Category: Retail & eCommerce

CleverTap predicts the top MarTech trends for 2024

CleverTap, the all-in-one engagement platform today announced the top 2024 MarTech Trends which will transform the way brands deliver customer experiences.  

The convergence of data privacy regulations, advancements in AI and increasing demand for personalized content will redefine the MarTech landscape. Among other areas, here’s where CleverTap anticipates seeing the most activity in 2024:

1. AI: the new-age consultants 
As customer engagement evolves, Generative AI will go beyond mere suggestions to definitive prescriptions. It will guide brands toward optimal courses of action, transforming customer engagement into not only a personalized but strategically optimized experience. In 2024, this development will manifest in two key areas: content prescription and customer engagement strategies. In content prescription, it will allow brands to analyze data, predict resonant content for specific customer cohorts, and generate new content. Prescriptive customer engagement strategies will enable proactive customer journey orchestration, granular user segmentation for hyper-personalization, and predictive analytics that anticipate needs and forecast long-term revenue impact.

2. From Return On Investment (ROI) to Return on Experiences (ROX)
While ROI has historically been the way to evaluate campaigns: “money in vs money out”, 2024 will see brands take a more holistic view that extends beyond immediate returns — return on experience (ROX). The approach will continually evaluate the long-term impact on customer experiences. It will be a more nuanced and precise metric for gauging customer success, helping marketers look at customer journeys historically and go beyond click-throughs and conversions. Instead, it will consider nuanced metrics such as brand perception, satisfaction, loyalty, and advocacy. The full spectrum of interactions and emotions is responsible for driving user engagement. 

3. The gambit of omnichannel will expand 
Advancements in generative AI are coming thick and fast. And the chatbots spawned in 2023 will soon transition from being mere large language models to large action models. This means they will not just be able to respond with text, but also act upon commands, giving rise to an era of Generative AI assistants. The Rabbit R1 is already giving the world a pique into this by letting go of traditional apps in exchange for AI. The device’s software is powered by a large action model, or an algorithm that can learn from how users use apps so that it can replicate and automate those processes. In 2024, marketers will contend with the challenge of integrating these AI assistants into their omnichannel engagement strategies. 

4. Zero-party data: consensual and accurate
The petabytes of data and insights brands have on their customers comes with a crucial responsibility i.e. ethically navigating this repository of information to deliver the best results while not compromising trust. Customers are increasingly wary of their data, how it’s being used and whether it’s being protected. 2024 will see the end of third-party cookies, the most popular targeting and tracking technique. As brands transition away, they will not only need to align with regulatory changes, but also foster a transparent and trustworthy relationship with their audience. In this new era, the focus on ethical data practices will become a cornerstone of effective and responsible marketing strategies.

Jacob Joseph, VP – Data Science, CleverTap said, “2023 was the year of generative AI, whose profound impact on society had us both excited and cautious about what the future holds. While advancements in the field will make it a sustained talk-point in 2024, other developments will reach a tipping point too. By getting ahead of this curve, we at CleverTap, can not only adapt to these shifts but also innovate and leverage any advancements for the benefit of our customers. This approach ensures that our customers receive unparalleled value and stay at the forefront of the rapidly evolving tech landscape.”

About CleverTap
CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The platform empowers businesses to orchestrate experiences for individuals across their lifecycles and design personalized journeys that span a lifetime. It offers analytics that encompasses every aspect of the lifecycle, enabling businesses to measure and optimize each experience in real time. Its unique AI capability is insightful, empathetic, and prescriptive, facilitating smarter and faster decisions. The all-in-one platform unifies experiences from every touchpoint, paving the way for a new era of customer engagement.

The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, CDPQ, and 360 One, the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Singapore, and Jakarta.

For more information, visit clevertap.com or follow us on:
LinkedIn: https://www.linkedin.com/company/clevertap/ 
X: https://twitter.com/CleverTap 

For more information:
SONY SHETTY
Director, Public Relations, CleverTap
+91 9820900036
sony@clevertap.com 

IPSHITA BALU
Consultant
Archetype
+91 9590111798
ipshita.balu@archetype.co

LQR House Announces Board Meeting for a Special Dividend up to $1.00 per Common Share

LQR House Inc. (the Company or LQR House) (NASDAQ:LQR), a niche e-commerce platform specializing in the spirits and beverage industry, is pleased to announce that the Company’s Board of Directors will convene a meeting to deliberate on the proposed distribution of a special dividend, demonstrating its commitment to supporting shareholders of record.

