HKTDC’s major focus areas promote Hong Kong’s advantages

  • Boosting diverse economic development and reinforcing the city’s role as a global business and C&E hub

The Hong Kong Trade Development Council (HKTDC) today announced its major focus areas for 2024-2025, which strengthen Hong Kong’s status as a leading global business and investment hub and convention and exhibition (C&E) centre. The HKTDC is committed to promoting Hong Kong’s advantages internationally and creating opportunities for Hong Kong businesses.

HKTDC Chairman Dr Peter K N Lam said: “With the record-breaking attendance at our Asian Financial Forum (AFF) in January, it is clear that international business leaders and investors have returned to Hong Kong. Looking ahead, we will further consolidate Hong Kong’s status as an international financial, trade and international C&E centre and promote Hong Kong’s strengths internationally. We will redouble our efforts to highlight Hong Kong’s unique role in the Guangdong-Hong Kong-Macao Greater Bay Area (GBA) and further integrate into the overall development of Mainland China, while actively exploring other rapidly growing markets, such as ASEAN and the Middle East. We will also continue to focus on the key growth drivers of innovation, sustainability and wellness.”

Since full reopening in March 2023, the HKTDC has stepped up efforts to attract business people across the globe to return to Hong Kong, and the Council’s trade events have welcomed visitors from Asia, the Middle East to Africa and Europe to the Americas, reinforcing Hong Kong’s position as a business and investment hub.  

Last year, we staged some 40 major events, attracting over 22,000 exhibitors and over 430,000 physical buyers and participants from Hong Kong, the mainland and around the world, with particularly notable growth in visitors from Mainland China, ASEAN and the Middle East. Indeed, exhibitor and buyer participation at last year’s HKTDC trade fairs has returned to 70-80% of pre-pandemic levels, with some even reaching 90%. Our anchor conferences, such as the AFF and the Belt and Road Summit, also attracted record-breaking attendance and strong international participation.

HKTDC’s 2024-2025 major work focus is:

1. Strengthen Hong Kong’s position within the GBA and its integration into national development

  • The HKTDC will open two new GBA business support centres in Huizhou and Zhaoqing in March. With these additional centres, we will have a physical presence in all mainland GBA cities to provide stronger on-the-ground support to businesses that are interested in tapping GBA opportunities.
  • Version 2.0 of the HKTDC’s offline and online business support programme GoGBA will be launched to provide more comprehensive support for businesses keen to access the GBA. It will include a five-in-one support plan for different industries, comprising seminars, group and one-on-one consultations, GBA business visits and industry information kits.
  • We will enhance the promotion of infrastructure and real estate services (IRES), legal and other professional services and arrange trade delegations to mainland GBA cities to facilitate collaboration.
  • We will stage SmartHK in Nanjing to boost collaboration between Hong Kong and Yangtze River Delta in trade, innovation and green finance.
  • The HKTDC will launch a new innovation and technology (I&T) zone at the Hong Kong Services Pavilion at the China International Import Expo in Shanghai to promote Hong Kong’s I&T strengths.
  • We will expand product offerings at the Hong Kong Pavilion at the China International Consumer Goods Expo in Hainan to cover niche sectors in high demand.

2. Connect Hong Kong with opportunities in RCEP and beyond to reinforce Hong Kong’s status as a resilient and connected business hub

  • HKTDC’s mega promotion Think Business, Think Hong Kong will be held in Jakarta, Indonesia to showcase Hong Kong’s world-class services.
  • We will launch a Hong Kong Professional Plus campaign to help local service providers understand the ASEAN market and seize opportunities.
  • A fundraising roadshow to ASEAN or the Middle East will be organised to connect corporates with imminent fundraising needs and reinforce Hong Kong’s role as a fundraising hub.
  • We will also lead a delegation to the Middle East to help Hong Kong IRES providers strengthen ties with their Middle Eastern counterparts.
  • The HKTDC will launch the New Market Navigator Series, which consists of exploratory study missions and participation in trade fairs in targeted regions to highlight Hong Kong’s competitive edge across industries.
  • In terms of the ASEAN market, we will stage a Hong Kong product showcase at the FHA-HoReCa in Singapore, one of the largest events in Asia in the sector. For the Middle East market, we will participate in regional trade fairs, such as Gifts & Lifestyle Middle East. Partnerships with relevant industry associations will be explored to arrange missions consisting of company visits, business matching meetings and networking.

