AI helps a lot, it does not replace the ingenuity and oversight of human input to help ensure your unique business ideas are being reflected in your plan.

AI can be a helpful tool for creating and growing your business’ digital presence. With GoDaddy Airo, an AI powered experience, you can embrace AI to streamline your business planning and operations, allowing you more time to focus on turning your entrepreneurial dreams into reality.

Find out more how GoDaddy Airo can help your business idea get started online.

About GoDaddy   

GoDaddy helps millions of entrepreneurs globally start and scale their businesses. People come to GoDaddy to name their idea, build a website and logo, sell their products and services, and accept payments. GoDaddy Airo™, the company’s AI-powered experience, makes growing a small business faster and easier by helping them to get their idea online in minutes, drive traffic and boost sales. GoDaddy’s expert guides are available 24/7 to provide assistance. To learn more about the company, visit www.GoDaddy.com.

Issued on behalf of GoDaddy.
For more information, contact:
Fekra Communications
info@fekracomms.com

GoDaddy’s Airo solution is helping Asian entrepreneurs save time

For small businesses, every second saved and money spent can be the difference between surviving and thriving. GoDaddy recently found that 92% of small business owners surveyed globally view implementing AI in their businesses would yield in a positive impact to their bottom line.

However, they have challenges when it comes to getting started. The top three reasons reported globally for not implementing AI are a lack of awareness of available solutions (49%), potential costs (48%), lack of understanding of the benefits (43%), and lack of time to implement these tools (29%). To make using generative AI fast and easy, GoDaddy launched GoDaddy Airo™, an AI-powered experience designed to save small business owners precious time in establishing their online presence and attract new customers.

The Right Solution for Any Small Business

GoDaddy Airo™, available in English language, makes leveraging the power of AI easy for anyone wanting to start a business or take their existing one to the next level.

GoDaddy Airo™, using GoDaddy’s AI Domain Search tool, can recommend catchy domain names with just a description of their business. Within minutes of purchasing a domain from GoDaddy, GoDaddy Airo™ can instantly generate content for the business, including:

Unique, eye-catching logo designs that can be easily customized to fit the business.A fully built website, using GoDaddy’s Websites + Marketing, with a paid subscription, including imagery and content designed to help the business engage and attract customers.A professional email account, with a paid subscription, that strengthens the credibility and prestige of the business.By simply uploading a product photo, an auto-generated custom product description is created for an online store.Social media calendar with recommendations of when to ideally post.

GoDaddy Airo™ Is Always Evolving

GoDaddy Airo™ is live now for small businesses to take advantage of, and even more capabilities are coming.

“GoDaddy Airo™, as an AI powered experience, continuously evolves and improves ensuring that small businesses stay at the forefront of the latest technology,” said Selina Bieber, Vice President for International Markets at GoDaddy. ”GoDaddy empowers entrepreneurs with online tools and solutions that combines the latest AI technology with the ease of use we’re known for, helping small businesses drive growth and stay connected with their customers.”

For more information on how GoDaddy Airo can help your business visit GoDaddy’s website.

About GoDaddy

GoDaddy helps millions of entrepreneurs globally start and scale their businesses. People come to GoDaddy to name their idea, build a website and logo, sell their products and services, and accept payments. GoDaddy Airo™, the company’s AI-powered experience, makes growing a small business faster and easier by helping them to get their idea online in minutes, drive traffic and boost sales. GoDaddy’s expert guides are available 24/7 to provide assistance. To learn more about the company, visit www.GoDaddy.com.

Issued on behalf of GoDaddy. 

For more information, contact:
Fekra Communications
info@fekracomms.com

Three Ways AI Tools Can Help Drive Efficiencies for Small Businesses

Almost everywhere you look today the use of Generative Artificial Intelligence (AI) is there. According to this year’s GoDaddy Global Entrepreneurship Survey, 94% of respondents reported that digitization has already noticeably improved the work processes in their small business.  GoDaddy shares some ways that AI technology tools can help to drive increased efficiencies for small businesses.  

AI can be a powerful tool for small businesses, whether looking to: streamline your workflow through process automation; improve decision-making; gain a competitive advantage in your industry; provide a better customer experience; or create a beautiful professional business site easily and quickly.

With its ability to automate tasks, analyze data and provide insights, AI has the potential to level the playing field. Now even smaller ventures can compete with larger companies.

The applications of artificial intelligence will continue to evolve in the coming days, months and years as technology advances. But it’s important to approach it strategically and with careful thought beforehand. 

Here are three ways that AI could benefit your business.

1. Automate time-consuming tasks

By automating repetitive and time-consuming tasks, small businesses can save time, reduce costs and increase productivity.  This can lead to improved customer engagement, increased growth and better overall business performance.  For example, you could use AI to automate business processes such as: data analytics, invoicing, and other administrative tasks you use in your business.  It can also help reduce errors and improve the accuracy of data, leading to better decision-making.

This, in turn, could help free you up to focus on your business development and driving increased customer relationships.  AI can help businesses improve their customer service by automating interactions through chatbots and virtual assistants. These tools can help customers with common queries, such as product information and troubleshooting. In turn, this frees up customer service staff to deal with more complex issues. All of which can lead to shorter response times, higher customer satisfaction and increased loyalty.  AI driven marketing tools, like GoDaddy Airo Digital Marketing, can help improve marketing efficiencies by automating recurring tasks like sending out email campaigns and sharing social media posts.