The meeting, scheduled for Friday, January 12, 2024, will focus on the potential distribution of a special dividend of up to $1.00 per common share to eligible shareholders. This decision reflects LQR House’s ongoing efforts to enhance shareholder value and recognize the loyalty and support of its investor community.

As a forward-thinking company dedicated to creating value for its stakeholders, LQR House has consistently strived to align its strategies with the interests of its shareholders. The proposed special dividend underscores the Company’s confidence in its financial position and outlook, as well as its commitment to delivering returns to investors.

CEO Sean Dollinger expressed enthusiasm about the potential special dividend, stating, “At LQR House, we recognize the importance of rewarding our shareholders for their continued trust and support. This special dividend is a tangible demonstration of our commitment to enhancing shareholder value and acknowledging their role in our success.”

The meeting will provide an opportunity for the Board of Directors to assess the Company’s financial performance, evaluate the current market conditions, and decide on the best course of action to maximize shareholder benefits.

About LQR House Inc.

LQR House intends to become a prominent force in the wine and spirits e-commerce sector, epitomized by its flagship alcohol marketplace, cwspirits.com. This platform seamlessly delivers a diverse range of emerging, premium, and luxury spirits, wines, and champagnes from esteemed retail partners like Country Wine & Spirits. Functioning as a technology-driven hub, LQR House utilizes software, data analytics, and artificial intelligence to elevate the consumer experience. CWSpirits.com stands out as the go-to destination for modern, convenience-oriented shoppers, providing a curated selection of alcohol products delivered to homes across the United States. Beyond its role as an e-commerce leader, LQR House is a marketing agency with a specialized focus on the alcohol industry. The company measures campaign success by directly correlating it with sales on CWSpirits.com, demonstrating a proven return on investment. Backed by an influential network of over 550 figures in the alcohol space, LQR House strategically drives traffic to CWSpirits.com, enhancing brand visibility. LQR House intends to disrupt the traditional landscape of the alcohol industry, driven by its dedication to providing an unparalleled online purchasing experience and delivering tailored marketing solutions.

Forward-Looking Statements

Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company’s current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Shareholders can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law. These statements are subject to uncertainties and risks including, but not limited to, the uncertainties related to market conditions and the completion of the initial public offering on the anticipated terms or at all, and other factors discussed in the “Risk Factors” section of the registration statement on Form S-1 filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement on Form S-1 and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov.

Investor and Media Contact: info@lqrhouse.com

SOURCE: LQR House Inc.

LQR House Announces Transfer of Repurchased Shares to Its Account Held by Its Transfer Agent Following the Commencement of the Buyback Program

LQR House Inc. (the Company or LQR House) (NASDAQ:LQR), a niche ecommerce platform specializing in the spirits and beverage industry, announces the repurchase of 576,713 of its shares and subsequent transfer of those shares from its brokerage account to its account with its transfer agent, representing 15% of its total outstanding shares.

In a strategic move guided by advice from close advisors, LQR House acknowledges that shares held by its transfer agent would not be available to cover short sales of the LQR’s common stock. Employing this approach, the company anticipates that the repurchased shares will remain beyond the reach of short sellers, establishing a more robust defense against bearish speculation on the stock.

Sean Dollinger, CEO of LQR House, shared insights on this initiative, stating, “Given what I perceive as a persistent challenge from short sellers, I am adopting a proactive stance. I urge shareholders with substantial positions to move their shares from their brokerage accounts to an account with Vstock Transfer, our transfer agent. We’d be happy to offer assistance and can facilitate the email coordination with VSTOCK to aid making this transfer. Feel free to initiate the process by sending an email to sean@lqrhouse.com. Stockholders should be aware that any such transfer would significantly increase the time in which it would take for Stockholders to sell their shares should they desire to do so.”

This proactive step not only may decrease the amount of short sales of LQR’s stock but also reinforces LQR House’s commitment to maintaining a strong and resilient market position. With a focus on transparency and shareholder protection, LQR House remains dedicated to fostering long-term value and stability in the volatile financial landscape.