3. Accelerate the development of Hong Kong’s pillar and new sectors with a focus on I&T, sustainability and wellness

  • The HKTDC will continue to facilitate international cooperation through signature events, such as Think Business, Think Hong Kong in overseas markets and AFF, Belt and Road Summit and Eco Expo Asia, to highlight Hong Kong’s role as an international centre for green finance and greentech.
  • An ESG seminar series will be launched at our anchor fairs to address the needs of different industries transitioning towards a more sustainable, low-carbon future.
  • The HKTDC will strengthen deal-making at AFF and target projects related to agritech, food tech, greentech, renewable energy and climate change mitigation, working closely with the Hong Kong Green Finance Association.
  • We will deepen collaboration with R&D and innovation centres of Hong Kong-based universities to promote technology commercialisation with a focus on healthtech.
  • The HKTDC will collaborate with start-up communities across Asia to position the Start-up Zone at HKTDC’s exhibitions as the ideal launchpad for start-ups to showcase their products and solutions.
  • Following last year’s introduction of a new ESG stream within the HKTDC’s Transformation Sandbox (T-box) business support programme, we will continue to expand T-box’s partnerships with global technology companies to support SMEs’ digital transformation.

4. Reinforce Hong Kong’s role as a global business hub and a C&E centre

  • The HKTDC will stage some 40 large-scale international exhibitions and conferences, ranging from Eco Expo Asia and InnoEx to AFF and Asia Summit on Global Health.
  • We will enrich the experience of business visitors by working with partner organisations to organise mega events around our anchor trade exhibitions and conferences. The linking of the Asian Financial Forum and the Standard Chartered Hong Kong Marathon in January this year was a good example.
  • We will debut two new trade fairs, DeLuxe PrintPack Hong Kong and Smart Lighting Expo, in April to meet market demand and facilitate opportunities in these industries.
  • We will continue to enhance the digital offerings of our exhibitions and conferences to provide a seamless online-to-offline experience for our participants and champion Hong Kong as a leader in innovation and digital transformation in the C&E industry.

Media enquiries
HKTDC’s Communications & Public Affairs Department:
Agnes Wat, Tel: (852) 2584 4554, Email: agnes.ky.wat@hktdc.org
Sam Ho, Tel: (852) 2584 4569, Email: sam.sy.ho@hktdc.org

About HKTDC
The Hong Kong Trade Development Council (HKTDC) is a statutory body established in 1966 to promote, assist and develop Hong Kong’s trade. With 50 offices globally, including 13 in Mainland China, the HKTDC promotes Hong Kong as a two-way global investment and business hub. The HKTDC organises international exhibitionsconferences and business missions to create business opportunities for companies, particularly small and medium-sized enterprises (SMEs), in the mainland and international markets. The HKTDC also provides up-to-date market insights and product information via research reports and digital news channels. For more information, please visit: www.hktdc.com/aboutus. Follow us on Twitter @hktdc and LinkedIn

U.S. Polo Assn. Sponsors SI The Party, Celebrating the Big Game in Vegas

  • Sport-Inspired Brand Brings Apparel and Activations to the Hottest VIP Party of the Year

U.S. Polo Assn., the official brand of the United States Polo Association (USPA), was excited to sponsor Sports Illustrated: SI The Party Presented by Captain Morgan with VIP-driven experiences and iconic performances at Wynn Las Vegas’ famed XS Nightclub. Headlined by The Chainsmokers, Kygo, and other special guests, SI The Party featured one of the Big Game weekend’s most buzzed-about lineups ever.

The multi-billion-dollar global U.S. Polo Assn. brand presented exciting, sport-inspired activations at the party, as well as co-branded staff apparel and accessories with the iconic double horsemen logo, and party giveaways like hats and buttons. One of the most exciting activations was a beautiful, life-size, 3-D photobooth backdrop featuring the best images from championship polo games, where fans and celebs alike had fun posing with polo props as if they were competing on the polo field themselves.

It was a packed house at XS Nightclub filled with global influencers and some of the world’s biggest celebrities like Kim Kardashian, Kendall Jenner, Justin and Hailey Bieber, Brittany Mahomes, Miles Teller, Trevor Lawrence, Tiffany Haddish, Dylan Sprouse and DIPLO, as well as sports icons such as Brooks Koepka, Aly Raisman, Tony Parker, and many more – all showing up to party with U.S. Polo Assn.

“U.S. Polo Assn. was thrilled to be part of such an iconic party this year to celebrate the Big Game in Las Vegas and to partner again with Sports Illustrated as we did previously on the SI Sports Awards,” said J. Michael Prince, President and CEO of USPA Global, the company that manages and oversees the U.S. Polo Assn. brand. “As a sport-inspired, global brand, this partnership for the Big Game is one that’s a great match with the DNA of U.S. Polo Assn.”

Produced by Authentic Entertainment and Medium Rare, the sports and music spectacle brought musical performances and immersive activations and an ultra-luxe, VIP experience to fans in Vegas for the Big Game. XS Nightclub at Wynn Las Vegas, one of the most exclusive and top-rated nightclubs in the world, was reimagined with enhanced production and oversized activations for all attendees to enjoy.