2. Provide Better Insights

By analyzing customer data, AI can offer insights into customer preferences and behavior, allowing businesses to tailor their emails and advertising.  AI’s ability to analyze vast amounts of data is another key benefit for small businesses.  It is easier to collect and analyze data from multiple sources, including social media, customer interactions and sales data, to help understand what your customers like and don’t like.

For example, using AI in business can help improve operational efficiency by automating data analysis that once took hours of time. This can free you or your employees to focus on customer service or product development.  Additionally, AI can help you identify potential areas for cost savings by analyzing data related to supply chain management, inventory control and production processes.

3. Data-driven lead generation to reduce costs

Imagine training an AI tool with the traffic and behavior from your website, along with the lead data from your CRM (customer relationship management) tool and social media feeds.

Such an AI tool can analyze all that data to get a better understanding of your target audience and their preferences and the messaging that can help take the actions you would like them to take. It will be able to learn and adapt with each website visitor, producing ever more effective messages to more efficiently turn a website visitor into a lead and potential customer. With the ability to learn from new inputs, such as adding in leads in your CRM, it can analyze historical data and put each lead into context, helping save costs on marketing plans.

Introducing AI into your small business doesn’t have to be difficult. The key now is to educate yourself and your employees on the opportunities and the available applications of AI. Ensure that data is collected and used in a responsible and ethical manner, with appropriate security measures in place to protect sensitive data.  Start small, then go from there.

For more information on how GoDaddy can help your business, visit: GoDaddy’s AI prompt library — the best AI prompts for small businesses

About GoDaddy

GoDaddy helps millions of entrepreneurs around the world start, grow and expand their businesses. People turn to GoDaddy to name their idea, create a professional Web site, attract customers, sell their products and services, and accept online payments. GoDaddy’s easy-to-use tools help micro-entrepreneurs manage everything in one place, and its experts are available to provide 24/7 assistance. For more information about the company, visit www.GoDaddy.com.

Issued on behalf of GoDaddy. 

For more information, contact:
Fekra Communications
info@fekracomms.com

AI Essentials For Small Businesses to Drive Growth and Save Time

Generative AI (Artificial Intelligence) is not new, however the recent boom in AI tools available to anyone such as image-generation tools and AI-driven applications, while offering new opportunities, can also place small business owners in new and unfamiliar territory.

GoDaddy shares some ways in which generative AI can help small business owners and entrepreneurs enhance creativity, streamline operations and support customer engagement.

  1. Generate creative and unique business names – The biggest barrier to getting started is sometimes a blank screen. Generative AI is great for helping to get creativity started. If thinking of a catchy business name isn’t your strong suit, consider using AI to kick-start the process. GoDaddy AI Domain Search can help generate potential business names, giving entrepreneurs a list of unique and creative names that they might not have come up with otherwise.
  2. Automate content creation – By simplifying the content creation process and enhancing the effectiveness of published materials, such as website content, newsletters or blogs, AI can help save entrepreneurs both time and money.

    Using advanced natural language processing algorithms and deep learning techniques, AI-powered content-generation tools can analyze existing content within a specific industry or niche. Using that information, AI tools can then generate relevant and engaging content. And then, you can update the output to match the overall vibe of your unique business.

    To help entrepreneurs be successful in creating prompts to use with AI tools, GoDaddy created a free guide. This guide offers small business owners tips for how to create text and visual prompts.
  3. Enhance customer service – With AI, business owners can quickly craft personalized responses, such as thank-you emails to customers after they make a purchase or sign-up for a service, reminder emails, and responses to inquiries or complaints. By providing fast and personalized responses to customers, using AI-powered tools can help to enhance the overall customer experience, leading to higher satisfaction rates and a stronger brand reputation, and help to drive further engagement with customers.
  4. Support for social media management – Engaging on social media channels is an important part of growing a business in today’s digital environment, but managing multiple platforms and attempting to brainstorm creative new content can feel daunting. AI can help here as well.

    Tasks AI can support with include creating a list of key moments and relevant events for a target audience, craft ad copy to grab people’s attention, write simple video scripts, create editorial calendars, and provide creative captions for image-based posts.

    GoDaddy Studio creates professional-looking content for a business or personal brand. Anyone can easily and quickly produce engaging content without needing advanced design skills. This free tool is available for anyone looking to enhance their online presence and take advantage of branded content for their social media channels, website, customer email communications, and more.

While AI tools can help save time and money, it is crucial for a human to closely review the output of the AI tool that you choose to use, as AI can return incorrect, false or outdated information or may include content containing third parties’ intellectual property.

“In today’s fast-changing digital world, GoDaddy is equipping small business owners with AI tools and guidance to help them boost their content creativity and streamline operations, saving them time to focus on growing their businesses,” said Selina Bieber, Vice President of International Markets at GoDaddy.

GoDaddy offers a wide array of online resources to help small businesses and entrepreneurs thrive in the digital world, from website building and e-commerce tools to email and digital marketing solutions.

For more information on how GoDaddy can help your business, visit GoDaddy.

About GoDaddy

GoDaddy helps millions of entrepreneurs globally start, grow, and scale their businesses. People come to GoDaddy to name their idea, build a professional website, attract customers, sell their products and services, and accept payments online. GoDaddy’s easy-to-use tools help microbusiness owners manage everything in one place and its expert guides are available to provide assistance. To learn more about the company, visit www.GoDaddy.com.

Issued on behalf of GoDaddy. 

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