About LQR House Inc.
LQR House intends to become a prominent force in the wine and spirits e-commerce sector, epitomized by its flagship alcohol marketplace, cwspirits.com. This platform seamlessly delivers a diverse range of emerging, premium, and luxury spirits, wines, and champagnes from esteemed retail partners like Country Wine & Spirits. Functioning as a technology-driven hub, LQR House utilizes software, data analytics, and artificial intelligence to elevate the consumer experience. CWSpirits.com stands out as the go-to destination for modern, convenience-oriented shoppers, providing a curated selection of alcohol products delivered to homes across the United States. Beyond its role as an e-commerce leader, LQR House is a marketing agency with a specialized focus on the alcohol industry. The company measures campaign success by directly correlating it with sales on CWSpirits.com, demonstrating a proven return on investment. Backed by an influential network of over 550 figures in the alcohol space, LQR House strategically drives traffic to CWSpirits.com, enhancing brand visibility. LQR House intends to disrupt the traditional landscape of the alcohol industry, driven by its dedication to providing an unparalleled online purchasing experience and delivering tailored marketing solutions.

Forward-Looking Statements
Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company’s current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Shareholders can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law. These statements are subject to uncertainties and risks including, but not limited to, the uncertainties related to market conditions and the completion of the initial public offering on the anticipated terms or at all, and other factors discussed in the “Risk Factors” section of the registration statement on Form S-1 filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement on Form S-1 and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov.

Investor and Media Contact:
info@lqrhouse.com

LQR House Reports 458% YOY Revenue Surge in December 2023, Fueled by Holiday Ecommerce Success

LQR House Inc. (the Company or LQR House) (NASDAQ:LQR), a niche ecommerce platform specializing in the spirits and beverage industry, proudly announces a remarkable 458% YOY increase in revenue for December 2023 compared to December 2022. This achievement aligns with The National Retail Federation’s forecast, projecting record-breaking holiday spending between $957.3 billion and $966.6 billion during November and December 2023.

In December 2022, LQR House recorded revenue at $74,053, and the Company has witnessed a significant growth to $339,713 in December 2023. We believe that this accomplishment is not isolated but part of a broader trend, evidenced by record-breaking sales over the Black Friday to Cyber Monday weekend where November’s monthly revenue surged over 300% year-over-year. In our view, these results indicate that this is not a one-time occurrence for LQR House, but rather, we believe it’s evolving into a recurring situation where LQR House is actively cultivating consistent momentum.

Sean Dollinger, CEO of LQR House, emphasized the significance of the holiday season in ecommerce, stating, “December consistently stands out as the most robust period for ecommerce. Holiday spending tends to escalate, and concurrently, alcohol sales witness a notable rise. We believe, that the year-over-year increase in sales truly attests to the value LQR House brings. Following its remarkable performance in November, the Company replicated its success in December. The aim is to sustain this growth trajectory as we unveil exciting plans ahead to further disrupt the industry and deliver increased value to our shareholders.”

We believe that LQR House continues to solidify its position as a trailblazer in the ecommerce landscape, showcasing rapid growth and innovative strategies to meet the evolving demands of consumers in the spirits and beverage industry.

About LQR House Inc.
LQR House intends to become a prominent force in the wine and spirits e-commerce sector, epitomized by its flagship alcohol marketplace, cwspirits.com. This platform seamlessly delivers a diverse range of emerging, premium, and luxury spirits, wines, and champagnes from esteemed retail partners like Country Wine & Spirits. Functioning as a technology-driven hub, LQR House utilizes software, data analytics, and artificial intelligence to elevate the consumer experience. CWSpirits.com stands out as the go-to destination for modern, convenience-oriented shoppers, providing a curated selection of alcohol products delivered to homes across the United States. Beyond its role as an e-commerce leader, LQR House is a marketing agency with a specialized focus on the alcohol industry. The company measures campaign success by directly correlating it with sales on CWSpirits.com, demonstrating a proven return on investment. Backed by an influential network of over 550 figures in the alcohol space, LQR House strategically drives traffic to CWSpirits.com, enhancing brand visibility. LQR House intends to disrupt the traditional landscape of the alcohol industry, driven by its dedication to providing an unparalleled online purchasing experience and delivering tailored marketing solutions.