“It was a blast seeing the crowd enjoy our sport-focused U.S. Polo Assn. activations, wear our iconic brand, participate in the VIP experience and party to The Chainsmokers and Kygo,” added Stefanie Coroalles, Vice President of Global Brand Marketing for USPA Global.

Sports Illustrated is synonymous with the celebration of sports; fans around the world and SI The Party was no exception. The star-studded event to celebrate the Big Game Weekend invited fans to mingle with the who’s who of the sports and entertainment worlds.

“SI, Authentic Brands and Medium Rare are thankful to have U.S. Polo Assn. on board as our generous sponsor this year, for the very first time,” said Tatum Mannion, Executive Director of Partnerships, Medium Rare. “It’s fantastic to have another industry-leading sports partner that has the same goal as we do, to inspire fans and consumers to enjoy the fusion of sports, music and entertainment in one of the most exciting locations in the world, as we revved up for an incredible Big Game Weekend in Las Vegas this year.”

About U.S. Polo Assn.
U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the governing body for the sport of polo in the United States and one of the country’s oldest sport governing bodies, founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through over 1,200 U.S. Polo Assn. retail stores, as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories and footwear for men, women, and children in more than 190 countries worldwide. A recent, multi-year deal with ESPN to broadcast the premier polo championships in the world, sponsored by U.S. Polo Assn., has made the thrilling sport accessible to millions of households globally for the very first time.

U.S. Polo Assn. has consistently been named one of the top global sports licensors alongside the NFL, NBA, and MLB, according to License Global. In addition, the sport-inspired brand is being recognized around the world with awards for global growth, expansion, licensing and digital presence. Due to its tremendous success as a global brand, particularly in the last five years, U.S. Polo Assn. has been featured in Forbes, Modern Retail and GQ as well as on Yahoo Finance and Bloomberg, among many other noteworthy media sources around the world. For more information, visit uspoloassnglobal.com and follow @uspoloassn.

About Sports Illustrated
Sports Illustrated (SI) is an unparalleled and influential leader recognized for shaping modern culture and uniting athletes, teams, and fans worldwide. SI’s award-winning media enterprise brings powerful storytelling to life across platforms ranging from Emmy-winning video to the monthly print magazine with a 60-year heritage. Sports Illustrated also shares its unique and authentic perspective year-round through marquee events, immersive activations, long-form television, film, and audio content as well as select lifestyle products. For more information, visit SI.com. Follow Sports Illustrated on Twitter, Instagram, and Facebook.

About Medium Rare
Lauded events, experiential, and management company, Medium Rare works at the intersection of Sports & Entertainment, partnering with well-known athletes and brands to create iconic media properties. The group’s world-class production is balanced by its growing management division, overseeing careers, tours, and partnership deals for some of the most celebrated artists and athletes. For more info, visit www.Medium-Rare.com

Contact Information
Stacey Kovalsky
VP Global PR and Communications
skovalsky@uspagl.com
+001.561.790.8036

Shannon Stilson
VP, Sports Marketing & Media
sstilson@uspagl.com
+001.561.227.6994

SOURCE: USPA Global Licensing Inc.

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View the original press release on newswire.com.

OYO’s profit doubles to INR 30 cr

Oravel Stays Ltd which operates travel tech brand OYO reported that it has doubled its profit after tax (PAT) sequentially in Q3 FY24 to ~INR 30 crore. The company had marked its maiden profitable quarter with a PAT of over ~INR 16 crore in Q2 FY24. OYO’s Founder & CEO, Ritesh Agarwal, during an employee townhall shared the update about this two-fold surge in profit. He said, “In the upcoming quarters, we anticipate a consistent rise in PAT, driven by enhanced patron confidence, improved customer experience (Cx), and favourable market conditions conducive to sustained growth.”

He also shared that the company clocked Adjusted EBITDA of ~INR 750 cr / $90mn in 2023 and expects to clock Adj EBITDA of ~INR 1000 cr / $120 mn in FY24, surpassing its earlier projected Adj EBITDA estimate of INR 800 cr for FY2024.

OYO’s revenue also grew by ~10% Y-o-Y in Q3 FY24. Agarwal also shared that OYO saw a ~27% increase in the number of hotels on its platform to 17K, over the last year. The company optimised its operating cost by 15% in Q3 FY24 vs same period. The company last filed its Annual Accounts for FY2023 and these updates are unaudited.

OYO recently concluded a debt buyback of INR 1620 crores. The back process involved the repurchase of 30% of OYO’s outstanding TLB due June 2026. Sources close to the transaction have indicated that OYO’s decision to retire debt reflects its commitment to reducing financial leverage and underlines the company’s robust financial performance. The company achieved operational profitability in FY2023 with an Adj. EBITDA of ~INR 275 crores, plans to fund future growth and expansion through its earnings.