Forward-Looking Statements
Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on the Company’s current expectations and projections about future events that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Shareholders can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “is/are likely to,” “potential,” “continue” or other similar expressions. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations that arise after the date hereof, except as may be required by law. These statements are subject to uncertainties and risks including, but not limited to, the uncertainties related to market conditions and the completion of the initial public offering on the anticipated terms or at all, and other factors discussed in the “Risk Factors” section of the registration statement on Form S-1 filed with the SEC. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement on Form S-1 and other filings with the SEC. Additional factors are discussed in the Company’s filings with the SEC, which are available for review at www.sec.gov.

Investor and Media Contact:
info@lqrhouse.com

STRATACACHE Partners With the National Retail Federation on New ‘What’s in Store for Retail Media Networks’ Event

  • Presentations and panels take place in New York the day before Retail’s Big Show

Global retail media company STRATACACHE and the National Retail Federation have partnered on the first event devoted to the rapidly expanding role of the physical store in the $122 billion global retail media ecosystem. “What’s in Store for Retail Media Networks” takes place on Saturday, January 13, 2024 at the Jacob Javits center, kicking off this year’s NRF 2024: Retail’s Big Show, being held January 14-16.

The day consists of 10 presentations and panels, with participants including executives from Albertsons, Kroger, and Unilever, leading experts in shopper marketing from the University of Arkansas Sam Walton College of Business, as well as thought leaders from McKinsey & Company, the IAB, and Solomon Partners.

“Digital retail media ad spending in the United States will soon exceed tv advertising revenue, accounting for more than 15% of total ad spend,” says Chris Riegel, CEO of STRATACACHE. “Most of this spend is still online, but in-store audiences are about 70% larger than digital ones. Because of this vast pre-qualified in-store audience, we’re seeing a rapid commitment from our retail partners around the world to digitize their brick and mortar stores and tie together their online and in-store retail media network efforts.”

“What makes this event unlike any others is that there is zero pay-to-play content in the day,” adds Riegel. “We wanted a highly curated day, and organized it around three foundational topics: in-store experience, in-store measurement and technology, and in-store monetization, each led by category captains, experts of their domains:

Andy Murray, Category Captain for Shopper Experience and Content sessions, will lead a discussion based on his experience as SVP over the in-store experience at both Walmart and ASDA, entitled “Creating a Total In-Store Communication Architecture: Harmonizing Shopper, Brand, and Retailer Needs,” featuring Evan Hovorka, VP Product and Innovation of Albertson’s Media Collective and Beth Ann Kaminkow, Global CEO of VMLY&R Commerce.

Kevin Carbone, CEO of PRN, will serve as Category Captain for the Monetization and Value sessions, one of which will feature Quinton George, Partner at McKinsey & Company and Leader of the Commerce Media Practice, sharing his insights on complex dynamics at play between brands and retailers – the supply and demand side of the retail media network landscape.

And Chris Riegel, CEO of STRATACACHE will serve as Category Captain for the Technology, Measurement, and Insights sessions. He will introduce a new IAB white paper focused on in-store metrics, presented by Jeffrey Bustos, VP Measurement and Addressability Data at the IAB. Later in the day, Riegel will lead a fireside chat about threats to loyalty programs from the current political and legislative landscape, with Paul Martino, Vice President and Senior Policy Counsel at the National Retail Federation.

Full event details and registration can be found at https://nrfbigshow.nrf.com/special-programs/retail-media-networks. Learn more about STRATACACHE at www.stratacache.com and the NRF at www.nrf.com.

SOURCE: STRATACACHE

.View the original press release on newswire.com.

OYO launches self-funded 15% discount to protect hotel revenue

  • OYO to fund upto 15% additional discount for guests to protect hotel partner revenue and margins
  • The scheme also ensures that the pricing remains attractive for the guests
  • During the pilot phase of the launch, partner hotels have recorded 20% growth in revenue
  • OYO currently has more than 700 hotels across 50+ cities in Malaysia

Global hospitality technology company OYO has announced upto additional 15% discount for guests booking through its platform. This is an exclusive self-funded scheme introduced by OYO in Malaysia which has been designed to protect revenue and margins while ensuring guests benefit from attractive pricing options.

The scheme has already been rolled out in August this year in select regions such as Kuala Lumpur, Johor Bahru, Kota Kinabalu and Klang in Malaysia. During the pilot phase of the launch, hotels recorded an approximately 20% increase in their monthly revenue.

OYO currently has more than 700 hotels across 50 cities in Malaysia. OYO’s extensive presence in Malaysia, with properties across major cities and popular destinations with multiple brands of hotels in such as Capital O in premium category and OYO Rooms in budget category.

These discounts will be extended to guests booking through OYO’s platform, providing them with compelling pricing without compromising the revenue margins of the partner hotels.

Recognizing the challenges faced by the hospitality industry, OYO is taking a decisive step to maintain equilibrium between guest satisfaction and partner hotel revenue sustainability. The introduction of this self-funded discount underscores OYO’s commitment to its partners, aiming to alleviate financial pressures while maintaining competitive pricing for guests.

Hotels partners also take advantage of OYO’s user friendly hotel management system to increase profitability, revenue and efficiency of their hotels. Additionally, OYO also provides OYO Smart Lock-an automated front desk solution which offers seamless guest check-in and check-out safely and securely. 

Akshay Rathod, Country Head, OYO Malaysia emphasized, “Our partners’ success is integral to our mission, and we are committed to taking proactive steps to safeguard their revenue and margins. This initiative demonstrates OYO’s willingness to invest in the mutual success of its partners, absorbing a portion of the costs to boost partner hotel revenue streams. It also aims to enhance the value proposition for guests while safeguarding the financial health of OYO’s extensive network of hotel partners”.

Tan Sri Cheah Chan Yau, Owner, OYO Hotel Grand City, Kuantan added “The introduction of these additional discounts has not only safeguarded our revenue but has also significantly contributed to enhancing our occupancy rates. The flexibility and support offered through these additional discounts reflects OYO’s dedication to fostering a mutually beneficial partnership and demonstrates a keen understanding of the needs of its partners”.

OYO has also intensified its efforts to onboard and equip hotels with the latest technological tools, increase their visibility and in turn improve their revenue. The patron facing app, Co-OYO allows the hotels to run and customise promotional offers to help increase occupancy and support revenue maximization.

New hotels get access to OYO’s large customer base through its app and website, boasting 100mn+ downloads globally.

About OYO
OYO is a global platform that aims to empower entrepreneurs and small businesses with hotels and homes by providing full-stack technology products and services that aim to increase revenue and ease operations; bringing easy-to-book, affordable, and trusted accommodation to customers around the world. OYO offers 40+ integrated products and solutions to patrons who operate approximately 1.70 lakh hotels, homes and listings in more than 35 countries including India, Europe and Southeast Asia, as of September 30, 2022. For more information, visit www.oyorooms.com/ph/ .