Global credit rating agencies Fitch & Moody’s have termed OYO’s move to repurchase its outstanding debt as positive. Fitch wrote that this action will improve OYO’s EBITDAleverage and that they may take positive rating action. Moody’s doubled its Adj EBITDA estimate for FY2024 from $50 million (projected in May 2023) to $90- $100 million.

OYO recently announced its expansion plans in major spiritual hotspots across the country, fuelled by a surge in domestic travel and rising interest in spiritual tourism. OYO is gearing up to launch 400 properties in popular destinations like Ayodhya, Puri, Shirdi, Varanasi, Amritsar, Tirupati, Haridwar, Katra-Vaishno Devi, and the Char Dham route by the end of this 2024.

U.S. Polo Assn. Supports Collegiate Partnership Program for Sixth Consecutive Season

  • 52 College Teams Receive Gear for 2024 Season from Global, Sport-Inspired Brand

U.S. Polo Assn., the official brand of the United States Polo Association (USPA), will outfit teams for the 2024 Collegiate Polo Season through its nationwide Collegiate Partnership Program (CPP) for the sixth consecutive season.

A record total of 32 colleges have signed up to participate in U.S. Polo Assn.’s annual CPP, representing 52 collegiate teams with 30 women’s and 22 men’s teams. Enrollment for the sport’s enrichment program is open to all colleges and universities with a USPA-sanctioned polo team and lasts for one academic year. Teams in the program range from East Coast to West Coast and include small private and large public institutions, as well as Ivy Leagues and Historically Black Colleges or Universities (HBCUs). New schools joining the program this year include Brown University, Cornell University, and Georgetown University.

Participating Schools Include:

Brown UniversityMontana State UniversityTexas Christian UniversityUniversity of Massachusetts
California Polytechnic State UniversityMorehouse CollegeTexas Tech UniversityUniversity of Michigan
Colorado State UniversityOklahoma State UniversityTrinity UniversityUniversity of North Texas
Cornell UniversityOregon State UniversityUniversity of California – DavisUniversity of South Carolina – Aiken
Georgetown UniversitySkidmore CollegeUniversity of California -Santa BarbaraUniversity of Virginia
Grossmont CollegeSt. Edward’s UniversityUniversity of ConnecticutUniversity of Wisconsin – Madison
Michigan State UniversityStanford UniversityUniversity of IdahoVirginia Tech University
Middle Tennessee State UniversityTexas A&M UniversityUniversity of KentuckyYale University

Through this program, U.S. Polo Assn. will provide student-athletes with complete game attire that includes customized performance team jerseys, white performance pants, polo shirts, caps, equipment gear bags, and USPA Pro merchandise. A monetary donation is also given to each team, which can be used for travel or operating expenses. Another contribution this year includes a 4ocean bracelet that will be given to all student-athletes, highlighting U.S. Polo Assn.’s continued partnership with the ocean sustainability organization dedicated to ending the ocean’s plastic crisis. There is also a “Collegiate Social Media Contest,” where teams will have the opportunity to win additional prizes for their creative social media posts.

Sanctioned by the USPA, collegiate polo teams compete in the Fall and Spring with the official season beginning Fall 2023 and running through April 2024. This season will conclude with the National Intercollegiate Championship (NIC) hosted at the Virginia Polo Center in Charlottesville, VA, from April 8-14, 2024.

“Now in its sixth year, our Collegiate Partnership Program remains one of our most rewarding programs by supporting student-athletes across the country both on and off the polo fields,” said J. Michael Prince, President and CEO of USPA Global, the company that manages the global, multi-billion-dollar U.S. Polo Assn. brand. “Through the U.S. Polo Assn. brand, our goal with this program is to highlight our authentic connection to the sport of polo and support future athletes of the game.”

Back for the second year, the College Polo Tour, an exchange program for collegiate polo players, continued throughout 2023 with tours to Morocco, Spain, and Argentina. In total, 44 players from Cornell University, Georgetown University, Harvard University, Southern Methodist University, University of Kentucky, and Yale University, alongside other international universities, experienced this program in both the Summer and Fall of 2023.

“The 2023/2024 Collegiate Polo Season has started, and we are excited to have the continued support of the official brand of the United States Polo Association to provide amazing products and opportunities to our committed student-athletes,” said Liz Brayboy, Chair of the USPA’s Intercollegiate/Interscholastic Committee. “Our partnership with U.S. Polo Assn. provides these student-athletes across the nation access to opportunities that they might not have otherwise, allowing them to grow and build their polo careers.”