Contact:
Abhishek Sinha, PR & Corporate Communications
Tel: +91- 9198461616

Disclaimer: Oravel Stays Limited is proposing, subject to applicable statutory and regulatory requirements, receipt of requisite approvals, market conditions and other considerations, to make an initial public offering of its equity shares (the “Equity Shares”) and has filed the Draft Red Herring Prospectus (“DRHP”) with the Securities and Exchange Board of India (“SEBI”). The DRHP is available on the website of SEBI at www.sebi.gov.in, websites of the Stock Exchanges, i.e., BSE Limited and National Stock Exchange of India Limited at www.bseindia.com and www.nseindia.com, respectively, and is available on the websites of the Global Coordinators and Book Running Lead Managers, i.e., Kotak Mahindra Capital Company Limited, J.P. Morgan India Private Limited and Citigroup Global Markets India Private Limited at www.investmentbank.kotak.com , www.jpmipl.com and www.online.citibank.co.in/rhtm/citigroupglobalscreen1.htm ; the websites of the Book Running Lead Managers, i.e., ICICI Securities Limited, Nomura Financial Advisory and Securities (India) Private Limited, JM Financial Limited and Deutsche Equities India Private Limited at www.icicisecurities.com , www.nomuraholdings.com/company/group/asia/india/index.html , www.jmfl.com  and www.db.com/India , respectively. Investors should note that investment in equity shares involves a high degree of risk and for details relating to the same, refer to the Red Herring Prospectus which may be filed with the Registrar of Companies in the future, including the section titled “Risk Factors”. Potential investors should not rely on the DRHP filed with SEBI for making any investment decision. The Equity Shares offered in the Fresh Issue (as defined in the DRHP) and the Offer for Sale (as defined in the DRHP) have not been and will not be registered under the U.S. Securities Act of 1933, as amended (the “Securities Act”) and, may not be offered or sold within the United States except pursuant to an exemption from, or in a transaction not subject to, the registration requirements of the Securities Act and applicable state securities laws. Accordingly, the Equity Shares are only being offered and sold (i) within the United States only to “qualified institutional buyers” (as defined in Rule 144A under the Securities Act) in transactions exempt from, or not subject to, the registration requirements under the Securities Act, and (ii) outside the United States in offshore transactions in reliance on Regulation S under the Securities Act and pursuant to the applicable laws of the jurisdictions where those offers and sales are made. There will be no public offering of the Equity Shares in the United States.

WinZO achieves 40% growth in retention rate with CleverTap

CleverTap, the all-in-one engagement platform today announced that mobile gaming platform, WinZO, has achieved 40% growth in retention rate following the CleverTap rollout.  

Founded in 2018, WinZO is today at the forefront of India’s mobile gaming revolution; the company has over 175 million users, making it the country’s largest mobile social gaming platform. WinZO hosts 100+ games across multiple formats in more than a dozen regional languages.

WinZO is dedicated to providing product value and fostering user retention. The challenge was to quickly analyze data to enhance user retention. CleverTap’s integrated partnership with WinZO’s technology stack, helped nurture more robust customer relationships, bolster user engagement, and increase retention rates. Today, WinZO has 5 billion micro in-app transactions every month, and delivers highly personalized experiences to gamers.

“In the current highly competitive environment, where users have an abundance of options with numerous apps and brands competing for their attention, our goal is to craft experiences that are highly responsive and based on real-time interactions,” said Angad Sehdev, Strategy and Growth, WinZO. He further added, “CleverTap doesn’t just provide data; it equips us with the insights, segmentation, and tools needed to execute swiftly. In this kind of an ecosystem, if you’re not acting on the data in real time, you lose your user base. You need to understand what the user wants before the user has even expressed the need.” 

CleverTap offers comprehensive tracking and analytics, enabling WinZO to gain insights into customer interactions with its products. This real-time feedback on new app updates aids in refining rollout strategies. 

Sidharth Pisharoti, Chief Revenue Officer, CleverTap said, “Customer retention has always been at the heart of everything we do at CleverTap, and we’re thrilled to have helped WinZO increase their retention rates by 40%. It’s been an immense pleasure working with WinZO over the last 5 years. Today, they are one of India’s largest mobile gaming platforms. This is a result of their deep understanding of customer behavior and the team’s ability to deliver on those expectations. As WinZO embarks on an ambitious journey to expand its user base to 700 million and introduce new gaming formats, CleverTap remains a steadfast partner in this tech-driven gaming revolution.” 

About CleverTap

CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The platform empowers businesses to orchestrate experiences for individuals across their lifecycles and design personalized journeys that span a lifetime. It offers analytics that encompasses every aspect of the lifecycle, enabling businesses to measure and optimize each experience in real time. Its unique AI capability is insightful, empathetic, and prescriptive, facilitating smarter and faster decisions. The all-in-one platform unifies experiences from every touchpoint, paving the way for a new era of customer engagement.

The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, CDPQ, and 360 One, the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Singapore, and Jakarta.

For more information, visit clevertap.com or follow us on:
LinkedIn: https://www.linkedin.com/company/clevertap/ 
X: https://twitter.com/CleverTap 

About WinZO

WinZO is the largest social gaming and interactive entertainment platform in India with over 175million users from T2-T5 Bharat. Launched in early 2018, the company partners with third-party developers to host games on its Android app, offering users personalized multiplayer gameplay experiences. The platform is available in 12 native languages. WinZO’s platform facilitates over 5 billion micro-transactions per month across a portfolio of 100+ games, contributing to 1 in 250 UPI transactions of India happening on WinZO’s platform. The company is dedicated to building an enthusiastic community of gamers and gaming influencers in India. WinZO envisions a future where its platform can deliver culturally relevant and enjoyable experiences to the global audiences, monetized through a unique micro-transaction model.