New to the CPP this year, the award-winning series Breakaway: Polo in College will air on ESPNU for the first time. Created by Global Polo Entertainment, the media subsidiary of USPA Global, the episode will cover the winning teams from both the 2023 and 2024 NIC Men’s and Women’s Finals in Charlottesville. Check your local listings for airtimes.

About U.S. Polo Assn. and USPA Global
U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the governing body for the sport of polo in the United States and one of the country’s oldest sports governing bodies, founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through over 1,200 U.S. Polo Assn. retail stores as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories, and footwear for men, women, and children in more than 190 countries worldwide. A recent, multi-year deal with ESPN to broadcast the premier polo championships in the world, sponsored by U.S. Polo Assn., has made the thrilling sport accessible to millions of households globally for the very first time.

U.S. Polo Assn. has consistently been named one of the top global sports licensors alongside the NFL, NBA, and MLB, according to License Global. In addition, the sport-inspired brand is being recognized around the world with awards for global growth, expansion, licensing, and digital presence. Due to its tremendous success as a global brand, particularly in the last five years, U.S. Polo Assn. has been featured in Forbes, Modern Retail, and GQ as well as on Yahoo Finance and Bloomberg, among many other noteworthy media sources around the world.

For more information, visit uspoloassnglobal.com and follow @uspoloassn.

USPA Global is the for-profit subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPA Global also manages Global Polo TV, which provides sports and lifestyle content. A historic, multi-year, global arrangement between USPA Global and ESPN now showcases many of the top championship polo games in the U.S., enabling millions of sports fans and consumers to enjoy the sport across ESPN’s broadcast and streaming platforms. For more sport content, visit globalpolo.com.

Contact Information
Stacey Kovalsky
VP Global PR and Communications
skovalsky@uspagl.com
+001.561.790.8036

Shannon Stilson
VP, Sports Marketing & Media
sstilson@uspagl.com
+001.561.227.6994

SOURCE: USPA Global Licensing Inc.

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View the original press release on newswire.com.

Embrace the Fortune of Health this CNY with LAC’s Activated Liver Protector and Belli Lean

The festive season is often synonymous with feasting, merry-making and creating unforgettable memories. As we embrace the moments of abundance, LAC’s Activated Liver Protector and Belli Lean offer a helping hand to keep the delicate balance of health and celebration.

With the consideration of the possibilities of over-indulgence during the festive new year, LAC’s Activated Liver Protector and Belli Lean aim to keep the balance in check – LAC Liver Protector, with its cutting-edge formulation, features an advanced blend of antioxidants and natural extracts, actively nurturing and fortifying the liver, which will certainly be overworking through the late nights of feasting, mahjong sessions and get-togethers.

LAC Belli Lean works hand-in-hand with the body’s natural metabolism, further enhancing the body to metabolise fat more effectively. Crafted with natural ingredients, Belli Lean is a delicious and convenient way to reduce belly fat and look your best for gatherings with loved ones this year.

LAC is also proud to debut their red packet design for 2024, featuring motifs of golden swallows to symbolise good fortune and auspiciousness. Surrounding the swallows are patterns of colourful circles embedded within the Chinese character “” to wish recipients “prosperity” and add a dynamic and visually appealing element to the overall design.

As the Chinese saying goes, “Health is Wealth” – our health remains paramount to our well-being even as we celebrate.

Leading fashion brand Canifa achieves 54% higher app conversion rate with CleverTap

CleverTap, the all-in-one engagement platform today announced that leading Vietnamese fashion brand Canifa, has achieved 54% higher app conversion rate after deploying CleverTap.

Canifa has more than 100 physical outlets across Vietnam and a strong online presence. Canifa strives to create smooth and differentiated customer journeys and the same principle is extended to the shopping experience built on the mobile application. The tools previously used by Canifa had several limitations, leading to data silos, negatively impacting real-time personalization. This posed a significant challenge as they sought to win tech-savvy consumers within the Vietnamese fashion market, a fiercely competitive sector.

CleverTap’s integrated approach to customer engagement made them the perfect fit for Canifa. By unifying data from disparate sources, CleverTap helped Canifa build a detailed customer profile with granular insights on preferences etc. Owing to the competitive nature of the fashion sector, it was essential to establish top-of-mind recall. For this, CleverTap leveraged various engagement channels – SMS, Push, In App messages, Email, etc. to ensure consistent mindshare amongst users. Of these channels, Push Notifications and App channels played a pivotal role, ensuring timely and personalized interactions. 

Benefits following CleverTap’s implementation:

  • 7% boost in revenue per user (60-day period)
  • 7% boost in retention (60-day period)
  • 50% increase in conversion rate (MoM)
  • 4% increase in stickiness (60-day period)
  • 20% increase in retention rate 
  • 54% boost in app conversion rate 

Hoang Quoc Khanh, MarTech Expert, Canifa said, “CleverTap is a single, powerful tool that enables our marketers to independently design and deliver individualized experiences at speed and scale. We have seen our conversion rates increase by 54%, and our revenue per user by 7%. This level of unprecedented growth helped ensure we retain our position as leaders in the Vietnamese fashion market. We look forward to deploying CleverTap’s platform for the upcoming brands within our diverse portfolio, anticipating similarly stellar outcomes.”

Sidharth Pisharoti, Chief Revenue Officer, CleverTap said, “Partnering with a market leader such as Canifa within a hyper-competitive market was both a challenge and an opportunity for us. Because in today’s fast-paced fashion landscape, trends shift rapidly, and adaptability is key. Canifa’s impressive 7% increase in revenue per user demonstrates CleverTap’s ability to positively impact customer business. And we look forward to playing a pivotal role in Canifa’s future successes.” 

About CleverTap
CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The platform empowers businesses to orchestrate experiences for individuals across their lifecycles and design personalized journeys that span a lifetime. It offers analytics that encompasses every aspect of the lifecycle, enabling businesses to measure and optimize each experience in real time. Its unique AI capability is insightful, empathetic, and prescriptive, facilitating smarter and faster decisions. The all-in-one platform unifies experiences from every touchpoint, paving the way for a new era of customer engagement.

The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, CDPQ, and 360 One, the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Singapore, and Jakarta.

For more information, visit clevertap.com or follow us on:
LinkedIn: https://www.linkedin.com/company/clevertap/
X: https://twitter.com/CleverTap 

Forward-Looking Statements
Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction.

For more information:
SONY SHETTY
Director, Public Relations, CleverTap
+91 9820900036
sony@clevertap.com 

IPSHITA BALU
Consultant
Archetype
+91 9590111798
ipshita.balu@archetype.co

Yowie Announces Allergen Packaging Update

Yowie will be removing the nut-free claim from their surprise inside chocolate packaging and adding this notice on all new production packaging moving forward: Manufactured in a facility that processes peanuts and tree nuts, but not on the same equipment. Yowie chocolate remains nut-free, however, the manufacturing facility in New York State producing the delicious surprise-inside Yowie chocolates is now producing chocolate containing tree nuts/peanuts in an adjacent section of the plant.

Yowie World - The Home of Rumble, Squish, Ditty, Boof, Crag & Nap

We want to assure our fans that we take nut allergies seriously. While our Yowie treats continue to be crafted on our dedicated nut-free machinery, we’re making this packaging change to be completely transparent about the possibility of cross-contamination. It’s crucial to emphasize that our Yowie chocolate recipe is staying the same, free of peanuts and tree nuts, made with the same consistent dedication to quality since 2014.

Join us on a snacking adventure to raise awareness about wildlife conservation through our six clever and mysterious bigfoot characters: Rumble, Crag, Ditty, Squish, Boof and Nap. Join the adventure to find the bigfoot at www.yowieworld.com, on Facebook, and look for @YowieWorld on Instagram, YouTube and Pinterest.

About Yowie
Did you know that yowie is the Australian word for “bigfoot”?! And that the bigfoot are good and not scary? Their purpose is to protect animals from harm! When danger is present, bigfoot use a unique call of “YOWIE” to warn the animals and bring them to safety. With so many modern dangers, they need your help. They are adventuring all over the globe to help animals in distress and want you to join them on their mystery-cloaked quest. Are you up for the challenge? Will you search high and low for the bigfoot to help them rescue wildlife in danger?? Hurry! The bigfoot are calling!

Yowie Group Ltd. makes the Yowie surprise-inside chocolate. Each Yowie chocolate is molded in the shape of the Yowie characters and contains limited-edition collectible animal toys and a full-color leaflet featuring the real-life animal, its profile and level of endangerment. It’s a treat and learning adventure in one! Our social channels & website are brimming with even more fascinating facts on endangered wildlife, along with adventure-filled activities, games, and competitions. The combo of tasty, clean-label treats, fun animal toys and a digital platform encourages kids to join the adventure to find the bigfoot and help endangered wildlife. Yowie surprise inside chocolates are available in more than 30,000 retail outlets across the U.S. For more information visit www.yowieworld.com.

Contact: Devin Mainville
devin@kmkmedia.com, (779) 221-3764

SOURCE: Yowie Group

Rockbird Media Unveils First-Ever Customer Experience Summit Asia, Trailblazing the Future of Philippine CX

Rockbird Media invites businesses to elevate their customer experience strategies as they unveil their first-ever “Customer Experience Summit Asia.” Themed “Trailblazing the Future of Philippine Customer Experience,” the summit is scheduled for March 21, 2024, at Shangri-La The Fort, BGC.