WinZO, a series-C funded venture, has raised $100 million from Marquee gaming and entertainment investors such as Griffin Gaming partners, Courtside ventures, Maker’s fund, all of whom made their first investment in the Indian start-up ecosystem through WinZO.

Forward-Looking Statements

Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction.

For more information:
SONY SHETTY
Director, Public Relations, CleverTap
+91 9820900036
sony@clevertap.com 

IPSHITA BALU
Consultant
Archetype
+91 9590111798
ipshita.balu@archetype.co

GPO Plus, Inc. (GPOX) Achieves Record Revenues with 25% Quarterly Growth

GPO Plus, Inc. (OTCQB: GPOX), a prominent distribution and manufacturing company specializing in consumer products for convenience stores, gas stations, and specialty retailers, has reported impressive Q2 financial results. The company’s gross revenue for the quarter ending October 31, 2023, reached a record $1.21 million, marking a substantial 25% increase from the previous quarter ending July 31, 2023, which reported $970,735 in gross revenues.

Key Highlights:

1. Quarterly Revenue Surge: GPOX achieved a remarkable 25% surge in top-line revenue, reaching $1.213 million in the second quarter, up from $970,735 in the preceding quarter.

2. Expansion of DSD Service: Approximately 154 stores received the new Direct Store Delivery (DSD) service with full product inventory by October 31, 2023. GPOX is on track to surpass the estimated 258 stores receiving the white glove DSD service by year-end, with an ambitious target of 475 stores expected to be online by May 2024.

3. Technological Advancements: GPOX Labs.ai, the technology division, has initiated the implementation of its proprietary MSRP software platform. This advanced technology incorporates AI mapping tools, live dispatch consoles, and comprehensive DSD inventory support, optimizing logistics and inventory management.

4. Strategic Partnership: GPOX Labs.ai has entered into a strategic partnership with an enterprise data exchange company to enhance Electronic Data Interchange (EDI). This collaboration aims to provide near-real-time inventory updates and advanced sales analytics, expected to go live this quarter.

About GPO Plus

GPO Plus (GPOX) operates as a product development, manufacturing, and distribution company, offering a diverse portfolio of high-quality innovative products directly to consumers and retailers. With a focus on product development, distribution, marketing, and sales, the company aims to expand its product line and distribution reach to meet market demand and customer needs.

Source: AmplifiPR
Dz@Amplifipr.com 

Cleverbridge Appoints Malte Gabriel as Chief Product Officer

Gabriel Joins Cleverbridge With Over a Decade of Experience Building Successful Machine Learning-Powered Software Solutions

Cleverbridge, a growth engine for global technology companies, today announced that Malte Gabriel has joined Cleverbridge as Chief Product Officer to strengthen and expand the company’s innovative product portfolio. Gabriel will report directly to Radu Immenroth, Chief Technology Officer, and will serve on Cleverbridge’s leadership team.

Cleverbridge Chief Product Officer Malte Gabriel

With extensive product and business leadership experience from Microblink, Apptio, 7Park Data, and McKinsey & Company, Gabriel will be a strong asset to Cleverbridge in executing its ambitious product vision and fueling the next phase of company growth. Gabriel will oversee Cleverbridge’s global product organization and will be responsible for a diverse product lineup that includes global payment processing and subscription management capabilities, as well as lifecycle marketing automation and advanced revenue insights with the company’s two newest AI-powered products, CleverAutomations and CleverInsights.

“We’re excited to welcome Malte to Cleverbridge as our Chief Product Officer,” said Immenroth. “Malte’s proven track record of building and scaling products that excite customers, accelerate business growth, and deliver impact make him the perfect fit to lead our product team and drive innovation in the rapidly evolving eCommerce and customer success landscape. We are very grateful to have his leadership and powerful blend of technical depth, strategic thinking, and business operational experience as we continue to provide exceptional value to our clients.”