As the Philippines’ CX market experiences rapid growth, businesses need to enhance their CX strategies to navigate the evolving landscape. Given that 52% of customers are willing to switch to a competitor after one bad experience, staying ahead is imperative. The Philippines is being recognized as the “new emerging-market middle class” and constitutes a significant portion of Asia’s expanding consumer base.

Embark on a journey of transformation alongside renowned industry leaders who will elevate your customer experience strategies. Gain invaluable knowledge from renowned speakers in engaging keynote presentations, interactive panel discussions, one-on-one meetings, breakout sessions, and explore booths from solution providers.

The summit provides opportunities to connect, share knowledge, and build meaningful relationships with over 100+ C-level executives, VPs, and directors from diverse industries.

Save the date and secure your spot now! For more information, including registration details, the in-depth agenda, speaker updates, pricing, and more, please visit https://cesa.rockbirdmedia.com/ 

About Rockbird Media

Rockbird Media is an international business media company that produces B2B events and offers business solutions.

Whether it is through online media and content, must-have business intelligence and analytics, effective networking, and partnering solutions, we help businesses and professionals learn more about the latesttrends, and know more about their customers, peers, and competition, to make that decision that allows them to grow. Visit rockbirdmedia.com.

For more information, contact lyra@rockbirdmedia.com

U.S. Polo Assn. Celebrates the United States Winter Polo Season as Official Sponsor of the USPA National Polo Center (NPC)

U.S. Polo Assn., the official brand of the United States Polo Association (USPA), celebrates this season as the official sponsor of the new USPA National Polo Center (NPC), with exclusive naming rights to Field One as the U.S. Polo Assn. Stadium Field as well as Field One’s game scoreboard. Regarded as one of the world’s premier facilities for the sport of polo, NPC features even more new and exciting branded updates for fans of the sport and the brand this 2024 season.

The USPA National Polo Center and U.S. Polo Assn. are proud to activate new navy and white sponsorship signage surrounding the U.S. Polo Assn. Stadium Field, branded golf carts for polo player award ceremonies, and the grand opening of the U.S. Polo Assn. MVP Lounge. Located in the Pavilion, the MVP Lounge is home to the luxurious Sunday Polo Brunch, where first-class dining, champagne, and take-home gifts are offered to event attendees on the action-packed sidelines overlooking the Grandstands. NPC staff also received fashionable upgrades with custom-designed, branded uniforms, all created by U.S. Polo Assn. with the instantly recognizable, iconic double-horsemen logo.

“We are elevating the experience for our sports fans at the USPA National Polo Center this season to encourage both long-time and new fans of the sport to spend more of their Sundays at the polo fields,” said J. Michael Prince, President and CEO of USPA Global, the company that manages and oversees the multi-billion-dollar U.S. Polo Assn. brand. “Through these brand activations, we aim to highlight the heritage of U.S. Polo Assn. and bridge the authentic connection between our classic, sport-inspired brand and the exciting sport of polo.”

Another element for sports fans to enjoy throughout the season is renovations to the NPC Retail Shop. This refined shopping experience offers a diverse curated collection of sport-inspired merchandise only available at the NPC location, filled with rich polo heritage and fashion.

“As the new polo season kicks off, we look forward to an outstanding season full of competition and now, unveiling the exciting renovations made to the NPC facility,” said Stewart Armstrong, Chairman of the USPA. “These improvements reflect our commitment to both the sport and its enthusiasts, ensuring an unmatched experience for players and spectators alike.”

The USPA National Polo Center (NPC), the epicenter of winter polo, proudly hosts illustrious global polo events along with some of the most prestigious North American high-goal tournaments. Sponsored by U.S. Polo Assn., tournaments that captivate live audiences at NPC, as well as nationally and internationally on ESPN, include the U.S. Open Women’s Polo Championship®, C.V. Whitney Cup®, the USPA Gold Cup®, and culminates with the U.S. Open Polo Championship®, long considered the preeminent polo event in the U.S. Tickets for the 2024 polo season are now available for purchase on the NPC website.

U.S. Polo Assn. is a proud supporter of many polo charities throughout the season that are selected by championship game finalist’s charities of choice and include the following: Homes for Horses CoalitionMuseum of Polo and Hall of FamePolo for LifePolo Players Support GroupPolo Pony RescuePolo Training FoundationReplay PoloRetired Racehorse ProjectVinceremos Therapeutic Riding Center, and Work to Ride Program. These important polo-related charities received donation checks in front of sold-out stadiums for each of the championship games.

About U.S. Polo Assn. and USPA GlobalU.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the governing body for the sport of polo in the United States and one of the country’s oldest sports governing bodies, founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through over 1,200 U.S. Polo Assn. retail stores as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories, and footwear for men, women, and children in more than 190 countries worldwide. A recent, multi-year deal with ESPN to broadcast the premier polo championships in the world, sponsored by U.S. Polo Assn., has made the thrilling sport accessible to millions of households globally for the very first time.

U.S. Polo Assn. has consistently been named one of the top global sports licensors alongside the NFL, NBA, and MLB, according to License Global. In addition, the sport-inspired brand is being recognized around the world with awards for global growth, expansion, licensing, and digital presence. Due to its tremendous success as a global brand, particularly in the last five years, U.S. Polo Assn. has been featured in Forbes, Modern Retail, and GQ as well as on Yahoo Finance and Bloomberg, among many other noteworthy media sources around the world.

For more information, visit uspoloassnglobal.com and follow @uspoloassn.

USPA Global is the for-profit subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPA Global also manages Global Polo TV, which provides sports and lifestyle content. A historic, multi-year, global arrangement between USPA Global and ESPN now showcases many of the top championship polo games in the U.S., enabling millions of sports fans and consumers to enjoy the sport across ESPN’s broadcast and streaming platforms. For more sport content, visit globalpolo.com.

Contact Information:Stacey KovalskyVP Global PR and Communicationsskovalsky@uspagl.com+001.561.790.8036

Kaela DrakePR & Communications Specialistkdrake@uspagl.com+001.561.461.8596

SOURCE: USPA Global Licensing Inc.

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View the original press release on newswire.com.

CleverTap named one of India’s Great Places To Work for the second time

CleverTap, the all-in-one engagement platform has been Great Place To Work® Certified™ in India (from January 2024 to January 2025). This is the second time CleverTap has been recognized by the prestigious organization. This recognition underscores CleverTap’s commitment to fostering a positive and inclusive workplace culture.

The Certification is the result of an extensive analysis of the responses to the Great Place To Work Trust Index™ Survey taken by all India-based employees. An organization receives the Certification only after at least 70 percent of its workforce rate it as a ‘great workplace’.

Great Place To Work is the global authority on workplace culture. Since 1992, they have surveyed more than 100 million employees worldwide and used those deep insights to define what marks a great workplace: Trust. Their employee survey platform empowers leaders with the feedback, real-time reporting, and insights they need to make strategic people decisions. 

“We are delighted to receive the Great Place To Work Certification™ once again. It is a testament to the exceptional environment we foster here at CleverTap. Thanks to the collective effort of each of our team members, we’ve built a workplace that thrives on collaboration, innovation, and inclusivity,” said Sidharth Malik, Chief Executive Officer, CleverTap. “We prioritize open communication and continuous learning to ensure our team members are empowered to reach their full potential. This certification only reinforces our commitment to creating an environment where employees can thrive both personally and professionally.”

About CleverTap
CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers. The platform empowers businesses to orchestrate experiences for individuals across their lifecycles and design personalized journeys that span a lifetime. It offers analytics that encompasses every aspect of the lifecycle, enabling businesses to measure and optimize each experience in real time. Its unique AI capability is insightful, empathetic, and prescriptive, facilitating smarter and faster decisions. The all-in-one platform unifies experiences from every touchpoint, paving the way for a new era of customer engagement.

The platform is powered by TesseractDB™ – the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.

CleverTap is trusted by 2000 customers, including Electronic Arts, TiltingPoint, Gamebasics, Big Fish, MobilityWare, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco.

Backed by leading investors such as Peak XV Partners, Tiger Global, Accel, CDPQ, and 360 One, the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Bangalore, Singapore, and Jakarta.

For more information, visit clevertap.com or follow us on:
LinkedIn: https://www.linkedin.com/company/clevertap/ 
X: https://twitter.com/CleverTap 

About Great Place To Work
Backed by 30 years of data, Great Place To Work is the global authority on workplace culture. Through its proprietary For All Model and Trust Index Survey, it gives organizations the recognition and tools to create a consistently positive employee experience. Its mission is to help every place become a great place to work for all, driving business growth, improving lives, and empowering communities. Through globally recognized and coveted Great Place To Work Certification and highly competitive Best Workplaces Lists, Great Place To Work enables employers to attract and retain talent, benchmark company culture, and increase revenue. Its platform enables leaders to truly capture, analyze and understand the experience of every employee, and compare outcomes with data collected from more than 100 million employees in 150 countries worldwide. 

Forward-Looking Statements
Some of the statements in this press release may represent CleverTap’s belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release.

Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction.

For more information:
SONY SHETTY
Director, Public Relations, CleverTap
+91 9820900036
sony@clevertap.com 

IPSHITA BALU
Consultant, Archetype
+91 95901 11798
ipshita.balu@archetype.co