Gabriel is a results-driven executive with over a decade of experience building data-intensive and machine learning-powered software solutions. Most recently, Gabriel served as VP of Product at Microblink, a computer vision startup, where he helped deliver record sales growth for the company’s foundational card scanning product while successfully launching a disruptive card verification product in parallel. Gabriel has a bachelor’s degree from The University of Amsterdam, a master’s degree from The London School of Economics, and will work from New York City where he’ll join Cleverbridge’s growing East Coast team.

“It’s a privilege to join Cleverbridge, especially at this moment in the company’s history,” said Gabriel. “Throughout my career, I have made an effort to lead with empathy and operate with a customer-centric mindset. Based on my initial conversations with clients, it is clear that Cleverbridge has a compelling, differentiated solution that empowers organizations with the latest best practices in growing customer lifetime value. We have a real opportunity to deliver revenue growth on autopilot, and I’m honored to be a part of the journey.”

About Cleverbridge
Cleverbridge makes it easy to maximize customer lifetime value. We leverage deep eCommerce expertise to orchestrate and automate frictionless self-service transactions across the entire customer journey, empowering customers to purchase, renew, and expand subscriptions in 248 countries and territories globally. For more than 18 years, our Growth Engine has integrated payments with subscription management, lifecycle marketing automation, advanced analytics, and partner ecosystems to consistently deliver recurring revenue growth without added headcount. Learn more at grow.cleverbridge.com.

Contact Information
Gordon Knapp
Senior Director, Marketing
gordon.knapp@cleverbridge.com
+17573458523

View the original press release on newswire.com.

U.S. Polo Assn. Launches Field X Fashion, the Brand’s First-of-Its-Kind Global, Digital Magazine

U.S. Polo Assn., the official brand of the United States Polo Association (USPA), has launched its premier edition of Field X Fashion – presented by U.S. Polo Assn., an annual digital magazine about sport, fashion, and influencer events and how these connect for the global, multi-billion-dollar, sport-inspired, lifestyle brand.

Field X Fashion features U.S. Polo Assn.’s authentic connection to sport, fashion, events, seasonal collections, global photo shoots, sustainability initiatives, philanthropy, global brand recognitions, and much more. This first-of-its-kind magazine offers millions of loyal customers, sports fans, influencers, global ambassadors, and partners alike a global, immersive experience and a look into the world of U.S. Polo Assn. in 2023.

“Field X Fashion is a way to both update and thank the millions of loyal followers that the U.S. Polo Assn. brand touches every day across 190 countries, especially our amazing fans and consumers,” said J. Michael Prince, President & CEO of USPA Global, the company that manages and oversees the U.S. Polo Assn. brand. “We hope Field X Fashion gives a glimpse into the broader world of U.S. Polo Assn., from our authentic connection to the sport globally, seasonal collections, our extensive philanthropy, and beyond, there’s a great story that’s being told all over the world.”

Fans and customers around the world can read Field X Fashion here and expect to see new issues with exciting news, collections and updates annually.

About U.S. Polo Assn. & USPA Global
U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the non-profit governing body for the sport of polo in the United States and one of the oldest sports governing bodies, having been founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through over 1,200 U.S. Polo Assn. retail stores and thousands of department stores, sporting goods channels, independent retailers, and e-commerce, U.S. Polo Assn. offers apparel for men, women, and children, as well as accessories and footwear in more than 190 countries worldwide. U.S. Polo Assn. was named as one of the top global sports licensors alongside the NBA, NFL, and MLB, according to License Global. Visit uspoloassnglobal.com and follow @uspoloassn.

USPA Global is the for-profit subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPA Global also manages Global Polo TV, which provides sports and lifestyle content. A historic, multi-year, global arrangement between USPA Global and ESPN, now showcases many of the top championship polo games in the U.S., enabling millions of sports fans and consumers to enjoy the sport across ESPN’s broadcast and streaming platforms. For more sport content, visit globalpolo.com.

Contact Information:
Stacey Kovalsky
VP Global PR and Communications
skovalsky@uspagl.com 
+001.561.790.8036

Kaela Drake
PR & Communications Specialist
kdrake@uspagl.com 
+001.561.461.8596